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MINISTRY OF EDUCATION AND TRAINING
DUY TAN UNIVERSITY
FACULTY OF ENGLISH

GRADUATION THESES
HO THI NGOC HUYEN

AN INVESTIGATION INTO THE REAL SITUATION AND
SOME SOLUTIONS TO IMPROVING BUSINESS
EFFICIENCY IN LOW SEASON AT VIETNAM TRAVEL
KEYS COMPANY

GRADUATION THESES IN SOCIAL SCIENCES AND HUMANITIES

Da Nang, December 2020


MINISTRY OF EDUCATION AND TRAINING
DUY TAN UNIVERSITY
FACULTY OF ENGLISH

GRADUATION PAPER
HO THI NGOC HUYEN

AN INVESTIGATION INTO THE REAL SITUATION
AND SOME SOLUTIONS TO IMPROVING USINESS
EFFICIENCY IN LOW SEASON AT VIETNAM
TRAVEL KEYS COMPANY

MAJOR :


ENGLISH FOR TOURISM

CODE

702

:

SUPERVISOR: TRAN THI MINH GIANG, Ph.D

Da Nang, December 2020


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Supervisor: TRAN THI MINH GIANG, Ph.D

ACKNOWLEDGEMENTS
In this life, there will be no success without the help of family, teachers,
friends, companions. Therefore, I always remember that, without everyone,
there would be no me of today.
First and foremost, I really want to give the most sincere thanks to all my
teachers at Duy Tan University. Especially the Teachers and Teachers in the
Foreign Language Department dedicated to teaching and equipping me with
necessary knowledge during the time sitting in the lecture hall. That is the
foundation for me to be able to complete this essay. I was very lucky to be
taught and guided by those teachers who have dedicated teaching with all
their passionate hearts particularly, I want to take this opportunity to thank my

supervisor, Mrs. Tran Thi Minh Giang, for devotedly guiding me to complete
the graduation paper.
In addition, I sincerely thank the Vietnam Travel Keys Company,
especially I would like to thank Ms. Sen - Director of the company - The
person who personally enthusiastically guides as well as provides the
necessary scientific documents and information for this essay, his sincere and
deepest thanks.
Last but not least, I want to thank my parents, friends and classmates.
They are the people who helped me a lot during my study time as well as
when I finished the diploma project.
Finally, I wish all of you good health and success.
Yours sincerely,
Student
Ho Thi Ngoc Huyen

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STATEMENT OF AUTHORSHIP
Except for references made in the dissertation's text, this thesis does not
contain any documents published elsewhere or extracted in whole or in part
from a qualified thesis or a degree or another diploma.
No other people work together without recognition in the thesis.
This thesis has not been submitted for the award of any degree or

diploma in any other university institution.
Danang, December 2020

Ho Thị Ngoc Huyen

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ABSTRACT
Tourism is being considered as an important general economic sector in
Vietnam - one of the countries with enormous tourism resources. If you know
how to exploit and use these available incentives properly, it will bring
enormous profits to the country's economy. Revenue from international
tourism to Vietnam has decreased sharply in the last 3 years, especially from
the beginning of this year until the end of November. These figures show that
the Vietnamese tourism industry is exhausted and has not shown signs of
recovery, so we have to find answers, come up with suitable solutions to try to
recover. This is what motivated me to choose the topic "An investigation into
the real situation and some solutions to improving business efficiency in low
seasons at Vietnam Travel Keys Company" with the desire to apply into
practice the learned knowledge, offer useful solutions from properly assessing
the current situation of the business, contributing to helping businesses
develop business in a more efficient direction.


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LIST OF TABLES AND FIGURES
Figure 2.1 The diagram shows the organizational structure of................................20
Table 3.1. Revenue summary of travel company Vietnam travel Keys Da Nang
branch in the years 2017, 2018, 2019......................................................................26
Table 3.2. Cost travel company Vietnam Travel Keys Da Nang branch in the years
2017, 2018, 2019.....................................................................................................27
Table 3.3. Profit summary of the travel company Vietnam Travel Keys Da Nang
branch in the years 2017, 2018, 2019......................................................................27
Table 3.4 Effect indicator........................................................................................28
Table 3.5 Profit target..............................................................................................29
Table 3.6. The number of guests of the travel company Vietnam Travel Keys Da
Nang branch in the years 2017, 2018, 2019.............................................................29

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TABLE OF CONTENTS

ACKNOWLEDGEMENTS.......................................................................................i
STATEMENT OF AUTHORSHIP............................................................................ii
ABSTRACT.............................................................................................................iii
LIST OF TABLES AND FIGURES ........................................................................iv
PART A: INTRODUCTION......................................................................................1
1. RATIONALE........................................................................................................1
2. AIMS AND OBJECTIVES...................................................................................2
3. SCOPE OF THE STUDY......................................................................................3
4. METHOD OF THE STUDY.................................................................................3
5. ORGANIZATION OF THE STUDY....................................................................3
PART B. CONTENT.................................................................................................4
CHAPTER 1. THEORETICAL BACKGROUND....................................................4
1.1. Some concepts of travel business.......................................................................4
1.1.1 Travel................................................................................................................ 4
1.1.2 Travel Trade......................................................................................................4
1.1.3. Travel Agency..................................................................................................5
1.2. The role of travel agencies..................................................................................5
1.3. The organizational structure of a travel tourism business...................................7
1.3.1. Board of management......................................................................................7
1.3.2. Director............................................................................................................ 7
1.3.3. The most characteristic and important parts of the travel business..................7
1.3.4. Block of synthetic parts...................................................................................7
1.3.5. Support and development departments............................................................7
1.4. The product system of the travel business..........................................................8
1.4.1. Based on the nature of the activity to create products, there are 3 types:.........8
1.4.2. Based on the method and scope of operation...................................................9
1.4.3. Pursuant to the provisions of Vietnam's tourism law.......................................9

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1.5. Travel business product systems.......................................................................10
1.5.1. Intermediary services.....................................................................................10
1.5.2. Package tours.................................................................................................10
1.5.3. General business travel activities...................................................................11
1.6. Content business activities................................................................................11
1.6.1. Travel program design and pricing................................................................11
1.6.2. Promotion organization, tourism promotion program....................................12
1.6.3. Organize the tourism program implementation..............................................13
1.6.4. End of tour programs.....................................................................................13
CHAPTER 2. CASE DESCRIPTION.....................................................................15
2.1 Introduction about the Vietnam Travel Keys....................................................15
2.1.1 History of formation and development...........................................................15
2.1.2 The business areas of the business..................................................................16
2.1.3 Program construction and sale activities.........................................................16
2.1.4. Operational activities.....................................................................................17
2.1.5. Customer care and marketing communication ( Marcom).............................18
2.1.6. Functions and Tasks of Each Department......................................................20
2.1.6.1 Branch manager (Director).........................................................................20
2.1.6.2. Administration department.........................................................................20
2.1.6.3. Tour Operator Department.........................................................................21
2.1.6.4 Financial Accounting.................................................................................22

2.1.6.5 Business Department.................................................................................22
2.1.6.6. Customer Service Department...................................................................24
CHAPTER 3: ANALYSIS AND EVALUATION....................................................25
3.1. Business performance from 2017 to 2019........................................................25
3.1.1 Revenue..........................................................................................................25
3.1.2 Costs............................................................................................................... 26
3.1.3. Profit.............................................................................................................. 26
3.2 Business performance evaluation from 2017 to 2019........................................27
3.2.1 Effect Indicator..............................................................................................27

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3.2.2. Profit target....................................................................................................27
3.2.3 Some other indicators.....................................................................................28
3.3. The Real Situation of Business Activities at Vitours from 2017 to 2019..........28
3.3.1. Analyzing the Cause......................................................................................29
3.3.1.1. The Appearance of the Corona Virus and the Storm...................................29
3.3.1.2. The Influence of Covid-19 in the World and Vietnam................................29
3.3.1.3. Consequences for Tourism of Vietnam and VIETNAM TRAVEL KEYS. .30
CHAPTER 4. DIFFICULTIES AND SOLUTIONS................................................32
4.1. Difficulties........................................................................................................32
4.2 Business objectives and directions....................................................................32
4.2.1. Objectives......................................................................................................32

4.2.2. The direction of the travel agency..................................................................33
4.3. Some solutions and recommendations to improving business efficiency in low
season at Vietnam Travel Keys Da Nang branch.....................................................34
4.3.1. Improving the quality of human resources.....................................................34
4.3.2. Improving facilities, infrastructure, and technology......................................36
4.3.3. Complete the information management system.............................................37
4.3.4. Building marketing mix.................................................................................37
4.3.4.1. Product........................................................................................................38
4.3.4.2. Price............................................................................................................ 38
4.3.4.3. Locations....................................................................................................40
4.3.4.4. Promotion...................................................................................................41
PART C. CONCLUSION AND SUGGESTIONS...................................................43
REFERENCES........................................................................................................46
SUPERVISOR’S COMMENT................................................................................47

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PART A. INTRODUCTION
1. RATIONALE
Tourism is considered to be an important general economic sector in
Vietnam - one of the countries with enormous tourism resources, with more
than 40.000 monuments and landscapes, including more than 3.000
monuments, ranked national relic, 5.000 relics ranked provincial level.
Vietnam is one of the few countries in the world recognized by UNESCO for
so many. Up to now, our country has 8 heritages recognized by UNESCO. It

is these resources that every year, our country attracts thousands of domestic
and foreign tourists. It brings enormous profits to tourism in particular and the
economy in general.
The tourism industry in our country is gradually developing strongly, and
travel companies are rapidly asserting their brands with international partners.
The tour company is an important factor, playing a key role in that. They
understand the law of supply and demand, and know what each region in each
country of Vietnam has to attract tourists. They make visitors who used to
visit Vietnam get a new experience with interesting things, and then they will
want to come back to Vietnam again and again.
However, the advantages must go with difficulties, 2020 is a challenging
year for Vietnam's tourism industry. It is not our subjective causes but the
unpredictable cause of the emergence and development of acute respiratory
infections caused by a coronavirus. Before the epidemic has passed, we will
continue to welcome super-storms that directly affect Vietnam. Many
difficulties encountered, business operations of travel companies were almost
stagnant, many businesses had to face difficulties and could not sustain
themselves because they did not have revenue.

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In addition, the competition among travel agencies at this time was
even more fierce to keep their position in the tourism industry. Understanding
this issue, during my internship and working at Vietnam Travel Keys travel
company Da Nang Phong branch, I have learned a lot of skills and

knowledge, at the same time I realized the advantages and limitations. of
Vietnam Travel Keys Da Nang. In order to survive and thrive in the current
market economy, the company needs to have effective business operations to
ensure stable revenue at low seasons. This is what prompted me to decide to
choose the topic "An investigation into the real situation and some
solutions to improve business efficiency in low seasons at Vietnam Travel
Keys Company" with the desire to apply practice what I learned, offer useful
solutions to properly assessing the current situation of the business, and
contribute to helping businesses develop business more effectively.
This is also an opportunity for me to research and solve problems in
tourism industry, equipped with knowledge and experience for future jobs.
2. AIMS AND OBJECTIVES
My topic is to research and propose some solutions to improve quality and
sales in low season at the Vietnam Travel Keys company.
My diploma project has three specific goals:
-

Clarify some basic theories about travel business

-

Analyze current status of business activities and the causes of existing
in travel business activities at Vietnam travel Keys Da Nang branch in
low season

-

Propose some solutions to improve the efficiency of travel business at
Vietnam Travel Keys - Da Nang branch in the coming time.


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3. SCOPE OF THE STUDY
-

Scope of the content: Travel business activities and efficiency travel

business activities.
- Scope of the time: Statistics and the related documents are used from
2017 to 2019.
4. METHOD OF THE STUDY
In the course of doing this study, I used the information collected from
the hotel. Besides, I use the methods of investigation, observation, analysis
and combined with the actual situation of the tour company where I myself
have been practicing to give some suggestions and solutions.
5. ORGANIZATION OF THE STUDY
The study consists of three main parts:
Part A. Introduction
This part includes the Rationale, Aims and Objectives, Scope of the
study, Method of the study and organization of the study in this case.
Part B. is the content, including:
Chapter 1: the theoretical background for travel business and structure of
travel business activities.
Chapter 2: the case description for Vietnam Travel Keys.
Chapter 3: the analysis and evaluation of business activities of Vietnam

Travel Keys Da Nang branch.
Chapter 4: difficulties and solution to improve business efficiency during low
season in Vietnam Travel Keys Da Nang branch.
Part C: : Conclusions and suggestions

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PART B. CONTENT
CHAPTER 1. THEORETICAL BACKGROUND
1.1. Some concepts of travel business
1.1.1. Travel
From the basic contents of tourism activities, the definition of travel
activities in the broad sense (travel) includes all human movements as well as
activities related to that movement. In tourism activity includes the travel
element, but not all travel activities are tourism.
According to the Vietnam Tourism Law 2005, the definition of travel is as
follows: "Travel is the construction, sale or organization of a part or the whole
tour program for tourists".
1.1.2. Travel Trade
There are many concepts about the travel business and there are 2
approaches to the concept as follows:
- The first, approach in a broad sense, travel business is understood
An enterprise invests to perform one, some or all of the work in the process of
creating


and transferring products

from manufacturing to tourism

consumption for the purpose of earning commissions or profits. A travel
business can be the business of one or more than one, or all of the services
and goods that satisfy most of the essential needs, characteristics and other
needs of tourists.
- The second, the narrow approach to travel, travel business is differentiated
from other business activities such as hotels, entertainment, the limit of travel
business activities only include activities organized tourism programs. So
travel companies often pay great attention to the travel program business.
According to the Vietnam Tourism Law 2017: “Travel service business is
the construction, sale and implementation of a part or the whole tour program
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for tourists. This is the construction, sale and implementation of part or the
whole of a tour program for tourists”.
1.1.3. Travel Agency
According to Vietnamese law, a tour operator is defined:
“Travel business is a unit with legal status, independent accounting is
established for the purpose of earning profits by trading, signing travel
contracts and organizations implementing tourism programs sold to tourists”
(No. 715 / TCDL dated July 9, 1994).
According to the research object of the article, it can be defined as follows: A

travel business is a business that provides tourists with types of services
related to the organization and preparation of a travel itinerary, providing the
necessary insights (consulting) or service brokers of hotels, transporters or
other businesses in a tourist itinerary undertaking relationship. (F. Gunter W.
Eric).
International travel service enterprises: Responsible for developing package
or partial tour programs according to customers' needs to directly attract
tourists to Vietnam and bring Vietnamese citizens to travel. foreign countries,
implementing tourism programs that have signed entrustment contracts for
each part and package for travelers.
Domestic travel service business: Responsible for construction to build,
sell and organize the implementation of domestic tourism programs,
entrustment to perform tourism services and programs for foreign tourists
brought into Vietnam by international travel businesses.
1.2. The role of travel agencies
Travel business is an important part of the tourism industry, an
intermediate position connecting tourism supply and demand, promoting
tourism development. The role of the travel business is to distribute tourism
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products and tourist products of the national economy. This role is
demonstrated through six implementation of the functions of a travel
business: information, organization and implementation.
-


Information function: Provide information for tourists, travel agents,

tourist destinations such as information on resource value, weather, political
institutions, religion, law, currency, prices, ratings, types of services of
restaurants, hotels ...
-

Organizational function: This means that the enterprise must perform

the work of market research organization, production organization and
organization of consumption.
-

Functionality: This is the last stage of the travel business process.

Including carrying out passenger transportation, guiding, checking, and
monitoring services of other providers in the program.
More clearly, the role of travel businesses is demonstrated through the
following key activities:
- Organizing intermediary activities: selling and selling house products
provide tourism services. The system of points of sale and travel agents forms
the product distribution network of travel suppliers. On that basis, shorten or
eliminate the distance between tourists and tourism businesses.
-

Organize package tours: These programs aim to combine tourism

products such as transportation, accommodation, sightseeing, entertainment,
etc. into a unified, perfect product that meets the needs of customers. The
package tour will remove all difficulties and worries of tourists, giving them

peace of mind and confidence in the success of the tour.
Large tour operators, with a wide range of facilities and techniques from
airline companies to hotel chains, banking systems ... ensure to serve all the
travel needs of customers. from the very beginning to the very end. The
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global travel and tourism groups will contribute to determining consumer
trends in the current and future market.
1.3. The organizational structure of a travel tourism business
1.3.1. Board of management
These are the parts that determine the company's most important issues
such as strategy and policy. They usually exist in large corporations or joint
stock firms.
1.3.2. Director
Director is a person who directly runs the work and is responsible for the
board of directors for the company's business results.
1.3.3. The most characteristic and important parts of the travel
business
It is the tourism department including 3 rooms: business, operator, guide.
These departments undertake most of the main stages in the business
operation of the travel company.
This is a part with a close relationship that requires a close coordination,
and clear and reasonable operating structure. The size of the department
depends on the size and nature of the business activities. The main difference
is the scope, size, and organization of these divisions. So when it comes to the

travel business, it comes to business (sale & marketing), operations and
guidance.
1.3.4. Block of synthetic parts
Departments perform the same functions as in all other businesses
according to their name. They are department of Finance and Accounting and
Department of Administrative Organization.

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1.3.5. Support and development departments
Considered as a means of development of travel businesses, these
departments both satisfy the general needs of the company (for hotels,
transportation) and ensure the expansion of the business scope. These sections
represent the company's crosslinking process.
1.4. The product system of the travel business
1.4.1. Based on the nature of the activity to create products, there are 3
types
• Travel agency business
Its main activity is to act as intermediary to sell and sell products
independently and individually for tourism producers to enjoy commissions
as a percentage of the selling price, without increasing product value during
the transition from manufacturing to consumer consumption. calendar. This
type of business serving as the rental specialist does not take the risk. The
most important factors for this business are the employee's location,
registration system and expertise, communication and sales skills. The purely

businesses that do this type of business are called travel and retail travel
agencies.
• Business travel program
Operating in a wholesale mode, carrying out production increases the
value of individual products of suppliers to sell to customers, with this
business activity its subject must bear the risk sharing in relationships with
other suppliers. The businesses that do business in travel programs are called
travel agents. The basis of this activity is to combine the individual products
of independent suppliers into the complete product sold at the gross price to
the customer, while increasing the value of the product in use through the
labor of marketing, operator and instructors.
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• General travel business
General travel business is all tourism services simultaneously producing
each type of service directly, integrating the services into a complete product,
both wholesale and retail, and at the same time tours sold. This is the result of
the process of developing and implementing vertical and horizontal
integration of tourism business entities.
1.4.2. Based on the method and scope of operation
Based on the mode and scope of operation, travel business is possibly
divided into 3 forms:
• Business travel for passengers:
This is an organized activity to attract tourists to direct tourists to tourist
destinations and includes transportation of international and domestic tourists

This type of travel business is suitable for places with great travel needs.
Businesses that conduct business in travel tours are called sending companies.
• Travel business receives passengers:
This is a type of business whose main activity is to develop travel
programs, relations with travel companies to sell travel programs and
organize travel programs for international and domestic tourists through travel
agencies. This type of business is suitable for places with famous tourist
resources. This type of travel business is called admission companies.
• Combined travel business:
Integrated travel business means a combination of a travel business
passenger sending and travel business to receive guests. This type of business
is suitable for a large-scale business that has the resources to carry out
receiving and sending operations. The businesses that conduct a combined
travel business are called integrated travel agencies.

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1.4.3. Pursuant to the provisions of Vietnam's tourism law
Based on the Vietnam Law on Tourism 2017, travel businesses can
conduct business in four forms:
+ Travel business for tourists entering Vietnam.
+ Business travel for tourists abroad.
+ Travel business for tourists entering Vietnam and tourists abroad.
+ Domestic travel business.
1.5. Travel business product systems

The diversity in travel activities is the reason for the diversity of supply
products of travel businesses. Based on the nature and content, the products of
the travel business can be divided into three groups.
1.5.1. Intermediary services
The travel agency functions as a retail outlet for products and services. In
this activity travel businesses sell products of manufacturers to tourists. The
tour operators do not organize the production of their own products, but act as
a selling agent or service manufacturer's point of sale. Intermediary services
mainly include:
+ Air service
+ Accommodation and food services
+ Travel services by other means: ships, cars ... Car rental brokerage.
+ Brokerage and sale of insurance.
+ Register reservations and sell travel programs. Other intermediary
brokerage services.
1.5.2. Package tours
Package tourism activities are typical for travel activities traveling. Travel
companies combine the products of individual manufacturers into one
complete product sold to tourists at a gross price. When organizing package
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tours, travel agencies have a much higher degree of responsibility towards
tourists as well as manufacturers than the intermediary.
1.5.3. General business travel activities
Currently, businesses always want to expand their scope of business, so

from the intermediate position, businesses become the main providers of the
above services or from an intermediary service provider expanding into a
travel business.
+ Hotel and restaurant business.
+ Business entertainment services.
+ Business travel and transportation: aviation, waterway ... Banking services
for tourists.
These services are often the result of cooperation or association. In the
future, the travel and tourism activities are developing day by day, the product
system of travel companies will be increasingly plentiful.
1.6. Content business activities.
The main activity of tour operators is to trade in package tours. Besides,
there are also expanded business activities (accommodation, dining,
transportation ...) depending on the business size and direction of the
business. Business activities for tourism programs include the following
steps:
1.6.1. Travel program design and pricing
The tourism program is built according to a process of following steps (not
necessarily all steps):
+ Research market needs (tourists)
+ Research on responsiveness: resources, travel providers, level of
competition in the market

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+ Determine the company's ability and position in the Construction item
market destinations, ideas for travel programs Limit time and maximum price
+ Building a basic itinerary, including major tourist destinations,
compulsory for the program
+ Develop transportation plan
+ Develop a plan of accommodation, meals
+ Give small adjustments, additional itineraries, detailed the program with
sightseeing and entertainment activities
+ Determine the price and selling price of the program
+ Develop the regulations of the tour program
The price of the tour program includes all the actual costs that the travel
company must pay to carry out travel programs.
All costs are grouped into two basic categories:
+ Variable costs: charged to a tourist including the cost of all goods and
services whose unit prices are set for each guest, these are usually costs
directly associated with consumption for direct use by visitors.
+ Fixed costs: calculated for the whole group, including the costs of all
types of goods and services, whose unit prices are determined for the whole
group regardless of the number of guests in the group. This group includes
expenses that all members of the dispatch group consume collectively, which
cannot be separated for each member individually.
1.6.2. Promotion organization, tourism promotion program.
Once the program has been developed and the price calculated, the next
step is to organize the sale of it. To sell, we have to promote and negotiate to
sell the product.

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Marketing (promotion) is one of the four elements of marketing - mix to
support sales. Want marketing results, with continuity, concentration and
coordination. In marketing tourism, there are three areas that need research:
+ Direct information
+ Social relations
+ Advertising
1.6.3. Organize the tourism program implementation.
The work of the program is extremely important. A well-designed package
tour, but poorly executed, will lead to failure. Because the implementation
stage is related to practical problems, there must be many problems that arise
during the travel.
The package tour program implementation includes:
+ Prepare tour program.
+ Carry out package tours.
+ Report after implementing the program.
+ Solve customer complaints.
1.6.4. End of tour programs
- After implementing a tourism program on the basis of receipts, the financial
planning department will account the trip.
- The finance and accounting department keeps track of receipts from
customers, keeps track of the amount of cash paid, payable and receivable.
The revenue of the trip is mainly through the amount paid by the customer.
- Gather bills of expenses in the tour program such as bills of accommodation
facilities, transportation, sightseeing tickets ... paid to the tour guide (advance)
or the tour guide's wages (if outsourced).
- We need to pay attention to how to record value-added invoices to facilitate
tax deduction and not to damage the company.

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- Administration expenses, selling expenses, and other expenses are allocated
in the period respectively. The gross profit of the trip is the difference
between the revenue and the cost of the trip. At the end of the accounting
period, administrative expenses, sales ... will be allocated to calculate profit
and loss in the period.
- Financial accounting department keeps track of receivable invoices due to
the due date will require customers to pay, if bills are due, they must prepare
money to pay the supplier.

STUDENT: HO THI NGOC HUYENCODE: 702


GRADUATION PAPER

15 Supervisor: TRAN THI MINH GIANG, Ph.D

CHAPTER 2. CASE DESCRIPTION
2.1. Introduction about the Vietnam Travel Keys
2.1.1. History of formation and development

- Established in 2011, Vietnam Travel Keys is a professional travel
company, recognized by the Vietnam Enterprise Institute as a Prestigious
Brand, specializing in high quality tours for the main mining markets:

Canada, USA, Europe, Australia, Korea, Japan...
- Over the years, the Travel Key Company has granted visas to thousands
of visitors to the US, Canada, Australia and Europe. Applications that have
been previously denied a visa are also granted a visa after being instructed by
the Travel Key. Not only is the customer known as a famous visa company
with the commitment "100% refund of interview fees if denied US, Canadian,
Australian, European ... visas", Travel Key is also the Company specializing
in High Quality tours with all tours using 5-star aviation, the hotel is always
4-star or more, the package tour price includes tips for the Guide and the
driver.
- Company name

: VIETNAM TRAVEL KEY CO.,LTD

- Address: 42 Bis Tran Quoc Thao Street, Dist. 3, HCM City
- Tel: (028) 38 5424 69
- Fax: (028) 3930 3741
- Email:
- Website:
STUDENT: HO THI NGOC HUYENCODE: 702


GRADUATION PAPER

16 Supervisor: TRAN THI MINH GIANG, Ph.D

2.1.2. The business areas of the business
 International and domestic travel business.
 Travel consultancy, hospitality and tourism training
 Hotels, resorts, restaurants and hospitality related services

 International and domestic airlines ticketing
 Make visa, passport
2.1.3 Program construction and sale activities
 Program development
- Clearly identify tourist routes and destinations that need to fully fulfill the
following criteria: tourism purpose, tourist demand, tourist age, tourist
resource characteristics, type of tourism.
- Develop the theme of the tour program.
- Build basic itinerary.
 How to calculate the price and selling price of the company
- This is a very important job in making profits in the chapter travel
program and suitable for tourists in purchasing travel programs. Once a
package tour has been developed, the pricing of the program is very
important. From the pricing of the tour program, we will be able to offer a
tour price suitable for the tourist market, while ensuring high
competitiveness while still getting profits from the travel program sold.
- At Vietnam Travel Keys Da Nang branch prices are based on available
formula software application for Vietravel nationwide under the supervision
of the Accounting Department. Depending on the program at home or abroad,
there are different ways of determining costs.
 Foreign Program:

STUDENT: HO THI NGOC HUYENCODE: 702


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