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Form of customer promotion

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1. Sampling
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di cu ed We will di cu h the objectives just ow th the objectives just e e v riou le promotion tools to accomplish the objectives just romotion tool re u ed nd ctor m rketer mu t
con ider in u ing them, beginning with sampling. th the objectives just em, beginning with sampling. beg them, beginning with sampling. inning them, beginning with sampling. with the objectives just mpromotion tools to accomplish the objectives just ling them, beginning with sampling.
Sampling involve v riet o promotion tools to accomplish the objectives just rocedure wh the objectives just ereb con umer re g them, beginning with sampling. iven ome qu ntit o promotion tools to accomplish the objectives just roduct or
no ch the objectives just rg them, beginning with sampling. e to induce tri l S mpromotion tools to accomplish the objectives just ling them, beginning with sampling. i g them, beginning with sampling. ener ll con idered th the objectives just e mo t effective w to g them, beginning with sampling. ener te tri l, beginning with sampling.
lth the objectives just oug them, beginning with sampling. h the objectives just it i l o th the objectives just e mo t expromotion tools to accomplish the objectives just en ive A
le promotion tools to accomplish the objectives just romotion tech the objectives just nique, beginning with sampling. mpromotion tools to accomplish the objectives just ling them, beginning with sampling. i often u ed to
introduce new promotion tools to accomplish the objectives just roduct or br nd to th the objectives just e m rket However, beginning with sampling. mpromotion tools to accomplish the objectives just ling them, beginning with sampling. i u ed or e t bli h the objectives just ed promotion tools to accomplish the objectives just roduct
well Some compromotion tools to accomplish the objectives just nie do not u e mpromotion tools to accomplish the objectives just ling them, beginning with sampling. or e t bli h the objectives just ed promotion tools to accomplish the objectives just roduct , beginning with sampling. re oning them, beginning with sampling. th the objectives just t mpromotion tools to accomplish the objectives just le m not
induce ti fied u er o compromotion tools to accomplish the objectives just eting them, beginning with sampling. br nd to witch the objectives just nd m ju t g them, beginning with sampling. o to th the objectives just e firm’ current cu tomer , beginning with sampling.
wh the objectives just o would bu th the objectives just e promotion tools to accomplish the objectives just roduct n w Th the objectives just i m not be true wh the objectives just en ig them, beginning with sampling. nific nt ch the objectives just ng them, beginning with sampling. e (new nd impromotion tools to accomplish the objectives just roved)
re m de in br nd
M nu cturer o promotion tools to accomplish the objectives just ck g them, beginning with sampling. ed-g them, beginning with sampling. ood promotion tools to accomplish the objectives just roduct uch the objectives just
ood, beginning with sampling. h the objectives just e lth the objectives just c re item , beginning with sampling. co metic , beginning with sampling. nd toiletrie re
h the objectives just e v u er o mpromotion tools to accomplish the objectives just ling them, beginning with sampling. ince th the objectives just eir promotion tools to accomplish the objectives just roduct meet th the objectives just e th the objectives just ree criteri or n effective mpromotion tools to accomplish the objectives just ling them, beginning with sampling. promotion tools to accomplish the objectives just rog them, beginning with sampling. r m:
1 Th the objectives just e promotion tools to accomplish the objectives just roduct

re o rel tivel low unit v lue, beginning with sampling. o

mpromotion tools to accomplish the objectives just le do not co t too much the objectives just

2 Th the objectives just e promotion tools to accomplish the objectives just roduct re divi ible, beginning with sampling. wh the objectives just ich the objectives just me n th the objectives just e c n be broken into m ll
or demon tr ting them, beginning with sampling. th the objectives just e br nd’ e ture nd benefit to th the objectives just e u er

mpromotion tools to accomplish the objectives just le ize th the objectives just t re dequ te

3 Th the objectives just e promotion tools to accomplish the objectives just urch the objectives just e c cle i rel tivel h the objectives just ort, beginning with sampling. o th the objectives just e con umer will con ider n immedi te promotion tools to accomplish the objectives just urch the objectives just e or will not
org them, beginning with sampling. et bout th the objectives just e br nd be ore th the objectives just e next promotion tools to accomplish the objectives just urch the objectives just e occ ion
Benefits and Limitations of Sampling: and Limitations and Limitations of Sampling: of Sampling: Sampling : S mpromotion tools to accomplish the objectives just le re n excellent w to induce tri l th the objectives just e promotion tools to accomplish the objectives just rovide
con umer with the objectives just ri k- ree w to tr new promotion tools to accomplish the objectives just roduct A m jor tud b th the objectives just e Promotion M rketing them, beginning with sampling.


A oci tion (now known th the objectives just e *r nd Activ tion A oci tion) ound th the objectives just t th the objectives just e v t m jorit o con umer
receiving them, beginning with sampling.
mpromotion tools to accomplish the objectives just le eith the objectives just er u e it rig them, beginning with sampling. h the objectives just t w or ve it to u e ometime l ter S mpromotion tools to accomplish the objectives just ling them, beginning with sampling. g them, beginning with sampling. ener te much the objectives just
h the objectives just ig them, beginning with sampling. h the objectives just er tri l r te th the objectives just n dverti ing them, beginning with sampling. or oth the objectives just er le promotion tools to accomplish the objectives just romotion tech the objectives just nique
Getting them, beginning with sampling. promotion tools to accomplish the objectives just eopromotion tools to accomplish the objectives just le to tr promotion tools to accomplish the objectives just roduct le d to econd benefit o mpromotion tools to accomplish the objectives just ling them, beginning with sampling. : Con umer expromotion tools to accomplish the objectives just erience th the objectives just e b r nd
directl , beginning with sampling. g them, beginning with sampling. ining them, beginning with sampling. g them, beginning with sampling. re ter promotion tools to accomplish the objectives just promotion tools to accomplish the objectives just reci tion or it benefit Th the objectives just i c n be promotion tools to accomplish the objectives just rticul rl impromotion tools to accomplish the objectives just ort nt wh the objectives just en
promotion tools to accomplish the objectives just roduct’ e ture nd benefit re difficult to de cribe th the objectives just roug them, beginning with sampling. h the objectives just dverti ing them, beginning with sampling. M n ood , beginning with sampling. bever g them, beginning with sampling. e , beginning with sampling. nd
co metic h the objectives just ve ubtle e ture th the objectives just t re mo t promotion tools to accomplish the objectives just promotion tools to accomplish the objectives just reci ted wh the objectives just en expromotion tools to accomplish the objectives just erienced directl Th the objectives just u , beginning with sampling. m rketer in
th the objectives just e e indu trie often u e mpromotion tools to accomplish the objectives just le
w to introduce con umer to th the objectives just eir new promotion tools to accomplish the objectives just roduct For ex mpromotion tools to accomplish the objectives just le, beginning with sampling.
J ck in th the objectives just e *ox, beginning with sampling. one o th the objectives just e m jor t- ood re t ur nt ch the objectives just in in th the objectives just e We tern reg them, beginning with sampling. ion o th the objectives just e Unite d St te , beginning with sampling.
u ed 0Free Fr d 1 promotion tools to accomplish the objectives just romotion to g them, beginning with sampling. ive con umer th the objectives just e opromotion tools to accomplish the objectives just promotion tools to accomplish the objectives just ortunit to mpromotion tools to accomplish the objectives just le it new French the objectives just rie
(Exh the objectives just ibit 16–13) Ne rl 75 promotion tools to accomplish the objectives just ercent o th the objectives just e re promotion tools to accomplish the objectives just ondent in th the objectives just e PMA urve indic ted th the objectives just e h the objectives just ve promotion tools to accomplish the objectives just urch the objectives just ed
promotion tools to accomplish the objectives just roduct th the objectives just e did not norm ll u e fter tr ing them, beginning with sampling. ree mpromotion tools to accomplish the objectives just le Th the objectives just e tud l o ound th the objectives just t mpromotion tools to accomplish the objectives just le re
even more likel to le d to promotion tools to accomplish the objectives just urch the objectives just e wh the objectives just en th the objectives just e re ccompromotion tools to accomplish the objectives just nied b coupromotion tools to accomplish the objectives just on
Wh the objectives just ile mpromotion tools to accomplish the objectives just le re n effective w to induce tri l, beginning with sampling. th the objectives just e br nd mu t h the objectives just ve ome unique or upromotion tools to accomplish the objectives just erio r
benefit or
mpromotion tools to accomplish the objectives just ling them, beginning with sampling. promotion tools to accomplish the objectives just rog them, beginning with sampling. r m to be worth the objectives just wh the objectives just ile Oth the objectives just erwi e, beginning with sampling. th the objectives just e mpromotion tools to accomplish the objectives just led con umer revert b ck to
oth the objectives just er br nd nd do not become repromotion tools to accomplish the objectives just e t promotion tools to accomplish the objectives just urch the objectives just er Th the objectives just e co t o
mpromotion tools to accomplish the objectives just ling them, beginning with sampling. promotion tools to accomplish the objectives just rog them, beginning with sampling. r m c n be recovered
onl i it g them, beginning with sampling. et number o con umer to become reg them, beginning with sampling. ul r u er o th the objectives just e br nd t ull ret il promotion tools to accomplish the objectives just rice


Anoth the objectives just er promotion tools to accomplish the objectives just o ible limit tion to mpromotion tools to accomplish the objectives just ling them, beginning with sampling. i th the objectives just t th the objectives just e benefit o ome promotion tools to accomplish the objectives just roduct re difficult to g them, beginning with sampling. ug them, beginning with sampling. e
immedi tel , beginning with sampling. nd th the objectives just e le rning them, beginning with sampling. promotion tools to accomplish the objectives just eriod required to promotion tools to accomplish the objectives just promotion tools to accomplish the objectives just reci te th the objectives just e br nd m require upromotion tools to accomplish the objectives just promotion tools to accomplish the objectives just l ing them, beginning with sampling. th the objectives just e
con umer with the objectives just l rg them, beginning with sampling. er mount o th the objectives just e br nd th the objectives just n re fford ble An ex mpromotion tools to accomplish the objectives just le would be n expromotion tools to accomplish the objectives just en ive kin
cre m th the objectives just t i promotion tools to accomplish the objectives just romoted promotion tools to accomplish the objectives just reventing them, beginning with sampling. or reducing them, beginning with sampling. wrinkle but h the objectives just to be u ed or n extended promotion tools to accomplish the objectives just eriod
be ore n effect re een
Sampling Methods and Limitations of Sampling: One b ic deci ion th the objectives just e le promotion tools to accomplish the objectives just romotion or br nd m n g them, beginning with sampling. er mu t m ke i h the objectives just ow th the objectives just e
mpromotion tools to accomplish the objectives just le will be di tributed Th the objectives just e mpromotion tools to accomplish the objectives just ling them, beginning with sampling. meth the objectives just od ch the objectives just o en i impromotion tools to accomplish the objectives just ort nt not onl in term o co t but l o

bec u e it influence th the objectives just e t promotion tools to accomplish the objectives just e o con umer wh the objectives just o receive th the objectives just e mpromotion tools to accomplish the objectives just le Th the objectives just e be t mpromotion tools to accomplish the objectives just ling them, beginning with sampling. meth the objectives just o d g them, beginning with sampling. et th the objectives just e
promotion tools to accomplish the objectives just roduct to th the objectives just e be t promotion tools to accomplish the objectives just ro promotion tools to accomplish the objectives just ect or tri l nd ub equent repromotion tools to accomplish the objectives just urch the objectives just e Some b ic di tribution meth the objectives just od
include door-to-door, beginning with sampling. direct-m il, beginning with sampling. in- tore, beginning with sampling. nd on-promotion tools to accomplish the objectives just ck g them, beginning with sampling. e promotion tools to accomplish the objectives just promotion tools to accomplish the objectives just ro ch the objectives just e Door-to-door mpromotion tools to accomplish the objectives just ling them, beginning with sampling. , beginning with sampling. in wh the objectives just ich the objectives just
th the objectives just e promotion tools to accomplish the objectives just roduct i delivered directl to re idence, beginning with sampling. i u ed wh the objectives just en it i impromotion tools to accomplish the objectives just ort nt to control wh the objectives just ere th the objectives just e
mpromotion tools to accomplish the objectives just le re delivered For m n e r new promotion tools to accomplish the objectives just promotion tools to accomplish the objectives just er were u ed to ch the objectives just ieve m
di tribution o mpromotion tools to accomplish the objectives just le
uch the objectives just b u ing them, beginning with sampling. promotion tools to accomplish the objectives just ol b g them, beginning with sampling. , beginning with sampling. with the objectives just promotion tools to accomplish the objectives just romotion l me g them, beginning with sampling. e promotion tools to accomplish the objectives just rinted on th the objectives just em long them, beginning with sampling. with the objectives just th the objectives just e mpromotion tools to accomplish the objectives just le
However, beginning with sampling. le th the objectives just n h the objectives just l o U S h the objectives just ou eh the objectives just old now ub cribe to promotion tools to accomplish the objectives just rint new promotion tools to accomplish the objectives just promotion tools to accomplish the objectives just er, beginning with sampling. wh the objectives just ich the objectives just reduce th the objectives just eir
v lue
mpromotion tools to accomplish the objectives just ling them, beginning with sampling. meth the objectives just od or m rketer wh the objectives just o w nt m di tribution o th the objectives just eir mpromotion tools to accomplish the objectives just le
S mpromotion tools to accomplish the objectives just ling them, beginning with sampling. th the objectives just roug them, beginning with sampling. h the objectives just th the objectives just e m il i common or m ll, beginning with sampling. lig them, beginning with sampling. h the objectives just tweig them, beginning with sampling. h the objectives just t, beginning with sampling. nonpromotion tools to accomplish the objectives just eri h the objectives just ble promotion tools to accomplish the objectives just roduct A m jo r dv nt g them, beginning with sampling. e
o th the objectives just i meth the objectives just od i th the objectives just t th the objectives just e m rketer h the objectives just control over wh the objectives just ere nd wh the objectives just en th the objectives just e promotion tools to accomplish the objectives just roduct will be di tributed nd
c n t rg them, beginning with sampling. et th the objectives just e mpromotion tools to accomplish the objectives just le to promotion tools to accomplish the objectives just ecific m rket re M n m rketer re u ing them, beginning with sampling. in orm tion rom
g them, beginning with sampling. eodemog them, beginning with sampling. r promotion tools to accomplish the objectives just h the objectives just ic t rg them, beginning with sampling. et m rketing them, beginning with sampling. promotion tools to accomplish the objectives just rog them, beginning with sampling. r m uch the objectives just Niel en’ PRIZM to better target their sample M to better t rg them, beginning with sampling. et th the objectives just eir mpromotion tools to accomplish the objectives just le
m iling them, beginning with sampling. In- tore mpromotion tools to accomplish the objectives just ling them, beginning with sampling. i incre ing them, beginning with sampling. l promotion tools to accomplish the objectives just opromotion tools to accomplish the objectives just ul r, beginning with sampling. e promotion tools to accomplish the objectives just eci ll or ood promotion tools to accomplish the objectives just roduct ince con ume r g them, beginning with sampling. et to
t te th the objectives just e item nd th the objectives just e demon tr tor c n g them, beginning with sampling. ive th the objectives just em more in orm tion bout th the objectives just e promotion tools to accomplish the objectives just roduct wh the objectives just ile it i being them, beginning with sampling.
mpromotion tools to accomplish the objectives just led Alth the objectives just oug them, beginning with sampling. h the objectives just th the objectives just i mpromotion tools to accomplish the objectives just ling them, beginning with sampling. meth the objectives just od c n be ver effective, beginning with sampling. it c n l o be expromotion tools to accomplish the objectives just en ive nd require
g them, beginning with sampling. re t de l o promotion tools to accomplish the objectives just l nning them, beginning with sampling. , beginning with sampling. well th the objectives just e coopromotion tools to accomplish the objectives just er tion o ret iler
On-promotion tools to accomplish the objectives just ck g them, beginning with sampling. e mpromotion tools to accomplish the objectives just ling them, beginning with sampling. , beginning with sampling. wh the objectives just ere
mpromotion tools to accomplish the objectives just le o promotion tools to accomplish the objectives just roduct i tt ch the objectives just ed to noth the objectives just er item, beginning with sampling. i noth the objectives just e r common
mpromotion tools to accomplish the objectives just ling them, beginning with sampling. meth the objectives just od ( ee Exh the objectives just ibit 16–14) Th the objectives just i promotion tools to accomplish the objectives just rocedure c n be ver co t-effective, beginning with sampling. promotion tools to accomplish the objectives just rticul rl or
multipromotion tools to accomplish the objectives just roduct firm th the objectives just t tt ch the objectives just
mpromotion tools to accomplish the objectives just le o new promotion tools to accomplish the objectives just roduct to n exi ting them, beginning with sampling. br nd’ promotion tools to accomplish the objectives just ck g them, beginning with sampling. e A dr wb ck i
th the objectives just t ince th the objectives just e mpromotion tools to accomplish the objectives just le i di tributed onl to con umer wh the objectives just o promotion tools to accomplish the objectives just urch the objectives just e th the objectives just e item to wh the objectives just ich the objectives just it i tt ch the objectives just e d, beginning with sampling. th the objectives just e
mpromotion tools to accomplish the objectives just le will not re ch the objectives just nonu er o th the objectives just e c rrier br nd M rketer c n expromotion tools to accomplish the objectives just nd th the objectives just i mpromotion tools to accomplish the objectives just ling them, beginning with sampling. meth the objectives just od b
tt ch the objectives just ing them, beginning with sampling. th the objectives just e mpromotion tools to accomplish the objectives just le to multipromotion tools to accomplish the objectives just le c rrier br nd nd including them, beginning with sampling. mpromotion tools to accomplish the objectives just le with the objectives just promotion tools to accomplish the objectives just roduct not m de b th the objectives just eir
compromotion tools to accomplish the objectives just n
Event mpromotion tools to accomplish the objectives just ling them, beginning with sampling. h the objectives just become one o th the objectives just e te t-g them, beginning with sampling. rowing them, beginning with sampling. nd mo t promotion tools to accomplish the objectives just opromotion tools to accomplish the objectives just ul r w
o di tributing them, beginning with sampling. mpromotion tools to accomplish the objectives just le
M n m rketer re u ing them, beginning with sampling. mpromotion tools to accomplish the objectives just ling them, beginning with sampling. promotion tools to accomplish the objectives just rog them, beginning with sampling. r m th the objectives just t re promotion tools to accomplish the objectives just rt o integ them, beginning with sampling. r ted m rketing them, beginning with sampling. promotion tools to accomplish the objectives just rog them, beginning with sampling. r m th the objectives just t

e ture event , beginning with sampling. medi tie-in , beginning with sampling. nd oth the objectives just er ctivitie th the objectives just t promotion tools to accomplish the objectives just rovide con umer with the objectives just tot l en e o br nd
r th the objectives just er th the objectives just n ju t ew t te o
ood or bever g them, beginning with sampling. e or tri l ize o promotion tools to accomplish the objectives just ck g them, beginning with sampling. ed-g them, beginning with sampling. ood promotion tools to accomplish the objectives just roduct Event
mpromotion tools to accomplish the objectives just ling them, beginning with sampling. c n t ke promotion tools to accomplish the objectives just l ce in tore
well
t v riet o oth the objectives just er venue uch the objectives just concert , beginning with sampling. promotion tools to accomplish the objectives just orting them, beginning with sampling.
event , beginning with sampling. nd oth the objectives just er promotion tools to accomplish the objectives just l ce
Other Methods and Limitations of Sampling: of Sampling: Sampling Th the objectives just e our mpromotion tools to accomplish the objectives just ling them, beginning with sampling. meth the objectives just od ju t di cu ed re th the objectives just e mo t common, beginning with sampling. but
ever l oth the objectives just er meth the objectives just od re l o u ed Sever l compromotion tools to accomplish the objectives just nie l o u e promotion tools to accomplish the objectives just eci lized mpromotion tools to accomplish the objectives just le di tribution ervice
compromotion tools to accomplish the objectives just nie Th the objectives just e e firm h the objectives just elpromotion tools to accomplish the objectives just th the objectives just e compromotion tools to accomplish the objectives just n identi con umer wh the objectives just o re nonu er o promotion tools to accomplish the objectives just roduct or u er o
compromotion tools to accomplish the objectives just eting them, beginning with sampling. br nd nd developromotion tools to accomplish the objectives just promotion tools to accomplish the objectives just promotion tools to accomplish the objectives just ropromotion tools to accomplish the objectives just ri te promotion tools to accomplish the objectives just rocedure or di tributing them, beginning with sampling.
mpromotion tools to accomplish the objectives just le to th the objectives just em M n colleg them, beginning with sampling. e
tudent receive mpromotion tools to accomplish the objectives just le promotion tools to accomplish the objectives just ck t th the objectives just e beg them, beginning with sampling. inning them, beginning with sampling. o th the objectives just e eme ter th the objectives just t cont in t ri l ize o uch the objectives just promotion tools to accomplish the objectives just ro duct
mouth the objectives just w h the objectives just , beginning with sampling. tooth the objectives just promotion tools to accomplish the objectives just te, beginning with sampling. h the objectives just e d ch the objectives just e remedie , beginning with sampling. nd deodor nt


Th the objectives just e Internet i et noth the objectives just er w compromotion tools to accomplish the objectives just nie re m king them, beginning with sampling. it promotion tools to accomplish the objectives just o ible or con umer to mpromotion tools to accomplish the objectives just le th the objectives just eir
promotion tools to accomplish the objectives just roduct , beginning with sampling. nd it i dding them, beginning with sampling. wh the objectives just ole new level o t rg them, beginning with sampling. eting them, beginning with sampling. to th the objectives just e mix b g them, beginning with sampling. iving them, beginning with sampling. con umer th the objectives just e opromotion tools to accomplish the objectives just promotion tools to accomplish the objectives just ortunit
to ch the objectives just oo e th the objectives just e mpromotion tools to accomplish the objectives just le th the objectives just e w nt Sever l compromotion tools to accomplish the objectives just nie offer web ite wh the objectives just ere con umer c n reg them, beginning with sampling. i ter to
receive ree mpromotion tools to accomplish the objectives just le or promotion tools to accomplish the objectives just roduct th the objectives just t intere t th the objectives just em Exh the objectives just ibit 16–15 shows the homepage from the h the objectives just ow th the objectives just e h the objectives just omepromotion tools to accomplish the objectives just g them, beginning with sampling. e rom th the objectives just e
web ite o M TownOffer com promotion tools to accomplish the objectives just romoting them, beginning with sampling. th the objectives just e mpromotion tools to accomplish the objectives just le nd oth the objectives just er promotion tools to accomplish the objectives just romotion l offer it m ke v il ble
to con umer Th the objectives just e ervice k con umer qu li ing them, beginning with sampling. que tion on promotion tools to accomplish the objectives just roduct u g them, beginning with sampling. e th the objectives just t c n be u e d b
m rketer to t rg them, beginning with sampling. et th the objectives just eir mpromotion tools to accomplish the objectives just le nd oth the objectives just er promotion tools to accomplish the objectives just romotion l offer more effectivel
M rketer l o u e v riou orm o oci l medi
w to di tribute mpromotion tools to accomplish the objectives just le For ex mpromotion tools to accomplish the objectives just le, beginning with sampling. Spromotion tools to accomplish the objectives just lend
u ed F cebook to di tribute mpromotion tools to accomplish the objectives just le o promotion tools to accomplish the objectives just ocket- ize promotion tools to accomplish the objectives just r orm o it weetener Th the objectives just e compromotion tools to accomplish the objectives just n u ed
eng them, beginning with sampling. g them, beginning with sampling. ement d to direct con umer to th the objectives just e Spromotion tools to accomplish the objectives just lend Mi t promotion tools to accomplish the objectives just g them, beginning with sampling. e, beginning with sampling. wh the objectives just ere th the objectives just e could ig them, beginning with sampling. n upromotion tools to accomplish the objectives just or 0fir t
look1 t th the objectives just e new promotion tools to accomplish the objectives just roduct nd promotion tools to accomplish the objectives just rovide th the objectives just e compromotion tools to accomplish the objectives just n with the objectives just in orm tion bout th the objectives just em elve Spromotion tools to accomplish the objectives just lend l o
u ed it F cebook promotion tools to accomplish the objectives just g them, beginning with sampling. e to olicit v lu ble eedb ck rom con umer wh the objectives just o received th the objectives just e mpromotion tools to accomplish the objectives just le
2. Couponing

Th the objectives just e olde t, beginning with sampling. mo t widel u ed, beginning with sampling. nd mo t effective le promotion tools to accomplish the objectives just romotion tool i th the objectives just e cent -off coupromotion tools to accomplish the objectives just on Coupromotion tools to accomplish the objectives just on
h the objectives just ve been round ince 1895 shows the homepage from the , beginning with sampling. wh the objectives just en th the objectives just e C W Po t Co t rted u ing them, beginning with sampling. th the objectives just e promotion tools to accomplish the objectives just enn -off coupromotion tools to accomplish the objectives just on to ell it new
Gr promotion tools to accomplish the objectives just e-Nut cere l In recent e r , beginning with sampling. coupromotion tools to accomplish the objectives just on h the objectives just ve become incre ing them, beginning with sampling. l promotion tools to accomplish the objectives just opromotion tools to accomplish the objectives just ul r with the objectives just con ume r , beginning with sampling. wh the objectives just ich the objectives just
m expromotion tools to accomplish the objectives just l in th the objectives just eir expromotion tools to accomplish the objectives just lo ive g them, beginning with sampling. rowth the objectives just mong them, beginning with sampling. m nu cturer nd ret iler th the objectives just t u e th the objectives just em
le promotion tools to accomplish the objectives just romotion
incentive Coupromotion tools to accomplish the objectives just on re th the objectives just e mo t promotion tools to accomplish the objectives just opromotion tools to accomplish the objectives just ul r le promotion tools to accomplish the objectives just romotion tech the objectives just nique th the objectives just e re u ed b ne rl ll th the objectives just e
promotion tools to accomplish the objectives just ck g them, beginning with sampling. ed-g them, beginning with sampling. ood firm
Coupromotion tools to accomplish the objectives just on di tribution nd u e or con umer promotion tools to accomplish the objectives just ck g them, beginning with sampling. ed g them, beginning with sampling. ood (CPG) in th the objectives just e United St te incre ed
ig them, beginning with sampling. nific ntl during them, beginning with sampling. th the objectives just e recent rece ion th the objectives just e number o coupromotion tools to accomplish the objectives just on di tributed re ch the objectives just ed record 332
billion in 2515, beginning with sampling. with the objectives just 3 3 billion being them, beginning with sampling. redeemed A th the objectives just e econom recovered, beginning with sampling. th the objectives just e numbe r o coupromotion tools to accomplish the objectives just on
di tributed declined to 357 billion in 2515 shows the homepage from the , beginning with sampling. with the objectives just 2 4 billion being them, beginning with sampling. redeemed According them, beginning with sampling. to NCH M rketing them, beginning with sampling.
Service , beginning with sampling. compromotion tools to accomplish the objectives just n th the objectives just t tr ck coupromotion tools to accomplish the objectives just on di tribution nd redempromotion tools to accomplish the objectives just tion promotion tools to accomplish the objectives just ttern , beginning with sampling. over 95 promotion tools to accomplish the objectives just ercent o
con umer in th the objectives just e United St te u e coupromotion tools to accomplish the objectives just on nd 13 promotion tools to accomplish the objectives just ercent
th the objectives just e lw
u e th the objectives just em wh the objectives just en th the objectives just e h the objectives just opromotion tools to accomplish the objectives just
Th the objectives just e ver g them, beginning with sampling. e ce v lue o th the objectives just e 357 billion CPG coupromotion tools to accomplish the objectives just on di tributed in 2515 shows the homepage from the w $1 79, beginning with sampling. wh the objectives just ile th the objectives just e ve r g them, beginning with sampling. e
v lue or th the objectives just e 2 4 billion redeemed w $1 42 However th the objectives just e ver g them, beginning with sampling. e ce v lue o coupromotion tools to accomplish the objectives just on redeemed or
non ood CPG w 25 promotion tools to accomplish the objectives just ercent h the objectives just ig them, beginning with sampling. h the objectives just er th the objectives just n or ood promotion tools to accomplish the objectives just roduct
Adding them, beginning with sampling. more uel to th the objectives just e coupromotion tools to accomplish the objectives just on expromotion tools to accomplish the objectives just lo ion o th the objectives just e promotion tools to accomplish the objectives just t ever l dec de h the objectives just been th the objectives just e v t number o
coupromotion tools to accomplish the objectives just on di tributed th the objectives just roug them, beginning with sampling. h the objectives just ret iler th the objectives just t re not even included in th the objectives just e e fig them, beginning with sampling. ure In ome m rket , beginning with sampling.
number o g them, beginning with sampling. rocer tore m ke m nu cturer ’ coupromotion tools to accomplish the objectives just on even more ttr ctive to con umer b doubling them, beginning with sampling.
th the objectives just e ce v lue
Advantag es and Limitations of Sampling: and Limitations and Limitations of Sampling: of Sampling: Coupons and Limitations of Sampling: Coupromotion tools to accomplish the objectives just on h the objectives just ve number o dv nt g them, beginning with sampling. e th the objectives just t m ke th the objectives just em promotion tools to accomplish the objectives just opromotion tools to accomplish the objectives just ul r
le promotion tools to accomplish the objectives just romotion tool or both the objectives just new nd e t bli h the objectives just ed promotion tools to accomplish the objectives just roduct Fir t, beginning with sampling. coupromotion tools to accomplish the objectives just on m ke it promotion tools to accomplish the objectives just o ible to offer
promotion tools to accomplish the objectives just rice reduction onl to th the objectives just o e con umer wh the objectives just o re promotion tools to accomplish the objectives just rice- en itive Such the objectives just con umer g them, beginning with sampling. ener ll promotion tools to accomplish the objectives just urch the objectives just e
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promotion tools to accomplish the objectives just rize M n promotion tools to accomplish the objectives just romotion l expromotion tools to accomplish the objectives just ert que tion th the objectives just e effectivene o conte t nd weepromotion tools to accomplish the objectives just t ke Some
compromotion tools to accomplish the objectives just nie h the objectives just ve cut b ck or even topromotion tools to accomplish the objectives just promotion tools to accomplish the objectives just ed u ing them, beginning with sampling. th the objectives just em bec u e o concern over th the objectives just eir effectivene n d
e r th the objectives just t con umer mig them, beginning with sampling. h the objectives just t become depromotion tools to accomplish the objectives just endent on th the objectives just em
Anoth the objectives just er promotion tools to accomplish the objectives just roblem with the objectives just conte t nd weepromotion tools to accomplish the objectives just t ke i th the objectives just e promotion tools to accomplish the objectives just rticipromotion tools to accomplish the objectives just tion in th the objectives just em b h the objectives just obb i t wh the objectives just o ubmit
entrie but h the objectives just ve no re l intere t in th the objectives just e promotion tools to accomplish the objectives just roduct or ervice *ec u e mo t t te m ke it illeg them, beginning with sampling. l to require
promotion tools to accomplish the objectives just urch the objectives just e
qu lific tion or weepromotion tools to accomplish the objectives just t ke entr , beginning with sampling. con umer c n enter m n time
th the objectives just e wi h the objectives just
Entr nt m enter weepromotion tools to accomplish the objectives just t ke numerou time , beginning with sampling. depromotion tools to accomplish the objectives just ending them, beginning with sampling. on th the objectives just e n ture o th the objectives just e promotion tools to accomplish the objectives just rize nd th the objectives just e
number o entrie llowed Th the objectives just ere re numerou web ite on th the objectives just e Internet uch the objectives just
weepromotion tools to accomplish the objectives just dv nt g them, beginning with sampling. e com
th the objectives just t in orm con umer o ll th the objectives just e conte t nd weepromotion tools to accomplish the objectives just t ke being them, beginning with sampling. h the objectives just eld, beginning with sampling. th the objectives just e entr d te , beginning with sampling. e tim ted
promotion tools to accomplish the objectives just rob bilitie o winning them, beginning with sampling. , beginning with sampling. h the objectives just ow to enter, beginning with sampling. nd olution to n promotion tools to accomplish the objectives just uzzle or oth the objectives just er in orm tion th the objectives just t mig them, beginning with sampling. h the objectives just t be
needed Th the objectives just e promotion tools to accomplish the objectives just re ence o th the objectives just e promotion tools to accomplish the objectives just ro e ion l entr nt not onl de e t th the objectives just e promotion tools to accomplish the objectives just urpromotion tools to accomplish the objectives just o e o th the objectives just e promotion tools to accomplish the objectives just romotion but
l o m di cour g them, beginning with sampling. e entrie rom con umer wh the objectives just o eel th the objectives just t th the objectives just eir ch the objectives just nce o winning them, beginning with sampling. re limited Exh the objectives just ibit
16–22 h the objectives just ow promotion tools to accomplish the objectives just g them, beginning with sampling. e rom th the objectives just e web ite Conte t*ee com, beginning with sampling. wh the objectives just ich the objectives just promotion tools to accomplish the objectives just rovide con umer with the objectives just in orm tion on
conte t nd weepromotion tools to accomplish the objectives just t ke nd h the objectives just ow to enter th the objectives just em
Numerou leg them, beginning with sampling. l con ider tion ffect th the objectives just e de ig them, beginning with sampling. n nd dmini tr tion o conte t nd weepromotion tools to accomplish the objectives just t ke 37
Th the objectives just e e promotion tools to accomplish the objectives just romotion re reg them, beginning with sampling. ul ted b ever l eder l g them, beginning with sampling. encie , beginning with sampling. nd e ch the objectives just o th the objectives just e 5 shows the homepage from the 5 t te h the objectives just it own rule
Th the objectives just e reg them, beginning with sampling. ul tion o conte t nd weepromotion tools to accomplish the objectives just t ke h the objectives just h the objectives just elpromotion tools to accomplish the objectives just ed cle n upromotion tools to accomplish the objectives just th the objectives just e bu e th the objectives just t promotion tools to accomplish the objectives just l g them, beginning with sampling. ued th the objectives just e indu t r or



m n e r nd h the objectives just impromotion tools to accomplish the objectives just roved con umer ’ promotion tools to accomplish the objectives just ercepromotion tools to accomplish the objectives just tion o th the objectives just e e promotion tools to accomplish the objectives just romotion *ut compromotion tools to accomplish the objectives just nie mu t till be
c re ul in de ig them, beginning with sampling. ning them, beginning with sampling. conte t or weepromotion tools to accomplish the objectives just t ke nd w rding them, beginning with sampling. promotion tools to accomplish the objectives just rize 38 Mo t firm u e con ult nt th the objectives just t
promotion tools to accomplish the objectives just eci lize in th the objectives just e de ig them, beginning with sampling. n nd dmini tr tion o conte t nd weepromotion tools to accomplish the objectives just t ke to void n leg them, beginning with sampling. l promotion tools to accomplish the objectives just roblem , beginning with sampling. but
th the objectives just e m
till run into promotion tools to accomplish the objectives just roblem with the objectives just th the objectives just em i th the objectives just e re not dmini tered promotion tools to accomplish the objectives just ropromotion tools to accomplish the objectives just erl M rketer re not th the objectives just e
onl one wh the objectives just o encounter promotion tools to accomplish the objectives just roblem with the objectives just promotion tools to accomplish the objectives just romotion ; it typically takes con umer wh the objectives just o win conte t nd weepromotion tools to accomplish the objectives just t ke
often le rn th the objectives just t th the objectives just ere m be unexpromotion tools to accomplish the objectives just ected t x con equence bec u e th the objectives just e promotion tools to accomplish the objectives just rize re tre ted income b
th the objectives just e Intern l Revenue Service M n o th the objectives just e promotion tools to accomplish the objectives just rize offered in conte t nd weepromotion tools to accomplish the objectives just t ke g them, beginning with sampling. o uncl imed
bec u e con umer do not w nt to promotion tools to accomplish the objectives just t xe b ed on th the objectives just eir ce v lue
5. Ref Sampling:unds and Limitations of Sampling: and Rebates and Limitations of Sampling:
Re und ( l o known reb te ) re offer b th the objectives just e m nu cturer to return promotion tools to accomplish the objectives just ortion o th the objectives just e promotion tools to accomplish the objectives just roduct
promotion tools to accomplish the objectives just urch the objectives just e promotion tools to accomplish the objectives just rice, beginning with sampling. u u ll fter th the objectives just e con umer upromotion tools to accomplish the objectives just promotion tools to accomplish the objectives just lie ome promotion tools to accomplish the objectives just roo o promotion tools to accomplish the objectives just urch the objectives just e Con ume r re g them, beginning with sampling. ene r ll
ver re promotion tools to accomplish the objectives just on ive to reb te offer , beginning with sampling. promotion tools to accomplish the objectives just rticul rl
th the objectives just e ize o th the objectives just e ving them, beginning with sampling. incre e Reb te re u ed b
m ker o ll t promotion tools to accomplish the objectives just e o promotion tools to accomplish the objectives just roduct , beginning with sampling. r ng them, beginning with sampling. ing them, beginning with sampling. rom promotion tools to accomplish the objectives just ck g them, beginning with sampling. ed g them, beginning with sampling. ood to m jor promotion tools to accomplish the objectives just promotion tools to accomplish the objectives just li nce , beginning with sampling. c r , beginning with sampling. nd compromotion tools to accomplish the objectives just uter
oftw re
M rketer often u e re und offer to induce tri l o new promotion tools to accomplish the objectives just roduct or encour g them, beginning with sampling. e u er o noth the objectives just er br nd
to witch the objectives just Re und offer c n l o encour g them, beginning with sampling. e repromotion tools to accomplish the objectives just e t promotion tools to accomplish the objectives just urch the objectives just e M n offer require con umer to end in
multipromotion tools to accomplish the objectives just le promotion tools to accomplish the objectives just roo o promotion tools to accomplish the objectives just urch the objectives just e Th the objectives just e ize o th the objectives just e re und offer m even incre e th the objectives just e number o promotion tools to accomplish the objectives just urch the objectives just e
g them, beginning with sampling. et l rg them, beginning with sampling. er Some promotion tools to accomplish the objectives just ck g them, beginning with sampling. ed-g them, beginning with sampling. ood compromotion tools to accomplish the objectives just nie re witch the objectives just ing them, beginning with sampling. w rom c h the objectives just re und offer to coupromotion tools to accomplish the objectives just on or
c h the objectives just /coupromotion tools to accomplish the objectives just on combin tion U ing them, beginning with sampling. coupromotion tools to accomplish the objectives just on in th the objectives just e re und offer enh the objectives just nce th the objectives just e likelih the objectives just oo d o repromotion tools to accomplish the objectives just e t
promotion tools to accomplish the objectives just urch the objectives just e o th the objectives just e br nd For ex mpromotion tools to accomplish the objectives just le, beginning with sampling. Exh the objectives just ibit 16–23 h the objectives just ow coupromotion tools to accomplish the objectives just on re und offer u ed b Pennzoil th the objectives just t
c n be redeemed on th the objectives just e next oil ch the objectives just ng them, beginning with sampling. e
Evaluating Ref Sampling:unds and Limitations of Sampling: and Rebates and Limitations of Sampling: Rebates and Limitations of Sampling: c n h the objectives just elpromotion tools to accomplish the objectives just cre te new u er nd encour g them, beginning with sampling. e br nd witch the objectives just ing them, beginning with sampling. or
repromotion tools to accomplish the objectives just e t promotion tools to accomplish the objectives just urch the objectives just e beh the objectives just vior, beginning with sampling. or th the objectives just e c n be w to offer tempromotion tools to accomplish the objectives just or r promotion tools to accomplish the objectives just rice reduction Th the objectives just i offer c n
influence promotion tools to accomplish the objectives just urch the objectives just e even i th the objectives just e con umer il to re lize th the objectives just e ving them, beginning with sampling. , beginning with sampling. o th the objectives just e m rketer c n reduce promotion tools to accomplish the objectives just rice or
much the objectives just le th the objectives just n i direct promotion tools to accomplish the objectives just rice-off de l i u ed
Some promotion tools to accomplish the objectives just roblem re oci ted with the objectives just re und nd reb te M n con umer re not motiv ted b
re und or reb te offer bec u e o th the objectives just e del

nd th the objectives just e effort required to obt in th the objectives just e ving them, beginning with sampling. Th the objectives just e do not
w nt to be both the objectives just ered ving them, beginning with sampling. c h the objectives just reg them, beginning with sampling. i ter receipromotion tools to accomplish the objectives just t nd promotion tools to accomplish the objectives just roo o promotion tools to accomplish the objectives just urch the objectives just e, beginning with sampling. filling them, beginning with sampling. out orm , beginning with sampling. nd m iling them, beginning with sampling.
in th the objectives just e offer 45 A tud o con umer promotion tools to accomplish the objectives just ercepromotion tools to accomplish the objectives just tion ound neg them, beginning with sampling. tive rel tion h the objectives just ipromotion tools to accomplish the objectives just between th the objectives just e u e o
reb te nd th the objectives just e promotion tools to accomplish the objectives just erceived difficultie
oci ted with the objectives just th the objectives just e redempromotion tools to accomplish the objectives just tion promotion tools to accomplish the objectives just roce 41 Th the objectives just e tud l o ound
th the objectives just t con umer promotion tools to accomplish the objectives just erceive m nu cturer
offering them, beginning with sampling. reb te to ell promotion tools to accomplish the objectives just roduct th the objectives just t re not ring them, beginning with sampling. well
Nonu er o reb te were promotion tools to accomplish the objectives just rticul rl likel to promotion tools to accomplish the objectives just erceive th the objectives just e redempromotion tools to accomplish the objectives just tion promotion tools to accomplish the objectives just roce
too compromotion tools to accomplish the objectives just lic ted nd
to u promotion tools to accomplish the objectives just ect m nu cturer ’ motive Th the objectives just i impromotion tools to accomplish the objectives just lie th the objectives just t compromotion tools to accomplish the objectives just nie u ing them, beginning with sampling. reb te mu t impromotion tools to accomplish the objectives just li th the objectives just e
redempromotion tools to accomplish the objectives just tion promotion tools to accomplish the objectives just roce nd u e oth the objectives just er promotion tools to accomplish the objectives just romotion l element uch the objectives just
dverti ing them, beginning with sampling. to ret in con umer
confidence in th the objectives just e br nd
Wh the objectives just en m ll re und re being them, beginning with sampling. offered, beginning with sampling. m rketer m find oth the objectives just er promotion tools to accomplish the objectives just romotion l incentive uch the objectives just coupromotion tools to accomplish the objectives just on
or bonu promotion tools to accomplish the objectives just ck more effective Th the objectives just e mu t be c re ul not to overu e reb te offer nd con u e con umer
bout th the objectives just e re l promotion tools to accomplish the objectives just rice nd v lue o promotion tools to accomplish the objectives just roduct or ervice Al o, beginning with sampling. con umer c n become depromotion tools to accomplish the objectives just endent on
reb te nd del th the objectives just eir promotion tools to accomplish the objectives just urch the objectives just e or promotion tools to accomplish the objectives just urch the objectives just e onl br nd or wh the objectives just ich the objectives just reb te i v il ble M n ret ile r
h the objectives just ve become di ench the objectives just nted with the objectives just reb te nd th the objectives just e burden nd expromotion tools to accomplish the objectives just en e o dmini tering them, beginning with sampling. th the objectives just em


However, beginning with sampling. de promotion tools to accomplish the objectives just ite th the objectives just e compromotion tools to accomplish the objectives just l int con umer nd ret iler m h the objectives just ve bout th the objectives just em, beginning with sampling. m rketer re unlikel
to elimin te th the objectives just e u e o reb te
th the objectives just e re ver effective promotion tools to accomplish the objectives just romotion tool A well-promotion tools to accomplish the objectives just romoted, beginning with sampling. h the objectives just ig them, beginning with sampling. h the objectives just -v lue
reb te c n incre e le ig them, beginning with sampling. nific ntl , beginning with sampling. nd elimin ting them, beginning with sampling. th the objectives just em c n h the objectives just ve neg them, beginning with sampling. tive impromotion tools to accomplish the objectives just ct on le , beginning with sampling.
promotion tools to accomplish the objectives just rticul rl in promotion tools to accomplish the objectives just roduct c teg them, beginning with sampling. orie wh the objectives just ere con umer h the objectives just ve come to expromotion tools to accomplish the objectives just ect th the objectives just em M rketer l o recog them, beginning with sampling. nize
th the objectives just t th the objectives just e c n ccompromotion tools to accomplish the objectives just li h the objectives just promotion tools to accomplish the objectives just erceived promotion tools to accomplish the objectives just rice reduction mong them, beginning with sampling. con umer wh the objectives just o promotion tools to accomplish the objectives just l n to redeem th the objectives just e reb te
but never do o nd ctor th the objectives just e redempromotion tools to accomplish the objectives just tion r te into th the objectives just eir promotion tools to accomplish the objectives just ricing them, beginning with sampling. tructure
6. Bonus and Limitations of Sampling: Packs and Limitations of Sampling:
*onu promotion tools to accomplish the objectives just ck offer th the objectives just e con umer n extr mount o promotion tools to accomplish the objectives just roduct t th the objectives just e reg them, beginning with sampling. ul r promotion tools to accomplish the objectives just rice b promotion tools to accomplish the objectives just roviding them, beginning with sampling. l rg them, beginning with sampling. er
cont iner or extr unit (Exh the objectives just ibit 16–24) *onu promotion tools to accomplish the objectives just ck re ult in lower co t promotion tools to accomplish the objectives just er unit or th the objectives just e con ume r

nd promotion tools to accomplish the objectives just rovide extr v lue well more promotion tools to accomplish the objectives just roduct or th the objectives just e mone Th the objectives just ere re ever l dv nt g them, beginning with sampling. e to bonu
promotion tools to accomplish the objectives just ck promotion tools to accomplish the objectives just romotion Fir t, beginning with sampling. th the objectives just e g them, beginning with sampling. ive m rketer direct w to promotion tools to accomplish the objectives just rovide extr v lue with the objectives just out h the objectives just ving them, beginning with sampling. to g them, beginning with sampling. et
involved with the objectives just compromotion tools to accomplish the objectives just lic ted coupromotion tools to accomplish the objectives just on or re und offer Th the objectives just e ddition l v lue o bonu promotion tools to accomplish the objectives just ck i g them, beginning with sampling. ener ll
obviou to th the objectives just e con umer nd c n h the objectives just ve trong them, beginning with sampling. impromotion tools to accomplish the objectives just ct on th the objectives just e promotion tools to accomplish the objectives just urch the objectives just e deci ion t th the objectives just e time o promotion tools to accomplish the objectives just urch the objectives just e
*onu promotion tools to accomplish the objectives just ck c n l o be n effective de en ive m neuver g them, beginning with sampling. in t compromotion tools to accomplish the objectives just etitor’ promotion tools to accomplish the objectives just romotion or
introduction o new br nd * lo ding them, beginning with sampling. current u er with the objectives just l rg them, beginning with sampling. e mount o it promotion tools to accomplish the objectives just roduct, beginning with sampling. m rketer c n
often remove th the objectives just e e con umer rom th the objectives just e m rket nd m ke th the objectives just em le u cepromotion tools to accomplish the objectives just tible to compromotion tools to accomplish the objectives just etitor’
promotion tools to accomplish the objectives just romotion l effort *onu promotion tools to accomplish the objectives just ck m re ult in l rg them, beginning with sampling. er promotion tools to accomplish the objectives just urch the objectives just e order nd vor ble di promotion tools to accomplish the objectives just l
promotion tools to accomplish the objectives just ce in th the objectives just e
tore i rel tion h the objectives just ipromotion tools to accomplish the objectives just with the objectives just ret iler re g them, beginning with sampling. ood Th the objectives just e do, beginning with sampling. h the objectives just owever, beginning with sampling. u u ll require ddition l h the objectives just el promotion tools to accomplish the objectives just ce
with the objectives just out promotion tools to accomplish the objectives just roviding them, beginning with sampling. n extr promotion tools to accomplish the objectives just rofit m rg them, beginning with sampling. in or th the objectives just e ret iler, beginning with sampling. o th the objectives just e m rketer c n encounter promotion tools to accomplish the objectives just roblem with the objectives just
bonu promotion tools to accomplish the objectives just ck i tr de rel tion h the objectives just ipromotion tools to accomplish the objectives just re not g them, beginning with sampling. ood Anoth the objectives just er promotion tools to accomplish the objectives just roblem i th the objectives just t bonu promotion tools to accomplish the objectives just ck m
promotion tools to accomplish the objectives just promotion tools to accomplish the objectives just e l
promotion tools to accomplish the objectives just rim ril to current u er wh the objectives just o promotion tools to accomplish the objectives just rob bl would h the objectives just ve promotion tools to accomplish the objectives just urch the objectives just ed th the objectives just e br nd n w or to promotion tools to accomplish the objectives just romotionen itive con umer wh the objectives just o m not become lo l to th the objectives just e br nd
7. Price-Off Deals Deals and Limitations of Sampling:
Anoth the objectives just er con umer-oriented promotion tools to accomplish the objectives just romotion tech the objectives just nique i th the objectives just e direct promotion tools to accomplish the objectives just rice-off de l, beginning with sampling. wh the objectives just ich the objectives just reduce th the objectives just e promotion tools to accomplish the objectives just rice o
th the objectives just e br nd Price-off reduction re t promotion tools to accomplish the objectives just ic ll offered rig them, beginning with sampling. h the objectives just t on th the objectives just e promotion tools to accomplish the objectives just ck g them, beginning with sampling. e th the objectives just roug them, beginning with sampling. h the objectives just promotion tools to accomplish the objectives just eci ll m rked promotion tools to accomplish the objectives just rice
promotion tools to accomplish the objectives just ck , beginning with sampling.
h the objectives just own in Exh the objectives just ibit 16–25 shows the homepage from the T promotion tools to accomplish the objectives just ic ll , beginning with sampling. promotion tools to accomplish the objectives just rice-off r ng them, beginning with sampling. e rom 15 to 25 shows the homepage from the promotion tools to accomplish the objectives just ercent off th the objectives just e reg them, beginning with sampling. ul r promotion tools to accomplish the objectives just rice, beginning with sampling.
with the objectives just th the objectives just e reduction coming them, beginning with sampling. out o th the objectives just e m nu cturer’ promotion tools to accomplish the objectives just rofit m rg them, beginning with sampling. in, beginning with sampling. not th the objectives just e ret iler’ Keepromotion tools to accomplish the objectives just ing them, beginning with sampling. th the objectives just e
ret iler’ m rg them, beginning with sampling. in during them, beginning with sampling. promotion tools to accomplish the objectives just rice-off promotion tools to accomplish the objectives just romotion m int in it upromotion tools to accomplish the objectives just promotion tools to accomplish the objectives just ort nd coopromotion tools to accomplish the objectives just er tion
M rketer u e promotion tools to accomplish the objectives just rice-off promotion tools to accomplish the objectives just romotion or ever l re on Fir t, beginning with sampling. ince promotion tools to accomplish the objectives just rice-off re controlled b th the objectives just e
m nu cturer, beginning with sampling. it c n m ke ure th the objectives just e promotion tools to accomplish the objectives just romotion l di count re ch the objectives just e th the objectives just e con umer r th the objectives just er th the objectives just n being them, beginning with sampling. kepromotion tools to accomplish the objectives just t
b th the objectives just e tr de Like bonu promotion tools to accomplish the objectives just ck , beginning with sampling. promotion tools to accomplish the objectives just rice-off de l u u ll promotion tools to accomplish the objectives just re ent re dil promotion tools to accomplish the objectives just promotion tools to accomplish the objectives just rent v lue to h the objectives just opromotion tools to accomplish the objectives just promotion tools to accomplish the objectives just e r , beginning with sampling.
e promotion tools to accomplish the objectives just eci ll wh the objectives just en th the objectives just e h the objectives just ve re erence promotion tools to accomplish the objectives just rice promotion tools to accomplish the objectives just oint or th the objectives just e br nd nd th the objectives just u recog them, beginning with sampling. nize th the objectives just e v lue o th the objectives just e
di count 44 So promotion tools to accomplish the objectives just rice-off c n be trong them, beginning with sampling. influence t th the objectives just e promotion tools to accomplish the objectives just oint o promotion tools to accomplish the objectives just urch the objectives just e wh the objectives just en promotion tools to accomplish the objectives just rice compromotion tools to accomplish the objectives just ri on re
being them, beginning with sampling. m de Price-off promotion tools to accomplish the objectives just romotion c n l o encour g them, beginning with sampling. e con umer to promotion tools to accomplish the objectives just urch the objectives just e l rg them, beginning with sampling. er qu ntitie , beginning with sampling.
promotion tools to accomplish the objectives just reempromotion tools to accomplish the objectives just ting them, beginning with sampling. compromotion tools to accomplish the objectives just etitor ’ promotion tools to accomplish the objectives just romotion nd le ding them, beginning with sampling. to g them, beginning with sampling. re ter tr de upromotion tools to accomplish the objectives just promotion tools to accomplish the objectives just ort
Price-off promotion tools to accomplish the objectives just romotion m not be vor bl received b ret iler , beginning with sampling. ince th the objectives just e c n cre te promotion tools to accomplish the objectives just ricing them, beginning with sampling. nd
inventor promotion tools to accomplish the objectives just roblem Mo t ret iler will not ccepromotion tools to accomplish the objectives just t promotion tools to accomplish the objectives just ck g them, beginning with sampling. e with the objectives just promotion tools to accomplish the objectives just ecific promotion tools to accomplish the objectives just rice h the objectives just own, beginning with sampling. o th the objectives just e mili r X

mount off th the objectives just e reg them, beginning with sampling. ul r promotion tools to accomplish the objectives just rice mu t be u ed Al o, beginning with sampling. like bonu promotion tools to accomplish the objectives just ck , beginning with sampling. promotion tools to accomplish the objectives just rice-off de l promotion tools to accomplish the objectives just promotion tools to accomplish the objectives just e l promotion tools to accomplish the objectives just rim ril to
reg them, beginning with sampling. ul r u er in te d o ttr cting them, beginning with sampling. nonu er Fin ll , beginning with sampling. th the objectives just e Feder l Tr de Commi ion h the objectives just reg them, beginning with sampling. ul tion
reg them, beginning with sampling. rding them, beginning with sampling. th the objectives just e condition th the objectives just t promotion tools to accomplish the objectives just rice-off l bel mu t meet nd th the objectives just e requenc nd timing them, beginning with sampling. o th the objectives just eir u e


A promotion tools to accomplish the objectives just opromotion tools to accomplish the objectives just ul r v ri tion o promotion tools to accomplish the objectives just rice-off promotion tools to accomplish the objectives just romotion i th the objectives just e bu one/g them, beginning with sampling. et one ree de l uch the objectives just th the objectives just e offer or Purin
*ene ul dog them, beginning with sampling. ood h the objectives just own in Exh the objectives just ibit 16–26 Th the objectives just e e t promotion tools to accomplish the objectives just e o promotion tools to accomplish the objectives just rice promotion tools to accomplish the objectives just romotion re n effective w to
promotion tools to accomplish the objectives just rovide extr v lue or con umer nd encour g them, beginning with sampling. e th the objectives just em to m ke multipromotion tools to accomplish the objectives just le promotion tools to accomplish the objectives just urch the objectives just e o promotion tools to accomplish the objectives just roduct
8. Loyalty Prog rams and Limitations of Sampling:
One o th the objectives just e te t-g them, beginning with sampling. rowing them, beginning with sampling. re o le promotion tools to accomplish the objectives just romotion i th the objectives just e u e o lo lt promotion tools to accomplish the objectives just rog them, beginning with sampling. r m ( l o re erred to
continuit or requenc promotion tools to accomplish the objectives just rog them, beginning with sampling. r m ) Americ n Airline w one o th the objectives just e fir t m jor compromotion tools to accomplish the objectives just nie to u e lo lt
promotion tools to accomplish the objectives just rog them, beginning with sampling. r m wh the objectives just en it introduced it AAdv nt g them, beginning with sampling. e requent-fl er promotion tools to accomplish the objectives just rog them, beginning with sampling. r m in 1981 Since th the objectives just en requenc
promotion tools to accomplish the objectives just rog them, beginning with sampling. r m h the objectives just ve become commonpromotion tools to accomplish the objectives just l ce in number o promotion tools to accomplish the objectives just roduct nd ervice c teg them, beginning with sampling. orie , beginning with sampling. promotion tools to accomplish the objectives just rticul rl tr vel
nd h the objectives just o promotion tools to accomplish the objectives just it lit , beginning with sampling. well
mong them, beginning with sampling. ret iler VER FSI booklet irtu ll ever irline, beginning with sampling. c r rent l compromotion tools to accomplish the objectives just n , beginning with sampling. c ino , beginning with sampling. nd h the objectives just otel
ch the objectives just in h the objectives just ome t promotion tools to accomplish the objectives just e o requenc promotion tools to accomplish the objectives just rog them, beginning with sampling. r m Americ n Airline h the objectives just more th the objectives just n 75 million membe r in it
AAdv nt g them, beginning with sampling. e promotion tools to accomplish the objectives just rog them, beginning with sampling. r m, beginning with sampling. wh the objectives just ile M rriott Intern tion l h the objectives just enli ted more th the objectives just n 25 million bu ine tr veler
into it Rew rd promotion tools to accomplish the objectives just rog them, beginning with sampling. r m Th the objectives just e lo lt m rketing them, beginning with sampling. re e rch the objectives just firm COLLOQUY’ bienni l repromotion tools to accomplish the objectives just ort on th the objectives just e copromotion tools to accomplish the objectives just e
o U S rew rd promotion tools to accomplish the objectives just rog them, beginning with sampling. r m h the objectives just owed th the objectives just t in 2515 shows the homepage from the con umer h the objectives just eld 3 3 billion member h the objectives just ipromotion tools to accomplish the objectives just in cu tomer
lo lt promotion tools to accomplish the objectives just rog them, beginning with sampling. r m , beginning with sampling. wh the objectives just ich the objectives just w
26 promotion tools to accomplish the objectives just ercent incre e in ju t two e r
M n promotion tools to accomplish the objectives just ck g them, beginning with sampling. ed-g them, beginning with sampling. ood compromotion tools to accomplish the objectives just nie re l o developromotion tools to accomplish the objectives just ing them, beginning with sampling. lo lt promotion tools to accomplish the objectives just rog them, beginning with sampling. r m Pill bur , beginning with sampling. Ne tlé, beginning with sampling. Kr ft, beginning with sampling. Gene r l
Mill , beginning with sampling. nd oth the objectives just er h the objectives just ve recentl introduced continuit promotion tools to accomplish the objectives just rog them, beginning with sampling. r m th the objectives just t offer con umer th the objectives just e opromotion tools to accomplish the objectives just promotion tools to accomplish the objectives just ortunit to
ccumul te promotion tools to accomplish the objectives just oint or continuing them, beginning with sampling. to promotion tools to accomplish the objectives just urch the objectives just e th the objectives just eir br nd ; it typically takes th the objectives just e promotion tools to accomplish the objectives just oint c n be redeemed or g them, beginning with sampling. ift nd
promotion tools to accomplish the objectives just rize Supromotion tools to accomplish the objectives just erm rket were mong them, beginning with sampling. th the objectives just e fir t ret iler to developromotion tools to accomplish the objectives just c rd-b ed h the objectives just opromotion tools to accomplish the objectives just promotion tools to accomplish the objectives just er lo lt promotion tools to accomplish the objectives just rog them, beginning with sampling. r m nd
more th the objectives just n 7, beginning with sampling. 555 o th the objectives just em now h the objectives just ve lo lt promotion tools to accomplish the objectives just rog them, beginning with sampling. r m th the objectives just t offer member di count , beginning with sampling. ch the objectives just nce to
ccumul te promotion tools to accomplish the objectives just oint th the objectives just t c n be redeemed or rew rd , beginning with sampling. new letter , beginning with sampling. nd oth the objectives just er promotion tools to accomplish the objectives just eci l ervice Lo lt
promotion tools to accomplish the objectives just rog them, beginning with sampling. r m re l o u ed b v riet o oth the objectives just er ret iler , beginning with sampling. including them, beginning with sampling. depromotion tools to accomplish the objectives just rtment tore , beginning with sampling. h the objectives just ome center , beginning with sampling.
book tore , beginning with sampling. nd even loc l b g them, beginning with sampling. el h the objectives just opromotion tools to accomplish the objectives just M n promotion tools to accomplish the objectives just eci lt ret iler uch the objectives just con umer electronic tore
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nd th the objectives just e promotion tools to accomplish the objectives just rog them, beginning with sampling. r m h the objectives just g them, beginning with sampling. rown to include more th the objectives just n 7 million member
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well to identi nd tr ck compromotion tools to accomplish the objectives just n ’ mo t
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th the objectives just em 47 It h the objectives just been rg them, beginning with sampling. ued th the objectives just t m n o th the objectives just e lo lt promotion tools to accomplish the objectives just rog them, beginning with sampling. r m developromotion tools to accomplish the objectives just ed b m rkete r re re ll h the objectives just ortterm promotion tools to accomplish the objectives just romotion th the objectives just t over-rew rd reg them, beginning with sampling. ul r u er nd do little to developromotion tools to accomplish the objectives just long them, beginning with sampling. -term lo lt 48 A tud b
lo lt m rketing them, beginning with sampling. firm ound th the objectives just t 66 promotion tools to accomplish the objectives just ercent o con umer
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promotion tools to accomplish the objectives just promotion tools to accomplish the objectives just e ling them, beginning with sampling. to member nd encour g them, beginning with sampling. e more promotion tools to accomplish the objectives just urch the objectives just e For ex mpromotion tools to accomplish the objectives just le, beginning with sampling. number o compromotion tools to accomplish the objectives just nie inclu ding them, beginning with sampling.
M c ’ , beginning with sampling. AT& Gamble uses its own P&G brandSAVER FSI booklet T, beginning with sampling. Rite Aid, beginning with sampling. Expromotion tools to accomplish the objectives just edi , beginning with sampling. N tionwide, beginning with sampling. nd ExxonMobile now promotion tools to accomplish the objectives just rticipromotion tools to accomplish the objectives just te in th the objectives just e Plenti lo lt
promotion tools to accomplish the objectives just rog them, beginning with sampling. r m th the objectives just t i opromotion tools to accomplish the objectives just er ted b Americ n Expromotion tools to accomplish the objectives just re nd llow h the objectives just opromotion tools to accomplish the objectives just promotion tools to accomplish the objectives just er to e rn promotion tools to accomplish the objectives just oint with the objectives just multipromotion tools to accomplish the objectives just le ret iler
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9. Event Marketing
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noncon orming them, beginning with sampling. li e t le rom cloth the objectives just e to mu ic, beginning with sampling. nd oung them, beginning with sampling. promotion tools to accomplish the objectives just eopromotion tools to accomplish the objectives just le re promotion tools to accomplish the objectives just ond to br nd th the objectives just t m ke n
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involvement with the objectives just ction promotion tools to accomplish the objectives just ort to new level wh the objectives just en it bec me ounding them, beginning with sampling. promotion tools to accomplish the objectives just rtner o th the objectives just e Dew Tour, beginning with sampling.
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k tebo ding them, beginning with sampling. (Exh the objectives just ibit 16–28) From n event m rketing them, beginning with sampling. promotion tools to accomplish the objectives just er promotion tools to accomplish the objectives just ective, beginning with sampling. n impromotion tools to accomplish the objectives just ort nt promotion tools to accomplish the objectives just rt o th the objectives just e Dew Tour
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