discussion make a presentation about vinfast

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THUONGMAI UNIVERSITYENGLISH FACULTY

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Make a presentation about VinFastLecturer: Đặng Thị Khánh Hà

Group: 8Class:231ENTI101126

Hanoi, September 2023

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GROUP DISCUSSIONENGLISH 2

Topic: Make a presentation about VinFast

Group: 8 Class: 231ENTI101126Lecturer: Đặng Thị Khánh Hà

Group preparation assessment: Nguyễn Thị NhungPresentation assessment: List of students (in the order ofpresenting)

No. ^{Name (for students)}

Comments (for lecturer

only) Mark1 Nguyễn Thị Nhung Leader

2 Bùi Thị Hà Phương3 Vũ Thị Minh Phương

Nguyễn Thị ThúyQuỳnh5 Nguyễn Tiến Thành

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CONTENTSI. Introduction

II. Body

1. History of formation and development2.VinFast's Products and Services3.VinFast's Vision, Mission, and Goals4.VinFast in the Global Market

5. VinFast's Contribution to the Economy and SocietyIII. Conclusion

IV. Reference

MAKE A PRESENTATION ABOUT VINFAST

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I. Introduction...1

II. Body...1

1. History of formation and development...1

a. Foundation and Commencement of Operations...1

b. Notable achievements of VinFast...2

2. VinFast's Products and Services...3

3. VinFast's Vision, Mission, and Goals...4

4. Vinfast in the Global Market...5

a. International expansion and product exports...6

b. The target markets of VinFast...6

c. Challenges and Opportunities in the Global Market...7

5. VinFast's Contribution to the Economy and Society.8III. Conclusion...9

IV. References ...9

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PRESENTATION “MAKE A PRESENTATION ABOUT VINFAST”I. Introduction

VinFast is a domestic automobile brand that is still quite young,but since its launch, it has continuously created a lot of buzz in thefield of manufacturing electric cars and motorbikes. Up to now,VinFast has been growing with many great strides in theinternational arena. With the philosophy of "Putting customers at thecenter", VinFast is constantly innovating to create classy productsand excellent experiences for everyone. Invite you and your group of8 to learn about the history of formation and development ofVinFast, its vision, goals and contributions to the economy andsociety through the presentation below.

II. Body

1. History of formation and development

VinFast's full name is VinFast Manufacturing and Trading LimitedLiability Company, a Vietnamese automobile and electric motorbikemanufacturing and supplying unit established in 2017. VinFast'sheadquarters was established in Hai Phong City with CEO Mr. JamesBenjamin DeLuca and Mr. Le Thanh Hai co-in charge.

The name VinFast is an abbreviation of the phrase "Vietnam Style - Safety - Creativity - Pioneer '', in which the letter Ph ischanged to the letter F. VinFast is a completely new startup name. inthe field of automobile manufacturing with strong support fromVingroup.

-a. Foundation and Commencement of OperationsPhase 1: Establishment of VinFast

- 2017: Establishment of VinFast's modern automobilemanufacturing complex with leading global expansion capabilitieswith up to 90% automation in Hai Phong, Vietnam

- 2018: The official launch event of Lux models at the 2018 ParisMotor Show, awarded "A Star is Born" by AUTOBEST.

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- 2019: Officially launched 3 car models: Lux A2.0 sedan, LuxSA2.0 SUV and city car Fadil along with 3 smart electric motorbikemodels: Ludo, Impes and Klara in the Vietnamese market.

- 2022: Launching three completely new smart electric carmodels: VF e34, a compact SUV for the Vietnamese market, and twomore advanced smart electric car models: VF 8 and VF 9 for theglobal market.

Phase 3: Reaching out globally

- 2021: Announcing VinFast's all-electric product developmentstrategy until 2023. Revealing the entire electric vehicle line acrossall electric segments: VF 8 and VF 9 for the global market.

b. Notable achievements of VinFast

AUTOBEST 2018 - A Star is Born by AUTOBEST

Recognizing the unprecedented growth in the number of newcompanies entering the industry, AUTOBEST has launched a newaward for new startups in the auto industry and new projects in theauto industry. The organization selected VinFast as the first winner ofthe “A Star is Born” Award at the Paris Motor Show.

AUTOBEST is one of the most prestigious car rating associationsin the world, annually awarding the Best Cars to Buy in Europe.

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ASEAN NCAP is a global organization that recognizes outstandingperformers and contributors to road traffic safety, raises awarenessand encourages automobile manufacturers to meet higher safetystandards.

ASEAN NCAP Grand Prix Awards 2020 - Award of Excellence forNew Manufacturer's Commitment to Safety.

Once again, VinFast's development is proven by receiving theASEAN NCAP award on October 23, 2019. All three car lines LuxA2.0, Lux SA2.0 and Fadil meet ASEAN NCAP standards of 4-5 starsand are the first brand in the region to receive this award.

2. VinFast's Products and Services

In a context of increasing population, environmentalsustainability is becoming increasingly important to customers.Therefore, the demand for clean transportation options is on therise. Understanding this, VinFast has flexibly produced not onlygasoline-powered vehicles but also developed electric vehicles. Theelectric vehicle lineup developed by VinFast includes the followingmain product categories:

- Firstly, electric bicycles: These are primarily targeted at students.With a mid-range price, sturdy materials, and safety assurance,parents trust them for their children.

- Secondly, electric scooters: VinFast's electric scooters are theideal choice for students and newcomers to the workforce.

- Next, electric cars: VinFast's electric car product line featuresstylish designs, diverse configurations, and reasonable prices. It can

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be said that VinFast electric cars are well-suited for the middle tohigh-income segments.

- Finally, Vinbus: VinFast's electric bus lineup.

In addition to emphasizing the development of diverse productlines suitable for all customer segments, VinFast also offers manyattractive services, including:

- Firstly, post-purchase customer care services: VinFast owns anetwork of 64 showrooms nationwide, so customers receive avariety of support services after purchasing a vehicle.

- Secondly, warranty and maintenance policies.

- Thirdly, battery rescue services to address situations where thevehicle runs out of battery on the road.

- Furthermore, there are many other services that Vinfast offers toits customers, such as spare parts replacement, battery rental,battery exchange, and more.

In recent years, VinFast has achieved notable progress intechnology and design since its establishment in 2017. Here aresome of VinFast's key achievements to date:

- Firstly, Utilizing advanced technology: VinFast has integratedadvanced technologies into their vehicle models, includingautonomous driving technology, smart connectivity, advancedsafety systems, and fast-charging technologies for electric vehicles.- Secondly, Collaborating with renowned partners: VinFast hasestablished strategic partnerships with leading global automotivegroups such as BMW, General Motors, and Bosch to support thedevelopment of technology and vehicle design.

- Furthermore, Building a modern automobile manufacturing plant:VinFast has constructed an international-standard automobilemanufacturing plant in the high-tech zone of Cat Hai, Hai Phong.This facility has the capacity to produce thousands of automobileseach year and meets stringent quality requirements.

3. VinFast's Vision, Mission, and Goals

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VinFast's vision in the automotive industry

"To orient towards becoming a leading Commerce-Service Group in the region."

Technology-Industry-As a Vietnamese automotive brand, VinFast envisions becoming aglobal intelligent electric vehicle manufacturer. VinFast has laid thefoundation for Vietnam's electric car and motorcycle manufacturingindustry while striving to contribute to the global electric vehiclerevolution.

Furthermore, with the philosophy of "Customer-Centric," VinFastcontinuously innovates to create high-quality products at the bestprices and exceptional after-sales service. This commitment aims toallow everyone to use innovative electric vehicles, contributing toshaping a green, intelligent, and sustainable future.

In 2021, VinFast officially announced its vision of becoming asmart electric car company after more than a year and a half ofproducing and launching internal combustion engine (ICE) models.

This vision is considered consistent with global trends, especiallyin North America and Europe. Even neighboring China is alsopromoting the development of electric vehicles.

VinFast's mission

With the mission "For a more beautiful life for everyone", VinFastwants to build for the country an automobile brand imbued with aVietnamese spirit that is world-class.

They originated from the desire for Vietnamese citizens as wellas all global citizens, to have access to high-tech cars at affordableprices. VinFast also aims to "go green" globally with "green car"products, contributing to sustainable environmental protection.

VinFast carries on its mission to revive Vietnam's industrialproduction. VinFast was really warming up both Vietnam and theworld when the Vietnamese car brand officially entered the worldautomobile manufacturing stage through the event of introducing itsfirst two car models at the Paris Motor Show. 2018. VinFast not only

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represents the aspiration of a Vietnamese automobile brand but isalso a project that creates motivation to promote industrialproduction that is stagnant in the country.

VinFast's strategic goal

VinFast's strategic goal is to become a leading company in thefield of automobile manufacturing and smart technology in Vietnamand around the world. The company aims to develop high-qualityproducts and services that meet customers' needs and bring themmaximum satisfaction. VinFast also focuses on developinginnovative and sustainable technology, ensuring that its productsand services actively contribute to social progress andenvironmental protection.

VinFast has demonstrated its strategic goals by launching quality and competitive automobile products. For example, VinFastLux A2.0 and Lux SA2.0 have received many positive reviews fromautomotive experts and consumers. These car models have modernand comfortable designs, advanced technology, and goodperformance.

high-VinFast has also invested heavily in research and development ofelectronic technology, software, and artificial intelligence to providesmart and sustainable solutions for the auto industry.

4. VinFast in the Global Market

a. International expansion and product exportsInternational expansion:

After the launch of the two electric cars VF e35 and VF e36 at theLos Angeles Auto Show 2021, the international media published aseries of articles about "the Newcomer - VinFast.

In 2022, VinFast has continued to expand its global businessnetwork opening more than 30 retail stores and service centers inthe US, Canada, Germany, France, and the Netherlands, to serveconsumers in these key markets.

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In the past few days, VinFast’s public listing follows thecompletion of the business combination with Black Spade on August14, 2023. VinFast celebrated this moment by ringing the openingbell at Nasdaq Stock LLC and became the largest Vietnamesecompany listed on the U.S. stock market by market capitalization. Itnot only provides VinFast with more opportunities for futuredevelopment but also leads the way for other Vietnamese brands toplay an increasing role in the global economy.

Products export:

On April 15, VinFast announced that a batch of its 1,800 VF 8electric cars were at MPC Port in the northern city of Hai Phong forexport to the US and Canada. As planned, the cars sold in the USmarket in May and in the Canadian market in June.

Previously, on November 25, 2022, VinFast exported the firstbatch of smart electric cars, including 999 units of VF 8 City Edition,to the international market. This was the first batch of cars exportedto the international market among 65,000 orders for VinFast VF 8and VF 9 electric cars globally.

In addition to individual customers, VinFast has also receivedexceptional attention from fleet companies. Besides the VF 8 and VF9, VinFast’s smart electric vehicle lineup comprises the VF 5, VF 6,and VF 7 in the A, B, and C segments, respectively.

Furthermore, VinFast announced the shipment of the secondbatch of 1,879 VF 8 to the US and Canada. Upon arrival, VinFast willhand over 1,098 VF 8 to the US market and will continue the journeywith the remaining 781 cars to Canada afterward. For the Europeanmarkets, the first exported batch is expected to commence in mid-July 2023 with 700 VF 8 vehicles.

b. The target markets of VinFast

On July 12th, 2021, VinFast Commercial and Services Trading LLCofficially kick-started its branches in the US, Canada, France,Germany, and the Netherlands in preparation for its launch in those

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markets, moving closer to becoming a global smart electric carcompany.

The US, Canada, France, Germany, and the Netherlands havebeen considered vital markets in VinFast’s business expansion planssince its early days. Regarding business strategy, VinFast hasdesigned relevant plans based on each market’s features. In Europe,VinFast will particularly focus on France, Germany, and theNetherlands before moving on to other countries. VinFast’s carmodels will be appropriately designed for customer needs andoperating conditions in each country.

c. Challenges and Opportunities in the Global MarketChallenges:

The EV market is very lucrative in the US. However, VinFast willhave to compete with big players, which are ‘famous’ andexperienced. For example, Tesla is helmed by billionaire Elon Musk.In the first nine months of 2022, 140,000 Telsa products of Model 3and Model Y reached the US. Ford is also in the race with the F-150Lightning which is very attractive in the market. Meanwhile, theMustang Mach-E, Ford’s first sports EV, has become a phenomenonwith 28,000 cars, according to Ward Intelligence.

In addition to the advantages of fighting in the home market, USmanufacturers also have support from Washington through acautious policy applied to imported EVs and priority given to carsfrom North America.

On the other hand, there are several suspects of VinFast’s carqualities. The cars also have a shortage of sound deadening, leadingto wearying road and tire noise. The electronics, including driver-assistance functions, are glitchy and sometimes fail to work at all.

Aiming at vital global markets such as the United States, Canada,and some European countries, VinFast has taken advantage of thenegative influence of ordinary vehicle factors such as the high price,

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