Agency Family TreeWPPBates Group 1010 (141 Sercon) Leo Burnett Grey Group G2 Publicis pot

Interpublic
Isobar
Aegis
AgencyW
Digithais
iProspect
Ion Global
One Digital
wwwins
Euro RSCG
Havas
Euro RSCG 4D
Havas Media
Media Contacts
Dentsu
24/7 Search
CGM Marketing
Cyber Comms Inc
D2 Communications
Dentsu | Ave A | Razorfish
Dentsu e-Link
Dentsu eMarketing One
Dentsu Netyear Abeam
Digit Ones*
Joint venture with NTT DoCoMo
Joint venture with Avenue A | Razorfish
Joint venture with Hua Kuang Advertising/Focus Media
Joint venture with Netyear Group, Abeam Consulting
Joint venture with Digital Garage, Asatsu-DK
Joint venture with WPP
Other: mobile

Interpublic
DraftFCB
Lintas India
Lintas Personal
Lowe
Rivet
McCann WorldGroup
MRM Worldwide
Initiative Worldwide
Initiative InterAct
Universal McCann
Other
Profero
Avenue A | Razorfish
Doe Profero
Amnesia
Dentsu | Ave A | Razorfish
e-Crusade
Profero
JV, Doe
JV, Dentsu
Omnicom
BBDO
DDB
TBWA
NetX
Tribal DDB
Agency.com
Shift
Tequila

Proximity
Digitas
Leo Burnett
Publicis Modem
Saatchi & Saatchi
Starcom Mediavest
ZenithOptimedia
Publicis Groupe
Arc Worldwide
Saatchi Interactive
Starcom IP
Zed Digital
Joint venture with Dentsu
WPP
Bates Group
Grey Group
GroupM
JWT
Ogilvy & Mather
WPP Digital
Wunderman
1010 (141 Sercon)
G2
MEC Interaction
MediaCom Interaction
MindShare Interaction
Outrider
RMG Connect
XM Asia Pacific
Lee & Jang

Neo@Ogilvy
OgilvyInteractive
OgilvyOne
24/7 Real Media
24/7 Search
Blue
Heath Wallace
IconMobile
Quasar Media
Agenda
Wunderman
Other: mobile
WPP
1010 Regional HQ IN Other offices SG Key
clients Sun Microsystems, Nortel, EMC
G2 Regional HQ SG Other offices AU,BG, CN,
HK, ID,IN, JP, MY, NZ, PH, PK, SL,TH,TW,VN Key
clients GlaxoSmithKline,Wyeth, Diageo
MEC INTERACTION Regional HQ SG Other
offices AU,CN, HK,ID, IN,JP,KR, MY, NZ, PH, PK,
SL,TH,TW,VN Key clients Ikea,Wilkinson Sword,
Mercedes-Benz
MEDIACOM INTERACTION Regional HQ SG
Other offices AU,CN, HK,IN, JP, KR,MY Key
clients Standard Chartered Bank, Vodafone,
Volkswagen
MINDSHARE INTERACTION Regional HQ SG
Other offices AU, CN,HK, ID,IN, JP, MY,TH,TW
Key clients Motorola, Land Rover, American
Express

OUTRIDER Regional HQ AU Other offices none
Key clients Unilever, ninemsn, Foxtel
RMG CONNECT Regional HQ SG Other offices
AU, CN,HK, IN,JP,KR, MY, TW Key clients HSBC,
Nokia
XM ASIA PACIFIC Regional HQ SG Other
offices none Key clients HSBC, Nokia,FedEx
LEE & JANG Regional HQ KR Other offices
none Key clients n/a
NEO@OGILVY Regional HQ SG Other offices
AU, CN,HK, IN,JP,KR, MY, NZ, PH, TW Key clients
IBM, Cisco
OGILVYINTERACTIVE Regional HQ HK Other
offices AU, CN,ID, IN,JP,KR, MY, NZ, SG, PH,TW,
TH,VN Key clients IBM,American Express,
Diageo
OGILVYONE Regional HQ HK Other offices AU,
CN, ID,IN, JP, KR,MY, NZ, SG, PH, TW,TH,VN Key
clients IBM, American Express, Diageo
24/7 REAL MEDIA Regional HQ KR Other
offices AU Key clients Daum, Empas,Yahoo!
Korea
24/7 SEARCH Regional HQ JP Other offices KR
Key clients n/a
BLUE Regional HQ SG Other offices CN, JP Key
clients Polycom, Hewlett-Packard, Johnson &
Johnson
HEATH WALLACE Regional HQ HK Other offices
none Key clients HSBC, RBS,ABN Amro
ICONMOBILE Regional HQ AU, JP Other offices

none Key clients n/a
QUASAR MEDIA Regional HQ IN Other offices
none Key clients Microsoft,Aviva, LG
AGENDA Regional HQ HK Other offices CN, MY,
SG,TW Key clients PepsiCo, Nike, Carrefour
WUNDERMAN Regional HQ SG Other offices
AU, CN,HK, ID,IN, KR,MY, NZ, TH, TW, JP Key
clients Ford, Hewlett-Packard, Diageo
DIGITAS RegionalHQCN Other offices HK, JP
Key clients Hitachi Global Storage, Lancôme,
Absolut
ARC WORLDWIDE RegionalHQSG Other
offices AU,CN, HK,ID, IN,KR, MY, PH, SL,TH, TW,
Key clients Hewlett-Packard, Heineken, Nike
PUBLICIS MODEM RegionalHQSG Other
offices HK, KR,TW Key clients Wyeth, MGM
Grand,Western Union
SAATCHI & SAATCH INTERACTIVE RegionalHQ
CN Other offices AU,HK, IN,KR, SG, TH,TW Key
clients Sony Ericsson, T-Mobile,Visa
STARCOM IP RegionalHQSG Other offices AU,
CN, HK,ID, IN,JP,KR, MY, NZ, PH, SG,TH,TW Key
MRM WORLDWIDE Regional HQ HK Other
offices AU, CN,JP,KR, MY, IN, PH, SG,TH,TW Key
clients Dell, Intel, General Motors
UNIVERSAL MCCANN
RegionalHQJP, SG
Other offices AU, CN, HK, ID, IN, KR, MY, PH, PK,
SL,TH,TW,VN Key clients Cathay Pacific, Coca-
Cola, ExxonMobil

24/7 SEARCH
Regional HQ JP Other offices
none RegionalHQKR Key clients n/a
CGM Marketing
RegionalHQJP Other offices
none Key clients n/a
CYBER COMMUNICATIONS INC.
Regional HQ JP
Other offices none Key clients n/a
D2 COMMUNICATIONS
RegionalHQJP Other
offices none Key clients n/a
DENTSU | AVENUE A | RAZORFISH
RegionalHQ
JP Other offices none Key clients n/a
DENTSU E-LINK
RegionalHQJP Other offices
none Key clients n/a
DENTSU E-MARKETING ONE
RegionalHQJP
Other offices none Key clients n/a
DENTSU NETYEAR ABEAM RegionalHQ JP
Other offices none Key clients n/a
DIGIT ONES RegionalHQCN Other offices none
Key clients n/a
AGENCYW RegionalHQKR Other offices none
Key clients Adidas, Kodak, Nivea
DIGITHAIS Regional HQ TH Other offices none
Key clients BMW, Tiger Beer, Nokia
ION GLOBAL RegionalHQKROther officesnone

Key clients Procter& Gamble, Johnson& Johnson,
Samsung
Publicis
Aegis
Havas
Others
Omnicom
Dentsu
KEY AU Australia; BG Bangladesh; CN China; HK
Hong Kong; ID Indonesia; IN India; JP Japan; KR
Korea; MY Malaysia; NZ New Zealand; PH
Philippines; PK Pakistan; SG Singapore; SL Sri
Lanka; TH Thailand; TW Taiwan; VN Vietnam
clients Samsung, General Motors, Oracle
ZED DIGITAL RegionalHQSG Other offices AU,
CN, HK,ID, IN,JP,KR, MY, NZ, PH, TH, TW, VN Key
clients Hewlett-Packard, Toyota, L’Oréal
NETX
Regional HQ AU Other offices none Key
clients Virgin Atlantic, Elizabeth Arden, Virgin
Mobile
PROXIMITY
RegionalHQSG Other offices AU,
CN, HK,ID, KR,MY, NZ, PH,TH,TW,VN Key clients
Visa, Citibank, Fonterra
TRIBAL DDB
Regional HQ HK Other offices AU,
CN, ID,IN, JP, KR,MY, PH, NZ, SG Key clients
McDonald’s, Philips,PepsiCo
AGENCY.COM

Regional HQ CN Key clients
Nissan Infiniti, Bacardi,China Unicom
SHIFT
Regional HQ NZ Other offices none Key
clients Tourism NZ, ASB Bank, NZ Trade &
Enterprise
TEQUILA
Regional HQ SG Other offices AU,CN,
HK, ID,IN, JP, MY, NZ, PH,TH Key clients Visa,
Adidas
DRAFTFCB RegionalHQCN, IN Other offices
HK, ID,MY, SG,TW Key clients Motorola,Telecom
Malaysia,
INITIATIVE INTERACT RegionalHQHK Other
offices AU, CN,ID, IN,JP,KR, MY, SG,TH,TW Key
clients Hyundai, Coca-Cola, Marriott
LINTAS PERSONAL RegionalHQIN Other
offices none Key clients JPMorgan, Unilever,
HDFC Standard Life Insurance
RIVET RegionalHQAU Other offices NZ Key
clients Foxtel, Genesis Energy, Sara Lee
IPROSPECT RegionalHQn/a Other offices AU,
HK, MY, SG Key clients HSBC, EMI, eFax
ONE DIGITAL RegionalHQAU Other offices NZ
Key clients Adidas, EMI,HSBC
WWWINS Regional HQ CN Other offices HK,
TW Key clients Coca-Cola, HSBC, eBay
EURO RSCG 4D DIGITAL Regional HQ SG Other
offices AU, CN,HK, ID,IN, JP, KR,MY, NZ, PH, PK,
TH,TW, VN Key clients Volvo, Intel, Diageo

MEDIA CONTACTS Regional HQ SG Other
offices AU, CN,HK, IN, MY,PH Key clients Air
France, KLM, Dell
DOE PROFERO Regional HQ JP Other offices
none Key clients n/a
PROFERO Regional HQ SG Other offices CN,
HK Key clients Singapore Tourism Board,Apple,
Lufthansa
AMNESIA Regional HQ AU Other offices JP
Key clients Unilever, Diageo, Microsoft
DENTSU | AVENUE A | RAZORFISH Regional
HQ JP Other offices none Key clients n/a
E-CRUSADE Regional HQ HK Other offices CN
Key clients Nike, Coca-Cola, Nestlé
Isobar
Aegis
AgencyW
Holding company
Parent
network,
where
applicable
(light shade)
Digital
agency
(dark shade)
Type of service
D Digital
R Relationship/
direct

M Media
planning/
buying
S Search
Agency Family Tree