PHP 5 e-commerce Development- P5 pps
Bạn đang xem bản rút gọn của tài liệu. Xem và tải ngay bản đầy đủ của tài liệu tại đây (361.96 KB, 5 trang )
Preface
[ 3 ]
Chapter 11, Taking Payment for Orders, introduces payment processing to the
framework, covering different modes of payment and various post-payment
steps involved.
Chapter 12, User Account Features, walks through the development of a customers
area where they can see as well as edit their orders and prole information.
Chapter 13, Administration, walks through the development of an administrators area
where they can see orders, products, and settings, and add, edit, and remove these.
Chapter 14, Deploying, Security, and Maintenance, looks at deploying our site using
the framework into a live environment and examines the security and maintenance
concerns, introducing different ways to enhance security of our framework and to
restore a live site from a backup.
Chapter 15, Marketing, SEO, and Customer Retention, discusses hints and tips for
effectively marketing and promoting websites and e-commerce stores with online
marketing techniques, search engine optimization, and customer retention strategies.
Appendix A, Interacting with Web Services, explains how we may interact with other
e-commerce-related web services, such as Google products, Google Analytics,
Amazon web services, and eBay developer center, in order to target new markets,
or to make tasks easier for us.
Appendix B, Downloadable products, illustrates how to extend our store to allow
downloadable products.
Appendix C, Cookbook, goes through a number of useful code snippets to enhance the
framework and our store.
What you need for this book
In the course of this book, you will need the following software utilities to try out
various code examples listed:
Apache 1.3 or above (2 recommended)
Apache mod_rewrite module
MySQL 5.0
PHP 5.0 (5.2+ recommended)
The above can be installed using a package such as WampServer 2.0 for Windows.
For development, a text editor is all that is required, though one with syntax
highlighting would be benecial.
•
•
•
•
This material is copyright and is licensed for the sole use by jackie tracey on 23rd February 2010
953 Quincy Drive, , Brick, , 08724
Preface
[ 4 ]
Who this book is for
If you are a web developer, or anyone looking to increase your understanding
of e-commerce site development, this book is for you. Primarily aimed at PHP
developers, it is suitable for any web developer interested in enhancing their
e-commerce knowledge, or developers looking to move towards PHP.
Intermediate knowledge of PHP development and object-oriented programming is
assumed, and basic knowledge of e-commerce principles will be of benet too.
Conventions
In this book, you will nd a number of styles of text that distinguish between
different kinds of information. Here are some examples of these styles, and an
explanation of their meaning.
Code words in text are shown as follows: "The sufx of ecomframe is used to allow
us to store multiple database connection details within the same array."
A block of code is set as follows:
<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Strict//EN"
"
<html xmlns=" xml:lang="en" lang="en">
<head>
<title>{title}</title>
<meta http-equiv="content-type"
content="text/html;
charset=iso-8859-1" />
<meta name="description" content="{metadescription}" />
<meta name="keywords" content="{metakeywords}" />
</head>
<body>
When we wish to draw your attention to a particular part of a code block, the
relevant lines or items are set in bold:
SELECT v.name AS product_name, c.ID AS product_id,
(SELECT GROUP_CONCAT( a.name,' AV ', av.ID, ' AV ',
av.name SEPARATOR ' ATTR ' )
FROM product_attribute_values av,
product_attribute_value_association ava,
product_attributes a
WHERE a.ID = av.attribute_id AND av.ID=ava.attribute_id
AND ava.product_id=c.ID ORDER BY ava.order ) AS attributes,
This material is copyright and is licensed for the sole use by jackie tracey on 23rd February 2010
953 Quincy Drive, , Brick, , 08724
Preface
[ 5 ]
p.image AS product_image, p.stock AS product_stock,
p.weight AS product_weight, p.price AS product_price,
p.SKU AS product_sku, p.featured AS product_featured,
v.heading AS product_heading,
v.content AS product_description,
v.metakeywords AS metakeywords,
v.metarobots AS metarobots,
v.metadescription AS metadescription
FROM content_versions v, content c, content_types t,
content_types_products p
WHERE c.active=1 AND c.secure=0 AND c.type=t.ID
AND t.reference='product' AND p.content_version=v.ID
AND v.ID=c.current_revision AND c.path='{$productPath}'
Any command-line input or output is written as follows:
Mysql –u username –p databasename < /home/junipert/backup.sql
New terms and important words are shown in bold. Words that you see on the
screen, in menus or dialog boxes for example, appear in the text like this: "Once we
have entered the username and password, we need to click on the Next Step button."
Warnings or important notes appear in a box like this.
Tips and tricks appear like this.
Reader feedback
Feedback from our readers is always welcome. Let us know what you think about
this book—what you liked or may have disliked. Reader feedback is important for us
to develop titles that you really get the most out of.
To send us general feedback, simply send an email to , and
mention the book title via the subject of your message.
If there is a book that you need and would like to see us publish, please
send us a note in the SUGGEST A TITLE form on www.packtpub.com or
If there is a topic that you have expertise in and you are interested in either writing
or contributing to a book on, see our author guide on www.packtpub.com/authors.
This material is copyright and is licensed for the sole use by jackie tracey on 23rd February 2010
953 Quincy Drive, , Brick, , 08724
Preface
[ 6 ]
Customer support
Now that you are the proud owner of a Packt book, we have a number of things to
help you to get the most from your purchase.
Downloading the example code for the book
Visit
to directly download the example code.
Errata
Although we have taken every care to ensure the accuracy of our content, mistakes do
happen. If you nd a mistake in one of our books—maybe a mistake in the text or the
code—we would be grateful if you would report this to us. By doing so, you can save
other readers from frustration, and help us to improve subsequent versions of this
book. If you nd any errata, please report them by visiting ktpub.
com/support, selecting your book, clicking on the let us know link, and entering the
details of your errata. Once your errata are veried, your submission will be accepted
and the errata added to any list of existing errata. Any existing errata can be viewed
by selecting your title from />Piracy
Piracy of copyright material on the Internet is an ongoing problem across all media.
At Packt, we take the protection of our copyright and licenses very seriously. If you
come across any illegal copies of our works, in any form, on the Internet, please
provide us with the location address or web site name immediately so that we can
pursue a remedy.
Please contact us at with a link to the suspected
pirated material.
We appreciate your help in protecting our authors, and our ability to bring you
valuable content.
Questions
You can contact us at if you are having a problem with any
aspect of the book, and we will do our best to address it.
This material is copyright and is licensed for the sole use by jackie tracey on 23rd February 2010
953 Quincy Drive, , Brick, , 08724
Download at Wow! eBook
PHP e-commerce
Welcome to building a PHP e-commerce framework! During the course of this book
we are going to build a exible e-commerce framework using PHP, which can be
extended and modied for the purposes of any e-commerce site.
In this chapter, you will learn:
The business logic behind e-commerce
Why (and when) you should use your own system over an existing product
The benets of a "framework"
About existing e-commerce sites and products
e-commerce: Who, what, where, why?
e-commerce, or electronic commerce, is the sale and purchase of goods or services
through electronic means. In our case, this electronic means is the Internet. There are
so many different applications of e-commerce on the Internet, including:
Online shops selling products, such as Amazon, or the online counterparts to
Brick 'N Mortar stores
Online auctions, such as eBay
Online services/web services such as BaseCamp, or subscription-based
websites
An overview of e-commerce
e-commerce is an incredibly popular way of doing business, so let's look at who is
using e-commerce and what they are using it for.
•
•
•
•
•
•
•
This material is copyright and is licensed for the sole use by jackie tracey on 23rd February 2010
953 Quincy Drive, , Brick, , 08724
