FACEBOOK1 pdf

Everything is there


Beginning
Facebook opening is a version of Hot or Not Harvard
University, called Facemash. Mark Zuckerberg, while
attending Harvard as a sophomore, has created
Facemash on October 28, 2003.
Facemash “used images
obtained from the online
entries of nine houses, put two
next to each other and require
the user to choose who is the
hotter” 

•
To accomplish this, Zuckerberg
hacked into the protected areas
of Harvard's computer network
and copied the houses' private
dormitory ID images.
•
Facemash attracted 450 visitors
and 22,000 photo-views in its first
four hours online.
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The site was quickly forwarded to several campus group list-
servers, but was shut down a few days later by the Harvard
administration.
Beginning

•
Zuckerberg was charged by the administration with
breach of security, violating copyrights, and violating
individual privacy, and faced expulsion. Ultimately,
however, the charges were dropped.
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Next semester, Zuckerman founded "The Facebook",
originally located at thefacebook.com, on February 4,
2004.
Beginning

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Membership was initially restricted to students of Harvard
College, and within the first month, more than half the
undergraduate population at Harvard was registered on
the service.
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Eduardo Saverin (business aspects), Dustin Moskovitz
(programmer), Andrew McCollum (graphic artist),
and Chris Hughes soon joined Zuckerberg to help
promote the website.
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In March 2004, Facebook expanded to Stanford,
Columbia, and Yale. It soon opened to the other Ivy
League schools, Boston University,New York
University, MIT, and gradually most universities in
Canada and the United States.
Beginning

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Facebook incorporated in the summer of 2004, and the
entrepreneur Sean Parker, who had been informally
advising Zuckerberg, became the company's president.
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In June 2004, Facebook moved its base of operations
to Palo Alto, California.
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It received its first investment later that month
from PayPal co-founder Peter Thiel.
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The company dropped The from its name after
purchasing the domain name facebook.com in 2005 for
$200,000.
Beginning

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This is the table about total active users
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Facebook achieved landmark of 100 millions users in
August 26, 2008
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And in January 5, 2011 was 600 millions users

Development
Total active users
Date
Users
(in millions)
Days later

Monthly
growth
August 26, 2008
100
1665 178.38%
April 8, 2009
200 225
13.33%
September 15, 2009
300 150
10%
February 5, 2010
400 143
6.99%
July 21, 2010
500 166
4.52%
January 5, 2011
600 168
3.57%

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Facebook launched a
high-school version in
September 2005, which
Zuckerberg called the
next logical step. At that
time, high-school networks
required an invitation to join.
•

Facebook later expanded membership eligibility to
employees of several companies, including Apple
Inc. and Microsoft.
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Facebook was then opened on September 26, 2006, to
everyone of age 13 and older with a valid email address.
Development

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On October 24, 2007, Microsoft announced that it had
purchased a 1.6% share of Facebook for $240 million,
giving Facebook a total implied value of around
$15 billion. Microsoft's purchase included rights to place
international ads on Facebook.
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In October 2008, Facebook announced that it would set
up its international headquarters in Dublin, Ireland.
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In September 2009, Facebook said that it had turned
cash flow positive for the first time.
Development

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In November 2010, based on SecondMarket Inc., an
exchange for shares of privately held companies,
Facebook's value was $41 billion (slightly surpassing
eBay's) and it became the third largest US web company
after Google and Amazon.
Development

Development
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Traffic to Facebook increased steadily after 2009. More
people visited Facebook than Google for the week ending
March , 2010.
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Facebook also became the top social network across
eight individual markets — in Australia, the Philippines,
Indonesia, Malaysia, Singapore, New Zealand, Hong
Kong and Vietnam — while other brands commanded the
top positions in certain markets, including Google-owned
Orkut in India, Mixi.jp in Japan, CyWorld in South Korea,
and Yahoo!'s Wretch.cc in Taiwan.

Facebook’s main features
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The website is free to users.
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Users can create profiles with
photos, lists of personal
interests, contact information,
and other personal information.
Users can communicate with
friends and other users through
private or public messages and a chat feature.
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They can also create and join interest groups and "like
pages" (formerly called "fan pages", until April 19, 2010)

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To allay concerns about privacy, Facebook enables
users to choose their own privacy settings and choose
who can see specific parts of their profile.
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Facebook requires a user's name and profile picture (if
applicable) to be accessible by everyone.
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Users can control who sees other information they have
shared, as well as who can find them in searches,
through their privacy settings.
Facebook’s main features

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One of the most popular applications on Facebook is the
Photos application, where users can upload albums and
photos. Facebook allows users to upload an unlimited
number of photos. During the first years, Facebook users
were limited to 60 photos per album. As of May 2009,
this limit has been increased to 200 photos per album.
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Facebook launched Gifts on February 8, 2007, which
allows users to send virtual gifts to their friends that
appear on the recipient's profile. Gifts cost $1.00 each to
purchase, and a personalized message can be attached
to each gift.
Facebook’s main features

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On July 20, 2008, Facebook introduced "Facebook
Beta", a significant redesign of its user interface on

selected networks. The Mini-Feed and Wall were
consolidated, profiles were separated into tabbed
sections.
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On June 13, 2009, Facebook introduced a "Usernames"
feature, whereby pages can be linked with simpler URLs.
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An official Facebook application is available for the
iPhone OS, the Android OS, and the WebOS. Nokia and
Research In Motion both provide Facebook applications
for their own mobile devices.
Facebook’s main features

Most of Facebook's turnover comes from
advertising. Advertising includes : banner
advertisments, referral marketing and
casual games.
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Besides, turnover comes from database sale . For
example, the statistic based on Facebook users’
information such as: age, job, hobby, is purchased by
many companies for planning strategic analysis.
Therefore, they can provide appropriately product.
Turnover

Turnover
Revenues
(estimated, in millions US$)
Year Revenue Growth
2006 $52 —

2007 $150 188%
2008 $280 87%
2009 $775 177%
2010 $2,000 158%

Facebook in Vietnam
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In 2009, Facebook was the fastest-growing social Web
site in Vietnam, with the number of users increasing from
just around 100,000 in June to almost 1.1 million in
November, according to the company.
•
It has been a daily tool for young Vietnamese, especially
those with family and friends studying or living overseas,
to stay connected.
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Although it had time Facebook was blocked by IPSs
(Internet Service Providers) in the end of 2009, the
number of Facebook users in Vietnam increased strongly
from 1.8 million in the end of 2009 to 2.9 million in June
2010.

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In June 9-2010, Facebook has to 710 million views in
Vietnam, up 170 million compared to June 8-2010. This
is a very significant increase in GAP statistics (second-
ranked Viet Nam). (GAP: Google Ad Planner).
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In 'Top 100 websites Vietnam' on September 2009 on
the GAP, the existing four social networking sites are the

Top 100 Zing Me (me.zing.vn - currently leading with 5.1
million of users), Facebook ranked second, followed by
Yume (yume.vn approx. 2.9 million) and Handy
(tamtay.vn: 1.2 million).
Facebook in Vietnam

Facebook in Vietnam
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The age of users :

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The rate according to gender:
Facebook in Vietnam