It’s a mobile world 9+1 learnings to build a path to success
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IT’S AN “M” WORLD
9+1 Learnings to Build a Path to Success
Stefanos Karagos – Information Scientist – XPLAIN.co
Mobifest - Bucharest – May 2015
LET’S GET TO KNOW EACH OTHER
I BELIEVE IN THE GOD OF
DATA AND MARKETING
:-)
hello!
XPLAIN.co
The Digital Marketing
Auditors and Advisors
XPLAIN.co
We Transform Brands’ Poor Digital
Performance Into Great Results
Digital Strategy & Advisory
Consumer Behavior Analysis
Content Marketing
Reputation Management
30
Countries
132
Beloved Brands
Our Expertise After 10 Years
Technology
FMCG
Transportation
Destinations
Retail
LAST 3 MONTHS ACHIEVEMENTS
LAY’S GLOBAL DIGITAL STRATEGY
BEST APPROACH TO CONSIDERATION
IN AUTOMOTIVE INDUSTRY
BEST ONLINE BUSINESS MODEL
IN SHOPPING CENTERS
No More Spam :-)
WHAT ABOUT YOU?
let’s be interactive
HOW MANY OF YOU VISIT FB VIA MOBILE?
Every Day
DO YOU GOOGLE VIA MOBILE?
TOOK A SELFIE THE LAST MONTH?
WTF
#
Welcome To Facts!
7 IMPORTANT STATS
because you don't need to know more!
Sources: Ancom, Nielsen, Ipsos, Google, F acebook, XPLAIN, Monetate, Kantar - 2014
113,9% MOBILE PENETRATION
Romania
