2016-04-01
The Importance of Non-verbal Communication
7%
Non-Verbal Communication
Week 5
How to be a good speaker
1.Credibility
2.Expertise
3.Dynamic
What Forms First
Impressions
Albert Marabian- UCLA
“the words”
38%
“tone of voice”
55%
“body language”
Be a dynamic speaker
1.Adapt his/her speaking style to audience
2.Be Natural when speaking
3.Change for a Reason during the speech
2016-04-01
Change in speech
7 Parts of Non-Verbal
Communication
1.Maintain Attention
1.Voice: Speed
2.Create Emphasis
3.Facial Movements
2.Voice: Loudness
4.Gestures
5.Eye Contact
6.Movement
7.Posture
Non-verbal: 1. Speed
●natural speed
●Pause for effect
Non-verbal: 2. Loudness
●no perfect loudness
o Do not shout & do not whisper.
●Microphones
ospeak in the direction of the mic (about 30 cm
away)
2016-04-01
Non-verbal: 3 Facial Features
Woman without her man is nothing
●Your face is the most important
●Don't be afraid to show your emotions
Non-verbal : 4. Gestures
I am happy
●Keep hands free and above the podium
●Use Hand Vocabulary
2016-04-01
Non-verbal: 5 Eye Contact
●trust and credibility
Non-verbal: 6 Movement
●Moving = confidence
● maintain attention.
●Moving towards different parts of the
audience = connect with audience
Non-verbal: 7 Body Posture
●Your body = symbol of your speech
o If your body is relaxed, audience will feel relaxed
2016-04-01
Summary: Non-verbal
communication
1.Speed
2.Loudness
3.Facial Movements
4.Gestures
5.Eye Contact
6.Movement
7.Posture
Week 7 presentation
Please prepare a presentation on a company of your choice.
(1) Presentation
(2) 1 page report
Presentation = 5 to 10 mins.
Speech structure
Delivery skills
Audience
1 page report:
Write a report on a company like the stories in 100 Great
Businesses and the minds behind them. See eclass for more
details