ADVERTISING ACTIVITIES OF 365 SOFTWARE JONT – STOCK COMPANY

HANOI COLLEGE OF COMMERCE AND TOURISM
DEPARTMENT OF FOREIGN LANGUAGES

ASSIGNMENT

ADVERTISING ACTIVITIES OF 365 SOFTWARE
JONT – STOCK COMPANY

Supervisor:

Lưu

Thị

Duyên
Student: Đặng Thị Hoa
Class: AV5B
Course: 2013 – 2016

HANOI, 1/2016


ACKNOWLEDGEMENTS

Actually no success has come without associated with the support
and help however much it, whether directly or indirectly, by others.
During the period from the beginning of schooling, so far, I've
received a lot of attention, help your teachers, family and friends.
With deepest gratitude, I would like to send you a Science Teacher
in English Language College of Commerce and Tourism, along with
knowledge and her dedication to impart valuable knowledge for us

in During study time at school.
I sincerely thank her Luu Thi Duyen has dedicated guide us through
each classroom sessions as well as talks and discussions in the field
of English or communications. Without these instructions, teaching
her, I think all my harvest very hard to perfect it. Again, I sincerely
thank her.
Initially, in practice, to learn about promotional activities of the
company, my knowledge is limited and much surprise. Therefore,
the inevitable gaps is a sure thing, I look forward to the valuable
feedback of your teachers and the classmates to my knowledge in
this field is excellent.


TABLE OF CONTENTS
PART A: INTRODUCTION
1.

Rationale.

2.

Aims of the study.

3.

Scope of the study.

4.

Methods of the study.

PART B: DEVELOPMENT
CHAPTER 1: THEORETICAL BACKGROUND.........................1
1.1

1.2

Concept
1.1.1

sales management software

1.1.2

the concept of a joint stock company software

Theoretical basis

1.2.1

Size, function

1.2.2

Operating model, the products created

CHAPTER 2: PRACTICAL BACKGROUND
2.1 Overview.
2.1.1 Production place
2.2.1 Work activities

2.2 Practices.
2.2.1 Products created
2.2.2 Operating procedures
CHAPTER 3: PROPOSALS AND SOLUTIONS
3.1 Proposals
3.2 Solutions
PART C: CONCLUSION
REFERENCES


PART A: INTRODUCTION

1.

Rationale.

-

365 SOFTWARE SALES STRONG FEATURES
... Exquisite design!

-

Practical for companies nationwide now

-

A thriving company in Vietnam

2.

Aims of the study.

-

365 sales software control business situation wherever.

-

Simple to operate the complex business, capture revenue, profits and
losses, revenue and expenditure easily.

-

Premium features Vietnam, affordability.

-

No installation is required, do not worry about data loss.

-

Powerful features, features designed for each sector.

-

Sales support online.

3.

Scope of the study.

-

Research governance issues at the micro level - organizations and
businesses. No studies on the macro management of state.

-

365 sales software is designed in line with most of the retail business, the
system throughout Vietnam.

4.

Methods of the study.
-

Control business situation wherever.


-

Works on: PC, Iphone, Ipad, Android ..

-

Online sales system and direct sales-scale enterprises Vietnam
market.

PART B: DEVELOPMENT

CHAPTER 1: THEORETICAL BACKGROUND.
1.1
1.1.1

Concept
Software Sales is a tool of Information Technology applications in
the management of the store, businesses such as warehouse
management, goods, customers, suppliers, employees ..

1.1.2

The software is based on customer requirements: a client - a
software. Navigate to the simple, friendly user should not need to
know much about computers and accounting are quickly using
Fluent software.

1.2
1.2.1

Theoretical basis
Sales Management Software provides full support utilities for
managing users the best of your business. These utilities only
highlights that we offer as: expanding the market from the Internet,
website building attached, providing search engines and customer
branding. Also you can use our products, anytime and anywhere
through the Internet and mobile devices ...

1.2.2

The software supports the hardware devices that provide a full range
of functionality needed. As supported printer types, supports
recording monitoring production and trade. Support using many
different devices: Desktop, laptop to the mobile touch devices ...


CHAPTER 2: PRACTICAL BACKGROUND.

2.1 Overview.
2.1.1 Company shares technology development is Eposi diversified
conglomerate, with headquarters at 672 Quang Trung Street, Ha Dong,
Hanoi. Areas of development focus of the company's application
technology, closely linked to the field of investment, real estate, restaurant
service - the hotel. All activities of the Group are based on knowledge,
creativity and experience to the synergy with the compliance of corporate
governance with a modern management system.
2.1.2 Best meet the needs of sales management for organizations and
individuals in Vietnam and living overseas operations in Vietnam,
especially the customers who have been buying and using the product sales
management software 365 restaurant.
2.1.3 Always ensure the financial capacity to fulfill their responsibilities to
customers.
2.1.4 Convenient locations located on Hoang Hoa Tham street near the
city center. Demand customers can register online or in person at 695 to
Hoang Hoa Tham Street.
2.1.5 Control business situation wherever.
2.1.6 Instant capture revenue, profit and loss, inventory, income and
expenses.
2.1.7 Software feature optimal design for each industry. Maximum cost

savings. The software is designed to fit most of the retail business, simple


operation easy to use, flexible handling of problems in terms of revenue,
profit and loss, inventory. Salespeople can easily look up prices, inventories
and handle multiple different sales invoice. Increased sales performance up
to 200%.
2.1.8 Applying modern management technology to improve the efficiency of
operations towards the provision of services with the most reasonable cost.
Construction and development of the workforce, including a team of agents
with highly professional, dedicated service and the best benefits for our
customers.
2.1.9 Cooperation with the Company provides other devices on the market
to contribute to the development of the retail market in Vietnam.

2.2 Practices.
2.2.1 The policy of the enterprise management software 365 is: "We do not
sell products, we sell the benefits and satisfaction. Customers do not buy


products. They buy benefits - which products bring them, and then the
satisfaction - which products generate for them”.
If you regularly take the time to answer questions from your employees, you
should review the training of your employees. See it does not optimize
methods ?. You should also make training material and information access
to your employees so that they can watch whenever they need to see, instead
of asking you.

2.2.2 Software Sales Professional support 365 bill printers
1. Sale invoices A5 paper size A4 print to common

2. Sale invoices dedicated thermal printer BIXOLON, epson, samsung ...

3. Printer stamp paper size A6


2.2.3 Promotion policy, price flexibility
Shop owner can create many different price policy & very flexible in each
specific case:
Price policies according to customers (hotels Wholesale Retail customers,
VIP ...), while sales based on customer name, phone number ... The system
will automatically apply the corresponding discount.
Policy by product price: Each product can apply different price levels
Changing the sales price of the direct method is also commonly used in the
retail business


2.2.4 Track inventory, import history.


More particularly software also provides historical tracking export - import
for each product, this feature is commonly known as card stock, the
software give clear proof history: Why is such inventories ? Inventory from
time to time like? Who is entered in the import of certain documents? ...
Usually shopkeepers may have to spend the cost of up to several hundred
million to get the warehouse management software, but with a very cost 365
Sales reasonable but store owners still can use the premium features
Vietnam.

If you are a business with multiple branches, the software also provides
features that you can control inventory on each other affiliates nhau.Cac

inventory control operations are fully supported: Import - Export - Control
- Cancellations & manufacturing goods.

2.2.5 Manage diverse commodity portfolio.
Shop owner can easily update the price & cost of goods in the software, the
cost of flexibility in many ways also help shopkeepers properties offer
valuable data warehouse is a most accurate way.

2.2.6 Sales increased 200% performance.
During peak hours in the store, you want to sell quickly, saving time for
both customers and employees? Sales Management Software 365 helps you


create invoices and payments in a heartbeat. All operations such as:
Creating multiple invoices, orders, delivery will be done in a sales display
on computers or mobile devices such as phones, tablets.

-You can use mobile devices for sales, order processing, even if not at the
restaurant. Easy answer customer view stocking items were out of stock
items.

2.2.7 vision and direction


2.2.8 Domestic market.
According to statistics from the BCT, Vietnam has about 10 million shops,
retail businesses. Due to technological barriers, use software costs so high
that only 1% of enterprises applying IT to support the business.

2.2.9 MAXIMUM COST SAVINGS


- Lower cost compared to software installation, no cost of warranty repairs,
upgrades are free features. Care and support throughout the period of use.
- Software sales ultra low cost, strong policy support.
Free upgrades, no maintenance costs.
The data is permanently guaranteed even if expired.

2.2.10 Send Message Customer Care
- Management software sales only cloud on the market to help store owners
can interact, direct notification of promotions to customers through SMS
messaging feature to send bulk or independent for one customer.


- Software sales 365 offers you powerful tools to send SMS very preferential
prices ranging from VND500 / SMS. Shop owner can fully registered under
the brand sends a message such as: TGDD, HSBC, thoitrang ..

2.2.11 Lot number management software, Shelf.
Sales management software only cloud management support goods as Lot
Number, Expiry.


If you own a shop selling items with shelf: Drugs, Food ... features warning
expired goods will help you forget about the worries of damaged goods due
to excess use of time without knowing it.
2.2.12 Process smart restaurants: Order - Cashier – Kitchen
- Restaurant management software 365 provides outstanding customer

solutions than any restaurant management software other professional
software, reduce manpower, avoid losses for restaurants, monitoring
situation business anytime, anywhere ...
- Cloud computing software only help employees serving staff (Order) guest
reception dish called on handsets & See provisional directly at the table
without moving, which helps reduce dark restaurant multi-processing time,
save manpower & professionalize restaurants.
- More particularly no need to install software on all adaptive equipment,
you will not have to pay any additional expense when you want to increase
the number of handheld devices to employees.
- After collecting customer's ordering browser, the system will automatically
print processing command corresponding to each printer, the system
supports up to 10 simultaneous processing Printers: Printers Kitchen,
Bartender Printers, Printer kitchen grilled…

2.2.13 Table statistics business results.


Hạng mục sản phẩm

Số lượng

Doanh số/ năm

Cà phê- nhà hàng

179

55%

Điện thoại

370

87%

Điện tử - máy tính

180

60%

Mỹ phẩm

100

42%

Nội ngoại thất

75

38%

Siêu thị- tạp hóa

190

75%

Thực phẩm

250

80%

2.3 Strengths and weaknesses.
2.3.1 Strengths
- Management closely on price.
- Sales Management Software OMEGA.SO allows users to set policies for
each customer value, customer groups.


- Lets set the policies for promotion, discount for each category of goods,
customer group in a certain period.
- Lets set packing of goods, together with promotions.
- When making the order to sell, bid, the system automatically calculates
the price, discount, respectively.
- Management throughout the process.
- Management work across the business as a bid, setting sales orders,
delivery scheduling, approval rating, ...
- Providing a full range of reporting formats such as contract templates,
sample orders, delivery orders, economic modeling contract, ...
- Allow to set up multi-level approval of orders
- Report changes in price.
- Reports varied.
- Provides various forms of revenue analysis by region, sector, commodity
groups, slow-moving goods, sellers, ...
- Provide full reports on the situation of delivery, late delivery, ...
- Provide inventory forms, liabilities related to sales, provide rapid

information to sellers.
- Goods inventory is also easy to control, thanks to the control of
inventories that businesses can promptly make reasonable sales strategy.
- Management software sales online have the ability to store data internally
and online help ensure the confidentiality of information, avoid data loss.

2.3.2 Weak point.


- Although there are many compelling reasons to do business on the Web
so, but the business is still very cautious. Some issues that concern
businesses.
- The security on the internet is not guaranteed, the customer can not
confirm who they are buying from and the financial information could be
disclosed.
- The customers worried about possible risk getting poor-quality goods and
worry about the policies of returns.
- The receipt of payment systems are difficult to use and the business does
not have sufficient knowledge of the software and related processes.
- ECommerce for customers is still not an integral part of life.
- There is no consistency in the tax laws, legal issues and international
treaties.
- Most of the disadvantages of buying and selling on the Web rooted causes
ecommerce field is quite new. As with other new technologies, it takes time
to not only developing but also developed technology experience, expertise,
and culture in order to use it. Some companies use websites to advertise
their product or service, increase sales and provide services to clients.

CHAPTER 3: PROPOSALS AND SOLUTIONS
3.1 Proposals

- CEO MISA also proposing TT and TT Ministry continued support to
enterprises producing and releasing software on a subscription service
technology platform cloud enjoy preferential tax policies as for software


production. At the same time should have policies to encourage units to
block state agencies use the software as subscription services.
- Policies should be encouraged, preference units, enterprises using the
services on the platform of cloud computing technology to develop this
service in the near future.
- Sales management software constantly innovate in the development
process to increasingly more modern, upgraded, further improve service
quality, more higher value software to meet the requirements of multifaceted of society, contributing to the best scheme Bringing Vietnam into
a strong country in CNTT - TT.
- Software sales management to focus on developing products for the
education sector as school management software ecosystem to create
education for teachers, students and parents; software for individual
business households, such as restaurants, clothing, food; personal service
software as personal finance system, ...

3.2 Solutions
- Management needs to understand here not only include the difficulties
that businesses are facing in the process of doing business, but also the
needs of improving, optimizing processes and time management . Work
up a list of requirements management will help you orient choosing a
business management software, sales management best suited for your
business.
- Partner management software deployment partners not only provide
the best software which is the most suitable system. Selecting a partner
capable to advise you throughout the process and anticipate what you

might encounter in the future is a wise choice, this will help you to save


not only time but as both money by solving the exact needs for each issue
has been and is likely to encounter.
- Currently there are many service providers of business management
software on the market, the search is not difficult but choosing one is not
easy. Experience has shown, one of the easiest ways is to find right in
your acquaintance network, clients, friends, trusted partners ... all of
which can help you find a partner to deploy software effective sales
management, in line with your business model. The second way is to
select the software vendor had been deployed to units similar to your
business. You can easily find the site's customer unit management
software provider.
- Take time to research the product, ask for help, ask your provider of
software products as much as possible. That's how you prevent any loss
and regret in the future.

PART C: CONCLUSION

Application deployment and system management software business is
a landmark of the business, helping increase your competitive advantage
in the marketplace now. To find a product, as well as appropriate
providers is not difficult, but not easy. Invest find out, contact the


product vendor management software more, you will realize the product
and the supplier is suitable for deployment to its business model or not.
By moving from warehouse management to craft a solution using
warehouse management software, or more senior sales management

software (combined repository) as the company's 365, your business
systems will run a lot smoother. Regardless of your business in what
areas, sales management software 365 can help you grow and be
successful.