Presentation marketing

GROUP 5


PROJECT
To launch of product to the market on the occasion of
Teachers’ Day


Define the objectives
The questionnaire
Analyze the data
Report the results


Define the objectives
- Undertand of
customers
needs on
November 20,
- Bring out best
products and
best services
which
comfortable
and fit every
customer.


* Required
Full name *
Your answer

Survey for November 20

Gender *
O Male
O Female
Age *
Your answer
1. Do you have gifts for you teachers on Teacher' s Day? (If you choose yes, you will continue to answer question 2; if choose
no, you will continue with question 10) *
O Yes
O No
2. How will you give gifts to your teachers?
O By yourself
O By your group
O By your class
O Other :
3. Who will accompany with you when you buy gifts to teachers?
O Alone
O Parents
O Friends
O Other :
4. What are you going to buy for your teachers on Teacher's Day?
O Flowers
O Handbag or wallet
O Greeting card
O Pen
O Tie or Scarf
O Fabrich
O Book

O Other :


5. How much will the gifts cost?
O Below 50 thousand
O 50 - 150 thousand
O 150 - 300 thousand
O 300 -500 thounsand
O Above 500 thousand
6. Where will you buy them?
O Bookstore
O Supermarket
O Store
O Buy online
O Other :
7. Thanks to where you know that products?
O Internet
O Relation
O Friends
O Other :
8.What do you concern when you buy gifts?
O Prices
O The meaning of the gift
O Place
O Other :
9.What kind of gifts will you buy?
O Expensive gift
O Simple but a meaning gift
O Other :
10. If you are allowed to select one thing for you teachers, which will you choose?

Your answer
SUBMIT


Do you have gifts for your teachers on Teacher’s Day?
15%

Yes
No

85%


What are you going to buy for your teachers on Teachers’s Day?
12%

12%
Flowers
Handbag or wallet
Greeting card
Pen
Tie or Scarf
Fabric
Book
Other

12%

6%

6%
53%


How much will the gifts cost?
Below 50 thounsand

12%

50 - 150 thounsand
150 - 300 thounsand
29%

300 - 500 thousand
59%

Above 500
thounsand

Where will you buy them?
6%

24%

6%

53%

12%

Bookstore
Supermarket
Store
Buy online
Other


o will accompany with you when you buy gifts to teachers?
29%
47%

Alone
Parents
Friends
Other

24%

How will you give gifts to you teachers?
18%

By yourself
Buy your group
Buy your Class
Other

18%
65%

What do you concern when you buy gifts?
6%

Prices
35%

The meaning of the
gift
Place

59%

Other

What kind of gifts will you buy?
12%

88%

Expensive gift
Simple but a
meaning gift
Ohter


Report the results
We will choose greeting card because:
 The total number of people choose the greeting card
highest
 Not only material values ​but also spiritual values

 Write down thing you want to say with your teachers
 Reasonable prices
 Buy it every bookstore