Unit 4. The mass media. Lesson 3. Reading

Thursday, July 5th , 2018
WELCOME TO MY TEACHING DEMO
English 12 – Unit 4: THE MASS MEDIA
Lesson 3: Reading
MASS MEDIA FORMS

Presented by Nguyễn Trần Trúc Thanh


I. WARM-UP

THE MASS MEDIA


Thursday, July 5th , 2018
UNIT 4: THE MASS MEDIA
LESSON 3: READING

(Page 50 - 51)

MASS MEDIA FORMS
OBJECTIVES:
- Skimming and scanning a passage for general ideas and
specific information
- Learning additional vocabulary and information related
to the history and forms of Mass media.


MASS MEDIA FORMS
New vocabulary:
1. News programmes

2. Data sharing
3. Leaflets
4. Reality shows
5. Instant messaging

chương trình tin tức / thời sự
chia sẻ dữ liệu
tờ rơi
chương trình thực tế
tin nhắn tức thời/ nhanh


II. PRE-READING
1. Work in pairs. Put the words/phrases related to the mass media

in three groups.
- News programmes
-

Reality shows
Instant messaging
Leaflets
Data sharing
Email
Websites
Dramas
Newspapers
Books
Social networking

- Magazines

Print

d
e
m
s
s
a
m
e
h
T

ia

Television

The Internet


Books
Magazines
Print

Leaflets
Newspapers
News programmes

dia
The mass me

Television

Dramas
Reality shows
Documentaries
Email

The Internet

Websites
Social networking
Instant messaging
Data sharing


I. WHILE – READING
2. Quickly read the text and choose the best heading.

a. The history of print media
b. Forms of mass media
c. The advent of the Digital Media Age
d. Means of mobile communication


3. Match each of the words with its meaning
a. audience (n)
/ˈɔːdiəns/

1. appear; begin to be known or noticed

b. broadcast (v)
/ˈbrɔːdkæst/

2. the ordinary people in society who are not
leaders or who are considered to be not very
well educated

c. advert (n)
/ˈædvɜːrt/

3. the people who watch or listen to a particular
programme (a play, concert, talk, ect.)

d. the masses (n)
/mæsiz /
e. emerge (v)
/iˈmɜːrdʒ/

5. the time when something first begins to be
widely used

f. advent (n)
/ˈædvent/

6. a notice, picture or film telling people about
a product, job or service

4. send out programmes on TV or radio


1

2

3

4

5

6

7

8



a. audience (n)
/ˈɔːdiəns/
3. the people who watch or listen to
a particular programme (a play,
concert, talk, ect.)


b. broadcast (v)
/ˈbrɔːdkæst/

4. send out programmes on TV or radio


c. advert (n)
/ˈædvɜːrt/
6. a notice, picture or film telling people
about a product, job or service


d. the masses (n)
/mæsiz /
2. the ordinary people in society who are
not leaders or who are considered to be
not very well educated


e. emerge (v)
/iˈmɜːrdʒ/
1. appear; begin to be known or noticed


f. advent (n)
/ˈædvent/
5. the time when something first begins
to be widely used


WORDS
a. audience (n)
khán giả

b. broadcast (v)
phát thanh, truyền hình

c. advert (n)
tờ / mục quảng cáo

MEANING
3. the people who watch or listen to a particular
programme (a play, concert, talk, ect.)
4. send out programmes on TV or radio
6. a notice, picture or film telling people about
a product, job or service

d. the masses (n)

2. the ordinary people in society who are not
quần chúng nhân dân
leaders or who are considered to be not very
well educated

e. emerge (v)
nhô lên / nổi lên

f. advent (n)
sự xuất hiện

1. appear; begin to be known or noticed
5. the time when something first begins to be
widely used

III. WHILE -READING
4. Read the text again. Decide if the following statements are true
(T), false (F), or not given (NG). Tick the correct box.
T

1. Mobile phones and the Internet are the only forms
of mass media.
2. The role of mas media is to entertain, amuse, inform,
educate and unite people.
3. The mobile phone is regarded as a unique means of
communication.

5. Only digital media have influenced people’s lives and
society.

NG





4. People nowadays prefer instant messaging and social
networking to email.

F




IV. POST-READING
5. Work in pairs. Talk about the forms of mass media that you
use every day. Explain how you benefit from using them.

Forms of mass media
Print
The internet
Radio
Cinema

Recordings

Television

Which / prefer?

Why / use it?

When / use it?

What / use it for?

How often?

How / to get benefits?


V. CONSOLIDATION

 You now can understand the different forms of mass
media and their roles.
 You’ve enlarge your vocabulary related to the topic and
improve your reading skills of skimming for general
ideas and scanning for specific information.


HOMEWORK
1. Learn by heart all the expressions in the lesson.
2. Write a short paragraph of the mass media that you
use every day.
3. Prepare for the next lesson
SPEAKING : advantages and disadvantages of using
social networking.