Leveraging the power of youtube for social recruiting careerbuilder india

LEVERAGING THE
POWER OF YOUTUBE
FOR RECRUITMENT
PROCESS

A N OCEAN OF POSSIBILITIES

CAREER BUILDER INDIA


As a n e m p l o y e r or a recruiter , have you ever
t h o u g h t of using YouTube as a social
recrui ti ng software or channel ?
Well , m a y be….and m a y b e not . But ,
experts are f t h e o p i n i o n that , YouTube
can easily b e leveraged as a great
recrui ti ng t o o l if used properly .

CAREER BUILDER INDIA


YOUTUBE STATISTICS : 2016
DID YOU K N O W ?

N u m b e r of views: crossed 1
trillion
M o n t h l y users l o g g i n g in:
1. 5 b i l l i o n
A m o u n t of c o n t e n t w a t c h e d
a n n u a l l y : 4 6 0 0 0 years
Average/ Usual t i m e spent

p e r session: 4 0 m i n u t e s
Hours of videos v i e we d
every m o n t h : 6 bi l l i on
CAREER BUILDER INDIA


SO H O W D O Y O U U SE I T ? H E R E ’ S A L O O K :

#1. Produce h i g h - qualit y videos

Since YouTube is a website d e d i c a t e d t o videos , i t
is essential t h a t as a recruiter you p r o d u c e h i g h quality videos .

CAREER BUILDER INDIA


SO H O W D O Y O U U SE I T ? H E R E ’ S A L O O K :

# 2 . Produce t h e r i g h t - k i n d of videos

A: As a recruiter you have t o p r o d u c e t h e r i g h t
k i n d of videos as well .
B: Videos are a great w a y t o showcase your w o r k
culture , instead of just telling your candidates w h o
or w h a t you are .

CAREER BUILDER INDIA


SO H O W D O Y O U U SE I T ? H E R E ’ S A L O O K :

# 3 . P u t videos a t t h e r i g h t places

A: It is essential t o p u t t h e videos a t t h e r i g h t
places .
B: U nderstand t h a t you n e ed t o d e p loy i t correctly
a n d this means m a k i n g use of i t i n m u l t i p l e
locations , t o b r o a d e n t h e audience i t gets .

CAREER BUILDER INDIA


Benefits o f Recruiting via YouTube

Yo u Tu b e is
m o r e cost
e ff e c t i v e .

CAREER BUILDER INDIA

It ’ s m o r e u p ,
close a n d
personal.

Easy t o access
a n d share
content.


CAREER BUILDER INDIA

TH A N K Y OU
H A VE A N ICE D A Y!

WWW. CAREERBUILDERFOREMPLOYERS. CO. IN
WWW. CAREERBUILDER. CO. IN