Lecture Managerial accounting for managers (4e) - Chapter 1: Managerial Accounting (An overview)

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PowerPoint Authors:

Susan Coomer Galbreath, Ph.D., CPA
Charles W. Caldwell, D.B.A., CMA
Jon A. Booker, Ph.D., CPA, CIA
Cynthia J. Rooney, Ph.D., CPA

<i>Copyright © 2014 by The McGraw-Hill Companies, Inc. All rights reserved.</i>

Managerial Accounting:

An Overview

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1-3

Work of Management

Planning

Planning

Decision

Making

Decision

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Planning

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1-5

Controlling

The control function gathers feedback to
ensure that plans are being followed.
The control function gathers feedback to

ensure that plans are being followed.

Feedback in the form of performance reports
that compare actual results with the budget
are an essential part of the control function.
Feedback in the form of performance reports

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Decision Making

Decision making involves
making a selection among

competing alternatives.
What should

we be selling?
What should
we be selling?

Who should
we be serving?

Who should
we be serving?

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1-7

Managerial Accounting

Activities:

Marketing Majors

How many salespeople should we
plan to hire to serve a new

territory?

How many salespeople should we
plan to hire to serve a new

territory?

How much should we budget for
TV, print, and internet advertising?

How much should we budget for
TV, print, and internet advertising?

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