Bài giảng Bài tieu luận Tiếng Anh

BÀI TẬP TIỂU LUẬN
Giáo viên:
Nhóm lớp K4KTDT B.
Gồm:
Hoàng Văn Thái
Dương Minh Hải
Trần Thị Kim Oanh
MÔN: TIẾNG ANH

ADVERTISE ON MEDIA AND
COMMUNICATIONS.
DIVERSIFICATION OF PRODUCTS.
SPONSORED PROGRAMS ON
TELEVISION, SCHOLARSHIP,
SPONSORED CHARITIES.
PROVIDE NUTRITION COUNSELING
SERVICES.
MARKET PENETRATION
STRATEGIES OF VINAMILK

I. ADVERTISE ON MEDIA AND
COMMUNICATIONS.
- ADVERTISING ON TELEVISION. VINAMILK CONTINUOUSLY
LAUNCHED NEW ADS COMBINING SONGS WITH MEANING,
SUITABLE FOR CHILDREN.
+ Vinamilk associated with images of children with love and cows. Advertising
Vinamilk latest video is a baby drinking milk and her staff to the residents throughout
laugh when I do call box carrot carrot milk by sucking milk.
+ The song in ad Vinamilk actually win both parents and children. If parents decide not
to purchase Vinamilk for her child, competition inevitably will demand that the child she

bought a box of proving at least Vinamilk in a cave east of milk is another option
parents. That is the success of Vinamilk.

I. ADVERTISE ON MEDIA AND
COMMUNICATIONS.
- MEANS OF ADVERTISING ON THE INTERNET.
- OUTDOOR ADVERTISING PANO, AP POSTERS.

II. DIVERSIFICATION OF PRODUCTS
VINAMILK included: Fresh milk. yoghurt. cream. eat yogurt. fermented
milk for life.