Tài liệu Building a Smarter Planet Dynamic Infrastructure Overview doc

© 2009 IBM Corporation
Building a Smarter Planet
Dynamic Infrastructure Overview
© 2009 IBM Corporation
CHAI CHER KION, Systems Sales Manager, Systems & Technology Group, IBM Vietnam & Indochina
email:
05/28/2009
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© 2009 IBM Corporation
Dynamic Infrastructure: Helping build a smarter planet
Something meaningful is happening…
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“Every human being, company, organization, city, nation, natural
system, and man-made system is becoming
interconnected, instrumented, and intelligent.
This is leading to new savings and efficiency - but perhaps as
important, new possibilities for progress.
Because it can.
Because it must.
Because we want it to.
The world is flatter.
The world is smaller.
The world is getting smarter.
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© 2009 IBM Corporation
Dynamic Infrastructure: Helping build a smarter planet
Do you know ?
85% idle
computing capacity is
commonly seen in
distributed computing

environments
or 3.5 percent of sales of
consumer products and
retail industries are lost
every year, due to
supply chain
inefficiencies.
who are notified of a security
breach, will terminate their
relationship with the company
they perceive as responsible.
33% consumers
$40 billion
results in explosion of
information, driving 54%
growth in storage
requirements every year.
1.5x data growth
70¢ per $1
or 70% on average is
spent on maintaining
current IT
infrastructures versus
adding new capabilities.
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© 2009 IBM Corporation
Dynamic Infrastructure: Helping build a smarter planet
33
25 billions
of market data

messages per day.
Global trading
systems are under
extreme stress to
handle such huge
volume of data daily.
of the 285 million
electronic attacks are
focused on the
finance sector.
Over half were
detected by “outsiders”
93%
of customers who
would give their bank
only 2 chances to fail
before considering
a change in banks.
50%
As a banking customer… Do you know ?
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© 2009 IBM Corporation
Dynamic Infrastructure: Helping build a smarter planet
Global market forces are impacting us all
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 Access to capital and credit crunch
 Economic down turn and future uncertainty
 Rising oil prices and energy shortfalls
 Information explosion and risk/opportunity growth
 Globalization and emerging economies

 New customer demands and business models
The economy isn’t the only force shaping the competitive landscape …
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© 2009 IBM Corporation
Dynamic Infrastructure: Helping build a smarter planet
Move past today’s challenges… Seize tomorrow’s opportunities
HOW CAN WE ADDRESS …
WHILE ALSO LAYING A FOUNDATION FOR …
HIGHER SERVICE EXPECTATIONS
Consumers and employees expect
24x7 access to quality services.
RISING COST PRESSURES
Complexity and inefficiency drive up
cost and stifle innovation.
NEW RISKS & THREATS
The connected, collaborative world is
also a more vulnerable world.
NEW INTELLIGENCE
Remove information silos and create an enterprise view that
supports new models for intelligent business decisions.
Create single customer view to drive consistency and profitability
IMPROVED PROCESSES
Simplify architectures to eliminate inefficiencies across enterprise.
Enable rapid assembly of services at every point in the value chain.
INTEGRATED RISK MANAGEMENT
Understand dynamics of financial exposure and align to business
objectives.
Mitigate operational risks and financial crime.
Turn regulatory compliance into competitive excellence
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© 2009 IBM Corporation
Dynamic Infrastructure: Helping build a smarter planet
Start thinking differently
about infrastructure
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© 2009 IBM Corporation
Dynamic Infrastructure: Helping build a smarter planet
We need a dynamic infrastructure.
Data Center
Infrastructure
Communications
Infrastructure
+
In this smarter world,
our infrastructure should propel us forward, not hold us back
Infrastructure that is Instrumented, Interconnected and Intelligent
Infrastructure that brings business and IT together to create new possibilities
Branch
Infrastructure
+
+
Trading
Infrastructure
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© 2009 IBM Corporation
Dynamic Infrastructure: Helping build a smarter planet
Today’s business systems need to support goals of the enterprise
Meet and exceed client business expectations
for dynamic access to innovative new
services. Meet increasingly large analytical

computation requirements.
Maintain operational cost and
complexity. Achieve breakthrough
productivity gains through
virtualization, optimization, energy
efficiency and flexible sourcing.
REDUCE COST
IMPROVE SERVICE
MANAGE IT RISK
Address today’s security,
resiliency and compliance
challenges. Prepares for
new risks posed by an even
more connected and
collaborative world.
Dynamic
Infrastructure
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© 2009 IBM Corporation
Dynamic Infrastructure: Helping build a smarter planet
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Smart Business : Improve Service
Capitalizing on the vast quantities of information continuously
generated in today’s marketplace.
Collection of
relevant data
User
queries
Model
Measurement

Action
Infinite structured
and unstructured data
CONTINUOUS
ANALYSIS
Detect
Learn
Predict
Alert