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www.getwsodo.com
MODULE 0 LESSON 1
How to Grow Your
Business with YouTube
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www.getwsodo.com
YouTube is a huge untapped
source of targeted traffic.
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www.getwsodo.com
With the right system, it’s a traffic source
that you can take advantage of.
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www.getwsodo.com
Google and Facebook are great
sources of traffic.
And there’s a good reason for that:
these two sites can potentially bring in
thousands of visitors every day.
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www.getwsodo.com
The big downside of Google and Facebook
is that everyone and their mom is fighting
tooth and nail on these platforms.
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www.getwsodo.com
That’s simply not the case with YouTube.
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www.getwsodo.com
In fact, a study by
eMarketer found
that only 9% of
small businesses
use YouTube.
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www.getwsodo.com
So yes, there’s some competition on YouTube.
But it’s MUCH less than on Google or
Facebook… even though the potential for
generating traffic from YouTube is massive.
After all, you've probably seen
some of these statistics before:
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Do you think that having a presence
on a platform of this size could help you
get more traffic and customers?
You better believe it!
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www.getwsodo.com
My presence on YouTube has led to a
direct increase in my number of visitors,
email subscribers and online sales.
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www.getwsodo.com
Show YT views and email subs chart
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www.getwsodo.com
I get emails every single day from
new subscribers that said that
they found me via YouTube.
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So what’s happening here?
Just like with Google, millions of
people use YouTube to learn how to
do something… whether it’s play
guitar, do a pull-up or knit a sweater.
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www.getwsodo.com
When they see a video that helps them,
they visit that channel’s website and sign
up as a lead or make a purchase.
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www.getwsodo.com
This also applies
to B2B businesses.
In fact, HubSpot
reports that 75%
of executives watch
work-related videos
at least once a week.
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www.getwsodo.com
As you can see, YouTube is a legit source
of targeted traffic and customers.
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www.getwsodo.com
Unfortunately, my first foray
into YouTube didn’t go so well.
In fact, I was this close to giving
up on the platform altogether.
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www.getwsodo.com
Here’s the full story of what went down:
A few years ago I decided to give
YouTube marketing a try.
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I didn’t want to go all-in on the platform
before I saw evidence that it could
actually help me grow my business.