Tài liệu E-Commerce Role of Banking pdf

1/2/2007 1
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Commerce
Commerce
Role of Banking
Role of Banking
2007
Presented by Vietcombank
1/2/2007 2
Customers
Customers
Knowledge Management and Business Intelligence
Electronic Commerce
Supply
Supply
Chain
Chain
Management
Management
Customer
Customer
Relationship
Relationship
Management
Management
Enterprise
Enterprise
Resource

Resource
Planning
Planning
Direct,
Personalized
Sales
Real Time
Order
Management
Demand
Plan
Supply Plan
Scheduling
Customer
Service
Procurement
Distribution
Logistics
Product/Service Development Management
Suppliers/
Suppliers/
Partners
Partners
Business Strategy
e-business Enablement
Simplified e-business Process Model
Simplified e-business Process Model
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e-Business
Attraction - Interaction - Transaction - Satisfaction

...Sale...
Place order
Make payment
Billing and inventory
Pre-Sale...
Publish/update catalog, prices, etc.
Browse catalog
Negotiate terms
...Post-Sale
Manage inventory with suppliers
Coordinate with shipping company
Resolve issues and maintain relationship
Customer
Service
Marketing
Sales
Reaching
new customers
Improving
bottomline
Increasing loyalty
Manufacturing
Delivery
JIT, ordering
inventory,
shipment-
tracking
R&D
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General Business Strategy

e-commerce Implication
Consistent processes and information
through the supply chain
Reduce costs by automating manual,
paper-intensive processes
Operational
Efficiency
3
Provide superior customer service
Target marketing and sales efforts to
individual customers
Provide consistent customer
experience across all channels
Increase
customer loyalty
2
Increase exposure through alternate
channels
Expand to new markets
Develop value-added products &
services
Increase revenue per customer
Revenue Growth
1
E-commerce
a key component of e-business strategy
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Reduces capital /
Reduces capital /
resource requirements

resource requirements
Lower operational costs
Lower operational costs
Platform for
Platform for
differentiation
differentiation

Buyer Issues
Time intensive
Often times
inconvenient
Limited selection
of products /
services
Seller Issues
Capital / resource
intensive
Rising operational
costs
Increasing
competitive
pressures
Time savings
Time savings
Buying convenience
Buying convenience
Broader selection of
Broader selection of
products / services

products / services
Electronic Commerce
Web site
on-line
sales &
service
Internet
Buyers Sellers
Store
Direct
Sales
Channel
Partners
Catalog
The Emergence of e-Commerce