tieng anh

WHY ENGLISH?
THE CULTURE
LAGACY


International relations
 The League of Nations was the first of
many modern international alliances to
allocate a special place to English in its
proceedings: English was one of the two
official languages.
 The League was replaced in 1945 by the
United Nations, where the role of the
lingua franca became even more critical.
English is one of the official languages of
the UN.


International relations
The language plays an official or working
role in the proceeding of most other major
international political gatherings, in all
parts of the world.
Ex: Organization of Petroleum Exporting
Countries, European Free Trade
Association. They use English as the only
official language and only working
language.


International relations

• Unless a body has highly restricted
membership, the choice of a lingua franca
has to be made, and English is the first
choice of most.
• The extent to which English is used in this
way is often not appreciated. In 1955-1956,
there was about 12,500 international
organizations in the world. A sample of 500
of these show that 85 percent made official
use of English.


International relations
The reliance on English is by no means
restricted to science, however. Several
international sporting organizations work
only in English such as The African
Hockey Federation,...


International relations
• In Europe , organizations which work
only in English are surprisingly
common, especially in science.
• Several bodies use English in more
than one way.
• The overriding impression is that,
wherever in the world an
organization is based, English is the
chief auxiliary language.

International relations
A different kind of role for English
is encountered at meetings where a
large number of nations each has
the right to participate using its
own language.


International relations
• Several solutions to this problem have
been proposed, such as the use of a 'relay'
system. English may be used as an
intermediary language - or 'interlingua'
language.
• International politics operates at several
levels and in many different ways, but the
presence of English is usually not far
away.


THE MEDIA: The press
• The English language has been an
important medium of the press for
nearly 400 years.
• The nineteenth century was the
period of greatest progress, thanks to
the introduction of new printing
technology and new methods of mass

production and transportation.


THE MEDIA: The press
• Newspapers are not solely international media:
they play an important role in the identity of a
local community. Most papers are for home
circulation, and are published in a home
language. It is therefore impossible to gain an
impression of the power of English from the
bare statistics of newspaper production and
circulation.
• More important – though much more
subjective – are estimates of the influence of
individual newspapers on a world scale.


THE MEDIA: Advertising
• Advertising is developed a
combination of social and economic
factors, especially in the more
industrialized countries.
• English in advertising began very
early on, when the weekly
newspapers began to carry items
about books, medicines, tea, and
other domestic products.


THE MEDIA: Advertising

• The English advertisements are not
always more numerous, but they
are usually the most noticeable.
• The official language of
international advertising bodies,
such as the European Association
of Advertising Agencies, is
invariably English.


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