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Working Paper
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Customer Satisfaction for Financial Services:
The Role of Products, Services, and
Information Technology
Mayuram S. Krishnan
Stephen M. Ross School of Business
at the University of Michigan
Venkatram Ramaswamy
Stephen M. Ross School of Business
at the University of Michigan
Mary C. Meyer
Stephen M. Ross School of Business
at the University of Michigan
Paul Damien
Stephen M. Ross School of Business
at the University of Michigan
Ross School of Business Working Paper Series
Working Paper No. 99-004
June 1998