Individualessay nguyễn minh trí AEN T122WSB 6 WSU21000292

SCHOOL OF Western Sydney University Vietnam

ASSIGNMENT COVER SHEET
STUDENT DETAILS
Student
name:
Nguyễn Nguyễn Minh Trí

Student ID
number:

UNIT AND TUTORIAL DETAILS
Unit
name:
Academic English

WSU21000292

Unit
number:
Tutorial day and
time:

Tutorial group: 8
Lecturer or Tutor
name:

AEN-T122WSB-6
Monday(12pm315pm) and
Thursday(8am11:15am)

Gabriel Ryan

ASSIGNMENT DETAILS
Title:
The influence of AI on e-commerce
Length
Due
:
1161
date:
11/4/2022
Home campus (where you are
enrolled):
Campus B

Date
submitted:

11/4/2022

DECLARATION
☑I hold a copy of this assignment if the original is lost or damaged.
☑I hereby certify that no part of this assignment or product has been copied from any other
student’s work or from any other source except where due acknowledgement is made in the
assignment.
☑I hereby certify that no part of this assignment or product has been submitted by me
in another (previous or current) assessment, except where appropriately referenced,
and with prior permission from the Lecturer / Tutor / Unit Coordinator for this unit.
☑No part of the assignment/product has been written/produced for me by any other
person except where collaboration has been authorised by the Lecturer / Tutor /Unit

Coordinator concerned.
☑I am aware that this work will be reproduced and submitted to plagiarism detection
software programs for the purpose of detecting possible plagiarism (which may retain a
copy on its database for future plagiarism checking).

Student’s
signature:

Tri

Note: An examiner or lecturer / tutor has the right to not mark this assignment if the above
declaration has not been signed.


ARO 00380 08/15

INDIVIDUAL ESSAY
E-COMMERCE
Nguyễn Minh Trí
Student ID: WSU21000292
Class: AEN-T122WSB-6
Professor: Gabriel Ryan
Western Sydney University Vietnam, April 2022


The influence of AI on e-commerce

Artificial intelligence, known as AI, is a branch of computer science that emulates human intelligence into
machines. The continuous development of science and technology leads to the advancement of AI. Humans
have created AI and robots to serve human needs from basic tasks to complex tasks in the past few decades.

AI is one of the fastest-growing fields, attracting a lot of attention from investors around the world. It can
be said that AI is all around us from shopping malls having automatic cash registers to airports with
advanced security equipment. Developing in tandem with AI, electronic commerce (e-commerce) emerged
to allow users to buy and sell products online. E-commerce seems to be one of the successful industries in
applying AI to the working process to benefit businesses and provide the best experience for consumers.
The fact that, however, AI is gradually replacing human work results in an increase in unemployment rates.
Therefore, AI is both beneficial and harmful to people, especially businesses. Furthermore, the benefits may
outweigh the drawbacks, as this essay will show the impact of AI on e-commerce through the convenience
of AI and the cost that firms can reduce at the lowest possible rate when using AI.

To begin with, thanks to the fourth industrial revolution, people focus on digital technology combined with
the internet, e-commerce develops rapidly, which makes it easier for people to buy and sell. Referring to ecommerce, it is impossible to ignore the fact that businesses use AI in their operations, which brings
convenience to both enterprises and consumers. According to NewVantage in 2022, 91% of top businesses
invested in AI. Data is so numerous and overwhelming today that analyzing it can take many days. AI
assists organizations in collecting massive volumes of data in real-time and providing precise analysis and
predictions. For example, analyzing the needs of the majority of customers and forecasting the number of
goods that can be sold to avoid inventory. Making appropriate decisions based on accurate analysis may
give a competitive edge. Moreover, AI facilitates business process automation, which transfers to the
machines simple and manual duties. Employees have more time to concentrate on specialized work rather
than wasting time on trivial matters. Chatbots are a particular example of this aspect. Soni (2020) stated that


the system automatically asks questions and based on the answers of buyers, gives the best advice which is
suitable to their wishes. The customer's shopping experience is enhanced because they can be supported by
chatbots 24/7, which makes the company sell more products and increases revenue.

Nonetheless, it is undeniable that small businesses struggle to raise the necessary capital to put AI to work.
Moreover, AI is devoid of imagination. It just has its creator's thinking, and AI only does what humans have
taught it to do, so it is difficult to give AI complicated jobs (MacAraig, 2019). Besides, workers are
concerned that technology will increasingly replace humans, increasing unemployment rates. McKinsey (as

cited in Duggal, 2022) stated that roughly 30% of people will lose their jobs in 2030 due to technology.
Another disadvantage of AI is that workers depend on the results of machines, and programs, like humans,
can make mistakes, how they are built may have a big impact on this. Programs may contain loopholes that
impact the data produced by AI. Other competitors take advantage of loopholes to get access to your
company's data, putting you at a competitive disadvantage. However, the use of advanced technologies in
jobs that require highly qualified employees, thereby driving people to upskill to construct and control more
modern machinery. In addition, staff must double-check the results of the technology's work to ensure that
there are no errors and they should pay particular attention to the security of the programs. Thus, there are
still limitations, AI has great promise as a tool for motivating efforts that enable companies to be highly
profitable, providing convenience for employees and a good shopping experience for customers.

Moving on to the next aspect, applying AI to online shopping will significantly lower operating expenses.
According to Kenton (2021), “operating expenses include rent, equipment, inventory costs, marketing,
payroll, insurance, step costs, and funds allocated for research and development.” For most companies,
Operating costs are both necessary and unavoidable. Reduced operating costs provide an advantage in a
competitive market and boost employee earnings. People today have more and more chances to access
social networks as technology advances, making it easier for businesses to market products through their
websites. Companies do not have to pay the cost of renting space, hiring employees to work directly at the
manufacturers. It is clear that the application of AI will greatly reduce the number of employees doing
repetitive tasks or tasks that can be done 24/7 such as chatbots answering customers' questions.
Furthermore, firms do not have to pay for printing advertising paper and hiring people to paste it. Today, AI


analyzes the search needs of consumers, as a result, automatically promoting the company on social
networking sites such as Facebook, and Instagram. According to Amos (2021), using AI to automate email
marketing saves money. In detail, email marketing simplifies a company's marketing strategy, allowing it to
get closer to clients and build stronger relationships. Hence, the company's incomes increase because it is
simple for buyers to find things online. On the other hand, people are interested in talking to the staff
through customer service when they have questions about the specifics of the product because AI only
handles simple questions. Those who are not tech-savvy will have a difficult time purchasing using AI when

doing it online. Moreover, investing in AI is a two-sided challenge because the enterprises spend a lot of
money to own AI, so the company must calculate carefully to minimize revenue loss. As mentioned, AI
occasionally breaks or malfunctions and requires a warranty; corporations must spend money to repair
them. Besides, as mentioned, AI occasionally breaks or malfunctions and requires a warranty; corporations
must spend money to repair them. However, programming and data errors are infrequent, and the
advancement in technology makes it easier to repair machines. In short, although there are many challenges
when investing in AI, lower operational costs due to AI application will provide numerous advantages and
benefits to businesses.

In conclusion, AI is an essential component of human life. AI is useful in a variety of ways, ranging from
minor details to the replacement of factory workers. The use of AI in e-commerce helps consumers have the
best shopping experience as well as encourages employees to strive to improve their capabilities to work
with AI. AI and e-commerce, however, are obstacles for some people who are not used to technology. The
flaws and errors of AI and robots need to be thoroughly examined before businesses make decisions based
on AI analysis. Finally, if companies have highly qualified employees who know how to take advantage of
AI benefits, the development of AI and e-commerce is extraordinary for mankind.


Reference lists
Amos, Z. (2021, September 13). 6 Ways Artificial Intelligence Can Cut Business Costs. Techvera.
/>
Duggal, N. (2022, March 3). Advantages and Disadvantages of Artificial Intelligence. Simplilearn.Com.
/>
Kenton, W. (2021, September 2). What Is an Operating Expense? Investopedia. Retrieved March 11, 2022,
/>
Lin, Y. (2022, March 14). 10 Artificial Intelligence Statistics You Need to Know in 2022 [Infographic].
Oberlo. />
MacAraig, M. (2019, October 18). 11 Pros and Cons of AI for Businesses.
/>
Soni, V. D. (2020, July 11). Emerging Roles of Artificial Intelligence in Ecommerce. SSRN. g/sol3/papers.cfm?

abstract_id=3648698&_x_tr_sl=en&_x_tr_tl=vi&_x_tr_hl=vi&_x_tr_pto=op,wapp