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aiCIO, An Asset International Company 1
2013 MEDIA KIT
Insight for Institutional Chief Investment Officers
aiCIO
’s audience is the chief investment officers of the world’s largest
defined benefit pensions, sovereign wealth funds, insurance general
accounts, and endowments and foundations. Through an award-winning
print and digital magazine, daily online news and e-mail newsletter,
Webcasts, award dinners, and our global conference series,
aiCIO
provides
this group with the essential investment information they need to manage
US$1 billion+ portfolios through a turbulent global market.
Jesse H. Neal
National Business
Journalism Award
Finalist 2011
Finalist 2012
Editorial Illustration
Spectrum Award
Gold Winner
Communication Arts
2010, 2011, 2012
Best New
B-to-B MagaziNe
DesigN
Noel d’Ablemont-Smith | 203.595.3178 or 914.715.1916 m. | | www.ai-CIO.com
aiCIO 2013 MEDIA KIT
aiCIO_mediakit2013_p16.indd 1 1/10/13 9:58 AM
Noel d’Ablemont-Smith | 203.595.3178 | | www.ai-CIO.com
Noel d’Ablemont-Smith | 203.595.3178 or 914.715.1916 m. | | www.ai-CIO.com


aiCIO, An Asset International Company 2
For Institutional Chief Investment Officers
2013 MEDIA KIT
Editorial Calendar 2013
ADVERTISING SPECIFICATIONS
STANDARD UNIT SIZE
1 page = 8.25” w x 10.875” h trim size
(with bleed = 8.5” x 11.125” )
2-page spread = 16.5” w x 10.875” h trim size
(with bleed = 16.75” x 11.125”)
Ad materials can be picked up from previous
issues of PLANSPONSOR, PLANADVISER
and Global Custodian magazines.
PDF REQUIREMENTS
The final PDF file should be sent to us as a high
resolution PDF-X1A (exported directly from
InDesign or Quark application using PDF/X or
High Quality Press setting) with crop marks.
Hard copy SWOP color proof with registration
marks recommended to ensure that materials
run properly.
For black ink colors, the recommended spec is
100% black. Fonts and high resolution images
must be embedded.
Please send materials to Lynn Connelly at:
Asset International, 1055 Washington Blvd.
Stamford, CT 06901. Tel: (203) 595-3262
E-mail:
Thought Leadership pieces conducted
and produced by

aiCIO
—reservations six
weeks prior to issue date. White papers/
ads delivered by clients—materials due
three weeks prior to issue date.
We recommend that all supplied ads
and Thought Leadship materials be
accompanied by a hard copy SWOP color
proof, but we do not require it.
FEBRUARY
• The Survey & Buyer’s Guide: Investment
Outsourcing
• Fixed-Income/Liability-Driven Investing
AA
• Dened Contribution Focus: Target-Date Funds PC
• Emerging Markets MS
• Transition Management RM
Reservation: Jan 23; Ad material: Jan 30; Sponsored sign off: Feb 6
APRIL
• The List: aiCIO’s Forty Under Forty
• Risk Parity
AA
• Institutional ETF Use PC
• Commodities MS
• Pension Risk Transfer RM
• Special Geographical Focus: United Kingdom/
Europe
Reservation: Mar 26; Ad material: Apr 2; Sponsored sign off: Apr 9
JUNE
• The Survey & Buyer’s Guide: Transition

Management
• Fixed-Income/Liability-Driven Investing
AA
• Private Equity/Alternatives PC
• Investment Outsourcing MS
• Tail-Risk Hedging RM
Reservation: May 23; Ad material: May 30; Sponsored sign off: Jun 6
SEPTEMBER
• The List: The Knowledge Brokers: The World’s
25 Most Influential Investment Consultants
• Tactical Asset Allocation AA
• Dened Contribution Focus: Target-Date Funds
PC
• Institutional ETF Use MS
• Pension Risk Transfer RM
• Special Geographical Focus: Asia/Pacic
Reservation: Jul 26; Ad material: Aug 2; Sponsored sign off: Aug 9
OCTOBER
• The List: The Power 100—The World’s
Most 100 Most Influential Asset Owners
• Survey: Risk Parity Investment
• Emerging Markets
AA
• Fixed-Income/Liability-Driven Investing PC
• Commodities MS
• Tail-Risk Hedging RM
Reservation: Sep 25; Ad material: Oct 2; Sponsored sign off: Oct 9
SPECIAL ISSUE (NOVEMBER):
LIABILITY-DRIVEN INVESTING (LDI)
• The Survey: Liability-Driven Investing

• Matching Asset Allocation to Liabilities
AA
• Return-Seeking Buckets in LDI PC
• Choosing an LDI Vendor MS
• Benchmarking LDI RM
Reservation: Oct 8; Ad material: Oct 15; Sponsored sign off: Oct 22
DECEMBER*
• The List: The Industry Innovation Award Winners
• Private Equity/Alternatives
AA
• Technology and the CIO PC
• Investment Outsourcing MS
• Pension Risk Transfer RM
Reservation: Oct 25; Ad Material: Nov 1; Sponsored Sign Off: Nov 8
* Released the evening of the Industry Innovation
Awards.
This calendar is subject to change.
For ad materials extensions please contact

There are four
essential parts to
a chief investment
officer’s job:
asset allocation (AA),
portfolio construction
(PC), manager
selection (MS), and risk
management (RM).
Our editorial calendar
is designed with this

in mind. Each issue
has a survey or a
proprietary listing (or,
in some cases, both),
as well as at least one
editorial focus within
each job responsibility.
aiCIO_mediakit2013_p16.indd 2 1/10/13 9:58 AM
Noel d’Ablemont-Smith | 203.595.3178 | | www.ai-CIO.com
Noel d’Ablemont-Smith | 203.595.3178 or 914.715.1916 m. | | www.ai-CIO.com
aiCIO, An Asset International Company 3
For Institutional Chief Investment Officers
2013 MEDIA KIT
Building Thought Leadership:
The AI Integrated Media Approach
Conduct a
Research Study
Reach: Survey
500 or 2,000 key
decisionmakers
Impact: Use survey
data to show insight
and leadership
Conduct a
Roundtable
Interview with
key executives on
research results
Reach: 15,000 to
50,000 print and

online circulation
Impact: Firm
positioned as thought
leader on research
topic
Hold Webcast on
survey results
Reach: 250 to 500
attendees
Impact: Direct leads
for sales team to act
on, new business
leads
Feature a
Video Interview
with an executive
discussing
highlights of
research
Reach: 15,000 for
branding and 400
“views”
Impact: Position
your executive as the
thought leader in the
industry
Speak at AI
Conference
Reach: 500 key
prospects in face-to-

face environment
Impact: Position
your executive as the
thought leader in the
industry
Targeted
Promotion and PR
via our Web sites
and e-letters to
build awareness
and site traffic
Reach: 50,000+ for
branding and 1,000+
directly to your Web
site
Impact: Drive traffic
and “downloads” and
cross-promotion
aiCIO_mediakit2013_p16.indd 3 1/10/13 9:58 AM
Noel d’Ablemont-Smith | 203.595.3178 | | www.ai-CIO.com
Noel d’Ablemont-Smith | 203.595.3178 or 914.715.1916 m. | | www.ai-CIO.com
aiCIO, An Asset International Company 4
For Institutional Chief Investment Officers
2013 MEDIA KIT
2013 Advertising Specifications
Run of Page—Color
1x 3x 6x
Full Page (net) $10,815 $10,275 $9,193
Spread (net) $22,062 $21,000 $19,500
Special Positions 1x 3x 6x

Inside Front Cover (net) $11, 3 3 0 $10,765 $9,631
Inside Back Cover (net) $11, 3 3 0 $10,765 $9,631
Outside Back Cover (net) $12,360 $11,742 $10,506
Opposite Editor-in-Chief Letter (net) $11, 3 3 0 $10,765 $9,631
Opposite Managing Editor's Letter (net) $11, 3 3 0 $10,765 $9,631
Speciality Covers
Tip-On / False Cover—2 pages (net) $25,000
Gatefold—Off Front Cover (net) $28,188
Back Cover with Bellyband (net) $22,000
Follow SWOP Standards and Specifications for
advertising reproduction material and magazine
web offset printing unless otherwise specified.
Ads that exceed specified size in any dimension
are considered bleed or oversized, except spreads
that bleed in the gutter. PDF-X1a files are the only
acceptable material format. Hard copy SWOP
proof with color bars and registration marks is
recommended to ensure that materials run properly.
Print Method: Web offset lithography
Cover Stock: 100 lb Coated
Text Stock: 40 lb Coated
Binding: Saddle Stitched
Standard Unit Size
• Trim size: 8.25” w x 10.875” h
• Allow 0.125” on all sides for bleeds
Unit
2-pg spread, no bleed 16.5” w x 10.875” h
2-pg spread, bleed 16.75” w x 11.125” h
Full pg, no bleed 8.25” w x 10.875” h
Full pg, bleed 8.5” w x 11.125” h

Tone Density
The sum percentage of tone values should not ex-
ceed 170% and only one color may be solid.
 The sum percentage of the tone values should not
exceed 300% and no more than one color may be solid.
PDF Requirements
The final PDF file should be sent to us as a high resolution
PDF-X1A (exported directly from InDesign or Quark application
using PDF/X or High Quality Press setting) with crop marks.
Hard copy SWOP color proof with registration marks
recommended to ensure that materials run properly.
For black ink colors, the recommended spec is 100% black.
Fonts and high resolution images must be embedded.
Native files are not acceptable.
n Live area: No bleed size
n Border: Any text/image in this area is liable to
be cut due to printer cutting variation.
n Bleed: Area to be cropped
Check List



attention to fonts used in EPS files)

available



white line-art images should be more
than 1200 dpi


images should be at least 300 dpi


or EPS

‘spot color’ is not checked)

color bars and registration marks.
2013 Magazine Closing Dates
Issue Reservations Materials
February 1/23/13 1/30/13
April 3/26/13 4/2/13
June 5/23/13 5/30/13
September 7/26/13 8/2/13
October 9/25/13 10/2/13
November (LDI) 10/25/13 11/1/13
December* 10/8/13 10/15/13
*Released the evening of the Industry Innovation Awards.
0.125” bleed
0.5” border
7.25” w x 9.875” h
live area
Materials
Asset International Inc. Attn: Lynn Connelly
1055 Washington Blvd., Stamford, CT 06901
00 +1 (203) 595-3262

aiCIO_mediakit2013_p16.indd 4 1/10/13 9:58 AM
Noel d’Ablemont-Smith | 203.595.3178 | | www.ai-CIO.com

Noel d’Ablemont-Smith | 203.595.3178 or 914.715.1916 m. | | www.ai-CIO.com
aiCIO, An Asset International Company 5
For Institutional Chief Investment Officers
2013 MEDIA KIT
Thought Leadership
CIRCULATION BASE: 15,000 DIGITAL AND 10,000 PRINT
In addition to full-page advertisements within aiCIO, clients have
a unique opportunity to participate in the content of the print and digital
publication by submitting Thought Leadership, such as a white paper
or by conducting an interview with an Editor from aiCIO on a topic of your
choice. In addition, clients can elect to have an audio or video interview
within the context of the Thought Leadership piece or hosted in the
multimedia section of our Web site.
Profile/Conducted Q&A or Roundtable Net
One page $10,815
Two pages $21,630
Additional pages $3,755 each
Supplied White Paper/Article Net
One page $9,195
Two pages $16,225
Additional pages $2,705 each

(See page 14 for information and pricing)
Thought Leadership pieces conducted and produced
by Asset International—reservations 6 weeks prior to issue date.
White papers/ads delivered by clients—materials due
3 weeks prior to issue date.
aiCIO_mediakit2013_p16.indd 5 1/10/13 9:58 AM
Noel d’Ablemont-Smith | 203.595.3178 | | www.ai-CIO.com
Noel d’Ablemont-Smith | 203.595.3178 or 914.715.1916 m. | | www.ai-CIO.com

aiCIO, An Asset International Company 6
For Institutional Chief Investment Officers
2013 MEDIA KIT
DIMENSIONS
Trim size is 8.25" x 10.875". Allow 0.125" on all sides for bleed. Live area is 7.25" x 9.875". Please allow
0.5” safety for live matter from trim on all sides. For spreads, allow 0.5” on each side from the gutter.
MATERIALS
PDF-X1a les in CMYK (no spot colors) are the only accetable material format. Native application les
are not accepted. Crop marks are required so that we can place les accurately. Sponsored section
needs to appear on the bottom of each page.
SUPPLIED TEXT
500 to 700 words per page. Word count should include the disclaimer. Photos need to be sent in
JPEG format, 6" in width at 300 dpi. Charts and graphs should be delivered in excel format.
Logos need to sent in Adobe Illustrator EPS vector format.
PROOFS
We recommend that all advertisers submit a contract-level digital proof at 100% that conforms to
SWOP standards including a color bar for all digital files. The publisher and printer can not guarantee
accuracy when contract proofs are not submitted.
PRODUCTION CONTACT
Asset International
Attn: Lynn Connelly, Production Manager
1055 Washington Blvd.
Stamford, CT 06901

203-595-3262
aiCIO
Thought Leadership
SUPPLIED MATERIALS
aiCIO_mediakit2013_p16.indd 6 1/10/13 9:58 AM
Noel d’Ablemont-Smith | 203.595.3178 | | www.ai-CIO.com

Noel d’Ablemont-Smith | 203.595.3178 or 914.715.1916 m. | | www.ai-CIO.com
aiCIO, An Asset International Company 7
For Institutional Chief Investment Officers
2013 MEDIA KIT
ai-CIO.com is a daily news site bringing asset owners up-to-the-minute information
regarding deals, trends, surveys, regulation, legal proceedings, and more. Updated
numerous times each day with stories written for the leaders of pension, sovereign wealth,
and insurance funds, as well as endowments and foundations, ai-CIO.com brings focused
information—not the noise of the general financial press. The site also provides current and

Statistics
Site usage - 2012 average
Number of impressions* - 900,000
Unique Visitors** - 18,000 - 22,000
Source: *DART Advertising System, **Omniture Web Analytics
ai-CIO.com Rate
• $100/CPM open rate (net)
Ad Sizes
• Leaderboard (728x90)
• Skyscraper (160x600)
• Island Advertisement (336x280)
FILE SIZES AND ANIMATION SPECS
39k maximum file size, GIF format
Three loops—animation must cease after seven seconds
HTML
No <span style> tags
Without JavaScript preferred
JAVASCRIPT AND JAVA
Accepted on a case-by-case basis
RICH MEDIA

Only HTML including JavaScript, Java Applets, Shockwave,
streaming video, etc.
STANDARD FILES
GIF & JPEG graphics to meet above file size criteria
FLASH
The movie must stop animating after seven seconds.
Please supply the following:
.fla—FLASH movie file .
.swf—compressed version of .fla
.gif— alternate GIF image to be served to non-capable
browsers
URL—the linking UFL for the ad
The following code MUST be the rst layer on every scene
of the movie:
On (release) {getURL (clickTag, “_blank”);}
ai-CIO.com
aiCIO_mediakit2013_p16.indd 7 1/10/13 9:58 AM
Noel d’Ablemont-Smith | 203.595.3178 | | www.ai-CIO.com
Noel d’Ablemont-Smith | 203.595.3178 or 914.715.1916 m. | | www.ai-CIO.com
aiCIO, An Asset International Company 8
For Institutional Chief Investment Officers
2013 MEDIA KIT
Circulation Base 17,000
aiCIOAlert is a daily e-mail newsletter reaching the world’s most
sophisticated capital owners. aiCIOAlert will have updates on news and
information that is crucial for managing and investing large pension funds,
sovereign wealth funds, and foundations. Clients can choose from three

aiCIOAlert
Advertising Rate Card

Top Banner Ad (728 x 90) $1,000 (net)
Skyscraper Ad (160 x 600) $1,000 (net)
Island Ad (336 x 280) $1,000 (net)
Text Ad* $1,000 (net)
*Header—one line, up to 70 characters
Body—3 lines, up to 85 characters per line
URL—must be in format “http://” not “www.”
Specifications
JPGs or static GIFs only.
There is no rich media on the newsletters.
Breaking News Annual Sponsorship
 
 
Any breaking news over 20x will receive the 20x rate
aiCIOAlert
Newsletter
aiCIO_mediakit2013_p16.indd 8 1/10/13 9:58 AM
Noel d’Ablemont-Smith | 203.595.3178 | | www.ai-CIO.com
Noel d’Ablemont-Smith | 203.595.3178 or 914.715.1916 m. | | www.ai-CIO.com
aiCIO, An Asset International Company 9
For Institutional Chief Investment Officers
2013 MEDIA KIT
Establish Your Firm as a Thought Leader
aiCIO conferences, seminars and awards dinners consistently attract top investment
officers from the world’s most prominent pension, endowment, foundation, insurance,
and sovereign wealth funds. Each event includes a limited number of sponsorship
opportunities—providing exceptional exposure to this highly influential group of asset
owners and their consultants. Many sponsorships include speaking roles including
keynotes, fireside chats and panelist positions and all sponsorships receive extensive
pre/during/post-event branding, attendee passes, intimate networking opportunities, and

access to the attendee list following the event.

aiCIO Chief Investment Officer Summits

The Savoy / London / May 15
Melbourne, Australia / November

aiCIO Industry Innovation Awards

2013 Conferences & Seminars
This calendar is subject to change.
Noel d’Ablemont-Smith
203.595.3178 /
Carol Popkins
203-595-3282/
aiCIO_mediakit2013_p16.indd 9 1/10/13 9:58 AM
Noel d’Ablemont-Smith | 203.595.3178 | | www.ai-CIO.com
Noel d’Ablemont-Smith | 203.595.3178 or 914.715.1916 m. | | www.ai-CIO.com
aiCIO, An Asset International Company 10
For Institutional Chief Investment Officers
2013 MEDIA KIT
Webcasts + Webcast360
Overview
aiCIO offers sponsored Webcasts reaching our readers
around the world on current industry trends. Webcasts can
be used to promote your company’s expertise and thought
leadership to an active and engaged audience during an
informative and objective panel discussion. The Webcast will
be hosted by the aiCIO Editors and the sponsor can have up
to three panelists. Webcasts are 60 minutes in duration.

Call infrastructure managed by
aiCIO
but assumes
the following vendor capabilities:


produced via the WebEx standard recording.

not able to attend the original event to register and then
view and listen to the presentation at a later date.
Promotion of Webcast
 aiCIO is responsible for all promotion of the Webcast.
 aiCIO will actively promote the Webcast through direct
e-mail invitations to target audience.
aiCIOAlert e-mail newsletter.
Registration
The sponsor can include custom questions on the
registration form and will be able to approve/deny all
attendees. Following the event, the sponsor will be




information.

throughout the presentation.
Webcast360 Program
Increase the return on your Webcast by closing the
communication loop between thought leadership and your


follow-up tool that directly promotes your brand, expertise,
and product advantages. Webcast360 is sent to your
Webcast registrants at the conclusion of the Webcast and
promotes follow-up materials as well as other company
programs relative to the topic.
Benefits of Webcast360

original Webcast has greater longevity.

and introduce other company programs.

provides detailed tracking results.

critical for closing new business.

team to use for follow-up by segmenting the qualified leads.

sent out directly by sponsor/client.
Webcast360 includes

after the Webcast.

Webcast360.

contact information for each registrant who clicked on the
correlating link.
Pricing
Webcast & Webcast360
$25,000 net
2013 Webcast Calendar (Topic Exclusivities)

No webcast on the same topic will be held with three months
of the planned calendar ie. Sponsors can attain exclusivity
on a subject for two months before and after IF they secure a
planned webcast topic on the calendar below.

Risk Parity Investing

Investment Outsourcing

Liability-Driven Investing

Customized Target Date Funds

Pension Risk Transfer
JUNE
Transition Management

Tail-Risk Hedging
AUGUST
Investment Outsourcing

CIOs and Large Defined Contribution Plans

Risk Parity

Liability-Driven Investing

Pension Risk Transfer
aiCIO_mediakit2013_p16.indd 10 1/10/13 9:58 AM
Noel d’Ablemont-Smith | 203.595.3178 | | www.ai-CIO.com

Noel d’Ablemont-Smith | 203.595.3178 or 914.715.1916 m. | | www.ai-CIO.com
aiCIO, An Asset International Company 11
For Institutional Chief Investment Officers
2013 MEDIA KIT
Features

 




Benefits

aiCIO
covers all production-, hosting-, and posting- related expenses
 



ai-CIO.com Promotion
First 30 days includes frequent promotion
on homepage
aiCIOAlert
Promotion
First 30 days includes promotion within
aiCIOAlert
Locations

New York 
Stamford 1055 Washington Blvd., 4th Floor, Stamford, CT 06901

Boston 255 State Street, Boston, MA 02210

Chief Investment Officer Summit

Chief Investment Officer Summit
The Savoy / London / June 2013
Chief Investment Officer Summit
Melbourne, Australia / November 2013
Investment: $8,500 net
Video Interview
Hosted in multimedia section of ai-CIO.com
Daily rotation on ai-CIO.com
aiCIO_mediakit2013_p16.indd 11 1/10/13 9:58 AM
Noel d’Ablemont-Smith | 203.595.3178 | | www.ai-CIO.com
Noel d’Ablemont-Smith | 203.595.3178 or 914.715.1916 m. | | www.ai-CIO.com
aiCIO, An Asset International Company 12
For Institutional Chief Investment Officers
2013 MEDIA KIT
SAMPLE SUBSCRIBERS
SOVEREIGN WEALTH FUNDS (SWFS)
• Global sovereign wealth fund penetration: 7 of 10 largest funds.
Highlights: Abu Dhabi Investment; Dubai Investment Council; Istithmar; Temasik (Singapore), Norges Bank (Norway).
CORPORATE PENSION FUNDS
• American corporate fund penetration: 10 of 10 largest funds.
HIGHLIGHTS: Boeing, IBM, Exxon Mobil, AT&T, Verizon.
• European corporate fund penetration: 8 of 10 largest funds.
HIGHLIGHTS: Alcatel-Lucent, British Petroleum, Hermes, Royal Bank of Scotland Pension, Siemens.
PUBLIC PENSION FUNDS
• American public fund penetration: 10 of 10 largest funds.
HIGHLIGHTS: CalPERS, MOSERS, New York Common Retirement Fund, Employees’ Retirement System of Texas,

Federal Retirement Thrift, State of Florida Retirement System.
• European public fund penetration: 6 of 10 largest funds.
HIGHLIGHTS: ATP (Denmark), CERN Pension Fund; AP Fonden 3, Fonds de réserve pour les retraites (France),
Norges Bank (Norwegian Sovereign Fund), ABP (Netherlands), Bayerische Versorgungskammer (Germany)
• Canadian public fund penetration: 5 of 5 largest funds.
HIGHLIGHTS: Caisse de dépôt et placement du Québec, Alberta Investment Management Company,
Public Sector Pension Investment Board.
• Asia public fund penetration: 5 of 10 largest funds.
HIGHLIGHTS: Government Pension Investment Fund of Japan (World’s Largest Pension), Central Provident Fund
(Singapore).
ENDOWMENTS & FOUNDATIONS
• Penetration among top global endowments & foundations: 10 of 10 largest funds.
HIGHLIGHTS: Harvard Management Company, Wake Forest University Endowment, University of Toronto,
Cambridge University, MacArthur Foundation, The Robert Wood Johnson Foundation.
INSURANCE FUNDS
• Insurance fund penetration: 9 of 10 largest funds.
HIGHLIGHTS: ING, Chubb Insurance, Aviva.
Note #1: “Largest funds” are drawn from the 2011 aiGlobal 500. Highlights are drawn from a large list, meant to show
both absolute size and geographical breadth of audience.
Note #2: Only organizations that do not block their IP addresses can, and are, listed or, in rare cases, where
representatives of the fund have confirmed viewing the magazine. This list should be taken as a worst-case scenario.
Magazine Audience
CIRCULATION: 15,000 DIGITAL; 10,000 PRINT
ASSET OWNERS & CONSULTANTS
REGION
USA 70.0%
 11.9 %
MENA / Africa 2.0%
 6.0%
Austrailia / New Zealand 3.0%

Canada 5.0%
INVESTABLE ASSETS
More Than $100 Billion 15.0%
$50B - $100B 6.7%
$1B - $50B 45.8%
$500MM - $1B 9.8%
Less than USD $500MM 22.7%
ORGANIZATION TYPE
Pension fund, retirement plan, or superannuation fund 58.4%
Endowment or foundation 13.5%
Sovereign wealth fund 0.3%
Insurance company 1.5%
Investment Provider 11.1%
Consultant 8.7%
Other 6.5%
TITLES
CIO* 80.3%
Trustee / Investment Board Member / Chair / Vice Chair 3.8%
Consultants / Advisers 5.1%
Other Business Management & Other Titles 10.8%
* Chief Risk Officer, Treasury, Senior Investment Officer, Portfolio
Manager, Head of Alternatives, Investment Analyst), Executive
Director (CEO, COO, CFO)
aiCIO_mediakit2013_p16.indd 12 1/10/13 9:58 AM
Noel d’Ablemont-Smith | 203.595.3178 | | www.ai-CIO.com
Noel d’Ablemont-Smith | 203.595.3178 or 914.715.1916 m. | | www.ai-CIO.com
aiCIO, An Asset International Company 13
For Institutional Chief Investment Officers
2013 MEDIA KIT
Sample Subscribers

CIRCULATION 15,000: 100 COUNTRIES REPRESENTED
United States
3M
Director Of Investments
ABB Inc
Manager, Pension & Risk
Management
Alaska Permanent
Capital Management
Chief Investment Officer
American Airlines
Chief Investment Officer
American Red Cross
Chief Investment Officer
Anheuser Busch
Companies Inc
Vice President & Treasurer
Arizona State
Retirement System
Chief Investment Officer
AT&T
Director-Investments
Bill & Melinda Gates
Foundation Trust
Chief Financial Officer
Boeing Company
Director Investment Strategies
The California Endowment
Chief Investment Officer
CALPERS

Sr. Investment Officer
Charles F. Kettering
Foundation
VP & Treasurer
Cleveland Clinic Foundation
Sr. Director of Investments
Coca Cola Enterprises Inc.
Retirement Plan Investment Mgr.
Colgate-Palmolive
Treasurer
Deloitte LLP
Chief Investment Officer
Duke Endowment
Treasurer
Florida State Board
of Administration
Executive Director & CIO
Ford Foundation
Director, Investment Administration
GlaxoSmithKline
Manager Retirement Planning
Goodyear Tire
& Rubber Co.
VP & Treasurer
H J Heinz Company
Vice President -Treasurer
Harvard Management Co.
Chief Investment Officer
Hershey Foods Corp
SVP & Treasurer

Hewlett-Packard Company
Senior Portfolio Manager
IBM
Investment Advisor
Indiana State University
President, Foundation
Johnson & Johnson
Director Pension Funds
Lockheed Martin Corporation
President
Nestle USA, Inc.
Manager-Retirement Investments
Pfizer, Inc.
Chief Investment Officer
Texas A&M Foundation
Director Investments
Tiffany & Co.
SVP & CFO
Toshiba America Inc.
Treasurer
Yale University
Senior Director Investments
UK/Europe
Danish Labour Market
Head of Investments
Laerernes Pension
CIO
Soneran Elakesaatio
Chief Investment Officer
European Patent Office

Principal Director
Eircom Pension Funds
Investment Manager
Nedlloyd Pension Fund
CIO
Pensioenfonds Vervoer
Chief Investment Officer
Philips International
Head Of Pension Investment
Rabobank Pensioen Fonds
Chief Investment Officer
Stichting Pensioenfonds
Chief Investment Officer
Telegraafpensioenfonds
Chief Investment Officer
Akershus County Council
Chief Investment Officer
Nestle Fondo De Pensiones
Investment Manager
Second Swedish National
Pension Fund
Chief Investment Strategist
Cern Pension Fund
CEO
Migros-Pensionskasse
CIO
Swiss Federal Pension Fund
Publica
Fund Accountant
BP Treasury

Manager Equity Capital Markets
British Steel Pension Fund
Fund Manager - Alternatives
Communication Workers Union
Trustee
Cumbria County Council
Investment Officer
European Banking Authority
Executive Director
Lancashire County
Pension Fund
Head of Risk and Compliance
London Borough Of Lambeth
Treasury Manager
London Pensions Fund
Authority
Chief Executive
Merseyside Pension Fund
Investment Officer
Royal Mail Pension Fund
Investment Strategy Manager
West Yorkshire Pension Fund
CIO
Worcestershire County Council
Head of Financial Management
Asia/Pacific
Asx Limited
Manager Business Developm
Australian Super
Investment Manager

Christian Super
CIO
Hesta Super Fund
Investment Manager
Qantas Airways Ltd
Treasurer
China Investment
Corporation
Senior Vice President
National Councial For
Social Security Funds
Investment Manager
Hong Kong Jockey Club
Group Treasurer
Nissan Motor Co Ltd
Chief Investment Officer
Pension Fund Association
Senior Actuary
Sumitomo Life
Insurance Company
Investment Officer
NZ Super Fund
Gm Operations
Government Of Singapore
Investment Corp
Investment Analyst
Korea Investment
Corporation
CIO
National Pension

Corporation of Korea
Investment Officer
Thai Cardif Life
Assurance Co Ltd
Investment Officer
Canada
Air Canada Pension
Investments
Controller Pension Investments
Ontario Municipal Employees
Retirement System
Chief Investment Officer
Nova Scotia Pension Agency
Director Investments
University of Alberta
Director Investments
Winnipeg Civic Employees
Pension Program
Director Investments
Workplace Safety and
Insurance Board (WSIB)
VP And Chief Investment Officer
Wyeth Canada
Treasurer
Middle East
Abu Dhabi
Investment Authority
Executive Director
Saudi Aramco
Financial Analyst

Tropicana Minerals Pvt Ltd
General Manager
Gulf Investment
Services Co SA
VP
aiCIO_mediakit2013_p16.indd 13 1/10/13 9:58 AM
Noel d’Ablemont-Smith | 203.595.3178 | | www.ai-CIO.com
Noel d’Ablemont-Smith | 203.595.3178 or 914.715.1916 m. | | www.ai-CIO.com
aiCIO, An Asset International Company 14
For Institutional Chief Investment Officers
2013 MEDIA KIT
Co-Sponsored Research
Teaming with aiCIO
to create co-sponsored research is a way to demonstrate thought leadership
and expertise in a specific area of the market.
aiCIO will help you create a unique questionnaire and will identify a target
audience for a timely and topical research study. A portion of the study
results will appear in aiCIO (print and electronic versions), and readers will
be directed to your company for the full details of the research, giving you a
chance to communicate directly with institutional chief investment officers.
Elements of a co-sponsored research study can include the following:

aiCIO database CIOs (selectable by
plan type, assets, geography, and title)



presentation
aiCIO, including story and charts,
with quotes from your firm


aiCIOAlert, with a link to the piece
Specifications

publication in aiCIO.
Cost

and scope of project
aiCIO_mediakit2013_p16.indd 14 1/10/13 9:58 AM
Noel d’Ablemont-Smith | 203.595.3178 | | www.ai-CIO.com
Noel d’Ablemont-Smith | 203.595.3178 or 914.715.1916 m. | | www.ai-CIO.com
aiCIO, An Asset International Company 15
For Institutional Chief Investment Officers
2013 MEDIA KIT
Reprints
Use the power of the aiCIO brand to promote your firm’s products, services, and industry expertise. aiCIO
reprints help tell your story, lend credibility and marketing muscle to your promotions. Use reprints as printed
collateral or electronic files for Web posting or emailing.
PRINT

ONE-PAGE/ONE -SIDE
ONE-PAGE/TWO-SIDE FOUR-PAGES/BOOKLET
QTY B/W 2 COLORS  B/W 2 COLORS  B/W 2 COLORS 
100 $416 $567 $824 $523 $747 $1,174 $713 $1,128 $1,767
250 $432 $582 $1,015 $548 $856 $1,457 $762 $1,277 $2,539
500 $ 711 $788 $1,056 $839 $1,003 $1,550 $1,148 $1,524 $2,626
1,000 $778 $873 $1,138 $891 $1,104 $1,735 $1,272 $1,761 $2,807
1,500 $860 $934 $1,288 $989 $1,224 $1,916 $1,427 $1,954 $3,028
2,000 $937 $106 $1,437 $1,082 $1,342 $2,091 $1,581 $2,141 $3,250
2,500 $1,004 $1,116 $1,504 $1,169 $1,450 $2,158 $1,730 $2,362 $3,430

3,000 $1,071 $1,201 $1,571 $1, 251 $1,557 $2,225 $1,880 $2,475 $3,605
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