Outline môn Tiếng Anh - What are the good and bad points of advertising from the view point of a consumer?

Topic 12
What are the good and bad points of
advertising from the view point of a consumer?


Group 5
BUI THI HOANG ANH

1102015001

PHAN THI MINH HAN

1102015011

DANG TOAN TRONG VAN 1102015087
LE THI DIEM TRINH

1102015079

MAI CHAU DAN THANH

1102015096


Contents


Advertising can inform people about different products and services and their utilities,
cost and other requirements.
It helps consumers know what is the best option for them.

INFORMATIVE


ENTERTAINING
Advertising is interesting. It attracts not only adults but
also children


CHEATING like they will all be
Advertising usually makes products look
fantastic deals but the reality is not


EXPENSIVE

Advertising increases cost of product so the consumers must
spend more money to own products


Conclusion
Advertising has both good and bad points. Therefore,
consumers should consider whether it is good or bad before
buying a product.


GROUP 5 – TOPIC 13
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PHAM THI XUAN
PHUNG A MUI
NGO THI HUYEN
NGUYEN THI HOA
NGUYEN THI THUY TRANG
NGUYEN LE PHUC
NGUYEN THANH VU

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1102015095
1102015037
1102015027
1102015020
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1102015048
0802021117


TOPIC 13

By what means can a product or a
servicebe advertised?
Briefly present the strengths and
weaknesses of each means



A product or a service can be
advertised by many means such as:
Television, Newspaper, Leaflet…


TELEVISION, LEAFLET, NEWSPAPER

CONTENTS

STRENGTHS

WEAKNESSES


TELEVISION
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STRENGTHS
They can supply a wide
range of products to
their customers
because customers

watch television many
times a day so they can
easily recognize brand
name of the suppliers.



The customers are very
impressed by the
images that the
suppliers advertised in
the television. It’s look
lively, real, beautiful,
catchy…


TELEVISION


STRENGTHS



The suppliers invite famous
stars to advertise for their
products such as singer,
model when their fans saw
their stars advertised in the
television they will be
interested in the purchase of

that products because she/he
is their idol. For example, My
Tam Singer advertised for
Pepsi so there are many
people use Pepsi products
instead of Coca cola.


TELEVISION


WEAKNESSES



The suppliers must pay high
costs for Media Companies
because their products
advertised many times a
day and many different
channels. In addition to
payment for famous stars.


LEAFLET


STRENGTHS



Advertising leaflets will help your
company can provide information to a
large number of consumers, in short time
at low cost. Besides these advertising
methods also help the suppliers be active
choosing what particular customers for
advertisement objects .


LEAFLET
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STRENGTHS
Advertisement by the
leaflets may be suitable
with new companies
which their financial is
not strong.



The suppliers do not
worry much about the
costs of advertisement
by the leaflets because
the fee is fairly cheap
compared with other
types.

LEAFLET
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WEAKNESSES
Advertising leaflets can not
create the trust for
customers .The customers
usually receive the leaflets
after that they throw away
or if they read it but they
can’t remember information
of the suppliers


NEWSPAPER



STRENGTHS
The suppliers can be
widely publish to the
customers , it’s not only
in the newspaper but
also in the internet.


NEWSPAPER



STRENGTHS



WEAKNESSES



They don’t have to
spend so much
money for
advertisement.



The customers just
read some
newspapers that
they like so if they
don’t read all .They
can’t know that
information.