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MARKET LEADER 3 Unit 7 CULTURE

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MARKET LEADER 3
PRESENTATION

Teacher: Ms. Vu Thi Mai Chi
Group 6
WELCOME TO GROUP 6

12149751 Nguyen Ngoc Kim Yen

12144351 Le Thi Hang Nga

12149801 Cao Truong An

12148991 Nguyen Thi Thanh Phuong

12149261 Nguyen Thi Thuy Thuy

12148531 Phan Minh Chau
UNIT 7
Starting up

A. What do you miss most about your
own country or culture when you go
abroad?

B. Why is cultural awareness important
for bussinesspeople? Give examples.
Vocabulary

Ideas and beliefs: ý tưởng và lòng tin


Cuisine: ẩm thực

Arts: nghệ thuật

Religion: tôn giáo

Geography: địa lý

Historical events: sự kiện lịch sử

Social customs and traditions: tập quán xã hội và
truyền thống

Ceremonies and festivals: nghi lễ và lễ hội

Architecture: kiến trúc
B.

What is culture? Choose the four factors which
you think are the most important in creating a
culture. Give your reasons.
Climate Ceremonies and festivals
Language Cuisine
Historical events Geography
Institutions Architecture
Arts
Social customs and traditions
Ideas and beliefs
Religion
C. Do you think cultures are becoming more alike? Is

this a good thing or a bad think? Match the words and
phases below to the correct picture.

A. Improved communications

B. Global business

C. Cheap foreign travel

D. Trading groups (such as the EU, ASEAN)

1 2

3 4



5 6

A. 4, 6

B. 3

C. 1, 5

D. 2
vocabulary
1. Punctuality (n): đúng giờ
2. To shake hands : bắt tay
3. Global business (n): thương mại toàn cầu

4. Trading groups (n): các cộng đồng thương
mại
5. Humor (n): tính hài hước
D. How important are the following things when doing business in
your country? Are they: a) important b) not important c) best
avoided?
-
Exchanging business cards
-
Socializing with contacts
-
Punctuality
-
Using first name
- Kissing
- Shaking hands
- Accepting interruption
- Humor
- Small talk before meeting
- Being formal or informal
- Giving presents
- Being direct (saying exactly what you think)
Business in Viet Nam
Important
-
Exchanging
business cards
-
Socializing
with contacts

-
Punctuality
-
Using first
name
- Shaking hands
Not important
-
Small talk
before
meeting
-
Being formal or
informal
-
Giving presents
-
Being direct
(saying exactly
what you think)
Best avoided
-
Kissing
-
Accepting
interruption
-
Humor
Vocabulary
A. Choose the most appropriate word in the box to

complete the idioms in the sentences below.
eye foot water water fire ice end
1. I was thrown in at the deep end when my company
sent me to run the German office. I was only given two
days’ notice to prepare.
2. We don’t see eye to about relocating our
factory. The Finance Director wants to move production
to the Far East, but I want it to remain in Spain.
eye
eye
3. I got into hot with my boss for wearing casual clothes to the
meeting with our Milanese customer.
4. Small talk is one way to break the when meeting someone for the
first time.
5. I really put my in it when I meet our Japanese partner. Because I
was nervous, I said “Who are you?” rather than “How are you?”
6. I get on like a house on with our Polish agent; we like the same
things and have the same sense of hurmor.
7. When I visited China for the first time. I was like the fish out of
Everything was so different, and I couldn’t read any of the signs!
8. My first meeting with our overseas clients was a real opener. I had
not seen that style of negotiation before.

eye
foot water water firefire ice end
Vocabulary

thrown in at the deep end Gặp khó khăn

break the ice Phá vỡ không khí xa lạ


Don’t see eye to eye Không cùng quan điểm về….

got into hot water Gặp khó khăn, rắc rối

real eye-opener Mở rộng tầm mắt

put one’s foot in it

like a fish out of water Bỡ ngỡ, như cá trên cạn

get on like a house on fire Nhanh chóng trở nên thân thiết
C. Consider the context of each idiom in
excercise A and write down those which
have:

A) a positive meaning

B) A negative meaning
4,6,8
1,2,3,5,7
D. Match the idiom in Exercise A to the correct
meanings a) to h)
A) given a difficult job to do without preparation……………
B) quickly have a friendly relationship with someone………
C) feel uncomfortable in an unfamiliar situation………….
D) say or do something without thinking carefully, so that you
embarrass or upset someone…

thrown in at the deep end

Don’t see eye to
eye
got into hot water
break the ice
put my foot in it
get on like a house on fire
like a fish out of water
real eye-opener

E) to disagree with someone……

F) an experience where you learn something
surprising or something you did not know
before….

G) make someone you have just met less
nervous and more willing to talk……

H) to get into trouble………
don’t see eye to
eye
break the ice
got into hot water
real eye-opener
E. Work in pairs or small groups. Discuss
the following.

1. What tips do you have for breaking the ice at meetings
with new clients?


2. Talk about a place you have visited which was a real
eye-opener.

3. Describe a situation when you
a) Put your foot in it.
b) felt like a fish out of water
c) got into hot water
d) were thrown in at the deep end.
Reading CULTURAL ADVICE

1 3.



2. 4.
Brazil
UAE
Italy
South Korea

A
Work in pairs. Student A: Read the articles
A and B on page 57, student B read the articles
on pages 142 and 146. Choose the two most
interesting points about each country and tell
your partner.
C. In pairs, share your information with your
partner so you can answer all the questions.
Vocabulary


Praising Đề cao, nói tốt về 1 thứ gì đó

Counterparts Đối tác

Criticising Chỉ trích

Craft Đồ lưu niệm thủ công
• Hospitality Tiếp đãi, khoản đãi
• Regardle Bất kể
• Give offence Phản cảm
• Enquirie Câu hỏi
• Gesture Hành động, cử chỉ

Examine Xem xét

Embarrassment Lúng túng

Rapport Mối quan hệ

Common ground Mặt bằng chung

Modestly priced Giá khiêm tốn

Reveal Tiết lộ

Vague Mơ hồ

Generosity Rộng lượng



Be conducted Được thực hiện
In which country or countries:
1. do people talk in a lively way?
2. do people ask questions about your personal life?
3. does the host invite you to comment on a previous
conversation?
4. do the hosts like to hear praise about their country?
5. do people like gifts with your company logo?
6. is it important to give a more expensive gift to the
most senior person?
B
Italy, Brazil
Read your article again and answer as many of the following question as
you can.
South
Korea,
Brazil
UAE
Italy
South
Korea
South Korea
7. does your host open your gift immediately?
8. is it a mistake to offer an expensive gift?
9. is it bad manners to refuse an invitation to a meal?
10.is it rude to refuse to sing when asked?
11. is it important to be punctual for lunch or dinner?
12. is it important not to offer food with your left hand?
UAE
South Korea ,

Brazil
Italy
South Korea
Brazil
UAE

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