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<b>FPT UNIVERSITY- CAMPUS CAN THO</b>

<b>GROUP ASSIGNMENT [MAS202]</b>

<i><b>TOPIC: Factors affecting the decision to choose FPT Can ThoUniversity (University Students).</b></i>

<b>Group name: 3Class: IB1704</b>

<b>Instructor guides: NGUYENTHANG LOI</b>

<b>Percentage of effortcontributed to the</b>

<b>Nguyen Thanh NgocAnh</b>

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<b>Can Tho, November 2023</b>

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<b>4. The experimental factors considered in this study include:</b>...2

<b>II. Methods to collect primary data:</b>...2

<b>III.Analysis results:</b>...3

<b>1. Source that you know about FPT University:</b>...3

<b>2. Factors affecting university students' decision to choose FPTUniversity Can Tho:</b>...4

<b>3.Support from tutors and schools during the learning process:</b>. 5<b>a.Meaning:</b>...6

<b>b.Some specific solutions:</b>...6

<b>4. Training program of FPT Can Tho University:</b>...6

<b>b.Some specific solutions:</b>...7

<b>5. Knowledge and skills equipped during the study process atFPT Can Tho University</b>...8

<b>b.Some specific solutions:</b>...8

<b>6. Satisfaction with facilities of FPT Can Tho University</b>...9

<b>b.Some specific solutions:</b>...9

<b>7. The opportunity to participate in extracurricular activities,internships, and practice at the enterprise?</b>...10

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<b>V. References:</b>...11

<b>APPENDIX IMAGES THE RAW DATA</b>...13

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<b>I. Introduction:</b>

This project aims to analyze factors affecting university students'decision to choose FPT University Can Tho. The research wasconducted using online survey method with 80 students studying atFPT Can Tho University. To better understand the factors thatinfluence university students' decision to choose FPT University CanTho, the research team conducted this study.

<b>1.Problem description:</b>

Choosing a university is an important decision for every high schoolsenior. This decision will affect each individual's academic, careerand life future.

Currently, there are many universities across the country, each withits own advantages and disadvantages. Therefore, choosing the rightuniversity is not an easy matter.

As for FPT Can Tho University, this is a private university in Vietnam,known for its high training quality, modern facilities and dynamiclearning environment. However, to better understand the factorsthat influence students' decisions to choose FPT Can Tho University,a specific study is needed.

<b>2.Project goals:</b>

The goal of this project is to understand the factors that influenceuniversity students' decision to choose FPT Can Tho University.Specific goals of the project include:

FPT Can Tho University.

a school.

Through this research, we can better understand the importantfactors that students care about when choosing a university, therebyhelping FPT Can Tho University make appropriate adjustments inadmission work. and training.

<b>3.Response variable:</b>

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The main response variable of the study is "decision to choose FPTCan Tho University". This variable is measured using a 5-point Likertscale.

The 1-5 satisfaction scale is a scale used to rate a person's level ofsatisfaction with a product, service, or experience. This scale isdivided into 5 levels, from 1 to 5, with the following meanings:

1. Very dissatisfied2. Dissatisfied3. Neutral4. Satisfaction5. Very satisfied

The higher the satisfaction level, the more satisfied the surveyparticipant is with the product, service or experience beingevaluated. In the case of the survey question about factors affectingthe decision to choose a university, a satisfaction level of 1-5 is usedto evaluate the level of satisfaction of FPT Can Tho Universitystudents about the that factor. For example, if a student rates theirsatisfaction with the school's training quality as 5, it means they arevery satisfied with the school's training quality.

<b>4.The experimental factors considered in this studyinclude:</b>

<small>-</small> <i><b>Field of study: </b></i>Which field of study do students choose?<small>-</small> <i><b>Approach: </b></i>From what source did you know about FPT Can Tho

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<i><b>Knowledge and skills: </b></i>Are students satisfied with theknowledge and skills that you have been equipped with duringyour studies at FPT Can Tho University?

<small>-</small> <i><b>Teaching staff: </b></i>Do students receive support from lecturers andthe school during their studies?

<b>II.Methods to collect primary data:</b>

The research was conducted using quantitative research method, inwhich data was collected through an online survey with 80 studentsstudying at FPT Can Tho University. In which, the proportion ofwomen accounts for 61.3%, the proportion of men accounts for38.8%.

The proportion of students in the 17th course accounts for the most95%, the proportion of students in the 16th course accounts for2.5%, the proportion of students in the 18th and 19th coursesaccounts for the same proportion rate 1.2%.

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<b>III. Analysis results:</b>

<b>1.Source that you know about FPT University:</b>

The statistical table shows that 80 people were asked about thesource they knew about FPT Can Tho University. Among them, 31people (38.75%) knew about the school through advertising on socialnetworks, 30 people (37.5%) knew about the school through thewebsite, 39 people (48.75%) knew about the school through friends.Friends, relatives and 56 people (70%) knew about the schoolthrough admission consulting. Thus, admission consulting is themost popular form of access, accounting for 70% of the total numberof students. Next are friends, relatives (48.75%), advertising sites,social networks (38.75%) and websites (37.5%).

Below is some more specific analysis of the data in the statisticaltable:

<i><b> Admissions consulting: This is the most popular form of</b></i>

access, accounting for 70% of the total student population.Therefore, FPT Can Tho University needs to continue to maintainand improve the quality of admission consulting activities.Specifically, the school needs to train a team of professionalcounselors, knowledgeable about the school and majors, andable to effectively advise and answer students' questions.

<i><b> Friends and relatives: This is the second most popular source</b></i>

of information that people know about FPT Can Tho University.This shows that the school has a good reputation in thecommunity. However, this rate may decrease if the school doesnot continue to maintain and improve training quality.

<i><b> Advertising on social networks: Social networking sites are</b></i>

popular communication channels, attracting a large number ofstudents to follow. Therefore, FPT Can Tho University needs to

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strengthen activities to promote the school's image on socialnetworking sites. Specifically, the school needs to buildfanpages, groups, Youtube channels,... to introduce the school,majors, school activities,... in a lively and attractive way.

<i><b> Website: This is the fourth source of information that people</b></i>

know about FPT Can Tho University. This shows that the schoolis building a quality website, providing complete informationabout the school. However, this rate is still low compared toinformation sources through friends, relatives and advertising onsocial networks. Therefore, the school needs to continue toimprove the content and interface of the website to attract morevisitors.

Based on this data, it can be seen that FPT Can Tho University needsto continue to maintain and improve the quality of admissionconsulting activities, enhance promotional activities on socialnetworks and websites to reach more people. than. In addition, theschool can also create some additional incentives for reaching outthrough friends and relatives who are alumni of the school to attractmore candidates.

<b>2. Factors affecting university students' decision to chooseFPT University Can Tho:</b>

Analysis results show that factors affecting university students'decision to choose FPT University Can Tho include:

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<small></small> Training program: This is the most important factor, determiningthe knowledge and skills that students will be equipped withafter graduation. FPT Can Tho University provides high qualitytraining programs, built according to international standards, tomeet the needs of the labor market.

<small></small> Facilities: FPT Can Tho University possesses modern facilities,meeting the learning and research needs of students.

creative learning environment that encourages students todevelop comprehensively.

Information Technology, Business Administration andLanguages. These majors have high demand for humanresources and expanded employment opportunities.

<b>3.Support from tutors and schools during the learningprocess:</b>

from lecturers and the school.

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Schools need to continue to improve the quality of teaching andstudent support to increase student satisfaction.

professional qualifications, teaching skills and teachingmethods.

need to spend more time advising, supporting and answeringstudents' questions. FPT University can organize extracurricularactivities, clubs, and groups so that students and lecturers havethe opportunity to interact, share, and bond with each other.

build a professional student support service system to meet thediverse needs of students. These services need to be performedquickly, promptly and effectively.

Improving student satisfaction with support from faculty and schoolsis an important mission of universities. Implementing the aboverecommendations will help schools improve training quality, attractand retain students.

<b>4. Training program of FPT Can Tho University:</b>

According to the statistical table on student satisfaction with thetraining program of FPT Can Tho University, it can be seen that:

<small></small> Very dissatisfied: There is 1 student (1.25%) who is verydissatisfied with the school's training program. This is a very lowrate, showing that most students are satisfied with the school'straining quality.

with the school's training program. This is a low rate, showingthat students highly appreciate the school's training quality.

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<small></small> Neutral: There are 27 students (33.75%) who are neutral aboutthe school's training program. This is a high rate, showing thatsome students still do not have a clear opinion about theschool's training quality.

<small></small> Satisfaction: There are 41 students (52.5%) satisfied with theschool's training program. This is a high rate, showing thatstudents highly appreciate the school's training quality.

<small></small> Very satisfied: There are 9 students (11.25%) who are verysatisfied with the school's training program. This is a high rate,showing that students highly appreciate the school's trainingquality.

Thus, 85% of students are satisfied or very satisfied with the school'straining program. This is a high rate, showing that students highlyappreciate the school's training quality.

Overall, the statistics show that students highly appreciate thetraining quality of FPT Can Tho University. The school needs tocontinue to maintain and improve training quality to better meet theneeds of students.

Training of lecturers: The school needs to train lecturers to improvethe quality of teaching. Lecturers need to be trained in professionalknowledge, teaching methods and communication skills.

methods to match the development trend of education. Schoolsneed to apply active teaching methods, focusing on developingstudents' skills.

<small></small> Increase practice and practical experience: Schools need toincrease practice and practical experience for students. This willhelp students apply knowledge into practice and develop softskills.

Improving training quality will help students gain good knowledgeand skills to meet the needs of the labor market.

<b>5. Knowledge and skills equipped during the study processat FPT Can Tho University</b>

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In the data table above: 2 students (2.5%) rated it as unsatisfied, 22students (27.5%) rated it as neutral, 38 students (47.5%) rated it assatisfied and 18 students (22.5%) rated it as satisfied. at a verysatisfactory level. Thus, it can be seen that the level of satisfactionof FPT Can Tho students with the knowledge and skills they areequipped with is relatively high.

However, there are still some students who rate it as neutral orunsatisfied. This shows that the school needs to continue to havesolutions to improve training quality and meet the needs of students.

The level of student satisfaction with the knowledge and skillsprovided is an important indicator reflecting the school's trainingquality. A high level of satisfaction shows that students are equippedwith knowledge and skills suitable to real needs, meeting therequirements of the labor market.

To increase students' satisfaction with the knowledge and skills theyare equipped with, schools need to focus on the following solutions:

<small></small> Improving teaching quality: Lecturers are an important factordetermining the quality of training. Therefore, schools need tofocus on improving the teaching quality of lecturers, includingprofessional knowledge, teaching methods and pedagogicalskills.

more in practice and experience activities to apply knowledgeand skills into practice. This will help students consolidate theirknowledge, skills and develop necessary soft skills.

need to create a friendly and supportive learning environmentso that students can maximize their abilities. A friendly learning

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environment will help students feel comfortable, confident andmotivated to study.

<b>6. Satisfaction with facilities of FPT Can Tho University</b>

According to the statistical table on student satisfaction with thefacilities of FPT Can Tho University, it can be seen that:

school's facilities. This is a remarkably low rate, showing thatmost students are satisfied with the school's facilities.

facilities. This is an insignificant rate, showing that moststudents are satisfied with the school's facilities.

<small></small> Neutral: There are 15 students (18.75%) who hold a neutralopinion about the school's facilities. This is a very low rate,showing that most students are satisfied with the school'sfacilities.

<small></small> Satisfaction: There are 42 students (52.5%) satisfied with theschool's facilities. This is a high rate, showing that studentshighly appreciate the school's facilities.

<small></small> Very satisfied: There are 21 students (26.25%) who are verysatisfied with the school's facilities. This is a high rate, showingthat students highly appreciate the school's facilities.

Thus, 77.75% of students are satisfied or very satisfied with theschool's facilities. This is a high rate, showing that students highlyappreciate the school's facilities.

Overall, the statistics show that students highly appreciate thefacilities of FPT Can Tho University. The school needs to continue tomaintain and improve the quality of facilities to better meet theneeds of students.

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