LIÊN THÔNG ĐẠI HỌC KHÓA 7 CHUYÊN NGÀNH THƯƠNG MẠI QUỐC TẾ MÔN: ANH VĂN ppsx

BỘ TÀI CHÍNH
TRƯỜNG ĐẠI HỌC TÀI CHÍNH - MARKETING
KHOA THƯƠNG MẠI







TÀI LIỆU ÔN TẬP THI TUYỂN SINH
LIÊN THÔNG ĐẠI HỌC KHÓA 7

CHUYÊN NGÀNH THƯƠNG MẠI QUỐC TẾ



MÔN: ANH VĂN






LƯU HÀNH NỘI BỘ

TP HỒ CHÍ MINH – THÁNG 7 – 2011



SAMPLE TEST 1

PART I: Choose the correct answer by writing the letter A, B, C or D after each
number on your answer sheet.
1. Get the invoice ______ upon receipt.
(A) signature (B) sign (C) signed (D) signing
2. ________ time to submit a bid.
(A) Still there is (B) Is there still (C) There is still (D) They're still is
3. Our future will be _____ on what services we can provide.
(A) basic (B) based (C) basing (D) base
4. If there ______better communication, I would not resign.
(A) were (B) was (C) is (D) will be
5. ________ the critics and answer their questions.
(A) Stand in for (B) Stand at (C) Stand with (D) Stand up to
6. By the end of this century, business ______ greatly.
(A) will be changed (B) will have changed (C) changes (D) changed
7. The ______ market has declined in many parts of the country.
(A) homing (B) housed (C) homes (D) housing
8. ______ saving money, you will purchase a reliable product.
(A) With (B) So (C) Besides (D) Consequently
9. _______ one partner has resigned, others are quitting, too.

(A) Because (B) Although (C) If (D) Before
10. The management makes an assessment.
(A) rarely (B) still (C) monthly (D) already
11. The secretary had the messenger ______ the envelope as soon as possible.
(A) delivering (B) to deliver (C) deliver (D) delivered
12. The board meetings usually ____ on time.
(A) have started (B) start (C) are starting (D) have been starting
13. Everyone was disappointed to hear that the company's proposal was ____.
(A) turned up (B) turned on (C) turned away (D) turned down
14. Even though the exchange rate was high, we ______ from them.
(A) buy (B) must have bought (C) had to buy (D) had better buy
15. _______ Dr. Rossi hired the new secretary, the office has become more
organized.
(A) When (B) Before (C) While (D) Since
16. Mr. Cutler will ______ as president.
(A) step out (B) step down (C) step from (D) step through
17. Ms. Silva sent the memo ______ it had been approved.
(A) so (B) but (C) after (D) until
18. It's time to take advantage of current _____rates.
(A) interesting (B) interest (C) interested (D) interests
19. The manager has to _____ the presentation until next week.
(A) put off (B) put with (C) put on (D) put through
20. When the directors ____ a profit, they'll be satisfied.
(A) will see (B) are seeing (C) see (D) have been seeing

PART 2: Each of the following sentences has an error. On your answer sheet,
write the letter A, B, C or D after each number for that error.
21. Of all (A) the software the consultants have looked at(B) the more(C) powerful one(D) is
also the most accessible.
22. After much (A) discussion, the negotiators decided not making(B) an offer until they(C)

had looked over(D) the contract.
23. The partners agreed that(A) buying a new building(B) will(C) be a solid investment(D).
24. Total amount (A) of the membership dues(B) collected at the annual(C) conference
was misplaced(D).
25. Yesterday (A), Mr. Frank, who was(B) negotiating a new contract(C), disappoint(D) his
supervisor.
26. The home was located (A) in a quiet community(B); unfortunately, it(C) was much
farther than we have(D) originally thought.
27. The result of(A) the studies(B) have had(C) a strong impact on(D) future developments.
28. The director should(A) decide to hire(B) her, we should advise the personnel office to
prepare(C) all the necessary paperwork(D).
29. We've decided (A) to stop to interview(B) qualified applicants who are not(C) willing to
relocate(D).
30. The latest(A) series of articles on trends and(B) innovations have been(C) praised by
the(D) readers.

PART 3: On your answer sheet, complete the text with the best words by writing
the numbers and the corresponding letters (A-C).
The name game
A brand can be defined as a name given to a product by a company so that the product can
easily be recognised by its name or its design. In our very
1
business world, a good brand
is one of the keys to the success of any company. It is often a powerful
2
tool.
However, the name is not everything. For a brand to be successful, marketers have to
know what the consumer
3
and wants, so a lot of market

4
is necessary. This
gives them a consumer
5
, that is to say a kind of picture of the typical customer. It is
a picture not only of the customer's needs and wants, but also of their beliefs and values.
If the brand then clearly reflects those values, it is more likely to be successful.
The customer has so much
6
nowadays that a good brand is a
necessity, so that one product is clearly different from another in his or her mind.
A good brand of course has long-term benefits, as it will
7
to many different market
8

and to people from different cultures.
1 a) informative
2 a) sales
3 a) wishes
4 a) study
5 a) summary
6 a) choice
7 a) attract
8 a) shares
b) competitive
b) sell
b) needs
b) research
b) report

b) option
b) persuade
b) portions
c) conservative
c) sold
c) orders
c) science
c) profile
c) suggestion
c) appeal
c) segments

PART 4: On your answer sheet, write word(s) after the each corresponding
number to complete the e-mail with the words from the box.
changes least convenient sending or
are leaving cannot has to have to seeing

To:
From:
Dear Kati,
Thanks for
……………
1
the schedule.
Unfortunately, we
2
change our plans owing to unexpected problems here at
headquarters.
We
3

leave on Wednesday 24 as we intended, Instead, we
4
for
Budapest on Thursday 25 on the same flight and returning to Stockholm on the Saturday
morning.
The Performance Evaluation is very important - we want to have at ………….
5
two full
hours for that. The meeting with Ms Viktor
6
be after that, either later in
the day …………
7
the day after; see which is more………………
8
.
Apart from that, feel free to make any other ……………
9
you like.
I apologise for the inconvenience this may cause you.
Looking forward to
10
you soon.
With best wishes,



PART 5: Put the following sentences from a report in the right order (1-8).
…… a) About one fifth of the consumers who have tried our new products said they were
dissatisfied with the taste of the

Spring Balm
toothpaste.
…… b) Also, 47 people complained of skin irritation after using our deodorant.
…… c) I shall begin with my findings about the products themselves,
…… d) It is based on interviews with more than 500 consumers.
…… e) On the other hand, many of those who
have
heard about the
Spring

Balm
collection
complain that they cannot find our products anywhere.
……
f)
Secondly, as regards the price, almost 90% remarked that our products are
overpriced in comparison with well-established brands.
…… g) The aim of this report is to determine the reasons for the failure of the launch of our
new range of
Spring Balm
toiletries.
…… h) Thirdly, with regard to promotion and place, it is clear that the name
Spring Balm
still
means nothing to most consumers.

PART 6: Fekete Kati asks you to write in his name a memo (35 - 45 words) to all
Sales staff, to:
• inform them of the change of time
• encourage everybody to be there

• apologise for possible inconvenience

…………………………………………………………………………………………………………………………
…………………………………………………………………………………………………………………………
…………………………………………………………………………………………………………………………
………………………………………………………………












SAMPLE TEST 2

PART I: Choose the correct answer by writing the letter A, B, C or D after each number on
your answer sheet.
1. The chairman said his _____ would continue his strategies.
(A) successful (B) successor (C) success (D) successive
2. This region ______ as the costliest place to do business.
(A) often is referred (B) is often referred (C) is referred often to (D) is often referred to
3. Since 1990, our customers _____ with our service.
(A) are satisfied (B) have satisfied (C) have been satisfying (D) have been satisfied
4. People either don't have the money ______ they aren't willing to
spend it.

(A) and (B) neither (C) or (D) although
5. The group is composed ______ five companies.
(A) in (B) of (C) up (D) from
6. In order to make more money, Mr. Garcia has decided to ______ a second job.
(A) take off (B) take out (C) take from (D) take on
7. A survey of the ______ shows they are satisfied with their Jobs.
(A) employment (B) employs (C) employees (D)employing
8. ______ the bad location, the management is confident of success.
(A) Despite (B) Since (C) With (D) As
9. Company officials must disclose their own ______ affairs.
(A) finance (B) financing (C) financial (D) financed
10. The new business has ______ incorporated.
(A) still (B) once (C) yet (D) already
11. Do ______ an estimate before getting it in writing.
(A) not ever accept (B) never accept (C) accept never (D) not accept
ever
12. Production went down _____ morale was low.
(A) even though (B) when (C) but (D) to
13. The distributors will collaborate ______ a British company.
(A) with (B) in (C) from (D) of
14. If banks _____ the number of credit cards, the economy would improve.
(A) limiting (B) limited (C) had limited (D) are limiting
15. One suggestion was to ____
gasoline taxes.
(A) raise (B) have raised (C) be raising (D) raising
16. The host will want the total amount _____ before paying the bill.
(A) checked (B) be checked (C) checking (D) check
17. The new sales manager cooperates with her colleagues; ______, she is a valued
member.
(A) although (B) however (C) for example (D) therefore

18. ______ our office, Mr. James voted against the proposal.
(A) Representation (B) Representative (C) Representing (D) Representative of
19. Paychecks _______.
(A) are twice distributed a month (B) twice a month are distributed
(C) are distributed twice a month (D) a month are distributed twice
20. There has been a decline in local ______ national advertising.
(A) therefore (B) so (C) but (D) and

PART 2: Each of the following sentences has an error. On your answer sheet,
write the letter A, B, C or D after each number for that error.
21. Your intelligent(A) and energy will help you solve(B) any problem you encounter; use
these strengths(C) wisely(D).
22. Employment(A) benefits are given(B) to new employees(C) have increased
tremendously(D).
23. Paychecks are deposited in(A) the employees' accounts, or(B) an employee can pick it
off(C) in Accounting(D).
24. The secretary(A) discovered too late(B) that she transferred(C) the call to the wrong(D)
office.
25. The concerned(A) customer asked when(B) had the product(C) been sent from(D) the
warehouse.
26. My colleagues and I(A) did not find the new software(B) program to be easy(C) as the
old one(D).
27. The Board of Directors are(A) in the process(B) of dissolving(C) the(D) company.
28. If you(A) have Just recently purchased(B) a home or are considering to refinance(C) your
home, take advantage of our low rates.
29. The most popular(A)
suggestion with(B) the office workers is that all smokers could
go(C) outside to smoke(D).
30. There(A) is a rumor that(B) the workers are discussing(C) establishing union(D).

PART 3: Match these question halves.
1. Wouldn't we seem impatient
2. Will you get a bonus
3 Won't you make a concession
4 Would you increase your order
5 Wouldn't they be disappointed
6 Will Ana ever win their trust
a) if she keeps being inconsistent?
b) if they didn't win the contract?
c) if you exceed the sales target?
d) if we told them once again to hurry?
e) if we delivered immediately?
f) if they make one?

PART 4: Complete the text with the best word.
The life cycle of a product
All products have a life cycle. New products are being developed ail the time to replace older
products which are coming to the end of their lives.
The cycle begins when a new product is …
.

1
.At that stage, there is only a plan or a
drawing, which is then used when the product is
2
. Nobody knows how well the new
product works, or how good it is, so it has to be
3
. On the basis of the test results, it may
have to be modified. Once the necessary

4
have been made. the product is ready to be
launched and then
5
in a number of advertising campaigns. Advertising plays a very
important role, and so does
6
. Indeed, the company has to make sure that its new
product is
7
to as many customers as possible. Eventually, when it is clear that sales are
going down steadily, the company will probably decide to
8
the product.

1 a) planned b) designed c) sketched
2 a) fabricated b) manufactured c) assembled
3 a) tested b) examined c) researched
4 a) specifications b) qualities c) improvements
5 a) promoted b) exhibited c) displayed
6 a) discount b) delivering c) distribution
7 a) profitable b) available c) marketable
8 a) destroy b) discontinue c) distinguish

PART 5: Complete the advertisement for a new product with phrases from the
box.
continues-that trend ten pages per
minute
need documents in a hurry document feeder
publishing them on a website adaptor for slides and

negatives'
JUST ScanIt
At ScanIt International we spend a lot of effort making our products as
user-friendly as possible.
Our new scanner Alpha JTX2 continues that trend
1
.
Alpha JTX2 will help you run your business smoothly and efficiently. It is a high-performance
scanner designed for those who
2
.
• Get professional results in seconds
• High-resolution scanning
• 6-second preview scan
• Automatic
3
. (up to 30 sheets)
• Copies up to
4
.
One-touch buttons for e-mailing images to colleagues or ……………….
5
.
Alpha JTX2: the market leader in scanning technology.
Only 199 euros, including
6
.
For further information and a free trial, call freefone 0800 427 8732 or e-
mail us at

PART 6: Write an e-mail to ScanIt International on behalf of your company to
request further information about the scanner described in PART 6.
Organise your message like this:
1 Start with Dear Sir/Madam.
2 Say where you saw the advertisement.
3 Ask what you need to know:
a) Can the JTX2 scan 3-D objects?
b) What types of paper can be used?
4 Say you are interested in a free trial and ask how long the trial period is.
5 Finish your message with the correct ending.

SAMPLE TEST 3

PART I: Choose the correct answer by writing the letter A, B, C or D after each number on
your answer sheet.
1. _______ Mrs. Lee was calling her husband's office, he was calling hers.
(A) While (B) Because (C) So (D) Then
2. The CEOs will meet _____ Chicago next month.
A) at (B) in (C) to (D) from
3. The award was contested by one of the _____.
(A) competitors (B) competition (C) competing (D) competitive
4. The ______ was considered final.
(A) decisive (B) decided (C) decision (D) deciding
5. Mr. Wong once lived _____ New Orleans.
(A) in (B) at (C) from (D) on
6. The report focused on the ____ of the study.
(A) foundlings (B) finds (C) findings (D) found
7. The staff _______ the office had been burglarized.
(A) suspicion (B) suspense (C) suspicious (D) suspected
8. ______ all the references to verify the information.
(A) Look by (B) Look out (C) Lookup (D) Look to
9. Mary is ______ an excellent writer.
(A) considerate (B) considered (C) considerable (D) considers
10. They _____ the launch of their new company only a year ago.
(A) announce (B) are announcing (C) have announced (D) announced
11. Both companies are _____ the same business.
(A) in (B) with (C) from (D) through
12. ______ there were so many options, everyone was satisfied.
(A) If (B) Why (C) Because (D) When
13. If they ______ more aware of the trends, they could have avoided bankruptcy.

(A) were (B) are (C) have been (D) had been
14. Make checks ____ to the company.
(A) paid (B) payable (C) paying (D) pay
15. Ms. Bolton is both a strong manager ______ a skilled negotiator.
(A) or (B) with (C) and (D) though
16. _______ the stockbrokers said the market was healthy, they refused to
invest more money.
(A) Because (B) Although (C) In addition (D) So
17. The seminar will adjourn ______ five o'clock.
(A) in (B) on (C) at (D) the
18. Marketing is important; ______ we're hiring a new public relations firm.
(A) therefore (B) even though (C) nevertheless (D) but
19. After re-evaluating the proposal, the agency ______ the contract to us.
(A) awarding (B) had awarded (C) awarded (D) awards
20. My supervisor had me ______ the morning taking inventory.
(A) spend (B) to spend (C) spent (D) spending

PART 2: Each of the following sentences has an error. On your answer sheet,
write the letter A, B, C or D after each number for that error.
21. Ms. Jenkins made the decision(A) that she(B) will promote(C) her administrative
assistant before the end of(D) the year.
22. A repair job is costing(A) over $3,000 is automatically(B) discounted(C) $500 from the
total(D) cost.
23. Although an(A) interior designer had been(B) consulted, the decor was not(C) as
impressive we(D) had expected.
24. After press (A) conference, the speaker's assistant(B) made a summary(C) of her
remarks available(D).
25. The new established(A) advertising agency used(B) innovative demographic(C) studies to
attract(D) new clientele.
26. The downtown(A) store it is definitely(B) luxurious, with plush carpeting, a sweeping(C)

staircase, and mirrors everywhere(D).
27. The last job (A) applicant had a background in(B) economics, which are considered(C)
critical in the new position(D).
28. After the presentation (A) of the developed specially(B) program, the audience
reacted positively and(C) endorsed it immediately(D).
29. The inspector(A) admitted to offer an(B) estimate for the image(C) free of charge(D).
30. The size of the new buildings(A)
and its(B) proximity to the center of the business area
makes(C) it an attractive(D) investment.

PART 3: Put the words in the questions in the correct order. Write your questions
on the answer sheet.
1) mean / does / What / 'launch'/?
………………………………………………………….
2) like / Manager / our / talk / you / to / to / Would / Marketing/?
……………………………………………………………………………………………
3) a / advertising / Do / lot / on / spend / they /?
……………………………………………………………………………………………
4) advertise / did / range / their / they / Where / new /?
……………………………………………………………………………………………
5) targets / meet / Did / your / you / sales /?
……………………………………………………………………………………………
6) expecting / figures / sales / Were / better / you /?
……………………………………………………………………………………………
……………………………………………………………………………………………
7) for / Have / my / quarter / read / report / sales / the / you /?
……………………………………………………………………………………………
8) a / How / do / often / report / write / you /?
……………………………………………………………………………………………

PART 6: You work for a large insurance company which always has large quantities of
confidential documents to destroy. At the Exhibition of inventions, you see a new type of
shredder.
Write a short memo (75 ~ 85 words) to your Head of Department, including:
• some details about the machine, e.g., shreds paper and cardboard/fully
automatic/fitted with energy-saving device/completely silent, etc.
• why you think it would be a good idea to buy this machine
• where your Head of Department might get further information

………………………………………………………………………………



UNIT 1: CAREERS

1.1 VOCABULARY
A. Match each job with its description.
1. An accountant
2. The CEO
3. A computer
programmer
4. A systems
analyst
5. A PR officer
6. A PA
a) supplies information about a company to the public.
b) keeps and checks the financial records of a
company.
c) studies business operations and uses a computer to
plan changes.

d) writes instructions for computers to do certain
tasks.
e) helps a manager by doing some of their work for
them.
f) is the most senior manager in a company.

B. Fill in each blank with a suitable form of one of the items from the box.
to involve
to be in charge to deal to make sure to be responsible

1) Michel Lacour works for Research and Development. His job
involves

developing new products and new ideas.
2) Nevenka Babic is our Quality Control Inspector. She for
monitoring our products and trying to improve their quality.
3) Kate Hughes works for Personnel. She with staff problems, as
well as with recruitment and training.
4) Zoltan Jilly is our Security Officer. He that our staff and
premises are protected against crime.
5) Sergio Carboni is our new Maintenance Engineer. He checks all our
equipment regularly and of all repairs.

C. Look at exercise B again, and write down the words which follow these
items.
1. tobe in charge
2. tobe responsible
3. to deal'
4. to make sure

1.2 LANGUAGE REVIEW
A. Match the personal qualities with abilities. Then make sentences using
can
.
For example:
If you are outgoing, you can easily mix wrfh people socially.

a) speak two languages fluently
b) work for a long time without a break
c) express your thoughts and feelings clearly
d) easily mix with people socially
e) work well without the help or advice of other people
f) find new solutions to problems

1. outgoing: ………………………………………………………………
…………………………………………………………………………………
2. independent: ………………………………………………………………
…………………………………………………………………………………
3. bilingual: ………………………………………………………………
…………………………………………………………………………………
4. creative: ………………………………………………………………
…………………………………………………………………………………
5. articulate: ………………………………………………………………
…………………………………………………………………………………
6. energetic: ………………………………………………………………
…………………………………………………………………………………
Requests B/ Complete the interviewer's questions with the words from the
box.
contact let moving send sharing start working
1. Would you mind at weekends?

2. Could you us have your previous employer's details?
3. Would you mind our appointment to Monday?
4. Could you in two weeks' time?
5. Could you us as soon as possible?
6. Would you mind an office with three other people?
7. Could you us a copy of your certificates?

C/ Match the interviewee's responses to the interviewer’s questions in exercise
B.
a) ……………………………………………………………….
Not at all, as long as it's in the morning.
b) ……………………………………………………………….
Certainly. I'm free to start as soon as you like.
c) ……………………………………………………………….
Yes. I'll let you know my decision by Friday, if that's alright.
d) ……………………………………………………………….
Sure. I’ll put copies in the post straightaway.
e) ……………………………………………………………….
That's fine, as long as it's a non-smoking area.
f) ……………………………………………………………….
How often would that be?
g) ……………………………………………………………….
Well, in fact they're all included in my CV.

Past abilities D/ Complete the dialogues with
could
or was
able to.

For example:

1 A:
Can you use a PC?

B:
Yes, I can. In fact, I could use a PC when

I was 12!
(general ability)
2 A: So,
were you late [or the interview?

B:
No. Sue gave me a lift, so I was able to get there in time.
(one occasion)

1 A: What foreign languages can you speak?
B: I speak Italian quite fluently when I was a child, but I've
forgotten a lot.
2 A: What was your greatest achievement in your previous job?
B: Well, I reorganise the Sales Department in less than a
month.
3 A: What did you like best about your previous job?
B: Well, my boss really trusted me, so I use my own initiative at all
times.
4 A: So you worked in Turkey three years ago. Could you give us some
details?
B: Certainly. As a matter of fact, I win a very important
contract.
5 C: So how did the interview go?
B: Fine, I think. I answer all the questions!

WRITING Curriculum Vitae
Study Ana Lekic's CV below, and write each heading in the correct space.
-Address Achievements E-mail Experience Interests
Personal details Profile Qualifications Referees Special skills Telephone
Curriculum Vitae
Ana Lekic
1 .Address 89 Cara Lazara, 21000 Novi Sad,Yugoslavia
2 +381 21 633 177
3 analekic@EUnetyu
4
An Assistant Marketing Director in a medium-sized company, Avala Airlines
pic. seeking a more challenging position with more responsibility. Able to
work on own initiative to tight deadlines.
5

• Contributed to the development of a successful sales strategy
• Coordinated the work of sales, marketing and advertising personnel
• Designed Excel spreadsheets for sales records
6
;

• Negotiating contracts with foreign and dornestic airlines
• Working as part of a team
• Proficient user of MS-Windows, MS Word, MS Excel, Quark XPress
7
1999-present Assistant Marketing Director (Avala Airlines pic, Belgrade)
July-Sept 1998 Work placement at Matev Hungarian Airlines (London office)
8
1996-1998 MBA at Brentford College (UK/Distance course)

1992-1996 BA in Economics at the University of Belgrade
9
Date of Birth: 6 June 1973
Driving Licence: Full, clean
10
I sing in a choir and play basketball in an amateur team.
11
Dr Vanja Martinovic Ms Celia Gutlemer
Professor of Economics Director MBA Programmes
2 Dositeja Obradovica Brentford College
11 000-Belgrade 27 Burrard Street
Tel: +381 11 316 3645 Brentford TW9 OAK
Email: Email:


B/ Under which headings in Ana's CV do the following items belong?
Heading number
1. 1996: IELTS Certificate (Academic) - Overall Band 8 ……8 ……
2. Designed Avala's website ………………
3. Excellent conversational Hungarian and some Italian. ………………
4. 1 enjoy helping other people design their websites. ………………
5. An excellent team worker ………………

C/ This draft letter of application is not suitable. Rewrite it using some of the
expressions from the Useful language box, and making any other necessary
changes.


Hello
I saw your ad in our local paper last week so I want to apply for the job of

Communications, Assistant.
I know I am the person you’re looking for. I just got various A-levels from
school and all my friends say they love chatting with me.
So write soon, and tell me when you want me to come for an interview.
Regards


Useful language
Dear Sir or Madam,
With reference to .your advertisement in
I would like to apply for the position of
I feet I am well qualified for the position because
I would be nappy to give you more details and can be contacted at any time.
I would be happy to come for an interview at any time convenient to you.
I enclose a copy of my CV.
A full CV is attached.
I look forward to hearing from you.
Yours faithfully,

Editing D Read the passage below about how to prepare fora job interview.
• In each line 1-6 there is one wrong word.
• For each line, write the correct word in the space provided.

Before you go for a job interview, make sure that you do
your homework. Find out as much as you could about the
company, about its history, about what it doing, how many
people it employ, and so on. During the interview, try to
keep to the point. Give complete answers, but do no talk for
longer then necessary. Finally, remember that you can ask
the interviewer question. This will show that you are really

interested in the opportunity.
1. can 2. ………… 3. ………… 4. ………… 5. ………… 6. …………




















UNIT 2: SELLING ONLINE

2.1 VOCABULARY
A/ Read the definitions. Then supply the missing vowels for each word.
1. something you buy cheaply or for less than the usual price a b_rg_ _n
2. a large building used for storing goods- a w_r_h_ _s.
3. to send goods to a place to d_sp_tch
4. a formal word meaning

to buy
to p_rch_s_
5. to give someone their money back (e.g., because they are not satisfied with
what they have bought) to r_f_nd.

B/ Match each word to its definition.
1. a supplier
2. a retailer
3. a wholesaler
4. an invoice
5. an order
6. turnover
a) a request by a customer for goods or services.
b) a document sent by a seller to a customer that lists the
goods sold and says how much they cost
c) a person or company that sells a particular type of product
to a customer
d) the value of the goods or services sold during a certain
period of time
e) a person or company that sells goods in large quantities to
businesses
f) a company or a person that sells goods to members of the
public
1. c 2. …… 3. …… 4. …… 5. …… 6. ……

D/ Complete each sentence with a word from exercise A or B.
1. The machines were faulty, so we returned them to our
supplier
.
2. AlphaTexwill place an on condition that we give them an extra

discount for cash.
3. They guarantee that they will our money if we are not fully
satisfied.
4. Our shop has a of3.oooeurosaweek.
5. They promised to the goods within two days of our order, but
they haven't arrived yet.

D/ Complete the text with the best words.

Selling online successfully
To be a successful online business, first of all you need to have a good website.
A good website looks professional and is quick and easy to use. For instance,
many people do not like to have to register to visit a site. It is also important
for the company to have its ……… (1) on each page. This ……… (2) the site
and can be used by the visitor as a link back to the ……… (3).
Of course, your products need to be at least as good as your site. The site may
be what ……… (4) customers in the first place, but it is certainly the quality of
the products and of the service that keeps them. ……… (5) your prices down,
and make a point of offering excellent customer service.
Inform your visitors that you offer ……… (6) online ordering. Finally, when you
receive an order, e-mail the customer to ……… (7) receipt and to inform them
when the goods will be ……… (8).
1 a) flag
2 a) brands
3 a) homepage
4 a) attracts
5 a) Take
6 a)safe
7 a)thank
8 a)exchanged

b) symbol
b) marks
b) modem
b) appeals
b) Give
b) proof
b) acknowledge
b) shipped
c) logo
c) impresses
c) search engine
c) shows
c) Bring
c) secure
c) despatch
c) purchased


2. LANGUAGE REVIEW: MODALS
A. Match each sentence to the concept expressed by the modal in bold.
a) No obligation/No necessity b) Advice
c) Obligation/Necessity d) Prohibition
1. Online retailers should offer secure online ordering.
2 You have to work very hard to attract visitors to your site.
3 If you need a password, you mustn't let anyone else use it.
4. People like it when they don't have to register to visit a site.

B/ Rewrite these sentences using an appropriate modal to replace the words in
italics.

1. If you want your website to be effective,
it is necessary to
work on it all the
time.

If you want your website to be effective,
you have to work on it all the time.

2.
It is a good idea
for online retailers to despatch orders quickly.
Online retailers .
3. One of the good things about their website is that
it is not necessary to
register.

One of the good things about their website is that you
4.
It is a good idea to
put your logo on every page of your site.
You .
5. If you order before March 15,
there's no obligation
for you to pay until July.
If you order before March 15, you
6. This deal is very important for all of us, so no
mistakes please !

This deal is very important, so we .

C/ Match the following sentence halves, as in the example.
1. We were all in agreement
2. You'll need your User ID and
password each time
3. We didn't have any more paper in
stock
4. We ordered online,
5. If they have an online catalogue
6. They say some of the goods are
damaged
a) so we had to order some more.
b) so we'll have to exchange them.
c) so we didn't need to discuss the
deal any further.
d) which means we didn't have to
queue!
e) so you mustn't forget them!
f) we won't have to ask them to send
us one.

D/ Look at the sentences in exercise C and complete the following table.
Past Present Future
…………………….
have to
…………………….
…………………….
don't have to
…………………….

2.3 WRITING: Making an order

Complete the online order form with the ten missing items.
a) 5 e) 155 i) Edinburgh
b) 10 f) 1,581.3 j) Unit price
c) 50 g) T-shirts
d) 83.20 h) Tim Atkinson

BEBOPTENNISGEAR *** SECURE ONLINE ORDER FORM
Quantity Item Code
……… (1)
Total cost
1 Ball machine BM/709 €750 €750
…………(2)
'Champ' rackets RCH43 €55 €550
50 Tournament' balls TB €3.10 €
(3)

…………(4)
'Regular' balls RB €2.49 € 124.5
…………(5)
Gear bags B27-H €10 €50
10 ……………(6) T/12 €3.50 €35
Gross total €1.664:5.
Discount @ 5% €
………(7)

Net amount due €
………(8)


Name

: (9)

Company: Atkinson's Ultimate Sports Centre
Address: 45 Dayton Gardens
…………………………… ………(10)
Post code: EH55EY
Phone: 0131 5488937
E-mail:
THANK YOU!

Replying to an order
B/ Put the sentences in the correct order, 1-8.
To:
Cc:
Bcc:
Subject: .Your order 21.06
…… DearMrAtkinson
…… If you have any queries, please contact us at
<>.
…… We confirm that you have ordered the following items from our
online catalogue:
1 Ball machine: BM//09
10 'Champ' rackets: RCH43
50 'Tournament'balls: TB
50 'Regular'balls: RB
5 Gear bags: B27-H
10 T-shirts; T/12
…… We are now dealing with your order.
…… Looking forward to doing business with you again.
…… The sum of €1,581.3 has been charged to your credit card, and

the goods will be shipped on June 24.
…… Yours sincerely
…… Thank you for your order of June 21.


C/ These phrases are often used when replying to an order. Complete them
with words from the box.
deliver doing hesitate receipt placing
Thank you for
1
an order, with (name of the company).
Thank you for your order of (date).
We confirm
2
of your order'dated

Shipping normally takes two to three days/a week/etc.
We can
3
within a week/a month/etc.
Do not
4
to contact us if you need further information/further
details.
If you have any queries, please contact us.

We look forward to further orders from you.
Looking forward to
5
business with you again.

Editing D Read this short text about writing business e-mails.
• In most of the lines 1-11 there is one extra word which does not fit.
Some lines, however, are correct.
• If a line is correct, put a tick (V) on the appropriate line.
• If there is an extra word in the line, write that word in the space provided.
Basically, the same rules apply for both business e-mails and
letters: be clear, be polite, and be brief. Over the past of ten
years, there has been a tendency for business
correspondence to become a simpler, more informal, and this
tendency is often even more visible in e-mails. But some
things they have not changed. Clarity of layout is still
important, so use paragraphs and can space them out.
Grammar and spelling too need to be accurate if you want to
make a good impression on your business and partners.
Remember that even the best spellchecker cannot find all
errors, so always to check your e-mails carefully for
accuracy.
1. ………
2. ………
3. ………
4. ………
5. ………
6. ………
7. ………
8. ………
9. ………
10. ………
11. ………

UNIT 3: Companies

3.1 VOCABULARY
Select the noun from the box which can combine with all three verbs in each
group.

a profit interest money
1 make
earn
invest

………
2 make
earn
forecast

………
3 pay
earn
charge

………


B/ Complete the sentences with an appropriate combination (verb + noun)
from exercise A.
1. Put your money in a savings account, so it will
2. An asset is something belonging to a business that has value or the power
to
3. The company did not . It just broke even.
4. Unfortunately the companyran out of money to on
its bonds.
5. Alfitel of 400,000 euros for next year.

C/ Fill in the missing letters to answer the questions.
What do you call the department in a company:

1. …that keeps a record of the money coming in and going out? _cc _ _ _ _ _
2. concerned with studying new ideas and planning new products?
_ _ s_ _ _ _ h and _ _v_ l _p_ _ _ _
3. Involved with managing and organising its work? _dm _ _ _str_ _ _ _ _
4 that deals with selling and promoting its products? S_ _ _ s and
m_rk_ _ _ _ _
5 that deals with employees, keeps their records and helps with any
problems they might have? H_ _ _n r_ _ _ _ _ _ _s

D Complete the text with the best word.


Annual Report
Alfitel is committed to creating and delivering value - value to its customers,
value to its employees, and value to the region. Our success in moving towards
this goal is most evident in the financial
1
for this year. Our
2
at the
dose of the year was 140 million euros, that is, an increase of 12% over the
previous year. This strong
3
in a rather difficult year for the economy
shows the value of the service the company provides to its
4
. It also
shows the commitment of its staff to this goal.
The pre-tax profit was IS.6 million euros, while the profit after tax was 8.8
million, which is 11% above that for the previous year.

The Directors have pleasure in
s
an ordinary i of 10.2% and a 9.5%
preference share dividend.

1 a) results
2 a)revenue
3 a) trend
4 a) customers
5 a) declaring
6 a) share price
b) conclusions
b) cash flow
b) benefit
b) buyers
b) recommending
b) dividend
c) statistics
c) share
c) growth
c) employees
c) introducing
c)asset

LANGUAGE REVIEW: Present tenses

A/ Match each sentence with the meaning expressed by its verb.
a) temporary situation b) future arrangement
c) ongoing situation d) routine activity
e) factual information f) verb usually used only in the present simple

1 TransChem employs 2,560 people.
2 Ms Dubois is replacing Phil as Sales Manager till October.
3 We are improving our services to meet the needs of a much wider range of
customers.
4 We are opening our sixth subsidiary next month.
5 We need a different set of skills to address our company's challenges.
6 We observe our customers' reactions carefully.

B/ Correct the three sentences that use the wrong form of the verb.
1 Our company looks for a new Marketing Manager.
2 We rarely raise our prices by more than 3%.
3 We are bringing marketing and sales resources closer to customers.
4 Our largest subsidiary, based in Ottawa, is going through a difficult period.
5 This year, all our sales staff learn French.
6 At the moment, we are not knowing the profit figures.

C/ Complete the text with verbs from the box. Use either the present
simple or present continuous tense.
co-ordinate attend go have know prepare speak think travel
Sofia Grammatopoulos is Marketing Manager at Kayavis Food & Wine S.A., an
expanding medium-sized business in Thessaloniki. She
co-ordinate

1
the
work of a team of three people. Kayavis
2
distributors in eleven
countries in Europe and America, so Sofia often

3
abroad. Next
week, she
4
to Canada to visit their new retail outlet. She

5
Greek, English, and Danish. At the moment she
6

an intensive German course because the owner of Kayavis
7
of
opening a shop and a large restaurant in Munich. Sofia
8
that
she will have to work in Germany for six months, so she
9
herself
for her new assignment as best as she can.

D/ Make questions for these answers. All the information is in the
text in exercise C.
1.
What does Sofia do?
She co-ordinates the work of a team of three people.
2. Eleven.
3. Next week.
4. To visit their new retail outlet.
5. Greek, English and Danish.

6. Because she will have to work in Germany.
7. In Munich.

4.2 WRITING A MEMO
A/

You are the chairperson of Sanlito Inc., a computer software company
based in Madrid. You want to call a meeting to discuss your investment options
and to draw up an investment plan.
Write a memo to alt directors including the date and venue of the meeting,
and the purpose of the meeting. The memo should be 30 - 40 words long.

Useful language
Our next meeting is/will be on
This is to inform you that
Please note that
The purpose of the meeting is for us to
The main objective of the meeting is to

MEMO
To: All Directors
From: Raoul Gomez
Date: May 30
Subject: Board meeting



Investment options
B/ The directors of Sanlito Inc. had a meeting to discuss their investment
options. Look at these notes, then tick the five statements below which are

true.
Options Decisions
Set up a subsidiary in Austria
X
Close down our subsidiary in Belgium
Buy more modern equipment
Extend the main factory
Set up online sates
XX
VV
V
VVV


True or false
1. We agree that it is a better idea to extend the main factory than to set up a
subsidiary in Austria.
2. The best option would be for us to set up online sales.
3. We would rather set up a subsidiary in Austria than extend the main
factory.
4. We have decided to set up online sales.
5. We have decided not to close down our subsidiary in Belgium.
6. We have decided against setting up a subsidiary in Austria.

C/ Study the Useful language box. Then write five true statements about
Sanlito's investment plan, using some of the phrases from the box and some

of
the phrases in bold from exercise B.

Useful language
As an alternative, we could
An alternative is to…
Another option is to (do)
(Doing X) is probably (not) the best option/ alternative.
(Doing K) would be a more profitable option/ alternative.

1. We have decided to buy more modern equipment.
2. …………………………………………………………………….
3. …………………………………………………………………….
4. …………………………………………………………………….
5. …………………………………………………………………….
6. …………………………………………………………………….

Editing D/ Read the text below about a company's performance;
• In each line 1-6 there is one wrong word.
• For each line, write the corract word in the space provided.
Sanlito Inc. experienced a very good year.The combined revenue
from all there operations is up 6%.
Their earnings before interest and tax is up 8% over last year,
and their after-tax earnings are up for the forth consecutive year,
with an increase of 20%. They are in solid shape: their balancing
sheet is strong and their business units are healthy. So they will
be able to survive any possible downturn for international
markets, and to take advantage of any improve as well.


1.

their
2.

….
3.

….
4.

….
5.

….
6.

….


UNIT 4: Great ideas

4.1 VOCABULARY
Match the verbs and nouns in the box below.
Verbs Nouns
1 to achieve a) a breakthrough
2 to build up b) a patent
3 to apply for c) a range
4 to miss d) an award
5 to receive e) an opportunity
6 to swamp f) the market

B Use an appropriate combination of verbs and nouns from exercise A
to complete these sentences.
1. World leaders hope to
achieve
a major
breakthrough_
at the
conference on environmental issues.
2. Our company will a great if we do not go to
the International Inventors' Fair.
3. Axatel immediately the with the cheap mobile phones they had
developed.
4. If we do not want anybody to steal our idea, we should a
……………… straightaway.
5. In order to be more competitive, Espassabi has their of
off-the-peg summer dresses,
6. Will Olga Rakovsky an ……………… for the antivirus software she has
developed?

C/ Match these sentence halves.
1 A Chinese company developed
2 Alexander Graham Bell, a Scotsman,
invented
3 Chanel, the French fashion designer, created
4 Nobody knows who dreamt up
5 Perrier has thought up
a) some really zany
advertising campaigns.
b) the "little black dress'.
c) the telephone.

d) this amazing software.
e) this useless gadget.

D Complete the text with the best words.
What is a patent?
A patent for an invention is a legal document issued by a government, which
gives the inventor the right to stop other people from making, using or selling
the invention without the
1
of the inventor. When a patent is
2
, the
invention becomes the property of the inventor. Like any other form of property
or business
3
, the patent can then be bought, sold. rented or hired. Patents
are territorial rights, which means, for example, that a UK patent will only give
the
4
rights within the UK and right! to stop others from importing the
patented products into the UK.
There are three essential conditions that an invention must
5
in order to be
patentable. First, it must be completely new
6
, there must be 'an inventive
step' - most patents are in fact for
7
in technology which already exists.

Third, it must be possible to make the invention, or to use it in industry.
1 a) permission
2 a) granted
3 a)account
4 a)keeper
5 a) establish
6 a)Second
7 a) alterations
b) allowance
b) applied
b) asset
b) holder
b) prove
b)Two
b) increases
c)consensus
c) enquired
c) balance
c) importer
c) fulfil
c) Also
c) improvements


A/ Match these sentence halves.
1 They were still working on their new
designs
2 As they had an exciting idea to
promote,
3 High-profile entrepreneurs were

invited on TV
4 In 1985, Nicholas Albery founded
5 Albery learned not only how to
produce new ideas
6 She was exhibiting at the
Inventors' Fair
a) when a Korean entrepreneur
expressed interest in her new
product.
b) but also tested them in his daily life.
c) when they saw an opening in the
market.
d) they decided to exhibit at the
Inventors' Fair,
e) and asked to talk about innovation
and change.
f) the institute for Social inventions.

B/ Rewrite the sentences which use the wrong past tense.
1. Hiltex were immediately filing a patent for their new machine as they were
worried that their competitors would copy them.
Hiltex immediately filed a patent for their new machine as they were
worried that their competitors would copy them.
2. Z40, the new-drug developed by Pharmatek, marked a turning point in the
treatment of cancer.
3. Their competitors failed to see the gap in the market and so missed a great
opportunity.
4. The agency was not believing that the machine-would save so much time. "
5. Zirkon already made good profits when it introduced its new digital camera
in 2000.

6. The story goes that he was having the idea for the electric shoebrush while
he was washing up.