Vietnam information technology report q1 2014

Q1 2014
www.businessmonitor.com
VIETNAM
INFORMATION TECHNOLOGY REPORT
INCLUDES 5-YEAR FORECASTS TO 2017
ISSN 2044-9631
Published by:Business Monitor International
Vietnam Information Technology
Report Q1 2014
INCLUDES 5-YEAR FORECASTS TO 2017
Part of BMI’s Industry Report & Forecasts Series
Published by: Business Monitor International
Copy deadline: December 2013
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CONTENTS
BMI Industry View 7
SWOT 9
IT SWOT 9
Wireline SWOT 11
Political 13
Economic 14
Business Environment 15
Industry Forecast 16
Table: Vietnam IT Industry - Historical Data And Forecasts (VNDbn) 16
Broadband 21
Table: Telecoms Sector - Broadband - Historical Data And Forecasts 21
Macroeconomic Forecasts 23
Economic Analysis 23
Table: Vietnam - Economic Activity 26
Industry Risk Reward Ratings 27
Table: Asia Pacific IT Risk/Reward Ratings - Q1 2014 30
Market Overview 31
Hardware 31

Software 38
Services 49
Industry Trends And Developments 55
Regulatory Development 59
Table: Government Authority 59
Regulatory News 62
Competitive Landscape 64
International Companies 64
Table: Samsung Electronics 64
Table: Intel 65
Table: Global CyberSoft 66
Local Companies 67
Table: Sara Vietnam 67
Company Profile 68
FPT Software 68
Table: FPT Group Revenue By Segment (VNDbn) 70
Table: Profit Before Tax Margin By Segment (%) 71
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Regional Overview 72
Hardware Sales Opportunity Remains 74
Demographic Forecast 76
Demographic Outlook 76
Table: Vietnam's Population By Age Group, 1990-2020 ('000) 77
Table: Vietnam's Population By Age Group, 1990-2020 (% of total) 78
Table: Vietnam's Key Population Ratios, 1990-2020 79
Table: Vietnam's Rural And Urban Population, 1990-2020 79
Methodology 80
Industry Forecast Methodology 80
Sources 81

Risk/Reward Rating Methodology 82
Table: It Risk Reward Rating Indicators 83
Table: Weighting Of Components 84
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BMI Industry View
BMI View: Vietnam's IT market is a regional outperformer and we expect strong growth to continue over
the medium term. We forecast IT spending will grow at a compound annual growth rate (CAGR) of 14.1%
to 2017, driven by rising incomes, enterprise modernisation and the policy environment put in place by the
government. Significant opportunities remain in the retail market due to relatively low penetration of
devices and services, which vendors will be able to tap as incomes rise. The government is also a significant
factor underpinning our bright outlook as it pursues a range of ICT initiatives and allocates funding to
develop Vietnam's domestic IT industry. These policies include the promotion of Vietnam as an outsourcing
destination, with the services segment expected to expand rapidly. There is also increasing momentum
towards Vietnam becoming a global centre for electronics production as wages rise in China and
manufacturers look to protect margins by moving to Vietnam, where wages are as little as a third of those
in China.
Headline Expenditure Projections
■
Computer Hardware Sales: VND44,389bn in 2013 to VND68,935bn in 2017, CAGR of +12.5% in
local currency terms. Low penetration of devices and rising incomes will support strong sales growth,
although access to credit continues to be a bottleneck despite partnerships between some retailers and
banks.
■
Software Sales: VND5,610bn in 2013 to VND10,378bn in 2017, CAGR of +17.5% in local currency
terms. Piracy continues to be a drag on the market, but there are large opportunities in business software
and security solutions for vendors willing to accept narrow margins in a price sensitive market.
■
IT Services Sales: VND12,083bn in 2013 to VND22,812bn in 2017, CAGR of +18.2% in local currency

terms. Services expected to be the outperforming segment of the IT market as demand grows in several
verticals, including banking, telecoms, energy and government. Additionally, there is a potential boom in
outsourcing from Japanese enterprises to drive outperformance of services segment.
Key Trends & Developments
Vietnam is rapidly emerging as an important location in global supply chains for both IT hardware and
services. The government has created an attractive policy environment, including targets for training skilled
employees from local universities and the use of tax incentives to persuade firms to locate offices in the
country. These policies, combined with low wages and proximity to large markets, means the trend of firms
investing is gathering momentum. The first major investment came from chip manufacturer Intel,
announced in 2006, but other investments have followed from Samsung Electronics, which expects to
produce as much of 40% of its global smartphone and tablets in Vietnam by 2015. Vietnam is also an
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emerging destination for outsourcing, with multinationals increasingly turning away from China in favour
of lower cost and higher security locations.
While Samsung and Intel's production facilities are primarily geared towards export, there is also significant
interest in the domestic retail hardware market where low PC penetration and forecasts for rising incomes
means there is a solid platform for growth over the medium term. However, a lack of credit has restricted
sales in the past as PCs remain big-ticket purchases for the majority of Vietnamese households. BMI
believes this bottleneck will be less of a problem in the future as retailers such as Vien Thong A,
Dienmay.com, Phong Vu, Hoan Long and Nguyen Kim cut prices and partnered with banks including
HSBC, VietinBank, ANZ and Sacombank to directly offer interest free instalment payment plans from
mid-2013.
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SWOT
IT SWOT
SWOT Analysis

Strengths

■
Government policies and funding in place to promote the development of the IT
sector.
■
Vietnam's gradual integration into the global trade network via its accession into trade
organisations such as ASEAN and WTO, as well as bilateral agreements with Japan
and China.
■
The domestic IT market is in a rapid growth phase, with trade liberalisation and
growing affordability driving increased adoption among enterprises and consumers.
■
Expanding local hardware production industry with major international players such
as Samsung and Intel making large investments.
Weaknesses
■
IT spend per capita is much lower than in neighbouring Thailand, reflecting a much
lower GDP and GDP per capita.
■
Limited access to credit and budgets restrain spending by SMEs.
■
Highly cost-sensitive market, with 75% of software provided by lower-cost local
software vendors.
■
High level of software piracy, although some progress has been made in recent years.
Opportunities
■
Low PC penetration means there is scope for vendors to tap first-time buyer market
as well as the upgrade/replacement market.
■
Low-cost tablets are proving popular with consumers, with significant medium-term

sales growth potential as incomes continue to rise.
■
Vietnam is becoming a popular destination for software development and IT services
outsourcing, with particularly strong growth potential from Japanese enterprises that
are turning away from Chinese based providers.
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SWOT Analysis - Continued
■
National IT Plan will drive spending on IT utilisation in areas such as e-government, e-
taxation and education.
■
SMEs have much potential to increase spending on basic solutions, including
customer relationship management and security.
■
The government's drive to create a significant IT services industry over the next 15-20
years - through incentives to create IT clusters - is expected to be a significant factor
shaping the market.
Threats
■
The implementation of the China-ASEAN free trade agreement means that
established multinationals will face a growing challenge from low-cost Chinese
vendors in the Vietnamese market.
■
Low-cost tablets from own-brand Chinese vendors a particular threat to low- and
mid-range notebook vendors. Falling prices may further undermine margins and
profitability after steep discounting.
■
Cyber security issues could undermine confidence in IT solutions and services, with
Big Data and cloud computing vulnerable.

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Wireline SWOT
SWOT

Strengths
■
Fixed-line penetration levels and internet user rates are high in major urban centres
such as Ho Chi Minh City, Hanoi, Danang and Haiphong.
■
Competition exists in fixed-line and internet access markets; VNPT faces competition
from several other state-owned companies and privately owned operators.
■
High levels of literacy and other demographic factors bode well for strong and
continued demand for wireline services over the next few years.
Weaknesses
■
Vietnam's fixed-line and internet access markets are dominated by state-controlled
operator VNPT.
■
Although alternative broadband infrastructures are currently being explored,
broadband growth continues to be highly dependent on DSL.
■
Low fixed-line penetration rates in rural regions limit the scope for DSL broadband
growth.
■
Although internet user growth is improving, rural Vietnam still has limited access to
internet infrastructure.
■
Broadband tariffs remain high, creating a barrier for low-income subscribers to

access.
Opportunities
■
The privatisation of VNPT could help to bring about increased investment revenue
and the arrival of new skills.
■
On a national level, broadband penetration rates remain low - this means that the
sector has considerable growth potential.
■
Significant opportunities exist to develop alternative broadband technologies,
including WiMAX, LTE and fibre; WiMAX and LTE internet services have the potential
to raise the level of internet user penetration in rural parts of Vietnam.
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SWOT - Continued
■
Draft Bill of Law on Telecommunication has been put forward for discussion at the
National Assembly Steering Committee. If passed, the bill will allow private
companies to build network infrastructure for the first time and will open up the
telecoms market to foreign investors.
Threats
■
Fixed-line sector may enter a period of decline, with potentially negative
consequences for DSL growth.
■
As the market for mobile data services grows, this could have potentially negative
consequences for the growth of fixed broadband services.
■
VTV's dominance in the pay-TV sector is holding back market development.
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Political
SWOT Analysis

Strengths
■
The Communist Party of Vietnam remains committed to market-oriented reforms and
we do not expect major shifts in policy direction over the next five years. The one-
party system is generally conducive to short-term political stability.
■
Relations with the US have witnessed a marked improvement, and Washington sees
Hanoi as a potential geopolitical ally in South East Asia.
Weaknesses
■
Corruption among government officials poses a major threat to the legitimacy of the
ruling Communist Party.
■
There is increasing (albeit still limited) public dissatisfaction with the leadership's tight
control over political dissent.
Opportunities
■
The government recognises the threat corruption poses to its legitimacy, and has
acted to clamp down on graft among party officials.
■
Vietnam has allowed legislators to become more vocal in criticising government
policies. This is opening up opportunities for more checks and balances within the
one-party system.
Threats
■
Macroeconomic instabilities continue to weigh on public acceptance of the one-party

system, and street demonstrations to protest economic conditions could develop into
a full-on challenge of undemocractic rule.
■
Although strong domestic control will ensure little change to Vietnam's political scene
in the next few years, over the longer term, the one-party-state will probably be
unsustainable.
■
Relations with China have deteriorated over recent years due to Beijing's more
assertive stance over disputed islands in the South China Sea and domestic criticism
of a large Chinese investment into a bauxite mining project in the central highlands,
which could potentially cause wide-scale environmental damage.
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Economic
SWOT Analysis

Strengths
■
Vietnam has been one of the fastest-growing economies in Asia in recent years, with
GDP growth averaging 7.1% annually between 2000 and 2012.
■
The economic boom has lifted many Vietnamese out of poverty, with the official
poverty rate in the country falling from 58% in 1993 to 20.7% in 2012.
Weaknesses
■
Vietnam still suffers from substantial trade and fiscal deficits, leaving the economy
vulnerable to global economic uncertainties. The fiscal deficit is dominated by
substantial spending on social subsidies that could be difficult to withdraw.
■
The heavily-managed and weak currency reduces incentives to improve quality of

exports, and also keeps import costs high, contributing to inflationary pressures.
Opportunities
■
WTO membership and the upcoming ASEAN AEC in 2015 should give Vietnam
greater access to both foreign markets and capital, while making Vietnamese
enterprises stronger through increased competition.
■
The government will in spite of the current macroeconomic woes, continue to move
forward with market reforms, including privatisation of state-owned enterprises, and
liberalising the banking sector.
■
Urbanisation will continue to be a long-term growth driver. The UN forecasts the
urban population rising from 29% of the population to more than 50% by the early
2040s.
Threats
■
Inflation and deficit concerns have caused some investors to re-assess their hitherto
upbeat view of Vietnam. If the government focuses too much on stimulating growth
and fails to root out inflationary pressure, it risks prolonging macroeconomic
instability, which could lead to a potential crisis.
■
Prolonged macroeconomic instability could prompt the authorities to put reforms on
hold as they struggle to stabilise the economy.
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Business Environment
SWOT Analysis

Strengths
■

Vietnam has a large, skilled and low-cost workforce, which has made the country
attractive to foreign investors.
■
Vietnam's location - its proximity to China and South East Asia, and its good sea links
- makes it a good base for foreign companies to export to the rest of Asia, and
beyond.
Weaknesses
■
Vietnam's infrastructure is still weak. Roads, railways and ports are inadequate to
cope with the country's economic growth and links with the outside world.
■
Vietnam remains one of the world's most corrupt countries. According to
Transparency International's 2012 Corruption Perceptions Index, Vietnam ranks 123
out of 176 countries.
Opportunities
■
Vietnam is increasingly attracting investment from key Asian economies, such as
Japan, South Korea and Taiwan. This offers the possibility of the transfer of high-tech
skills and know-how.
■
Vietnam is pressing ahead with the privatisation of state-owned enterprises and the
liberalisation of the banking sector. This should offer foreign investors new entry
points.
Threats
■
Ongoing trade disputes with the US, and the general threat of American
protectionism, which will remain a concern.
■
Labour unrest remains a lingering threat. A failure by the authorities to boost skills
levels could leave Vietnam a second-rate economy for an indefinite period.

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Industry Forecast
Table: Vietnam IT Industry - Historical Data And Forecasts (VNDbn)

2010 2011 2012 2013f 2014f 2015f 2016f 2017f
IT Market Value 36,898 45,404 52,773 62,082 70,836 80,399 90,746 102,126
o/w Hardware 27,305 33,372 38,261 44,389 49,939 55,877 62,161 68,935
- PC 22,117 27,098 31,374 36,754 41,350 46,378 51,594 57,216
- Servers 2,457 3,003 3,443 3,995 4,495 5,029 5,594 6,204
o/w Software 3,051 3,868 4,630 5,610 6,593 7,708 8,961 10,378
o/w Services 6,542 8,165 9,882 12,083 14,303 16,814 19,624 22,812
IT Market, % of
GDP 1.86 1.79 1.79 1.87 1.90 1.92 1.93 1.93
f = BMI forecast. Source: BMI.
BMI forecasts Vietnam will be one of the fastest growing IT markets in APAC over the medium term,
albeit from a low base, but the IT sector will account for a growing share of GDP over the duration of our
five-year forecast to 2017. We expect the IT market in Vietnam will expand to VND62,082bn in 2013, an
increase of 17.6% from VND52,773bn in 2012. We expect strong growth to continue over the medium,
term with a CAGR of 14.1% from 2013 to 2017, with the value of the market reaching VND102,126bn in
2017. There will be a double-digit CAGR for all three segments of the market. However, we expect
software and services growth to outperform hardware and account for an increasing share of the total
market over the five years to 2017.
The major trends driving this strong growth include increases in PC penetration - driven by the supply of
cheaper hardware from Chinese vendors and a new generation of devices running Windows 8. Supporting
this trend will be moves by retailers to partner with banks in credit provision for PC purchases,
improvements in network infrastructure and rising real incomes. Government spending and policy will also
add to growth, through procurement initiatives, investments in hi-tech industrial parks and policies designed
to boost the sector such as improvements to IT education and security certification schemes for firms.
Despite global economic headwinds presenting a risk, Vietnam's software development and outsourcing

services firms are positioned to benefit from large foreign enterprises seeking lower cost locations over the
medium term.
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2013 Outlook
Despite a small downward revision by BMI to its
macroeconomic outlook for Vietnam in 2013
conditions remain supportive of IT market
expansion. We forecast real GDP growth will pick
up to 5.3% in 2013 from 5.2% in 2012, however it
should be noted that the forecast for 2013 has been
revised down from 7% since the Q213 update. There
was a small drag on retail spending in H113 due to
limited access to credit, however partnerships
between banks and retailers have returned the market
to faster growth from mid-2013. Government
spending is expected to increase by 6.2% in real
terms, again up from 2012, and further, we expect IT
spending growth to outpace overall government
spending due to the policy goal of developing the
sector. This is evidenced by the Ministry of
Information and Communication's August 2013
proposal to allocate at least 2% of the state budget to boosting the IT sector each year.
BMI expects strong sales in the retail PC market to continue through 2013, following a small dip in H113
as retailers moved to partner with banks and ensure credit is available for big ticket purchases. The market
will gain additional momentum from the impact of new vendors entering the market and existing vendors
releasing new models, including Android tablets and Microsoft Windows 8 based tablets, hybrids/
convertibles and ultrabooks. Most recently, the influx of low-priced Chinese own-brand tablets has
deepened the market and vendors in the notebook category have been lowering prices to compete with this
influx, which has helped make devices more affordable and boosted sales.

Government spending and PC subsidy programmes will be supportive of the PC market in 2013 as the
government continues to roll-out IT modernisation programmes. The government has been spending heavily
on IT, with around 50% of this going to hardware in recent years. It has also spent heavily on licensing
software used by government agencies, but in 2013 the Ho Chi Minh City government is beginning a push
to increase the utilisation of open-source software, which could be replicated elsewhere.
Industry Trends - IT Market
2010-2017
f = BMI forecast. Source: BMI.
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Another area of the market performing strongly in 2013 is the outsourcing services market. Several pieces
of research have shown that Vietnam is now the first choice for Japanese enterprises looking to outsource
functions, primarily based on the cost advantages offered. The majority of Japan's corporate outsourcing is
still directed to China in terms of value, but software and business process outsourcing has significant cost
advantages in Vietnam, as well as a friendly business environment. This could see rapid growth as firms
shift from China to Vietnam and the potential for international demand from elsewhere could sustain the
boom.
Drivers
Government policies and funding are an important part of the sector's development in Vietnam. Policies
include promoting the use of IT by government agencies, citizens and enterprises - as well as promoting the
development of local industry, particularly in software and outsourcing services.
Examples of policies include plans to modernise IT in government agencies and the customs department, as
well as the Tax Administration Modernisation Plan for 2008-2013. A number of government ministries and
organisations, including the Ministry of Education and Training, have also started to promote the roll-out of
cloud services. The government has also promoted the IT industry through policy and incentives to grow hi-
tech parks, both for the construction of IT hardware, but increasingly software and IT services.
A specific IT development initiative is the government's drive to grow the IT services industry over the next
15-20 years. The cost of outsourcing in Vietnam was estimated in 2013 research to be as much as 30%
lower than in China, a fact which Japanese firms were especially aware of. The momentum that could be
garnered from Japanese enterprises shifting business process and software development outsourcing to

Vietnam could see medium term increases from European and North American demand.
However growth will depend on government progress on various business environment issues, including
copyright protection and combating cyber security threats. Further progress in combating software piracy,
which is still reported to be at higher levels than in China, India and Thailand, despite some progress in
recent years, is required. It is also taking steps to increase the penetration of information security
certification by distributing funds to enterprises. In August 2013 it was reported that the government was
investing US$42mn in the creation of the National Centre for Network Security Technology. The
government is also updating the Law on Information Security, which closed for public comment in July
2013, as it looks to improve the cyber security environment including combating attacks originating in
Vietnam.
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Improvements to supporting infrastructure are also driving IT market development. Telecoms operators are
investing in the expansion of both wireline and wireless broadband network infrastructure to rural areas, as
well as upgrading capacity of urban infrastructure and improving backbone networks. Additionally,
telecoms operators such as Viettel are emerging as significant distribution channels for notebooks as
vendors seek tie-ups. In a country where PC penetration remains low, particularly in rural areas,
government digital divide programmes to boost internet and digital utility in rural areas underpin
addressable market growth and open PC ownership to a growing number of rural inhabitants.
Tariff reductions, particularly the ASEAN ones, have contributed to lower prices and are boosting PC sales.
However, the new China-ASEAN free trade agreement offers both opportunities and challenges to vendors,
given the growing presence of low-cost Chinese vendors in the Vietnamese market. Reports from Q113
indicate that international vendors have suffered in particular against the supply of cheap own-brand
Chinese tablets. Local dealers are promoting the devices because of the margins available, but even with
this mark-up they are proving a big-hit and hurting sales of traditional notebooks.
Segments
In Vietnam the government is a key IT spending vertical and accounts for around 30% of total Vietnamese
IT spending, with high levels of investment in hardware. Spending has continued to grow both at central
and regional government level. Most recently in April 2013 the Ho-Chi Minh City authority announced
plans to spend VND300bn (US$14.3mn) on developing e-government capacity. It will also focus on

replacing out of date hardware and improving network security in 2013. An additional feature is the
authority's intention to work with local small and medium IT enterprises where possible, rather than
immediately turning to large IT vendors. Spending in 2013 is a marked increase over the 2005-2012 period
when the city authority carried out 1,012 projects with a total spend of VND665bn.
Large Vietnamese companies are the most likely to buy packaged software from multinationals, which have
only around 25% of the local software market. In the large corporate sector, growing demand for digital
infrastructure projects in segments such as banking, telecoms and energy has attracted global IT services
leaders, such as IBM, to invest in Vietnam. Foreign investment, particularly by Japanese companies, in call
centres and other areas will help to grow the market. The banking and finance sector is a promising area for
database software and one where foreign companies have done well. Spending opportunities in the finance
segment will be driven by regulatory compliance, due to regulations such as Basel II, HIPPA and the
Sarbanes-Oxley Act, and quite likely by new regulations introduced in the wake of the global financial
crisis.
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Smaller enterprises have a lower penetration of enterprise software, including ERP and security software,
but due to price sensitivity favour local solutions. The SME market is an area of the market in which
vendors can achieve growth as SME awareness of the benefits of IT utilisation increase, encouraged by
government initiatives to modernise firms and improve international competitiveness. However, vendors
will have to face the challenge of enterprises that are constrained by low budgets and lack of access to
credit. Companies are looking for software that will help boost performance and operational efficiency.
Promising SME verticals include discrete manufacturing and consumer packaged goods, as well as hotels
and property management. The solution areas with most demand currently include security software and
key applications such as CRM, ERP and HR management.
An increasing number of Vietnamese companies have shown an interest in and willingness to use cloud
services, although the market is only in the early stages of development. In the short term weaknesses in
telecoms infrastructure - in terms of reach and capacity - will limit cloud service adoption, but this barrier
will erode over the medium term. The government has also got involved in encouraging the development of
this business model in Vietnam and new cloud computing offerings and increased competition in this
segment should fuel further demand from end-users to utilise this technology.

Summary
Overall, the hardware market is anticipated to grow from VND44,389bn in 2013 to VND68,935bn in 2017,
with computer sales rising from VND36,754bn to VND57,216bn over the same period. Software spending
should rise from VND5,610bn to VND10,378bn and IT services from VND12,083bn to VND22,812bn over
the forecast period.
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Broadband
Table: Telecoms Sector - Broadband - Historical Data And Forecasts

2010 2011 2012e 2013f 2014f 2015f 2016f 2017f
No. of internet users ('000) 26,905 31,159 31,470 32,100 32,742 33,397 34,064 34,746
No. of internet users/100 inhabitants 30.6 35.1 35.1 35.4 35.8 36.1 36.5 36.9
No. of fixed broadband internet subscribers ('000) 3,644 4,085 4,775 4,966 5,115 5,218 5,322 5,428
No. of fixed broadband internet subscribers/100
inhabitants 4.1 4.6 5.3 5.5 5.6 5.6 5.7 5.8
e/f = BMI estimate/forecast. Source: BMI, VNNIC
According to data provided by the Vietnam Internet
Network Information Centre (VNNIC), there were
31.3mn internet users in Vietnam at the end of
November 2012, up from 30.6mn in 2011. Vietnam's
internet sector continued to exhibit slower growth in
2012, continuing on from the trend seen in 2011.
The average monthly growth rate for 2011 was
1.1%, which was lower than the growth average in
2010 (1.4%). The first 11 months of 2012 saw even
weaker growth, with an average m-o-m growth rate
of just 0.2%. Given that the number of 3G
subscriptions has surged in the past year, it is
possible that the VNNIC does not take into account

mobile internet users in its definition.
Fixed internet services are experiencing muted
growth due to the higher cost of ownership as
consumers need to purchase personal computers,
namely desktops and notebooks. There has been no explanation for the sudden decline in subscriber growth,
but market saturation is likely to play a significant role. We now expect 32.1mn internet subscribers in
Vietnam at the end of 2013, a penetration rate of 35.4%. We expect this number to increase to 34.7mn by
end-2017, a 36.9% penetration rate.
Industry Trends - Broadband
Sector
2010-2017
e/f = BMI estimate/forecast. Source: BMI, VNNIC
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Although the internet user penetration rate is expected to be approaching saturation in major cities and
towns, rural Vietnam remains comparatively untapped as a result of consumers' lower purchasing power.
However, expansion into these areas is costly and the return on investment is not as attractive. Mobile
internet services are a more efficient way to capture customers in rural areas.
Vietnam's fixed broadband subscriber market grew by 22.8% in 2010, which was a significant slowdown
from 44.8% in the preceding year. The market registered growth rates of 150.3% in 2007 and 58.3% in
2008, but the higher growth momentum could be attributed to a low-base effect.
Like the overall internet sector, Vietnam's broadband industry is experiencing a slowdown. There were
4.3mn broadband subscribers at the end of November 2012, up by 8.0% y-o-y. The average monthly growth
rate in the first 11 months of 2012 was 0.5%, down from the 1.0% in the whole of 2011. This was due to the
contractions in the months ended June 2012, September and November 2012. We have raised our
broadband forecasts this quarter, however, in light of strong growth reported in the ministry's subscriber
figures. According to MIC, there was a surge in broadband subscribers in end-2012, and, by end-March
2013, there were 4.8mn subscribers in the country.
Although Vietnamese telecoms companies continue to deploy broadband services such as fibre-to-the-x,
affordability and coverage remain key concerns in the emerging market. Furthermore, demand for

traditional fixed broadband services is increasingly under threat from mobile alternatives due to a lower cost
structure. While we believe there will be limited growth potential for the fixed broadband industry in
Vietnam in the near future, we retain an optimistic view in light of Vietnam's growing affluence and
expanding middle class. While next-generation mobile technologies LTE and WiMAX could cannibalise
demand for fixed broadband solutions, companies could generate consumer interest by introducing
bandwidth-intensive services such as IPTV or target businesses by offering bundled packages such as cloud
solutions.
We expect the growth rate of the Vietnamese broadband market to decline in the next few years as
consumers opt for mobile alternatives. That said, declining prices of products and services should help the
sector to grow by an average of 2.0% between 2013 to 2017 to bring the total number of fixed broadband
subscribers in Vietnam to 5.8mn by 2017.
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Macroeconomic Forecasts
Economic Analysis
BMI View: Although we expect the Vietnamese economy to record yet another quarter of sub-par growth in
Q413, we are beginning to see potential for upside surprises to domestic demand over the coming quarters.
Recent data on foreign direct investment inflows, remittances, passenger car sales, and property market
launches, suggests to us that domestic demand is on a nascent recovery, setting the stage for stronger 2014
growth.
The general consensus is expecting the Vietnamese economy to suffer yet another quarter of sub-par growth
mainly due to subdued external demand and the lack of progress on banking sector reforms. This is closely
in line with our view that real GDP growth will come in at just 5.3% in 2013, a slight improvement from
5.2% in 2012. Looking ahead to 2014, however, evidence of improving macroeconomic fundamentals in
Vietnam (especially with regards to the outlook for domestic demand) suggests to us the balance of risks to
our growth forecast of 6.0% is gradually tilting towards the upside.
Robust Remittances Could Boost Domestic Demand
Vietnam - Unrequited Transfers, US$mn
Source: BMI, Asian Development Bank
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Remittances: According to estimates published by the World Bank, the Vietnamese economy is on track to
record a bumper year for remittance inflows. The country is expected to receive US$10.6bn in remittances
from Vietnamese citizens working abroad, a robust 6.5% increase from 2012. Crucially, we believe that
remittance inflows will remain strong over the coming quarters as macroeconomic conditions in Vietnam
continue to improve. Growing confidence in the stability of the Vietnamese dong should also help to
encourage Vietnamese workers abroad, to a certain extent, to remit a larger share of their earnings back
home. We believe that this will help to boost domestic demand while providing support for the currency.
Foreign Direct Investment: Total foreign direct investment (FDI) inflows are also set to surpass the
government's full-year target of US$13bn, after data released by the Ministry of Planning and Investment
showed that inflows surged by 19.5% year-on-year (y-o-y) growth over the first eight months of the year.
The strong reading chimes with our view that the country's solid long-term growth story should continue to
attract foreign investors over the coming years.
Automobile Sales: We are witnessing signs of a robust recovery in automobile sales, a sign that pent-up
domestic demand is beginning to rebound. According to the Vietnam Automobile Manufacturers
Association (VAMA), September vehicle sales of its members surged by 20.6% year-on-year (y-o-y),
exceeding our already bullish forecast of 12.5% for the year (see 'Bullish On CV Sales In The Medium To
Long Term', October 14 2013).
Vietnam Information Technology Report Q1 2014
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Developers Eyeing Property Market Rebound
Vietnam - Real Estate Index
Source: BMI, Blooomberg
Property Market: Meanwhile, we see increasing evidence that the Vietnamese property market may have
bottomed out (see 'Early Signs Of A Recovery, But No Property Market Boom In Sight', August 14 2013).
According to a quarterly report published by real estate agency CBRE Vietnam, the number of new
launches surged by 12% y-o-y in Q313. Anecdotal evidence from the local media suggests to us that
demand for real estate following the sharp decline in prices since 2011 may be recovering. To be sure, we
maintain our view that we are unlikely to see a property market boom given the healthy pipeline of new
units that will come online in 2014. Nonetheless, we acknowledge that consumer confidence is recovering

and we could potentially see some upside surprises to domestic demand in 2014.
Expenditure Breakdown
Private Consumption: We expect private consumption to grow at a relatively resilient pace of 5.0% in
2014. However, we note that the risk of further bankruptcies among SMEs could potentially lead to
widespread job losses, especially in export-driven sectors. Uncertainties over the outlook for employment
could, in turn, prompt households to cut back on spending.
Vietnam Information Technology Report Q1 2014
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