Summary of Political Doctrine thesis: Quality of current reporting activity in the Mekong delta region

MINISTRY OF EDUCATION
AND TRAINING

HO CHI MINH NATIONAL ACADEMY
OF POLITICS

ACADEMY OF JOURNALISM AND COMMUNICATION

PHAM TUYET LE

QUALITY OF CURRENT REPORTING ACTIVITY
IN THE MEKONG DELTA REGION
Department: Political Science
Major: Ideology
Code number: 9 31 02 01

SUMMARY OF POLITICAL DOCTRINE THESIS

Science instructor: Assoc. Prof. Dr. Ngo Van Thao
PhD. Ha Thi Binh Hoa

HA NOI - 2018


Thesis completed at:
ACADEMY OF JOURNALISM AND COMMUNICATION

Science instructor: Assoc. Prof. Dr. Ngo Van Thao
PhD. Ha Thi Binh Hoa

Reviewer 1: Assoc. Prof. Dr. Nguyen Viet Thong

Reviewer 2: Assoc. Prof. Dr. Nguyen Minh Tuan

Reviewer 3: Prof. Dr. Luong Ngoc Vinh

The thesis is presented at the Board of thesis evaluation committee
Place:
Time:

Thesis could be reviewed at:
- National Library
- Library of the Academy of Journalism and Communication


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INTRODUCTION
1. Positioning the topic
Ideological work is a purposeful activity of a class, a political party
that aims to build, develop, perfect and popularize ideology among the
masses, encourage the masses to participate social activities for the benefit
of the class. In the history of mankind, since the emergence of class and
class struggle, the ruling classes have carried out the work of thought, the
argument for the existence of the social system, the protection of the
interests of the class .
The ideological work of the Communist Party is to build, develop,
perfect the ideology of the working class, create the foundation for the Party;
popularizing and spreading the ideology of the working class, the working
people and the masses, attracting them to participate in the fight for and
protection of the government, building socialism and advancing to the
master communist meaning. In terms of content, position, role, thought,

work is the most frequent, continuous and important task in all the
revolutionary stages under the leadership of the Party.
Ideological work consists of three forms: theoretical form,
encouragement and communication. Theoretical formulation includes
research activities, propagation of theories, and the study of political theories
in order to establish, develop and perfect the ideology. The dissemination of
communication in various forms propagates the ideology, views, ways of the
class, the political party in society. Promotional behavior is the
encouragement, promotion, mainly through direct means, calling and
organizing the masses in actual action. Communication is one of the basic
activities of thought. The results of the theoretical research, the ideology,
policies and the Party's perspective through communicatin have come to the
masses and become great material forces through the activities of millions of
people.
Oral communication is an integral part of the work of ideology.
Together with other parts of ideology, oral communication and the activities
of counselor board contributes importantly to the communication of
Marxism-Leninism, Ho Chi Minh's thoughts, views and guidelines of the
Party, policies and law of the State in society, contributing to the
development of the dialectical material worldview, scientific methodology,
ideology, sentiment, personality, lifestyle, for cadres, party members and
people, creating changes in cognition and with encouragement, creating the
self-conscious, active and creative actions of the majority of people in the
cause of national construction and defense. Oral communication is also a
leading tool in the struggle to defend the ideology of the Party, criticize and


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reject wrong views, defeat all conspiracy, anti-enemy tactics of the enemy
forces in the field of ideology.

In communication system, oral communication is one of the forms
conducted by oral communication through direct communication. Thanks to
the direct communication between the speaker and the listener, oral
communication has outstanding advantages over other types of
communication for its attractiveness, lively, informative, fighting,
persuasive, confidentiality, interactivity and ability to conduct dialogue.
Today, although the media is more modern, popular and convenient, oral
communication is still an effective and irreplaceable form of
communication.
Oral communication is implemented by the Board of Directors,
established, led, organized and directed by the committees. Under the
leadership of party committees, reporter disseminates views, guidelines of
the Party, policies and laws of the State, announces current affairs, policies,
answers problems in awareness, grasp and counter to timely reflect the
situation of the thoughts and aspirations of the masses for the Party
committees; Fighting, criticizing misconceptions ... As well as other areas of
activity, the quality of reporting activities is a decisive factor for the
effectiveness of oral communication and the work of ideology in general.
The quality of reporting activities depends on many factors, especially the
quality and capacity of reporter and the leadership and management of the
leadership and management. In the context of complicated international and
domestic situation; the explosion of global information and the blossoming
of social networking sites, as the ideological struggle on the communication
front is increasingly complex and urgent, the improvement of the quality of
reporting activities is directly to the quality and effectiveness of the
communication system, contributing to improve the quality of ideological
work of the Party in the current period.
Mekong Delta Region, also known as the Southern Delta or the South
West, has 12 provinces and one city (Can Tho) directly under the Central
Government; has a natural area of 40,548 km2, equal to 12.25% of the

natural area of the country. There is a 743 km long coastline; It has more
than 340 km of border with Cambodia; There are two island districts, Phu
Quoc and Kien Hai. The population in the area is 17.55 million people, of
which the Kinh have 16,036,217 people (accounting for 91.91%). The ethnic
Khmer, Hoa and Cham have 1,411,049 people. Intercross between peoples
and cultures creates richness, diversity and cohesion among people. The
important position of the region in socio-economic development, security
and defense of the Fatherland is high requirements and characteristics of


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nature, socio-economic, ethnic, religious and foreign. ... of the region have a
strong impact on oral communication and reporting activities in the area.
Over the past years, the activities of the reporters in the Mekong River
Delta Region have achieved certain results, played a significant role in
adopting the Party's undertakings and policies as well as the State's policies
and laws to officials, party members and the people. At the same time, wordof-mouth activity among reporters are still limited, the quality is not high,
not meeting the requirements of ideological work in the new situation.
Researching to find solutions to improve the quality of reporting activities in
the Mekong Delta Region is a necessary issue of ideological work in the
present period.
For the reasons mentioned above, the author chooses the issue
"Quality of current reporting activity in the Mekong Delta Region" as a PhD
thesis on Politics, majoring in ideology.
2. Purposes, research mission
2.1. Purpose
Based on theoretical and practical aspects of the reporting activity, the
dissertation proposes directions and solutions to improve the quality of
current reporting activity in the Mekong Delta Region.
2.2. Research mission

- An overview of different researches related to the topic, the findings
on the research results and the direction of the research.
- Summarize and clarify some basic theoretical issues of oral
communication, reporters and reporting activities, develop tools for
evaluating quality and propose directions and solutions for improving the
quality of reporting activity in the Mekong Delta Region.
- Assessing the reporting activities, the issues raised towards the topic
of improving the quality of reporting activity in the Mekong Delta Region.
- To propose orientations and solutions to improve the quality of
reporting activity in the Mekong Delta Region.
3. Research subjects and the scope of study
3.1. Research subjects
The dissertation studies the theoretical and practical issues raised in
the oral communication and the quality of reporting activity in the Mekong
Delta Region.
3.2. Research scope
In terms of content, the dissertation focuses on the quality of activities
of the reporters of the Party Committee in the Mekong Delta Region
(including provincial and district level reporters).


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Study time: Study and investigate the quality of reporting activity in
the Mekong Delta Region from 2012 to 2017.
Space: The dissertation focuses on the actual data on provincial and
district reporters in Bac Lieu, Ca Mau, Soc Trang and Can Tho.
4. Rationale and research methods
4.1. Rationale
Theoretical basis of the thesis is the views of Marxism-Leninism, Ho
Chi Minh Ideology on ideological struggle. Resolutions, directives,

conclusions of the Central Committee, the Politburo, the Secretariat of the
Party Central Committee on criticism of hateful views on ideologicaltheoretical issues, protection of private foundations Marxism - Leninism, Ho
Chi Minh Ideology. The writings and articles from leaders of the Party, the
State, the military, and the results of research of domestic and foreign
scientific researchers related to the topic.
4.2. Methodology and Research Methods
Methodology: The thesis based on the methodology of MarxismLeninism: dialectical materialism and historical materialism.
Research Methods: To fulfill the purpose, the thesis research task uses
the following research methods:
- Analytical and synthesis methods: Study the Party's documents,
policies and laws of the State, documents of the Central Committee for
Communication and Training, annual reports of the Communication and
Education Department at all levels, documents, articles, journals, scientific
works in the country and abroad ... related to the thesis.
- Logical and historical methods: Logical method focuses on finding
the relationship of nature, necessity, rules of issues related to the research
subject. The dissertation presents the issue in chronological order so that the
ideas and views of the oral communication and reporting activities can be
seen through historical periods.
- Statistical, comparative and observational methods: The thesis
summarizes the data related to the activities of the reporters. At the same
time, it applied comparison and observation methods to ensure the reliability
of the data.
- Methodology of practical review and theoretical research: Starting
from the practical research of reporters as a basis for combining general
theoretical research related to the topic to build theoretical framework,
evaluate the situation in order to propose new directions and solutions of the
thesis.

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- Methods of sociological investigation: Consult with experts and
scientific instructors to create questionnaires, representative samples to
investigate cognitions, assessments, views of objects related to the reporting
activities; Data collection and analysis by processing sociological
questionnaires.
- Method of interviewing experts: Apply interviews and direct
communication with leaders, management of reporters at Communication
and Training Centers, communication centers in some provinces of Mekong
Delta Region on the contents related to the activity of the reporter at the
grassroots, thereby investigating the issues related to the thesis.
5. New contributions of the thesis
From the perspective of scientific thought, theses contribute to clarify
the concept of reporters and the quality of reporting activities, develop a
system of criteria for evaluating the quality of reporting activities from the
level of actual activities to the professional activities of each reporter. Quality
of reporting activities from a team level and from an individual perspective.
The thesis has generalized, analyzed, clarified the scientific basis,
reviewed the situation and identified the issues raised in the reporting activities
in a territory with many specific characteristics. The dissertation proposes and
explains the scientific basis of the directions and solutions to improve the
quality of reporting activities in the Mekong River Delta Region. From the
perspective of research and development, it is the process of summarizing
reality, contributing to the enrichment of science on ideological work.
The research results of the thesis are of reference value to those who
work in the work of the reporting activity in general.
6. Theoretical and practical meanings of the thesis
- The thesis clarifies the theoretical and operational issues of reporting
activities, the quality of reporting activities, defines the criteria for assessing
the quality of reporting activities in terms of scientific thought. With the

results of thesis research can be used as a reference in the study of teaching
activities specialized in ideology, management activities of cultural thought.
- From the assessment of the real situation, the thesis set out the
direction and solutions to improve the quality of reporting activities in line
with the characteristics of the current Mekong Delta Region. The study of
current situation and solutions provides a scientific and practical basis for
committees at the same level in the Mekong Delta to work out a practical
problem in oral communication, the amount of reporting activities and the
development of the area.


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- The research results of the dissertation can be used as reference
materials for committees at all levels, department of communication,
political training centers of districts, towns in the Mekong Delta Region in
organizing, directing and building , development of reporting team and for
improving the quality of reporting activities in the area.
7. Structure of the thesis
The thesis includes: Overview, 4 chapters (12 periods), conclusions,
list of research works of the author, list of references and appendices.
Chapter 1
OVERVIEW OF RELATED STUDIES
CONCERNING THE RESEARCH TOPIC
1.1. Outline the main results of the published research
1.1.1. Overseas studies related to the topic
So far, there have been many overseas studies on oral communication
and reporting activities at different angles. Here are some prominent works:
- I.Ia-Blinôp in "The Art of Talking of Communicators", (Translator:
Nguyen Ngoc Lu), Publisher of Culture - Art, (1962). E.Phantom in "The Art
of Speaking" (1976), Marxist-Lenin Textbook Publishing House, Hanoi. X.I.

Brunelitren in "The Ideological Action of the Communist Party of the Soviet
Union" (ed.), Theoretical Information Publisher (1982). M.M. Rahulanun in
"Oral Communication: Theory - Organization - Method" (1983), MarxistLeninist Textbook Publishing House, Hanoi. E.A. Nôgin in the work "The
Art of Speech", Marxist-Lenin Textbook Publishing House (1984). Raymond
De Saint Laurent in "Public Speaking" by Culture and Information
Publishing House, (2003). Officials of the Central Committee of
Communication and Training of the Communist Party of China published
"The Communication of Ideological Work in the New Age", National
Political Publishing House, Hanoi, 2005. Tran Khang - Le Cu Loc (editor),
(2005), in the book "Comprehensive Review of the Communist Party of
China”, National Political Publishing House, Hanoi.
1.1.2. Domestic research works concerning the reporting activity
In terms of ideological work, communication work and direct
communication, there are many authors and works referring to the content,
method, mode, organization and operation of the field.
The author Dao Duy Tung (1999), in the book "Some Problems in
Ideology", National Political Publishing House, Hanoi. Author Luong Khac
Hieu (Editor) (2008), In "The Principle of Ideological Work" Volume 2,
National Political Publishing House, Hanoi. Author Ngo Van Thao (editors),


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(2008) , in "The Practice of Communication", Culture and Information
Publishing House, Hanoi, Central Committee for Communication and
Training, (2009), " Author Pham Tat Thang in "Renovation of ideology,
theories in the new situation", (2010), National Political Publishing House,
Hanoi. Dinh Thi Mai's dissertation on psychology by Ho Chi Minh's
dissertation on morality of reporters, University of Social Sciences and
Humanities, Hanoi, (2013). Luong Ngoc Vinh in his article "Oral
communication in the context of globalization and international integration"

, Journal Newspaper o pellet, 02, February 2015. Bui The Duc in the article
"The role of oral communication for image and national brand development
in Vietnam", Journal of Speakers, No. 05 , May 05, 2016.
Doctor of Political Science Le Mai Trang, "Renovation of Party
communication to meet the requirements of international integration in
Vietnam" (2016).
Regarding the activities of the reporters, many authors have
mentioned the fields of contents, methods and art of speeches.
The topic of "Capacity Building for Practitioners in Hanoi", (2003)
and "The Art of Speech", by Luong Khac Hieu, (2005), National Political
Publishing House, Hanoi. Hoang Quoc Bao in the book "Learning methods
of Ho Chi Minh communication revolution", (2006), Ho Chi Minh National
Political Theory Publishing House. Ngo Van Thao (editor), (2008), in the
document "Oral communication, reporter", Labor and Social Publishing
House, Hanoi. PhD thesis on Politics of author Vu Minh Thuc "Reform of
oral communication in grassroots units of the People's Army of Vietnam"
(2008). Nguyen Chi My in his article "Some thoughts on innovating the
current method of communication," Journal of Journalists, No. 02, February
2009. Ha Thi Binh Hoa (ed.), (2010), in the book "Psychology of
communication”, Political Publishing House - Administration, Hanoi.
1.2. Studies on oral communication and reporting activities in the
Mekong Delta Region
Up to now, there have been many researches, including reports on
scientific topics, seminars, books, textbooks, dissertations, scientific articles
published in magazines and information. The topic is related to the quality of
oral communication and the quality of reporting activities.
Regarding the quality of oral communication and reporting activities:
In 8/2017, the Department of Communcation hosted seminars in Ho Chi Minh
City and Da Nang, the results of the seminar was summarized in the enewspaper of education and training. The author Pham Huy Ky in his article
"Types of communication and standards for evaluating the quality and

effectiveness of communicaiton activities", Thematic Information, No. 3/2014.


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Author Luong Ngoc Vinh in the article "Improving the quality of
communicaiton systom of the Party in the new era", Journal of Rapporteur,
No. 07, July 2015. Discussing the quality of oral communicaiton activities, by
Tran Quang Nhiếp in the article "Improving the quality of oral communication
in the new period", Journal of Rapporteur, No. 07, July 2013. The book
"Ideological and cultural work at the district level" by Dr. Dao Duy Quat
(Editor) National Political Publishing House, Hanoi, 2000. By Nguyen Chi
My, in the article "Improving persuasiveness in oral communication today",
Journal of Rapporteur, No.10, 10/2013. The author Nguyen Chi My, with the
article "Some Thoughts on the Current Method of Communication," Thematic
Information, No. 3/2014. Author Luong Khac Hieu in his article "Promoting
the Oral Communication in Ideological Work", Journal of Rapporteur, No.
08, August 2013.
On enhancing the quality of oral communication activities, reporters in
sectors and localities with remarkable researches: Synthesis "Some results of
word of mouth and activities of reporters in 2016; mission of the year 2017,
Journal of Rapporteur, No. 01, January 2017. Articles in the proceedings of
the conference "Improving the quality, effectiveness of oral communication
and activities of the reporting team. Ho Chi Minh City ", (2014).
Oral communicaiton activity and reporting activities in sectors, levels,
subjects.
Regarding reporting activities in the military and police have some
remarkable posts. The author Nguyen Trong Nghia in the article
"Continuing to innovate, improve the quality and effectiveness of oral
communication activities to meet the requirements of the whole army,"
Journal of Rapporteur, No. 10, October 2017. The author Ho Ba Vinh in his

article "Building a team of military reporters to meet the requirements of
training in the new situation", Journal of Rapporteur, No. 4, April 2016.
Author Nguyen Van Tin "Lessons Learned After 10 Years of Implementing
the 17th Directive of the Secretariat of the Communist Party on the Oral
Communication of the Army," Journal of Rapporteur, No. 8, August 2017.
Regarding oral communication activities, the reporters in the police
force, author Dao Gia Bao with the article "Oral communication, activist
reporters contribute to political ideology education, building political skills
for cadres People's Public Security officers, " Journal of Rapporteur,, No.
09, September 2017. Author Lo Mia Lu in the article" Ha Giang improve the
quality of the work of reporters and oral communication ", Thought and
Culture Magazine, No. 8/2006. Discussing the quality of the program,
mobilizing religious people, author Tran Van Math in the article "The
communication and mobilization of ethnic religions in Nam Dinh", Journal


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of Education, No. 10/2009. Author Pham Huu Kien in the article
"Renovation, improve the quality of oral communication in Quang Ninh",
Journal of Communication, No. 01/2013. Author Dam Van Vuong in the
article "Improving the quality of oral communication at the Thai Binh Party
Committee in the current period," Journal of Rapporteur,, No. 11, November
2013. Author Nguyen Thanh Quang in his article "Improving the quality and
effectiveness of oral communication in Da Nang city", Electronic version of
Journal of education, January, 1977. The author Nguyen The Thang in the
report "Bac Ninh improve the effectiveness of communication on learning
and follow the ideas, ethics and style of Ho Chi Minh", Journal of
Rapporteur,, No. 9, September 2016. By Nguyen Van Tuan, with the article
"Hoa Binh province: 10 years of implementing the Instruction 17-CT / TW of
the Secretariat of the Party Central Committee in reporting activities",

Journal of Rapporteur,, No. 5, May 5 2017. Author Pham Hong Cam in the
article "Quang Ninh renewal content, method of reporting, oral
communication", Journal of Communication, No. 7/2017.
The research on ideology in general, oral communication and
reporting activity in particular has helped the author better see the role and
importance of oral communication and reporting activities in the field of
Ideology; the need to consolidate, strengthen and build the reporting team to
meet the requirements and tasks; Renovation of content, mode of operation,
improvement of the quality of reporting activities as an organization, team of
activities as well as quality and capacity of each reporter. The above research
is a source of reference for the author to selectively inherit, set out the
direction and basic solutions to improve the quality of reporting activities of
the current Mekong Delta Region.
1.3. Researches on the quality of oral communication, the ability
of reporters and the quality of reporting activities in the Mekong Delta
Region
The issues of the Mekong Delta Region as well as the oral
communication, the reporter activities of the region to date have not
discussed in many researchs. Within the scope of the review, the author
presents the results of research on a number of fields and angles as follows:
1.3.1. Studies on the Mekong Delta Region
The book "The South of the past and present" by many authors, Ho
Chi Minh City Publishing House (1999). Son Nam in his book "Access to
the Mekong Delta", Ho Chi Minh City Youth Publishing House, (2000).
Book of Ho Chi Minh City Historical Association "Southern Ministry of
land and people" (Volume I and Volume II) of Youth Publishing House
(2004). Author Vu Minh Giang (editor), in "History of the South Vietnam",


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World Publisher, Hanoi (2006). In 2011, the Central Committee and the
South Western Steering Committee issued the "Outline of communication
among ethnic minorities and religions in the Mekong River Delta in the
2011-2015 period".
1.3.2. On the quality of oral communication, reporting activities in
Mekong Delta Region
The research on oral communication, the reporter of the Mekong
Delta is not much, including the following works:
Dr. Dang Tri Thu, PhD in Political Science, "Mobilizing the Khmer
ethnic groups in communist-run communes, wards and townships in the
present-day southwest," Ho Chi Minh National Political Academy , Hanoi
(2012). Author Nguyen Hong Ve has some articles on oral communication,
reporter activities in Ca Mau. In the article "Ca Mau Reporter - The Force
Maintained The Groundwork For Basic Thought Work", Journal of
Communication Department, September 2008. Author Nguyen Hong Ve in
the article "Some thoughts on" reporting profession "in the current period",
Thematic Information, No. 3/2014. Author Ho Van Hoang in his article "The
Role of Rapporteurs for Sustainable Development", Journal of Ideology Culture, 10/2004. Author Bui Thuy Ngoc Han in the article "Renovation of
the content and mode of operation of the current Ben Tre provincial
commissioner," Journal of Communication Department, April 14, 2014.
Author Tran Binh Trong with the article "Strengthening oral communication
and activities in Mekong Delta Region, reporters meet the requirements and
tasks in the new situation", Communication Department website of Tra Vinh
provincial Party Committee, 2016.
1.4. Assessment of the results achieved and issues that need
further study
1.4.1. The results
The above-mentioned domestic and foreign research studies clearly
state the most basic contents of the reporters' activities. Many researches
have basically mentioned the purpose, requirements, content, method and

mode of operation of the reporter. A number of projects have mentioned the
task of reforming the reporters' activities in the current period. These are
important suggestions for the authors to continue to research and propose
appropriate solutions for improving the quality of current reporting activities
in the Mekong Delta Region.
Theoretically, previous researchs have confirmed the position, role
and importance of the reporters in the work of ideology of the Party. . It is a
special type of communication, expressed through direct communication


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between communicators. Researchers have studied, commented on the
requirements, content, methods of oral communication and activities of the
reporter suitable for each target group. Research studies have confirmed that
oral communication is a purposeful activity of the Communist Party under
the leadership of the Party committees, the Steering Committee of the
Communication and Education at all levels, the direct performers are the
newspapers the prosecutor. In particular, the scientific work has suggested
the direction and solution in accordance with practical requirements. A
number of studies on the Mekong Delta Region have shown the
characteristics of the southern area. The situation of ideological work
(theoretical education, communication, etc.) in recent years and the
advantages and disadvantages of communication and reporters. These are the
important theoretical and practical basis for the author to study and apply the
basic solutions to improve the quality of current reporting activities in the
Mekong Delta Region.
Practically, the works have studied the activities of oral
communication, reporting activity as an activity of the organization,
coordinate forces and professional activities of communication, the art of
rhetoric, ... of reporters. Some researches have mentioned oral

communication and reporters in some localities. Research on the quality of
reporting activities, many authors have pointed out criteria for quality
assessment, such as leadership, direction, organization, training, professional
training and conditions. as well as the inspection and supervision of
reporting activities.
Regarding research on oral communication and quality of reporting
activities in the Mekong River Delta, although there are not many works,
studies have identified the status of oral communication and reporting, the
quantitative and qualitative requirements of the staff; To set orientations and
solutions for improving the quality of oral communication and reporting
activities, suggesting the thesis authors study the topic in accordance with
the actual conditions of the Mekong Delta....
1.4.2. Issues for further studies
Although research has focused on clarifying the issues related to
reporting activities, there is still a great lack of basic research, total theoretical
basis, quality practice and measures to improve the quality of reporting
activities in the current Mekong Delta. This is the content that the thesis needs
further clarification.
The dissertation should continue with the following orientations:


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First, inherit the research work on reporting, the quality of the
reporter's work and related topics to further clarify the concept of tools such
as reporting activity, reporters’ ability, criteria for assessing the quality of
reporters' activities, factors affecting the quality of reporters as a basis for the
research of the topic.
Secondly, use reasoning in the analysis of the status of the reporter's
activity and the quality of the reporter's activities, the subjective and
objective factors affecting the activities of the rapporteur in the Mekong

Delta; Draw out the advantages, limitations and causes that affect the quality
of activities to overcome the weaknesses that affect the quality of the
reporter in the area. The content is to point out the content that needs to be
addressed to improve the quality of the reporter in the Mekong Delta.
Thirdly, propose directions and groups of measures to improve the
quality of presenters in the Mekong Delta, including enhancing the quality
and capacity of the rapporteur, and as an activity. Organizations need to
strengthen the leadership of the committees at all levels, in accordance with
the specific conditions of the region, to serve the direct political duties of
both provincial and municipal Party committees in the region, contributing
to the improve the quality of reporting activities nationwide in general.
With the above approach, the desire of the thesis is to supplement the
research results that have contributed to the theoretical development when
examining the quality of the reporter's performance as an organization and a
professional activity; Applied to the specific task of the Mekong Delta.
These are the new points of the subject and the new contributions of the
author to the research problem.
Chapter 2
QUALITY OF REPORTING ACTIVITY
- SOME REASONING ISSUES
2.1. Rapporteur and reporting activity
2.1.1. Definition of Rapporteur, Communicator
2.1.1.1. Definition of Rapporteur
Rapporteur is communication force of the Party, which is organized
into a system from the central to grassroots Party organizations, selected by
the Party Committees and issued with recognition decisions. Rapporteurs
are the main force in oral communication, the bridge of the Party and the
masses, which have the task of communicating, educating, guiding ideology,

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assisting beliefs and helping cadres and Party members and the people act
in the Party's line of sight.
2.1.1.2. Rapporteur and Communicator
Rapporteur and Communicator are titles to refer to those who directly
or indirectly propagandize or give speeches to the subjects. The rapporteurs
and communicators work together to become a structured and systematic
communication force from the central to grassroots party organizations,
cadres and party members, intensive with the masses, making internal
information is conveyed smoothly and in time.
2.1.1. Rapporteur’s Activity
2.1.2.1. Definition of Activity
Activity is the mode of human existence in the world, the positive
impact of human activity on reality, the system of collective activity.
Individuals are interrelated to achieve a certain purpose in the social life.
2.1.2.2. Definition of Rapporteur’s Activity
The reporters' activity is one of the important activities in the
ideological work of the Party. It is organized and professionally organized,
with the orientation of the contingent of reporters under the leadership and
direction of the Party, the Party Committee, in order to educate MarxistLeninism and Ho Chi Minh's thoughts, communicate the Party's lines and
policies as well as the State's policies and laws as well as the domestic and
international situation. The unity of thought in the Party, the consensus in
society.
2.2. The quality of Rapporteur’s Activity
2.2.1. Definition of Quality of Rapporteur’s Activity
The quality of the reporter's activity is the level of fulfillment of the
requirements of oral communication aimed at fulfilling the purpose of
ideological work, demonstrating the quality and competence of the
rapporteur and the quality of the team's activities. Group of reporters under
the leadership and direction of the party committees.

2.2.2. Criteria for evaluating the quality of rapporteurs' activities
2.2.2.1. The quality of leadership and direction of the Party committees for
the operation of the contingent team
The quality of leadership is reflected in the level of awareness of the
position and role of the reporter in the field of ideology in general and in
communication in particular. The level of awareness is reflected in the
activeness of the party committee in issuing the leadership decision,
directing the activities of the rapporteur; Concerned with the activities of the


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rapporteur, directed the communication department to manage the contingent
of reporters and organize their activities.
2.2.2.2. Organizational quality, orientation of the team of reporters
The quality of the organization and operation of the team of reporters
is the quality of construction, implementation of the program, the operation
plan and the quality of the supply and orientation of the information to the
team of reporters.
2.2.2.3. Organizational quality, coordination of reporting activities
with other communication activities in the area
The quality of reporting will be enhanced when closely coordinated
with other advocacy activities. This combination aims at overcoming
inherent limitations in comparison with other forms of communication
activities of the rapporteur and promoting the advantages of different types
of communication. This combination will create a spillover effect,
widespread communication content in society.
2.2.2.4. Policies, means to ensure the activities of reporters of
branches and localities
Implementing satisfactory regimes and policies is not only a
manifestation of interest in the reporters' activities, but also a stimulation of

the activeness and creativity of the reporters. On the basis of clearly defining
the powers and responsibilities of the rapporteur, the contents of the policy
regime for the activities of the rapporteur are to facilitate the work of the
rapporteur. The policy of the reporter is the right treatment for the reporters'
labor.
2.2.2.5. Qualities and capabilities of the rapporteur
This is the criteria that speaks for the "quality" of the reporter,
including the quality and capacity of their oral communication. This quality
and capacity is formed primarily by the individual efforts of each rapporteur.
Apart from innate talent, the quality and competence of the reporters are not
always available and invariable, but largely due to training (including selftraining), fostering, through practicing. It also speaks the role and
responsibility of the organization in training, fostering qualities, capacity of
oral communication for reporters.
2.2.2.6. Changes in political ideologies of cadres, Party members and
the performance of political tasks of branches and localities - Criteria for
evaluating the quality of reporters' activities in practice
The changes in the political ideological awareness of cadres and party
members and the results of the performance of political tasks by branches
and localities reflect the results of the reporters' activities. The first change of


15
the mind of the listener is expressed through attentive attentions to the talk.
It is their respectful, loving affection with reporters; Desire to hear the talk ...
These changes can be learned by assessing the attitude of the listener in each
oral session, with the reporter; through regular or unscheduled social
surveys, in conjunction with assessments by the party committees and local
authorities.
2.2.3. Objective factors impact on the quality of reporting
External impacts of the international and regional situation

Situation in the country; The natural and social conditions of the
region that affect the quality of the reporters' activities
The level of awareness, activeness, self-consciousness of the object in
the activities of the contingent team
2.3. The need to improve the quality of reporting activity
2.3.1.The requirements of ideological work in the comprehensive
renovation of the country, promote industrialization, modernization and
international integration.
Ideological work is a purposeful activity of a class, a political party.
With the common characteristic of people in society is the conscious
activity, their perception of the importance of leading, their social activities.
In any revolutionary stage, in order to solve the problems of revolutionary
reality, the Party must pay attention to the work of thought.
2.3.2. Requirements and tasks to prevent and reverse the
degeneration of political ideology, morals, lifestyles, "selftransformation", "self-transformation" within the current cadres and
party members.
To participate in the struggle to prevent and reverse the degeneration
of thoughts, political qualities, morals, lifestyles, "self-transformation"
within the present situation. The advantage is that the contents of
communication and advocacy are closely linked with the reality of
mobilization at the grassroots level, help stabilize the situation of thought
among the people, help the party committees and administrations at all levels
to implement the struggle of corruption, negative thoughts, meeting the
requirements.
2.3.3.The important role of the reporters in communication activities
of the Party
As with any human activity, the subject of action always plays a decisive
role in the success or failure of that activity. Therefore, it can be confirmed that
reporters is the deciding factor of oral communication operation. As the subject
of oral communication activities, reporter is a communication force focused on

16
the Party's viewpoints, lines, policies and laws, who are responsible for the
results of oral communication activities.
2.3.4. Derived from the limitations of the rapporteurs activities in the
current period.
In the past time, the activities of the reporters in general and the
activities of reporters of the Mekong Delta in particular have limitations and
the quality of reporting activities are not high. In the organization of
activities of the team of reporters, the quality of leadership, directing the
activities of the reporter, conditions and material facilities for this activity is
limited. In many places, the Party Committee has not paid sufficient
attention to this field of activity;... The above limitations require solutions to
improve the quality of the reporter's activities in the current period.

Chapter 3
QUALITY STATUS AND ISSUES OF REPORTING ACTIVITIES
IN THE MEKONG DELTA REGION
3.1. Current status of the quality of reporters in the Mekong Delta
Region
3.1.1. Some characteristics of the Mekong Delta Region affect the
performance of the team of reporters
3.1.1.1. Natural characteristics
The Mekong River Delta has 12 provinces and one city directly under
the Central Government: An Giang, Bac Lieu, Ben Tre, Ca Mau, Dong
Thap, Hau Giang, Kien Giang, Long An, Soc Trang, Tien Giang, Vinh, Vinh
Long and Can Tho City. The Mekong Delta is located in the southernmost
part of Vietnam. It borders Ho Chi Minh City to the northeast, Cambodia to
the north, the Gulf of Thailand to the north, and the East Sea to the

southeast. The natural area of the whole region is 40,548 km2, equaling
12.25% of the natural area of the country. The whole area has 743 km long
coastline, border with Cambodia more than 340 km. According to the census
of April 1, 2011, the population in the area is 17,325,167 people, accounting
for 19.8% of the national population, with a population density of nearly 440
people / km2. On topography, the Mekong Delta is divided by canals,
intermittent floods in the flood waters 2 to 3 meters deep. In dry season, the
phenomenon of lack of fresh water occurs in some places.
3.1.1.2. Historical, political, cultural, economic and social
characteristics


17
The Mekong Delta has 3 main sea fronts and the political, economic
and cultural life associated with the sea. The complex developments in
Vietnam's relations with regional countries, especially in the South China Sea,
have a direct impact on the economic, social and ideological situation of the
people in the region. To intensify the propagation activities, raise the quality of
activities of reporters, contributing to the timely handling of sensitive issues
related to ethnicity, religion, ensuring domestic security and sovereignty over
the sea and islands. This is an important task in the oral communication,
reporting activity in the Mekong Delta.
3.1.2. The formation and operation of the report team in the Mekong
Delta Region
3.1.2.1. The formation of rapporteurs in the Mekong Delta Region
In the process of leading the people to fight for the independence of
the Fatherland, our Party soon established a policy of building and
developing a contingent of Communist Party reporters and communicators in
the Mekong Delta. In implementation of Directive 14-CT / TW, dated 3
August 1977 of the Secretariat of the Party Central Committee, Session IV

on "Organizing the contingent of reporters and communicators", in the
Mekong Delta, the team of reporters It is organized in all provinces, cities,
districts. Provincial level reporters were 196 people, of which 26 were
female reporters (13.2%); There are 4 ethnic rapporteurs (2%). District
reporters have 1279 people, of which 132 are women (10.3%) and 11 ethnic
minority reporters (0.86%). About professional qualifications: 100% of
provincial level reporters have university degrees (of which 5 have doctorate
degrees (2.55%), 33 have master degrees (16, 8%). 158 comrades have
university degrees, accounting for 80.65%. District reporters: 1279/1279
comrades reach university level (accounting for 100%), of which 72 are
comrades. masters (5.63%), the remaining 1207 reporters have university
degrees (accounting for 94.37%).
3.1.2.2. The curent status of the reporters’ activities in the Mekong
Delta
Organize periodical conferences of provincial and district level
reporters. Implementation of information supply and navigation. To organize
the operation of the contingent of reporters. Organizing professional training
activities for the team of rapporteurs. The inspection, emulation and
commendation work for reporters. Coordinating the activities of the
rapporteur with other communication activities.
3.2. The current status of the quality of reporting activities in the
Mekong Delta Region


18
3.2.1. The quality of professional activities, qualities and capacity of
the reporters in the Mekong Delta Region
3.2.1.1. Advantages
Derived from experience and practical activities in the process of
organizing and leading the revolutionary cause, Party committees in

provinces and cities in the region have paid attention to the work of thought
in general, oral and the reporters in particular, the direct leadership and
direction, the activities of the team of rapporteurs. Together with the
organization of the rapporteurs, the Party committees at all levels have based
on the orientation and contents of the higher level information and based on
the reality of the tasks of the localities, formulate and approve the program,
The annual contents, contents and themes shall be assigned to the
communication boards of the same level to organize and direct the
rapporteurs to implement.
3.2.1.2. Limitations in leadership, directing the reporters
Annual report on the ideological work of the provinces in the region
has commented on the concern of some levels of the committees for the
activities of the reporters, have not really paid attention or are not often
interested in this activity. The best manifestation is that some places also
have the phenomenon of "total outsource". The concern of the provincial
party committees and authorities is that the majority of them only issuing
decisions on the recognition of the reporter team, but have not issued
resolutions or directives, and have not paid much attention to their activities.
3.2.2. The quality of the main activities of the team of reporters
3.2.2.1. Advantages
- On selection and identification of communication contents:
Reporters' activities of localities in the Mekong River Delta are basically
implemented according to programs and plans. Regular meetings of
rapporteurs and periodicals in the provinces of the Mekong Delta have been
held regularly and regular meetings of the periodical reporters are held, once
a month to provide current information, The policy of the Party, the State's
policies and laws, the direction of information and guidance for the
operation of the system of lower level rapporteurs. In order to improve the
quality of activities for the reporters, the provinces have launched a number
of training courses on oral communication, reporting activities.

3.2.2.2. Limitations
The direction of communication content has limitations. The
operational mechanism of the activity leading from top to bottom, including
from the central level, has many inadequacies and congestion, causing many


19
domestic and international events to occur. There are also delays in getting
direction, especially communication direction from localities, the Party
Committee and the Communication Department. Official institutions often
react slowly in directing information and communication plan before events
occurring in the country or locality. Ideology, orientation in the subject
information, including information on political, social, international
advanced. Professional training for reporters mainly stops the theoretical
issues, do not arrange time for the trainees to practice, training skills of
reporters.
3.2.3. The quality of coordinating activities of reporters with other
communication activities in the area
3.2.3.1. Advantages
Reporters from the Mekong Delta have had regular co-ordination
between the reporters by the management agency and the reporters of
departments, socio-political organizations, between full-time reporters. a
semi-specialized reporter, a rapporteur with a higher level reporter, a
rapporteur and a communicator, thereby promoting the strengths of oral
communication and reporting. member.
3.2.3.2. Limitations
There is no strong association in the activities of the reporters in the
provinces and cities in the region. Communication Department of provinces
has not agreed to hold a conference of rotating reporters in 13 provinces and
cities of the Mekong Delta; Not associated with organizing training courses

for reporters; The forms of exchange of experiences in the conference have
not been organized. Reporters in the Mekong Delta have not worked closely
with the communicators and other communication forces. It has not done
well in combining oral communication activities with information activities
in the press; cultural activities, festivals ...
3.2.4. The quality of the mechanism and policies to be promulgated
and the means to ensure the operation of the rapporteur
3.2.4.1. Advantages
The promulgation and implementation of policies and conditions to
ensure the operation of the reporters of the Mekong Delta has made good
progress in recent times. Basically, the current policies and conditions have
met the requirements of the activity of the rapporteur. The provision of
information, technical equipment and the professional training of the
reporters has been reflected in the regulations of the reporters.
3.2.4.2. Limitations


20
According to the survey, 56% of respondents said that the material
facilities for the reporters' activities in the Mekong River Delta only had a
change in their mechanisms and policies. Partial requirements of the
reporter's activity. Compensation for the team of reporters against the
common ground of society is not considered commensurate with the efforts
of the rapporteur. The current allowance regime is not enough to stimulate
the active participation of the reporters.
3.2.5. Quality team reporters
3.2.5.1. Advantages of the team of reporters
Most of the reporters have good ethics, good working style and
occupation, have the ability to grasp the object, receive and process, prepare
the content of communication, have presentation capacity, the ability to

communicate with the listeners, the ability to orient information and solve
the communication situations ... to meet the requirements and tasks of
communication.
3.2.5.2. Limitations of the team reporters
Compared to the requirement, the quality of the team reporters is
limited. A part-time reporter has not yet spent time gathering, researching,
processing documents and finding out the facts; The uutline is simple and
lack of information; When the report is awkward, one-way, lack of
convincing, contact is not close to reality. The communication content also
has been stamping, copying according to documents, also dodging the
critical issues, urgent public concern.
3.2.6. The results of the reporters' activities on the changes in
awareness and political ideology of officials and Party members and in the
implementation of political tasks in the Mekong River Delta
3.2.6.1. Achievements acquired
About the change in awareness, political ideology of cadres, members
of the Communist Party. The activities of the regional reporters have made
important contributions to raising the political awareness of officials, party
members and the people, for political and social stability and creating the
spiritual force for the socio-economic development in the localities.
3.2.6.2. Limitations in the results of reporting activities
Limitations in the awareness, political ideology of cadres, party
members. The audience is less interested in presentations and reports because
of the limitations of the reporters in terms of quality and professional; The
presentation of the reporter is also imposing, lacking in dialogue, lack of
sensitivity, attractiveness and persuasiveness, not meeting the need for
information and answering questions about thoughts arise in life.


21

3.3. Issues related to the quality of the present reporter in the
Mekong Delta
3.3.1. On the perception of the subject in the activity leader's
reporter
For a number of reasons, some commissioners have not seen the role
of the rapporteur in the performance of political tasks in the locality that has
been lacking in interest, investment in team building and the organization of
operations. As a result, this system is not effective, sometimes even formal.
- On the organization and management of the contingent of reporters.
In the provinces and cities in the region, there are inadequacies in the gap
between the high professional requirements and the concurrent work of
reporters at all levels. The majority of reporters in the Mekong Delta are
concurrently. Regarding the structure of the contingent of reporters: The
structure by gender and ethnicity of the reporters team is not reasonable.
According to surveys in 3 provinces and Can Tho city, there are 26/196
female reporters (13.2%) at provincial level; There are 4/196 ethnic minority
speakers (2%). At the district level, 132,129 women report (10.3%). 11
ethnic minority reporters (0.86%).
3.3.2. On the quality and capacity of the reporters
In order to improve the quality of the reporters' activities, the status
quo of the reporters poses a number of problems that need to be addressed:
political quality, ethics and lifestyles; About operational capacity.
Competence and competence of oral communication is a very important
factor in deciding the quality of the reporters' activities.
3.3.3. The content, mode of operation, professional training and
fostering for reporters
Properly organizing the activities of the team of reporters in
accordance with the conditions of the region and locality not only promote
the capacity and strength of each reporter, but also create the synergy of the
whole team. Under the current conditions, as the level of education is

increasing, the media and social networks are growing rapidly, the
organization of the critical reporting team has a direct impact on the quality
of the work. dynamic reporters.
3.3.4. On coordinating the activities of the rapporteur with other
communication activities
Organizing, exchanging, coordinating with other types of
communication in the area of the Mekong Delta now has a great influence on
the quality of the reporters' activities. At present, the activities of the
reporters are basically "unicorn", which has not brought into full play the


22
strength of the information dissemination and reporting activities of the
region.
3.3.5. Regarding the implementation of regimes and policies and
creating conditions for the rapporteur
The regime and policy of the reporters in the Mekong Delta has been
implemented in accordance with the general regulations of the Party and
State, in fact has exposed many inadequacies. To date, this regime has
revealed irrationality, there is a difference between the reporters operating at
different levels. Many active reporters are also entitled to the regime as little
activists. Even reporters who do not participate in the presentations are still
eligible. Regular attention to the condition of the reporter's activities such as
technical means, documents, and books will facilitate the rapporteur to
obtain the most up-to-date information.
These inconsistencies are drawn from the status quo of the reporter's
work, which should be considered as a motivating force, motivating active,
proactive and creative work. To improve the quality of activities of the
reporters in the Mekong Delta.
Chapter 4

DIRECTIONS AND SOLUTIONS FOR IMPROVING THE QUALITY
OF REPORTING ACTIVITIES IN THE MEKONG DELTA REGION
4.1. Improving the quality of the reporter in the Mekong Delta Region
4.1.1. Strengthening the leadership and direction of the Party
Committees at all levels
Oral communication, reporting was the basic communication tool of
the Party in the process of fighting for power, revolutionary war and building
new society, contributed to the nation's victory in the time. From the general
requirements to the information technology and the status quo of the regional
reporters, the thesis argues that strengthening the leadership and direction of
the rapporteur's activity is one of the key directions to improve the quality of
reporting activities in the Mekong Delta.
4.1.2. To pay more attention to improving the quality of the
contingent of reporters, building up a contingent of capable and qualified
reporters to meet the requirements of oral communication and reporters'
activities in the new situation.
Speakers who are directly engaged in oral communication, are direct
actors of oral communication, are the direct determinant of the quality of the
oral communication. The quality of the reporting activities depends directly on


23
the quality and competence of the reporters. Therefore, to build a team of
reporters in terms of quantity, structural balance, improve the political quality,
ethics, lifestyle, professional capacity of the reporters are significant factors to
determine the quality of the reporter's activity.
4.1.3. Innovation and strengthening the provision and direction of
information for the rapporteur; Associate the reporter with the
implementation of political tasks in each period
The provision and orientation of informants for the reporters must be

linked to the political tasks in each period to meet the need for official
information and ideological direction among officials, party members and
the masses. people. Information must meet new life problems, complex
developments and conflicting opinions, the activities of hostile forces in the
field of thought, ensuring the direction of private In view of the Party, the
interests of the country.
4.1.4. To further coordinate the activities of the reporters in the area
In order to improve the quality of reporting activities in the region, it
is necessary to expand and strengthen the linkage of the reporters in each
province. This is the vertical coordination, between the provincial and
district level reporters, between the rapporteur and the grassroots
communicators. Coordinate horizontally, between the rapporteurs of the
Party committees and the rapporteurs of mass organizations, the reporters of
the armed forces.
4.2. Major solutions to improve the quality of presenters in the
Mekong Delta Region
4.2.1. A group of solutions about the leadership and direction of the
Party committees for the activities of the rapporteur
To intensify the leadership and direction of the Party Committees at
the level of the reporters.
To renew the management and direction of the communication
divisions of the same level for reporting activities.
4.2.2. Solutions for improving the quality of the reporters in the
Mekong Delta Region
Based on the central regulations, the characteristics of each locality
shall be developed and promulgated in terms of the quantity and quality of
provincial and district level reporters suitable to local conditions.
To renew the contents of fostering of quality reporters, raising the
capability and professional capacity of the contingent of reporters, meeting
the requirements and conforming with the characteristics in the region