Tài liệu Make Millions and Make Change 1 pdf

Make Millions
and
Make Change!
Strategies for Success
A Practical Guide
MikeMann.com and Grassroots.org
Make Millions
and

Make Change!
MikeMann.com

The Internet for Charity
Competition in today’s business market is immense, which can be
daunting to a fledgling entrepreneur or small business on the path to
success. Author Mike Mann has documented his high growth theory
for small businesses in this practical, straightforward guide.
Make Millions and Make Change! is a living document which
includes business Best Practices and methodology that will empower,
educate, and motivate you to step into your industry of choice and
make millions. Mike explains in clear language how to proactively
thrive in a competitive market and how to build your brand to be a
sustainable business.
Make Millions and Make Change! teaches you how to target your
high-level prospects through diligent networking and research. With
an emphasis on modern marketing and technology, this guide offers
tools on how to utilize your contact management system as power at
your fingertips, thereby dominating your market.
Make Millions and Make Change! is your essential guide to business
Best Practices along with practical strategies for success.
Make Millions

and

Make Change!
US $8.88
“
We believe the end goal in creating wealth is to
ultimately channel it towards social actions, so there
is no reason to avoid or fear capitalism - just dig in.
”

www.globalpress.com/mikemann
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Make Millions
and
Make Change!



Strategies for Success
A Practical Guide
 

 
 


MikeMann.com and Grassroots.org 
Edited by Karen Yakymishen










Copyright © 2008, 2009 by Mike Mann
Published by GlobalPress.com
www.globalpress.com/mikemann

All Rights reserved.
This book may be purchased for educational, business, or sales promotional
use. For ordering information or information regarding special discounts for
bulk orders, please visit www.globalpress.com/mikemann or write to
600 E. Jefferson Street, Suite 320; Rockville, MD 20852.

ISBN 978-0-9818105-0-8
Printed in the United States of America
First Edition
Library of Congress Cataloging-in-Publication Data has been applied for.

Mann, Mike
Make Millions and Make Change.

1. Business Strategies 2. Best Practices
3. Start-up Business 4. Charitable Works

Table of Contents

Introduction
 
Chapter 1: Go for the Gold ................................... 5
 
Be Confident.................................................................................... 9
Be a Machine ................................................................................... 12
Be Charitable ................................................................................... 16
Be a Success .................................................................................... 20
Be There and Be Aware .................................................................. 22
Be the Edge ..................................................................................... 26
Chapter 2: Make a Winning Plan ......................... 31
 
Plan Your Success in Writing.......................................................... 35
Quit Your Job .................................................................................. 37
Get Incorporated and Situated ......................................................... 40
The Naming Process ........................................................................ 41
Logos and Slogans ........................................................................... 43
Make Progress ................................................................................. 47
Chapter 3: Best Practices as Weapons .................. 51
 
Don’t Deny Better Opportunities .................................................... 55
Do Zero-Based Budgeting of the Mind ........................................... 59

Get First Mover Advantage ............................................................. 61
Embrace Natural Selection .............................................................. 64
Welcome to Hype Theory ............................................................... 69
Gain Consensus ............................................................................... 71



Master Efficiency, Leverage, and Scale .......................................... 72
Oh, Oh, Domino .............................................................................. 77
Sell Your Company......................................................................... 78
Kaizen: A Japanese Way to Approach Best Practices .................... 85
Best Practices for Your Team ......................................................... 88
Chapter 4: Modern Methods of Domination ......... 93
 
Globalization ................................................................................... 93
Communicating Today .................................................................... 94
Keeping Your Word ........................................................................ 96
Co-opetition .................................................................................... 97
Use Data Wisely ............................................................................. 97
Reporting and Documentation ........................................................ 101
Control Intellectual Property ........................................................... 102
Get it in (simple) Writing ................................................................ 104
Harness Internet Power ................................................................... 106
The Future of the Internet and Technology .................................... 107
What are Domain Names & Why Do I Need Some? ...................... 108
The Importance of SEO .................................................................. 109
Finding What You Need Online ..................................................... 112

Chapter 5: Make Dollars - Use Sense .................... 115
 

Hedge Risk ...................................................................................... 116

But be Decisive while Hedging ....................................................... 117
Purchasing Strategy ......................................................................... 118
Price it Right .................................................................................... 124
Negotiate with the Best ................................................................... 125
Make Lots of Deals ......................................................................... 126
Close Your Deals ............................................................................. 130
Finance the Right Way .................................................................... 132
Talk Money ..................................................................................... 134
Chapter 6: Pick Pumped Up People ...................... 137
 
Pick Partners .................................................................................... 138
Human Resources: Train, Delegate, Micromanage ......................... 139
Incentivize Everyone ....................................................................... 143
Build Your Team ............................................................................. 145
Don’t Play Corporate Politics .......................................................... 147
Optimize Human Resources’ Communications .............................. 148
Fire the Deserving ........................................................................... 150
Nature of Human Resources ............................................................ 152
Chapter 7: Get Off Your Tuchus and Go Sell ......... 157
 
Contact Management ....................................................................... 157
Build a Winning Sales Team ........................................................... 164
Win with a Rational Sales Strategy ................................................. 165
Conclusion .......................................................... 177