Tài liệu How to apply Information Technology(IT) for SMEs in Vietnam pdf

2006/3 FAMD-VJCC
Nguyen Van Thoan
Head of Ecommerce Department
Foreign Trade University
How to apply Information Technology(IT)
for SMEs in Vietnam
How to apply Information Technology(IT)
for SMEs in Vietnam
March 2006


2006/3 FAMD-VJCC
1.
1.
Overview of Ecommerce Vietnam and the World
Overview of Ecommerce Vietnam and the World
2. E-commerce models in Vietnam
2. E-commerce models in Vietnam
3. Exploiting the commercial information systems on Internet
3. Exploiting the commercial information systems on Internet
4. Business Transaction Process by e-mails
4. Business Transaction Process by e-mails
5. E-contracts, digital signatures, e-payments
5. E-contracts, digital signatures, e-payments
6. E-commerce solutions for SMEs
6. E-commerce solutions for SMEs
Contents
Contents

1 minute ecommerce definition–
“
“
Ecommerce is the sales and purchases of products and services
Ecommerce is the sales and purchases of products and services
through electronic means and communication networks, especially
through electronic means and communication networks, especially
computer and internet”
computer and internet”
+ Horizontal (businesses management)
+ Horizontal (businesses management)
:
:


Ecommerce includes all
Ecommerce includes all
or some business activities including marketing (M), sales (S),
or some business activities including marketing (M), sales (S),
distribution (D) and payment (P) through electronic means and
distribution (D) and payment (P) through electronic means and
communication networks
communication networks
+ Vertical (macro management):
+ Vertical (macro management):
Ecommerce includes
Ecommerce includes
- Infrastructure for Ecommerce
- Infrastructure for Ecommerce

(I)
(I)
- Electronic messages
- Electronic messages
(M)
(M)
- Basic rules
- Basic rules
(B)
(B)
- Specific rules
- Specific rules
(S)
(S)
- Application
- Application
(A)
(A)


Electronic commerce is the exchange of commercial information
Electronic commerce is the exchange of commercial information
through electronic means
through electronic means
UNCITRAL Model Law on Electronic Commerce, 1996
UNCITRAL Model Law on Electronic Commerce, 1996
UNCITRAL
UNCITRAL

United Nations Conference For International Trade Law
United Nations Conference For International Trade Law
“
“
Information :”
Information :”
everything which is tranfered by electronic
everything which is tranfered by electronic
technology, including but not only including:
technology, including but not only including:
+ email, document files, data, excel files
+ email, document files, data, excel files
+ design, graphics, ads,
+ design, graphics, ads,
+ inquiries, orders, invoices, price lists, contracts
+ inquiries, orders, invoices, price lists, contracts
+ animated figures, movie, sound files
+ animated figures, movie, sound files


UNCITRAL
UNCITRAL
United Nations Conference For International Trade Law
United Nations Conference For International Trade Law
“
“
Commerce”
Commerce”
is understood as widest meaning, including all the
is understood as widest meaning, including all the

issues originated from commercial relations, with or without
issues originated from commercial relations, with or without
contracts. Commercial relations includes, but not only include, the
contracts. Commercial relations includes, but not only include, the
following transactions:
following transactions:
+ exchanges of products, services, representative, agent
+ exchanges of products, services, representative, agent
+ leasing, building, consultancy, enginnering
+ leasing, building, consultancy, enginnering
+ investment
+ investment
+ banking, insurance
+ banking, insurance
+ joint ventures and other business & industrial co-operations
+ joint ventures and other business & industrial co-operations
+ transportation of goods, people by seaway, airway, road, rail
+ transportation of goods, people by seaway, airway, road, rail




2
3
4
5
6
Historical marks of internet & ecommerce development
Historical marks of internet & ecommerce development

10 July 2002
Stages of e-commerce development
3 major stages
i-Commerce

Information on the web
Communication, negotiation, order, services (e-mail, chat, forum )
Payment, delivery as traditional commerce
c-Business
Integrating /
Collaborating
Collaborating inside the organization
Integrating & connecting
with parners
t-Commerce
E-contract (signing online)
E-payment (online transaction)

1.
3.
2.

10 July 2002

Electronic Marketplaces Will Join People Together In Real Time
eMatrix
eMatrix
manufacturer
Distributors
Suppliers

Consolidators
Express delivery
Retailers
Dealers
Online
stores

11
www.mot.gov.vn / www.ecvn.gov.vn
Infrastructure for Ecommerce
Human resource: perception, culture, habits
Society: Laws, tax, IPR protection
ICT infrastruture
Sales/Purchases
Auctions
B2B market places
Online Ads
E-contracting
E-payments
Electronic Commerce

© 2001 Pigneur, HEC Lausanne

Université de
Lausanne
SITE | AGENDA | FIN
Participants in an e-commerce transactions (e-retails)
Author
marketing
Author

marketing
Distributions
inventory
Distributions
inventory
Amazon.com
sales
Information systems
coordination
contents
Amazon.com
sales
Information systems
coordination
contents
Delivery
transport
tracking
Delivery
transport
tracking
Partners
Salse
Partners
Salse
Customers
purchase
Customers
purchase
Banking

payment
Banking
payment
Delivery
deliver
Ordering
Supply
ordering
sales
comments
Credit card
clearance
G
o
o
d
s
-
r
e
t
u
r
n
1
2
3
4
5
6

ACCT 5922: E-Business Strategies and Processes – UNSW – S1 2003
Business model of DELL
Order from Internet
Gathering Orders
and inform the suppliers
Some products are delivered
directly from manufacturers
speakers, external zip drivers
Delivery
Characters:
-
Low inventory, or no
-
Low products, or no
- Direct delivery from manufacturers
Install & Distribution
1
2
3
4
4
2
14
www.mot.gov.vn / www.ecvn.gov.vn
Some examples(i)
•
E-Shops
–
www.golmart.com.vn
–

www.vinagifts.net
–
www.chibaoshop.com.vn
–
www.vdcsieuthi.com.vn
•
E-book stores
–
www.nhasachvn.com
–
www.tienphong-vdc.com.vn
•
Online services
–
www.nhacso.net
–
alofun.vietnamnet.vn
15
www.mot.gov.vn / www.ecvn.gov.vn
Some E-marketplaces (ii)
•
International e-marketplaces
–
www.ec21.com
–
www.buyusa.com
– www.alibaba.com
•
Vietnam e-marketplaces
–

www.ecvn.gov.vn
–
www.vnet.com.vn
–
www.vnemart.com.vn
–
www.vietoffer.com
–
www.goodsonlines.com.vn
16
www.mot.gov.vn / www.ecvn.gov.vn
Evaluation Ecommerce solutions
Evaluation Ecommerce solutions
•
7Cs model
7Cs model
•
ICET model
ICET model
•
4Ns model
4Ns model
–
Nhận thức
Nhận thức
Perception
Perception
–
Nhân lực
Nhân lực

People
People
–
Nối mạng
Nối mạng
Connection
Connection
–
Nội dung
Nội dung
Contents
Contents
Eleventh EditionJames A. O’Brien
17
Introduction to Information Systems
Irwin/McGraw-Hill
Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved.
e-Commerce Success Factors
Selection & Value
Selection & Value
Performance & Service
Performance & Service
Look & Feel
Look & Feel
Advertising & Incentives
Advertising & Incentives
Personal Attention
Personal Attention
Community Relationships
Community Relationships

Security & Reliability
Security & Reliability
Some Key
Factors
for Success
in E-commerce
context
content
commerce
communication
customiza
com
connection

Ecommerce Models
Ecommerce Models
Chính phủ
G
Doanh nghiệp
B
Người tiêu dùng
C
Chính phủ
G
G2G
G2G
ELVIS
ELVIS
(vn – usa)
(vn – usa)

G2B
G2B
Hải quan điện
Hải quan điện
tử
tử
G2C
G2C
E-Government
E-Government
Doanh nghiệp
B
B2G
B2G
Đấu thầu công
Đấu thầu công
B2B
B2B
Ecvn.gov.vn
Ecvn.gov.vn
B2C
B2C
Amazon.com
Amazon.com
Người tiêu dùng
C
C2G
C2G
C2B
C2B

Priceline.com
Priceline.com
C2C
C2C
E-bay
E-bay

Ecommerce Models
1. B2B
www.alibaba.com (China)
www.ec21.com (Korean)
www.buyusa.com (USA)
www.sesami.net (Singapore)
www.vnemart.com (Vietnam)
B2B account for 80% total Ecommerce revenue worldwide

Ecommerce Models
2. B2C
www.amazon.com (USA)
www.tienphong-vdc.com.vn (Vietnam)
3. C2C
www.ebay.com (USA)
www.heya.com.vn (Vietnam)
4. Non-commercial Ecom activities: G2B, G2C
5. B2E
www.hertz.com ; www.cisco.com
Notification of Compliance & Release of Documents
Buyer
Bolero Core
Messaging Platform

12. Notification
of compliance
Seller
Title Registry
12. Make Buyer ‘Holder’ of
the Bill of Lading
12. Trade
Documents
12. Notification of
Seller’s compliance
12. Release of Trade
Documents to the Buyer
12. Notification of
compliance
SURF
Buyer’s Bank Sellers Bank
Fund Transfer





Internet user in ASEAN (2004)
Japan : 75.000.000 Internet Users (2004)

Ratio of Internet users in ASEAN (2004)
Japanese Internet Users: 58.7 % population (2004)