Giáo trình Anh văn chuyên ngành Kế toán (Nghề Kế toán doanh nghiệp - Trình độ Cao đẳng): Phần 1 - CĐ GTVT Trung ương I

BỘ GIAO THÔNG VẬN TẢI
TRƢỜNG CAO ĐẲNG GIAO THÔNG VẬN TẢI TRUNG ƢƠNG I

GIÁO TRÌNH
Mơn học: Anh văn chun nghành
NGHỀ: KẾ TỐN DOANH NGHIỆP
TRÌNH ĐỘ: CAO ĐẲNG

Hà nội, 2017
1


TABLE OF CONTENTS
Contents

Page

Foreword (Lời nói đầu)

1

Unit 1

Marketing economy

2

Unit 2

Microeconomics and macroeconomics

7

Unit 3

Supply and demand

10

Unit 4

Money and its functions

13

Unit 5

Banks and business

17

Unit 6

Marketing, analysis of marketing opportunities

21

Unit 7

Pricing

26

Unit 8

Finance

28

Unit 9

Funding the business

31

Unit 10

Taxation

35

Unit 11

Insurance

38

Unit 12

Management of working capital

43

Unit 13

The foreign exchange market

47

Unit 14

The stock exchange

51

Unit 15

Accounting, the balance sheet

55

Unit 16

The role of auditors

60

Unit 17

Project planning

64

Unit 18

International business

68

Tài liệu tham khảo

74

2


LỜI NĨI ĐẦU

Giáo trình “English for accounting” đƣợc tổ chức biên soạn để giảng dạy cho sinh
viên trình độ Cao đẳng nghề tại Trƣờng Cao đẳng nghề Giao thông vận tải Trung ƣơng I.
Giáo trình đã tập hợp đƣợc nhiều kiến thức từ nhiều tài liệu và giáo trình gốc của các tác giả
ở các nƣớc Anh, Pháp, Mỹ,… Việc hồn thành giáo trình này sẽ đáp ứng đƣợc nhu cầu về
tài liệu học tập của sinh viên, giúp sinh viên đọc hiểu, dịch thuật và rèn luyện đƣợc các kỹ
năng ngơn ngữ về các lĩnh vực kế tốn, tài chính, ngân hàng.
Giáo trình “English for accounting” gồm 18 bài với thời lƣợng 60 tiết đƣợc sử dụng
làm phƣơng tiện giảng dạy cho giáo viên và học tập cho sinh viên. Giáo trình đƣợc sắp xếp
theo các chủ đề nhƣ: kinh tế, tiền tệ, tài chính - ngân hàng, kiểm tốn, marketing và kinh
doanh quốc tế.
Giáo trình đƣợc hồn thành là kết quả của quá trình lao động nghiêm túc, tập thể tác
giả đã cố gắng xây dựng cuốn giáo trình có nội dung thiết thực, gần gũi với nội dung kiến
thức đơn giản nhƣng cập nhật phù hợp với qui trình đào tạo chun ngành kế tốn tại

Trƣờng. Tuy nhiên do thời gian biên soạn còn hạn chế, nguồn tài liệu chƣa thật dồi dào và là
lần biên soạn đầu tiên nên giáo trình khơng tránh khỏi cịn nhiều thiếu sót. Vì vậy, tập thể
tác giả mong nhận đƣợc nhiều ý kiến đóng góp chân thành của các Thầy, Cơ giáo cùng bạn
đọc trong và ngồi Trƣờng để giáo trình đƣợc hồn thiện hơn.
Xin chân thành cảm ơn!

3


UNIT 1: MARKETING ECONOMY

1. Vocabulary
Economy

(n)

[ikɔʼnəmi:]

: nền kinh tế

Marketing economy

(n)

[ʼma:kitiɡ ikɔʼnəmi:]

: nền kinh tế thị trƣờng

Planned economy
Investment

Production

(n)
(n)
(n)

[plænd ikɔʼnəmi]
[prəʼdʌkʃən]

: nền kinh kế hoạch hóa
: sự đầu tƣ
: sự sản xuất

Producer

(n)

[prəʼdju:sə]

: ngƣời sản xuất

Consumers

(n)

[kənʼsju:mə]

: ngƣời tiêu dùng

Distribution

Goods
Services

(n)
(n)
(n)

[distriʼbju:ʃn]

: sự phân phối
: hàng hóa
: dịch vụ

Determine
Supply
Demand
Negotiation

(v)
(n)
(n)
(n)

[diˊtə:min]

Mean

(n)

[mi:n]

Private
Property
Cooperatives
Collectives
State
Socialism
Enterprise

(adj)
(n)
(n)
(n)
(n)
(n)
(n)

[ʹpraivit]

Self-management
Income
Gross
Domestic
Plus
Nation

(n)
(n)
(adj)
(adj)

(v)
(adj)

[ self ˊmæniʤmənt]

[inʼvestmənt]

[ɡʊdz]
[ʼsə:visiz]
[ʼsəplai]
[ʹdima:nd]
[niˏɡəʊʃiʹeiʃn]

[ʹprɔpəti]
[kəʊˊɒpərətiv]
[kəˊlekʃn]
[ˊsteit]
[ˊsouʃəlizəm]
[ˊentəpraiz]
[ˊinkʌm]
[ɡrəʊs]
[dəˊmestik]
[plʌs]
[ˊneiʃn]

: xác định
: cung
: cầu
: đàm phán
: phƣơng tiện

: tƣ nhân
: sở hữu
: hợp tác xã
: tổ chức
: nhà nƣớc
: chủ nghĩa xã hội
: doanh nghiệp
: tự quản lý
: thu nhập
: tổng, toàn bộ
: nội địa
: cộng
: quốc gia

2. Reading
2.1. Marketing economy
A market economy is an economy in which decisions regarding investment, production,
and distribution are based on supply and demand, and prices of goods and services are
determined in a free price system. The major defining characteristic of a market economy is

4


that investment decisions and the allocation of producer goods are mainly made by
negotiation through markets.[3] This is contrasted with a planned economy, where
investment and production decisions are embodied in a plan of production.
Market economies do not logically presuppose the existence of private property in
the means of production. A market economy can consist of various types of cooperatives,
collectives or autonomous state agencies that acquire and exchange capital goods in capital
markets, utilizing a free price system to allocate capital goods and labor. There are many

variations of market socialism, some of which involve employee-owned enterprises based
on self-management; as well as models that involve public ownership of the means of
production where capital goods are allocated through markets.
2.2. The gross national income
The gross national income (GNI) is the total domestic and foreign output claimed by
residents of a country, consisting of gross domestic product (GDP) plus factor
incomes earned by foreign residents, minus income earned in the domestic economy by
nonresidents. Comparing the GNI and GDP shows us whether the nation resources are put
to capital creation or declining toward abroad.
3. Comprehension
1. What is a market economy?
4. What is the major defining characteristic of a market economy?
2. What are differences between a market economy and a planned economy?
4. What does a market economy consist of?
5. What is GNI? What is GDP
4. Grammatical point
Relative clauses: Defining relative clauses and non-defining relative clauses
4.1. Relative clauses
Clauses beginning with questions words (e.g. who, which, where) are often used:
- To modify nouns and some pronouns
- To identify people and things or give more information about them.
Clauses used like this are called “Relative clauses”.
There are 2 types of relative clauses: Defining relative clauses and non-defining relative
clauses.
Positions:
- Follow by a verb (subject relative clause). We must keep relative pronouns.
The man who robbed you has been arrested.
The car which/that caused last night is being in the police station. Follow by a noun
or pronoun + V (object relative clause). We can leave out relative pronouns.
The man who I love got married. (The man I love got married.)

This is the best school that I know. (This is the best school I know.)

5


4.2. Defining relative clauses
Defining relative clauses used to give essential information about someone or
something in order to understand what or who is being referred to. A defining relative
clause usually comes immediately after the noun it describes.
Children who hate chocolate are uncommon.
They live in a house whose roof is full of holes.
4.3. Non-defining relative clauses
Non-defining relative clauses used to give extra information about the person or
thing. It is not necessary information. We don‟t need it to understand who or what is being
referred to. Commas or parentheses are always used to separate non-defining relative
clauses from the rest of the sentence.
John's mother, who lives in Scotland, has 6 grandchildren.
My friend John, who went to the same school as me, has just written a best-selling
novel.
5. Word study

5.1. Fill each of the numbered blanks in the following passage. Use only one word from
the box in each space.

principles

the

at

anything

what

for

issues

training

how

What is economics?
Economics …………(1) study of how individuals and nations make choices about
how to use scarce resources to fill their needs and wants. A resource is ……………(2) that
people can use to make and obtain ………….(3) they need and want. You may be asking
yourself………….. (4) this point how economics will help you, a student. Also, you may be
wondering how scarce resource is a problem………… (5) a nation like United States that
has such abundant resources.
It may surprise you to know that many of the decisions you will face as a citizen deal
with………. (6) The Unites States should use its resources. Learning economic
………….(7) can help you make decition about candidates for political office, political and
social…………..(8), and the goals the Unitad States should sets for itself, such as how to
spend government revenues. Many people are familiar with the benefits of government
programs such as job………… (9) and Medicare, but how many people aware of the costs
of these programs? Economics can help you to understand………… (10) costs and benefits
and, therefore, help you make better decisions.
5.2. Circle the correct phrase that describe the sentences
1. This is the house that was broken into.
A. relative pronoun is necessary

B. relative pronoun is not necessary
2. Is this the boy who plays the piano?

6


A. relative pronoun is necessary

B. relative pronoun is not necessary

3. We ate the sweets which my mother had bought.
A. relative pronoun is necessary

B. relative pronoun is not necessary

4. Do you know the man who is speaking on the phone?
A. relative pronoun is necessary
5. This is the picture that Jane painted.
A. relative pronoun is necessary

B. relative pronoun is not necessary
B. relative pronoun is not necessary

5.3. Decide the clauses in bold are defining relative clauses or non-defining relative clauses

1. An elephant is an animal that lives in hot countries.
2. My grandmother, who is dead now, came from the North of England.
3. Let's go to a country where the sun always shines.
4. I've just come back from London, where John lives.
5. We stopped at the museum, which we had never visited before.

6. The reason why I came here today is not important.
7. Yesterday I met a woman named Susan, whose husband works in London.
5.4. Rewrite each of the sentences so that the meaning stays the same.
1. A man phoned and asked for yọu. He spoke with a foreign accent
-> The man who …………………………………………………………………………...
2. The Night Manager was written by John le Carre. It's about a man who works in a hotẹl
-> John le Carre which……………………………………………………………………..
3. Our party belives in that idea. I say this from the bottom of my heart.
-> That is an idea...................................................................................................................
4. Atlanta is a city. The Olympic Games were held in Atlanta.
-> Atlanta where……………………………………………………………………………
5. Both her sons work abroad. They ring her up every week.
-> Her sons, who …………………………………………………………………………..
6. I told you about a person. She is at the door.
-> The person who…………………………………………………………………………
7. Jack's car had broken down. He had to take a bus
-> Jack, whose car………………………………………………………………………….
8. I bought a new computer. It cost me a lot of money
-> The new computer which ………………………………………………………………
9. I got a train. I wanted to go to a station. The train didn‟t stop there.
-> The train which …………………………………………………………………………
10. This is the bank. We borrowed the money from it
-> This is the bank from which ………………………………………………………………
5.5. Translate into Vietnamese: What is economics?

7


Unit 2: MICROECONOMICS AND MACROECONOMICS
1. Vocabulary

Microeconomics
Behavior
Output
Scarce
Scarcity
Alternative
Typical
Equilibrium
Ex:Generalequilibrium theory
Quantity
Interference
Shortage
Dominate
Macroeconomics
Trends
Level
Inflation
Performance
Balance
Ex: Balance of payment
Imbalance
Admire
Extreme
Stagnate
Stick
Deficit
Impact
Fiscal
Focus
Analysis

Instrument
Tool
Policy
Monetary

(n)
(n)
(n)
(adj)
(n)
(adj)
(adj)
(n)

[ˏmaikəʊi:kəˊnɔmiks]
[biˊheiviə]
[ˊautput]
[skeəs]
[ˊskeəsəti]
[ɔ:lˊtə:nətiv]
[ˊtipikl]
[ˏi:kwiˊlibriəm]

(n)
(n)
(n)
(v)
(n)
(n)
(n)

(n)
(n)
(n)

[ˊkwɔntəti]
[ˏinˊtəfiərəns]
[ˊʃɔ:tiʤ]
[ˊdɒmineit]
[ˏmækəʊi:kəˊnɔmiks]
[trend]
[ˊlevl]
[inˊfleiʃn]
[pəˊfɔ:məns]
[ˊbæləns]

(n)
(v)
(adj)
(v)
(v)
(n)
(n)
(adj)
(n)
(n)
(n)
(v)
(n)
(adj)

[ˏimˊbæləns]
[ədˊmaiə]
[ikˊstri:m]
[ˊstæɡneit]
[stick]
[ˊdefisit]
[ˊimpækt]
[ˊfiskəl]
[ˊfəʊkəs]
[əˊnæləsis]
[ˊinstrumənt]
[tu:l]
[ˊpɔləsi]
[ˊmʌnitəri]

: kinh tế vi mô
: hành vi
: sản lƣợng
: khan hiếm
: sự khan hiếm
: khác nhau
: đặc trƣng, điển hình
: sự cân bằng
: thuyết cân bằng tổng thể
: số lƣợng
: sự can thiệp
: sự thiếu
: chiếm ƣu thế
: kinh tế vĩ mô
: xu hƣớng

: mức
: lạm phát
: sự thực hiện
: cân bằng, cán cân, số dƣ
: cán cân thanh toán
: mất cân bằng
: khâm phục
: thái cực
: đọng, đình đốn
: sa lầy, mắc vào
: thâm hụt
: tác động
: tài chính, tài khóa, thu chi
: trọng điểm, điểm
: sự phân tích
: phƣơng tiện
: cơng cụ
: chính sách
: thuộc tiền tệ

2. Reading
2.1. Microeconomics

8


Microeconomics deals with the economic behavior of individual economic agentsmainly households and firms, and of particular markets and industries. The focus is on the
prices and outputs of particular goods and services and on how markets interact to
determine the allocation of scarce resources among millions of alternative uses. Typical
microeconomics questions include: What determines the relative prices of particular goods,

the prices of cars and stereos and bread and books? How does the total national output get
divided among various goods and services? Through microeconomics theory, one can see
how the system of market prices allows equilibrium to be reached between people‟s tastes
for different goods and scarcity of total resources to produce them. Supply and demand
analyses are two of basic tools of microeconomics analysis and can be used to see how taxes
affect prices and quantities, how government interference with markets can cause shortages,
and what happens when a small number of producers come to dominate a market.
2.2. Macroeconomics
Macroeconomics is the study of overall economic trends such as employment levels,
economic growth, balance of payment, and inflation. It is an important subject for many
reasons. For one, macroeconomics performance is a central factor affecting the success or
failure of nations. Countries that grow rapidly and without imbalances are admired because
their citizents enjoy high and rising living standards. At the opposite extreme are countries
that stagnate and seem stuck in a situation of high inflation and high trade deficits.
In addition, macroeconomics is an important topic because a government can have a major
impact on its economic performance through its economic policies – through fiscal policy
(government spending and taxing) and monetary policy (changing the money supply).
The central focus of macroeconomics analysis and policy is on four main areas: gross
national product (GNP), employment, inflation and the balance of payments. As modern
macroeconomics has developed, knowledge has grown about how public policies affect the
economy. We now understand better the instruments or tools of macroeconomics policy.
They include fiscal policy, monetary policy, income policy and foreign economic policy.
3. Comprehension
3.1. Read the text about microeconemics and answer these questions
1. What does microeconemics deal with?
2. What does microeconemics focus on?
3. Does microeconemics analyze what influences the prices of particular goods?
4. What can bring about a balance between people‟s tastes for different goods and the scarce
resources needed to produce them?
5. In microeconemics what are supply and damand analyses considered to be?

3.2. Read the text and answer these questions
1. What is the important of macroeconemics?
2. What does macroeconomics study?
3. The article discusses countries at 2 opposite extreme, what are they?
4. What does fiscal policy deal with?
5. How can the government have a major inpact on a country‟s economic performance?
6. What are the 4 main areas that macroeconemics focus on?
7. What are 4 tools of macroeconemics policy?
8. What do modern economists know more about than in the past?
9. What is the difference between microeconemics and macroeconemics?

9


4. Grammatical point: Get + past participle
When get is followed by a past participle, the meaning is very similar to that of a passive
form. Get + past participle can be used in two cases:
- When we are talking about things that are done suddenly, unexpectedly or by chance:
My brother got hit by a ball.
- When we are talking about things that we do to ourselves.
When the alarm clock rang, he got up quickly and got dressed.
5. Word study
5.1. Find a word to complete the following sentences
1. A rapid rise in prices is called ……………..
2. Macroeceonomics is study of overall economic ……….
3. Increases in real GNP are called government‟s…………...
4. Monetary policy should be constracted without Fiscal ………..which refers to
government borrowing, spending and taxation.
5. Fiscal policy consits of …………..and …………...
6. The central bank has ability to alter the money……. and thus influence the interest rate.

7. They………. The prices of their goods by calculating total costs and adding a little bit
more for profit.
8. The total profits of that conpany………….among the different owners according to how
much they invested in the company.
9. Even though that factory consumes more inputs than this one, the……….is less.
10. The ………..of water in that area makes it difficult to plan rice.
5.2. Turn the following sentences into the passive using get+past participle
1. Somebody broke the window last night.
2. The burglars cut a big hole in the door.
3. A rainstorm flooded our camp.
4. Students are doing a lot of the work.
5. Somebody stole my dog this morning.
6. They feed the tigers at the zoo twice a day.
7. People must not leave bicycles in the hall.
8. Lightning struck the big tree.
9. He hurt his thumb when using the stapler.
10. She stucks her fingers in a bowling ball.
5.3. Fill in the blanks with "get"+ the past participle. The tenses indicated in the brackets.
1. The window ______________ very easily. (break - past tense)
2. It ________________ sometime next week. (fix - future tense)
3. Pedro __________________ on Friday. (pay - present tense)
4. The cake _____________. (frost - present continuous tense)
5. The lights ________________incorrectly. (install - past tense)
5.4. Translate into Vietnamese: What is Macroeconomics? (yêu cầu dịch nên rõ ràng và
đúng với tiêu đề bài đọc hơn)

10


Unit 3: SUPPLY AND DEMAND

1. Vocabulary
Demand
Demand curve

(n) [diˊma:nd]
(n) [diˊma:nd kɜv]

: cầu
: đƣờng cầu

Quantity
(n) [ˊkwɔntəti]
Quantity demanded
(n)
Movement along a demand curve (n) [ˊkwɔntəti diˊma:ndid]
Shift in demand
(v) [ʃift in diˊma:nd]
Illustrate
(v) [ˊiləstreit]

: lƣợng
: lƣợng cầu
: sự di chuyển dọc đƣờng cầu

Supply

: cung

Shift factors of supply

(n) [səˊplai]
(n) [ʃift ˊfæktə əf səˊplai ]

Shift in supply
Price ceilling
Price floor
Factors of production

(v)
(n)
(n)
(n)

: dịch chuyển đƣờng cung
: giá trần
: giá sàn
: các yếu tố sản xuất

[ʃift in səˊplai]
[prais ˊseiliŋ]
[prais flɔ:]
[ˊfæktə əf prəˊdʌkʃən]

: dịch chuyển đƣờng cầu
: dẫn giải/ chứng, minh họa
: các yếu tố ngoài giá tác
động tới cung

2. Reading
2.1. Demand

Demand decribes how price influences buyer behavier. If the price of a specific good
or service increases, the quantity a buyer will purchase will decrease. If the price decreases,
the quantity a buyer will purchase will incresse.
However, more than just price influences how much a buyer wishes to purchase. In
order to focus on the influence of price on a buyer, we must hold all the other possible
influences constant. Economists call factors other than the price of the specific good that
influences how much a buyer purchases the shift factors of the demand, or society‟s income,
prices of the other good, expectations, and tastes.
Demand curve shows the price influence on buyers. In the terminology of economics,
a price change causes a movement along a given demand curve. An increase in price will
decrease the quantity demanded. We must be able to illustrate on our model how influences
other than price, called shift factors, affect decisions to buy. On our demand model, we
illustrate a change in one of these factors by a shift of the entire demand curve to the right or
to the left. In the language of economics, if higher incomes cause the buyers of a specific
good to be willing and able to buy moreat various prices, this event is expressed as an
increase in demand and is modeled as a shift of the demand curve to the right. If buyers are
willing and to buy less at all of the various prices, there is a decrease in demand, and the
demand curve shift to the left.
2.2. Supply

11


The seller, just like the buyer, will be influenced by prices when deciding how much
to provide or produce. But for the seller, as the price of a good or service rises, the quantity
supplied will increase. As price decreases, the seller will produce
less and the quantity supplied will decrease.
Other forces besides price affect sellers‟ willingness and ability to sell at various
prices. These forces are called shift factors and include changes in prices of inputs,
technology, taxes, and suppliers‟ expectations. These factors are held constant as we discuss

how price influences the seller.
In the language of economics, any change in price will cause a change in quantity
supplied. On the graph this is shown as a movement along a given supply curve. However,
our model must also illustrate how the shift factor influence seller decision-making. A
change in one of these factors is said to cause a change in supply and is modeled as a shift
of the entire curve. An increase in the costs of producing a good result in a decrease in
supply. We would model it by shifting the supply curve to the left.
You need to be clear on the difference between an increase in supply and an increase
in quantity supplied. An improvement in production technology would cause an increase in
quantity supplied.
3. Comprehension
1. Which of the following statements about the law of demand is false?
a. Price and quantity demanded are inversely related.
b. An increase in price results in a decrease in quantity demanded.
c. A decrease in price results in a decrease in demand.
d. The shift factors in demand are held
2. The law of supply states that as price increases,
a. sellers are motivated to product more.
b. supply increases
c. quantity supplied increases
d. supply decrease
e. a and c
3. Which of the following is shift factor of supply?
a. A change in price
b. A reduction in production costs
c. Higher family incomes
d. Government-imposed price ceilling
4. Which of the following indicates a change in supply?
a. Technological improvement in the production process
b. Movement along a particular supply curve.

c. Higher prices, causing an increase in quantity supplied.
d. Quantity supplied decreases as price increases.
e. b and c
5. If the demand for tennis rackets increases, which of the following is not likely to happen?
a. The price of rackets will increase.

12


b. The price of rackets will decrease.
c. The racket demand curve will shift to the right.
d. The quantity of rackets sold will increase.
6. An increase in supply occurs if
a. demand inreases
b. price increas
c. prodution costs decrease
d. a and b
4. Grammatical point: The first conditional sentence
4.1. Form
if + S + V(present simple), S + will + + V(infinitive)
4.2. Use:
The first conditional used to talk about future events that are likely to happen.
If you give me some money, I'll pay you back tomorrow.
If they tell us they want it, we'll have to give it to them.
If you put your money in a saving account, it will earn interest.
5. Word study
5.1. Match the sentences halves
1. If we pay late,
a. they‟ll give you a bonus.
2. If you deliver this week,

b. we‟ll give you an extra discount.
3. If you give us a 10% discount,
c. they‟ll close our account.
4. If you exceed the sale target,
d. we‟ll pay all transport costs.
5. If you pay cash,
e. we‟ll place our order early next week.
5.2. Complete the conditional sentences with the correct form of the verbs in brackets.
1. We‟______ (give) her a free gift if she ________ (increase) her order.
2. If you _______ (place) regular order, we__________ (cover) transport costs.
3. If you ____ (not increase) the discount, we____ (not be able to increase) the size of order.
4. If I (lose) _________ this order, I‟m afraid it _________ (affect) my commission.
5. If she (plan)_________ to borrow money, she_________(want) to know the interest rate.
6. If sales (continue) to fall, we‟re afraid we______(have to) discontinue this model.
7. If a product (be) economical, it __________(not cost) a lot of money to use.
8. They_______(need) to be paid overtime if they________( have to) work weekends.
9. If they __________(be) paid overtime, our product costs__________ (increase).
10. If we ___(place) an order this week, you____(be able to) ship the goods within ten days?
11. You_____(have to) pay within 30 days and cover insurance as well if we ____(agree) to
let you pay by letter of credit.
12. If we ________ (pay) by bank transfer, you __________(give) us a bigger discount?
13. If you ____(ship) the goods quickly, we_____(place) regular order with your company.
14. If you ____(be) independent, you ____(can/work) well withour the help of other people.
15. If they_____(have) an online catalogue, we_____(not/ have to) ask them to send us one.
5.3. Translate into Vietnamese: Demand

13


UNIT 4: MONEY AND ITS FUNCTIONS

1. Vocabulary
Consent

(n)

[kənˊsent]

: sự ƣng thuận, sự chấp thuận

Medium
Circulate
Standard

(n)
(v)
(n)

[ˊmi:diəm]

: phƣơng tiện
: luân chuyển, lƣu hành
: bản vị

[ˊsə:kjuleit]
[ˊstændəd]

Eg: money standard
commodity standard

: bản vị tiền tệ
: bản vị hàng hóa

Barter

(n)

[ˊba:tə]

: sự đối lƣu hàng hóa

Barter economic system

(n)

[ˊba:tə ikəˊnɔmik

: hệ thống kinh tế hàng đổi
hàng

ˊsistəm]

: quy ƣớc
: đồng tiền quy ƣớc
: trả góp
: mua trả góp

Token
Eg: token money:
Instalment

Eg: instalment buying

(adj)

[ˊtəʊkən]

(n)

[inˊstɔ:lmənt]

Quote

(v)

[kwout]

: định giá, báo giá

[kəˊmɔditi ˊmʌni]

: yết giá (ví dụ có liên quan?)
: tiền hàng
: tiền thẻ

Eg: quoted price
Commodity money
Token money

(n)
(n)

[ˊtəʊkən ˊmʌni]

2. Reading
2.1. The concept of money:
Money is a commodity accepted by general consent as a medium of economic
exchange. It is the medium in which prices and values are expressed. It circulates from
person to person and from country to country, then facilitating trade, and it is the principal
measure of wealth.
2.2. The functions of money:
All modern societies use money. With money people can easily trade goods and
services with one another. That is money promotes trade. Money serves a medium of
exchange, a measure of value, a store of value, and standard of deferred payments. We
discuss each of these functions of money in turn.
a. Money as a medium of exchange
Workers exchange labour services for money. People buy or sell goods in exchange for
money. Money is a medium through which people exchange goods and services. What is a
medium exchange? A medium of exchange is anything that is widely accepted in payment
for goods and services and in settlement of debts. Money is the most common medium of exchange.

14


b. Money as a measure of value:
The second function money is a measure of value. Just as we need measure for
distances, weights, and energy, so we need measure for the value of things offerred at the
market.
Money measures value in it units of accounts. The unit of account is the unit in which prices
are quoted and account are kept. In Britain prices are quoted in pound sterling. In the United
States dollar, and in Vietnam VND.

c. Money as a store of value:
Money also functions as a store of value. Money is a store of value because it can be
used to make purchases in the future. This means that if we choose not to buy with our
money today, we can save it to buy in the future. If money were a perfect store of value, we
could buy the same items next year as we could today with the same amount of money. But
money does function poorly as a store of value when there is inflation in the economy.
d. Money as a standard of deferred Payments:
The last function of money is a standard of deferred payments or unit of account over
time. When you buy something but do not pay for it immediately, your payment is
expressed in terms of money to be paid in the future. With the wide use of instalment
buying, this function of money has become increasing important. Different kinds of money:
The most important types of money are commodity money, and token money.
Commodity Money: commodity money is a useful good that serves as a medium of
exchange. As a result, the value of commodity money is about aqual to the value of the
material contained in it. The principle materials used for this type of money have been gold,
silve and copper. In accient times various articles made of these metals, as well as of iron
and bronze, were used as money, while among primitive people such commodities as shell,
beads, elephant, tusks, furs, skins, and livestock served as a medium of exchange. The gold
coins in circulation in the US beefore 1933 were examples of commodities money.
Token money: Token money is a mean of payment whose value or purchasing power as
money greatly exceeds its cost of production or value in uses other than as money. A $10
note is worth far more as money than as a 3x6 inch piece of high quality paper. Similary, the
monetary value of the most coins exceeds the amount you would get by melting them down
and selling off the metal they cotain.
3. Comprehension
1. What is money?
2. What are functions of money?
3. What is a medium of exchange?
4. What is a unit of account?
5. Why is it said that money is as a store of value?

15


6. Why is it said that money is as a standard of deferred payment ?
4. Grammatical point: Relative pronouns and relative adverbs
4.1. Relative pronouns
- Relative pronouns are used to introduce relative clauses, which are a type of dependent
clause. Relative clauses modify a word, phrase, or idea in the main clause.
- In English, the relative pronouns are: That, which, who, whom, whose
People
or things
People
Things

Subjective case

Objective case

Possessive case

who

whom

whose

(The boy who rang the bell)

(The boy whom you met)

(The boy whose bike was stolen)

which

which

whose

(The candle which melted)

(The candle which you made)

(The candle whose wick had

snapped)

People or that
that
Things
(The dog that bit the postman) (The dog that the postman
hates)

whose
(The dog whose bark sounds like

cough)

4.2. Relative adverbs
- The relative adverbs can be used to join sentences or clauses. They replace the more

formal structure of preposition + which used to introduce a relative clause.
- In English, the relative adverbs are: where, when & why
Relative
Position
Examples
Function
adverbs
* where
after nouns that - The house where Mozart was
- defining relative
refer to places
born is now a museum.
clause
- I flew to Munich, where I had to
- non-defining
catch another plane to Oslo.
relative clause
* when
after nouns that - I can't remember a time when I
- defining relative
refer to times
was so happy.
clause
and dates
- The most stressful day of the
- non-defining
week is Monday, when people go
relative clause
back to work.
* why

after “reason”
- The reason why I didn't call you is - only in defining
that I've lost your phone number.
relative clauses
5. Word study
5.1. Circle the correct option
1. This is the time of the year ________ many people suffer from hayfever.
a. when
b. where
c. which
d. that
2. This is the girl ________mother is from Canada.
a. who
b. whose
c. which
d. when
3. An actress is a woman_______ plays in films or theatre plays.
a. who
b. whose
c. what
d. that
4. A castle is a place ______ a king or queen lives.
a. who
b. where
c. whose
d. that

16

5. My friend, Jack, _____ parents live in Glasgow, invited me to spend Christmas in
Scotland.
a. who
b. where
c. whose
d. that
6. A warehouse is a large building_____goods are stored until they are distributed to shop.
a. who
b. where
c. whose
d. whom
7. A recession is a period of time__________the economy is doing badly.
a. who
b. whom
c. when
d. that
8. Peter comes from Witney________ is near Oxford.
a. who
b. where
c. whose
d. that
9. A brand is a name _______ makes it easy for customers to recognize a product.
a. who
b. which
c. whose
d. where
10. Is this the person _______ you asked me about?
a. whom
b. where
c. whose

d. that
11. Have you received the parcel _______ we sent you?
a. who
b. where
c. whose
d. that
12. That‟s the girl _______ brother sits next to me.
a. who
b. where
c. whose
d. that
13. The meal, ________ wasn‟t very tasty, was expensive.
a. who
b. where
c. whose
d. that
14. A retailer is a person______owns or runs a shop selling goods to members of the public.
a. who
b. where
c. whose
d. that
15. She gives her children everything_________ they want.
a. who
b. where
c. what
d. that
16. Tell me __________ you want and I‟ll give it to you.
a. what
b. where
c. whose

d. that
17. The reason __________ I phoned him was to invite him to party.
a. who
b. why
c. whose
d. that
18. Sick lease is a period of time_________you stay away from your job because you‟re ill.
a. who
b. whom
c. when
d. that
19. The day _________ they arrived was Sunday.
a. who
b. where
c. when
d. that
20. Noon is the time _________ we eat lunch.
a. who
b. where
c. when
d. that
5.2. Fill in the gaps with words from the box.
corparate

launch

commerce

circulate

involve

1. Hong Kong has always been a center of__________.
2. How many people are ____________ in making the new product?
3. The lastes model of our electric car will be __________on 1 January 2005.
4. When a firm begins to do badly on the stock market, plans are often made to change
its_____________
5. A letter that is sent to many diferent people in company is called a __________ letter.

17


Unit 5: BANK AND BUSINESS

1. Vocabulary
Commecial bank (n)
Bank for Investment and
Development of Vietnam(BIDV)

[kəmə:ʃl bæŋk]

Vietnam Bank for Agriculture
and Rural Development

[ bæŋk fɔ æɡrikʌlʧə

Deposit (n)
Deposit account (time deposit) (n)

[dipɔzit]

[ bæŋk fɔ investəmən]

: ngân hàng thƣơng mại
: ngân hàng đầu tƣ & PTVN

ænd diveləpmənt]
: ngân hàng NN & PTNTVN

ænd ruərəl diveləpmənt]
[dipɔzit əkaunt]

: tiền gửi
: tiền gửi có kỳ hạn

Checking account(demand deposit)(n) [ʧekiŋ əkaunt]
Saving account (n)
[seiviŋ əkaunt]
Transfer(v)
[trỉnsfə:]

: tiền gửi khơng kỳ hạn

Interest rate(n)
Loan (n)
Balance sheet (n)

[intrəstreit]
[bæləns]

: lãi suất
: khoản vay
: bảng tổng kết tài sản

Reserve (n)
Premies (n)

[ri zə:v]
[primi:]

: vốn dự trữ
: bất động sản

[loun]

: tài khoản tiết kiệm
: chuyển tiền

2. Reading
Banks are sistitutions that accept various types of deposits and use the funds attracted
primarily to gain loans. We use the terms “banks” generically here to encompass not only
the commercial banks where the most people maintain checking accounts but other
depository institutions such as saving and loan associations, mutual saving banks, and credit
union as well. Formerly, commercial banks were distinct from other depository institutions
in their activities and funtions, and differences still persist. However, as a result of
deregulatory financial legislation in the 1980s, the distinctions have diminished- the
depository institutions are today more homogeneneos in nature. For example, all these
institutions are authorized to issue checking accounts and make loans. We will therefore
consider all of them to be “banks”.
Banks are key finacial intermediaries- institutions that serve as “middlemen” in the

transfer of funds from savers to those who invest in real assets such as houses, equipment,
and factories. Financial intermediaries promote economic efficiency by gatheing the surplus
funds of millions of individual savers and performing this function, financial intermediaries
improve the well-being of both savers and investors. By improving economic efficiency,
they raise living standards.

18


3. Comprehension: Read the text and answer the following questions
1. What are the banks?
2. What are the major functions of banks?
3. Were commercial banks different from other depository institutions in their activities and
functions?
4. Are all banks and other depository institutions authorized to issue checking accounts and
make loans?
4. Grammatical point: Passive voice
4.1. Use: Passive voice used when we focus on the action. It is not important or not known,
however, who or what is performing the action.
My bike was stolen yesterday.
The letter has written by my sister.
4.2. Form:
S + Be + PP + (by …..)
 Present/past simple tense
[S] + (am/is/are/was/were) + pp
Yesterday, my friend bought a new bike.
Yesterday, a new bike was bought by my friend.
 Present/past continuos tense:
S + (am/is/are/was/were) + being + pp
The builders are building a new school.

A new school is being built by the builders.
 Present perfect/past perfect tense
[S] + [have/has/had] + [been] + [pp]
Our company has bought some new cars.
Some new cars have been bought by our company.
 Simple future:
[S] + [will] + [be] + [pp]
A new school will be built next year.
 Modal verbs:
[S] + modals + be + [pp]
Stamps can be bought at any ofice.
The children need be cared.
5. Word study
5.1. Fill in the gaps with words from the box
funds

lack

order

subsidies

write off

manpower

19


1. Some developing countries are fortunate if the banks_____________their long

outstanding debts.
2. Cheap _______________alone is no guarantee of high productivily.
3. In the last fiscal year many Americal companies suffered from a ___________of cash and
had to borrow heavily.
4. Many people became insolvent because they didn‟t have sufficient liquid _________ to
pay back loans they have taken up.
5. Many goverments are offering companies favorable _______________to open factories
in underdeveloped regions.
5.2. Write passive sentences in Simple present.
1. The documents / print ……………………………………………………………………..
2. The window / open ……………………………………………………………………..
3. The shoes / buy ……………………………………………………………………………
4. The car / wash …………………………………………………………………………….
5. The litter / throw away …………………………………………………………………….
6. The letter / send ……………………………………………………………………………
7. The book / read / not ………………………………………………………………………
8. The songs / sing / not ………………………………………………………………………
9. The food / eat / not ………………………………………………………………………...
10. The shop / close / not……………………………………………………………………..
11. The test / write…………………………………………………………………………….
12. The table / set …………………………………………………………………………….
13. The lights / switch on …………………………………………………………………….
14. The house / build …………………………………………………………………………
15. Dinner / serve …………………………………………………………………………….
16. This computer / sell / not …………………………………………………………………
17. The car / stop / not ……………………………………………………………………….
18. The tables / clean / not ……………………………………………………………………
19. The children / pick up / not ………………………………………………………………
20. The postcard / send ……………………………………………………………………….
5.3. Change the following sentences from active into passive form.

1. Somebody has taken my briefcase.
2. The teacher returned our written work to us.
3. She had finished her report by soon.
4. The mad dog bit the little boy.
5. The police have arrested five suspects.

20


6. The doctor ordered him to take a long rest.
7 lightening struck the house.
8. A group of students have met their friends at the rail way station.
9. They didn‟t allow Tom to take these books home.
10. The teacher won‟t correct exercises tomorrow.
11. Marry has operated Tom since 10 o‟clock.
12. This is the second time they have written to us about this.
13. Mr. Smith has taught us French for two year.
14. They didn‟t look after the children properly.
15. Nobody swept this street last week.
16. People drink a great deal of tea in England.
17. People speak English all over the world.
18. Tom was writing two poems.
19. She often takes her dog for a walk.
20. They can‟t make tea with cold water.
21. The chief engineer was instructing all the workers of the plan.
22. Somebody has taken some of my book away.
23. They will hold the meeting before the May Day.
24. They have to repair the engine of the car.
25. The boys broke the window and took away some pictures.
26. People spend a lot of money on advertising everyday.

27. They may use this room for the classroom.
28. The teacher is going to tell a story.
29. Marry is cutting the cake with a sharp knife.
30. The children looked at the women with a red hat.
31. She used to pull my hat over my eyes.
32. For the past years, I have done all my washing by hand.
33. A pair of Robins has built a nest in the porch since last week.
34. The police haven‟t found the murderer yet.
35. They sold one of her paintings at $1,000.
36. I will put your gloves back in the drawer.
37. People speak English in almost every corner of the world.
38. You mustn‟t use the machine after 5.30 p.m.
39. Luckily for me, they didn‟t call my name.
40. After class, one of the students always erases the chalk board.

21


UNIT 6: MARKETING, ANALYSIS OF MARKETING OPPORTUNITIES

1. Vocabulary
Brief
Brief
Brief

(n)
[ bri:f ]
(v)
(adj)

: bản tóm tắt hồ sơ tố tụng, bản cáo thị
: giải thích trƣớc khi đƣợc giao nhiệm vụ
: ngắn gọn, vắn tắt

Define
Research

(v)
(v)

[diˊfain]

: xác định
: nghiên cứu

Objective
Implement

(n)
(v)

[ɔbˊʤektiv]

Interpret
Puzzele
Hypotheses
Observation method

(v)
(v)

(n)
(n)

[inˊtə:prit]

Respond
Sample

(v)
(n)

[ˊrespɔn]

Sample
Segment

(v)
(n)

Segment
Represent
Represent
Survey
Prejudge
Exposure

(v)
(v)
(n)
(n)

(n)
(v)

Monitor
Overwhelm
Exhibit
Fieldwork

(v)
(v)
(n)
(n)

[riˊsə:ʧ ]
[ˊimplimənt]
[ˊpʌzl]
[haiˊpɒθəsi:t]
[ˏɒpzəˊveiʃn]

: mục tiêu
: thi hành, thực hiện
: giải thích, lý giải
: bắt ai phải suy nghĩ, nghiền nghẫm
: những giả thuyết
: phƣơng pháp quan sát

[ˊsampl]

: phúc đáp, trả lời
: mẫu hàng, mẫu sản phẩm

[ˊseɡmən]

: dùng thử, thử hàng mẫu
: phần, đoạn

[ˊri:prizent]
[ˏreˊprizent]
[ˊsə:vei]
[ˏpri:ˊʤʌʤ]
[iksˊpouӡə]
[ˊmɔnitə]
[ˏouvəˊwelm]
[iɡˊzibit]
[fi:ldˊwə:k]

: chia thị trƣờng thành nhiều phần khác nhau
: đại diện
: ngƣời đại diện
: cuộc điều tra, xem xét
: phán đốn
: trình bày sản phẩm ra công chúng
: theo dõi, quan sát, kiểm nghiệm
: đánh bại
: tang vật
: việc nghiên cứu thực tế

2. Reading
In business, demand is always changing and therefore it is essential to know how
things are changing. Market research requires a special form of skill and therefore market

research companies are often employed because they have the necessary experience and
also because market research takes up a lot of time.
There are the four steps in market research process: firstly defining the problem and
the research objectives, secondaly devoloping the research plan, then implememting the
plan, finally interpreting anfd presenting the findings.

22


Defining the problem and research objective is often the hardest step in the research
process. The manager may know that something is wrong, but not the specific causes. For
example, managers of a discount retail chain store hastily decided that falling sales were
caused by poor advertising. When the research showed that the current advertising was
reaching the right people with the right message, the managers were puzzeled. It turned out
that the store themselves were not providing what the advertising promised.
When the problem has been carefully defined, the research objectives must be set. The
research may be exploratory in order to gather imformation to better define the problem. It
may be descriptive – in order to describe market potential, customer attitudes,...
Sometimes, it may be causal – to test hypotheses about causes – and – effect relationships:
for example, would a 10 percent decrease in price lead to significantly higher or not?
The second step involves developing a plan for colleting the information. The
information may be available in the form of secondary data-i.e. it already exists somewhere
or it needs to be collected specifically for this project – primany data.
Primany data collection calls for decisions about the research approaches, contact
methods, sampling plan and research instruments.
There are three main research approaches: the observing relevant people, actions and
sititutions. For example, a museum checks the popularity of certain exhibits by noting the
floor wear around them. This approach is most suited where the objective is exploratory.
For descriptive research, surveys are the best suited. These can be structured using
formal lists of questions asked of all respondents in the same way or understand where the

interview is guided by the respondent‟s answers.
Finally for causal research, an experimental approach is most effective. Experiments
involve selecting matched groups of subject, giving them different treatments, controlling
unrelated factors and checking for differences in group responses.
We will look at contact method in more detail in different part. Briefly, information
can be gathered either by mail, telephone or personal interview.
Another decision which has to be made concerns the sampling plan. A sample is
segment of the population selected to represent the population as a whole. There are three
variables here: firstly, the sample unit. Who is to be sampled? Secondary, the sample size,
how should be surveyed? Thirdly, the sampling procedure, how the people be chosen: at
random, at convennience, on the basic of prejudgement?
Finally, in developing the research plan, a choice must be made in terns of the
research instrusments. The most common is the questionaire. In preparing the questionaire,
the market researcher must decide what questions to ask, the form of the question (e.g.
open/closed, multiple choice), the wording of the questions and their ordering. Although
questionaires are the most common instrusment, mechanical instrusments such as a
galvanometer can be used: this instrument measures the strength of a subject‟s interest or
emotions aroused by and exposure to an advert or a picture.
Once all these decisions have been made concerning the reasearch plan, the
researcher must then put it into action. The implementation phase is generally the most
expensive and the most subject to error. The fieldwork must be monitored closely to make
sure the plan is correctly implemented.

23


The last phase is interpretation and reporting. The researcher should try not to
overwhelm managers with statistics, but to present major findings that are useful in the
decisions faced by the manegement.
3. Comprehension

Read the text and complete the following charts:
Chart 1:
Defining the
problem and
research
objectives

Chart 2:
Research
objectives

a.…………..
……….…...
……………
……………
……….…...
……………
..…………
……..
Research
aproaches

b.………….
…..………..
……………
……………
……………
…..………..
………..
Contact

methods

Sampling
plan

c.………….
…..………..
……………
……………
.…………...
……………
……..
Research
instruments

a………………. d………………. g………………. j……………….

m……………..

………………...
b……………….
………………...
c……………….
………………..

……………….
……………….
n……………...
……………….
……………….

………………...
e……………….
………………...
f……………….
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h……………….
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i……………….
………………..

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k……………….
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l……………….
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4. Grammatical point: Modals
4.1. Can, Could, Be able to
* Can, could and be able to are used to express ability or lack of ability
- Present and future:
S + can/can‟t/am/are/is/ able to/will be able to/won‟t be able + V(inf not to)
- Past: S + could /couldn‟t/was /were + able to/wasn‟t /weren‟t + able to/ + V (inf not to)
Tom can write poetry very well.
Lisa can‟t speak French.
Mike is able to solve complicated math equations
The support team will be able to help you in about ten minutes.
I won‟t be able to visit you next summer.

When I was a child I could climb trees.
I wasn‟t able to visit her in the hospital.

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* Can, could used to express asked permission or given permission
Can/Could + Subject + V (infinitive not to)
Can you lend me ten dollars?
Could I have your number?
4.2. May, Might: Used for:
* Formal permission or formal prohibition
S + may / may not + V (infinitive not to)
You may start your exam now.
You may not wear sandals to work.
* Polite request
May + S + V (infinitive not to)
May I help you?
* Possibility or negative possibility
S + may/might/may not/ might not + V (infinitive not to)
We may go out dinner tonight. Do you want to join us?
Our company might get the order if the client agrees to the price.
Adam and Sue may not buy that house. It‟s very expensive.
They might not buy a house at all.
4.3. Shall, Should, Ought to: Used for:
* Offering of assistance or polite suggestion
Shall/Should + S + V (infinitive not to)
Shall we go for a walk?
Should I call a doctor?
Note: Shall is only used with I or we. It is used instead of will only in formal English.

* Giving advice
S + should / shouldn’t/ ought to + V (infinitive not to)
You should check that document before you send it out.
You ought to have your car serviced before the winter.
James shouldn‟t teach him words like those.
5. Word – study
5.1: Fill in the correct form of can, could or be able to.
1. _______ Tony run long distances when he was a boy?
2. ______ you please call a tow truck for me? My car broke down.
3. The students _______ to buy their textbooks today. The bookstore is all out of them.
4. ______ you teach me how to fix my computer? You‟re so good at it.
5. ______ you ______ reach the customer if you call him at 4:00 his time?
5.2. Fill in the correct form of May or might.
1. ______ I sit here?

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