Tài liệu Placement Report 2012 Master of Science Program in Business & Economics pptx

Placement Report 2012
Master of Science Program in Business & Economics
2
Students in the two-year Master of Science Program in Business and
Economics graduating from the specializations in Accounting & Finan-
cial Management, Economics, Finance, Management and Marketing &
Media Management, who finished their studies by January 31, 2012,
were the sample for this survey.
*
The response rate was 52 percent
based on a cohort of 110 students. The Placement Report is published
annually for all Bachelor and Master of Science programs.
* The Master of Science Program in General Management is presented in a separate survey.
Placement Report 2012
Master of Science Program
in Business & Economics
3
GRADUATE PROFILE
Graduates had a median age of 26. Thirty-three percent of
the graduates responding to the survey were female and 67
percent male. The median number of jobs applied for was 6,
and the number of offers (also median) was 2.
Twenty-one percent of the respondents earned an additional
joint degree in Management, through SSE´s CEMS afliation,
a global consortium of business schools in which SSE repre-
sents Sweden exclusively. CEMS was ranked as No 3 among
the MSc Programs in the world in Financial Times (2012).
Age on graduation (median) 26
Women 33%
Men 67%
CEMS 21%

Total no. of respondents: 57
4
LENGTH OF TIME TAKEN TO FIND EMPLOYMENT WITHIN DIFFERENT INDUSTRIES
Advertising/PR/Information/
Market Communication
Investment
Banking
Consulting,
other
Financial
Services
Management
Consulting
> 6 months before graduation – 50% 33% 25% 10%
4 – 6 months before graduation – 12,5% 23% – 30%
2 – 3 months before graduation 20% 12,5% 11% 25% 50%
0 – 1 month before graduation – – 11% – –
0 – 1 month after graduation 20% – – 25% –
2 – 3 months after graduation 20% 25% 11% 25% 10%
4 – 6 months after graduation 20% – 11% – –
> 6 months after graduation 20% – – – –
100% 100% 100% 100% 100%
Number of respondents 5 8 9 4 10
LENGTH OF TIME TAKEN TO FIND EMPLOYMENT
All Women Men
> 6 months before graduation 19% 16% 20%
4 – 6 months before graduation 15% 22% 12%
2 – 3 months before graduation 28% 31% 26%
0 – 1 months before graduation 8% 5% 9%
0 – 1 months after graduation 7% – 12%

2 – 3 months after graduation 17% 16% 18%
4 – 6 months after graduation 4% 5% 3%
> 6 months after graduation 2% 5% –
100% 100% 100%
2011 – SSE MSC GRADUATES SHOW
HIGH HIRING RATES
Ninety-four percent of the graduates had jobs within three
months of graduation. Seventy percent had accepted a
full-time offer by graduation date. Nineteen percent of the
graduates had accepted an offer more than six months before
graduation. Seventy-four percent of the female graduates and
67 percent of the male graduates had found employment by
graduation date.
5
0 5
10
15 20 25
Men
Women
Ad of another recruitment center
Other
Previous employment, temporary work
Friends or other contacts
Newspaper advertisement
Inquiry from employer / recruitment company
Company presentation on Campus
I contacted an employer
Previous internship position
Ad on the Placement board (SASSE)*
Career Portal on Company website

Women
%
Men
MAIN WAYS TO FIND JOBS
WAYS TO FIND JOB
Career portals on company website, company presenta-
tions on campus, previous internship and acquaintances
were the four main ways to nd employment. Ads on
SSE Placement board and by contacting an employer
were also frequently used channels. Finding a job
through a company presentation on campus, trough
acquaintances or previous employer, are channels used
more frequently by female graduates while career portals
on company websites, ad on SASSE Placement board*,
and previous internship were more common among
male students.
* The Student Association of the Stockholm Scool of Economics.
6
POPULAR INDUSTRIES
Management Consulting, Other Consulting and Investment
Banking are the most popular industries among the responding
graduates. Forty-nine percent of the respondents choose to start
their careers in one of these industries. Advertising/PR/
Information/Market Communication and Financial Services
are also popular choices. There are no equally popular
industries amongst men and women. Investment banking and
Management Consulting are mostly preferred by men and
Consulting, Other and Advertising/PR/Information/
Market Communication by women.
For those employed outside Sweden, Consulting, Other,

Investment Banking and Financial Services attracts the
greatest share of the graduates.
PLACEMENT BY INDUSTRY
All
Women
Men
Management Consulting 18% 5% 26%
Consulting, other 16% 32% 9%
Investment Banking 15% 11% 17%
Advertising/PR/Information/Market Comm. 9% 16% 6%
Financial Services 8% 5% 9%
Consumer Products 6% – 9%
Accounting/Audit 4% – 6%
Manufacturing industry 4% 11% –
Academic Research 4% – 6%
Computer/IT 2% 5% –
Insurance 2% 5% –
Education/teaching 2% 5% –
Electronics 2% 5% –
Media/Culture 2% – 3%
Power/Energy 2% – 3%
Public Administration 2% – 3%
Other 2% – 3%
100% 100% 100%
PLACEMENT IN SWEDEN AND ABROAD
GRADUATES EMPLOYED:
in Sweden Abroad
Consulting, other 10% 27%
Management Consulting 26% 9%
Investment Banking 13% 18%

Advertising/PR/Information/Market Comm. 11% 9%
Financial Services 3% 14%
Consumer Products 10% –
Accounting/Audit – 9%
Academic Research 6% –
Manufacturing industry 6% –
Power/Energy – 5%
Electronics – 5%
Other – 4%
Media/Culture 3% –
Insurance 3% –
Computer/IT 3% –
Education/teaching 3% –
Public Administration 3% –
100% 100%
No. of respondents 31 22
No of resp. 53
7
EMPLOYMENT IN INDUSTRIES FOR DIFFERENT SPECIALIZATIONS
0
10
20
30
40
50
60
70
80
90
100

Economics
Finance
Accounting &
Financial Management
Marketing &
Media Management
Management
%
Consulting, other
Management Consulting
Other industries
Advertising/PR/Information/
Market Communication
Investment Banking
Financial Services
LARGE COMPANIES MOST POPULAR
Large companies attract SSE graduates. Thirty-six percent
chose to start their career in a company with more than
10,000 employees. Men are more attracted to larger compa-
nies than are women.
The median working hours was 53 per week. Investment
Banking and Financial Services required most working hours
per week with a median of 78.
SIZE OF COMPANY
Number of Employees All Women Men
1–2 – – –
3–10 6% 10% 3%
11– 5 0 13% 16% 12%
51–250 13% 16% 12%
251–1 000 9% 16% 6%

1 001–10 000 23% 16% 26%
> 10 000 36% 26% 41%
100% 100% 100%
Median
Investment Banking
78
Financial Services
78
Management Consulting 53
Consulting, Other 53
Advertising/PR/Information/Market Communication 43
NUMBER OF WORKING HOURS PER WEEK
8
LOCATION OF PLACEMENT
Interest among SSE graduates in pursuing an international
career is very high. Forty-one percent chose to accept their
rst job abroad. Europe is attracting most of them.
SALARIES BY INDUSTRY
The median monthly basic salary had a median range of –
30,000 – 34,000 SEK. Management Consulting is the highest
payer with a median range of 38,000 – 42,000 SEK. Invest-
ment Banking and Financial Services had a median range of
34,000 – 38,000 SEK. Consulting, Other had a median range
of 30,000 – 34,000 SEK. The median salary level in both
Sweden and abroad is 30,000 – 34,000 SEK.
Sixty-two percent of the respondents answered they have
received bonus or commission in relation to signing up for
their rst job. The median sign-on bonus had a range of
20,000 – 34,999 SEK and the median yearly bonus a range
of 25,000 – 49,999 SEK.

TOTAL
ASIA 4%
SWEDEN 59%
EUROPE 37%
WOMEN
SWEDEN 63%
EUROPE 37%
MEN
ASIA 6%
SWEDEN 56%
EUROPE 38%
SALARIES IN SWEDEN AND ABROAD
GRADUATES EMPLOYED:
Monthly
Base Salary
in Sweden Abroad
< SEK 18,000 (< EUR 2,000) 3% 4%
SEK 18,000 – 21,999 (EUR 2,000 – 2,400) 3% 13%
SEK 22,000 – 25,999 (EUR 2,400 – 2,850) 3% 14%
SEK 26,000 – 29,999 (EUR 2,850 – 3,300) 39% 9%
SEK 30,000 – 33,999 (EUR 3,300 – 3,750) 26% 18%
SEK 34,000 – 37,999 (EUR 3,750 – 4,200) 7% 5%
SEK 38,000 – 41,999 (EUR 4,200 – 4,600) 3% 9%
SEK 42,000 – 45,999 (EUR 4,600- 5,050) 10% –
SEK 46,000 – 49,999 (EUR 5,050 – 5,500) 6% 5%
SEK 50,000 – 53,999 (EUR 5,500 – 5,950) – 5%
SEK 54,000 – 57,999 (EUR 5,950 – 6,400) – 14%
SEK 58,000 – 61,999 (EUR 6,400 – 6,800) – –
>=62,000 (EUR 6,800 ) – 4%
100% 100%

No. of respondents 31 22
9
SALARIES BY INDUSTRY
GRADUATES EMPLOYED IN:
Monthly
Base Salary All
Advertising/
PR/Information/
Market Communication
Investment
Banking
Consulting,
Other
Financial
Services
Management
Consulting
< SEK 18,000 (< EUR 2,000) 4% – – 10% – –
SEK 18,000 – 21,999 (EUR 2,000 – 2,400) 7% 20% 12% – – –
SEK 22,000 – 25,999 (EUR 2,400 – 2,850) 8% – 13% 12% 25% –
SEK 26,000 – 29,999 (EUR 2,850 – 3,300) 26% 40% 25% 22% 25% –
SEK 30,000 – 33,999 (EUR 3,300 – 3,750) 22% 40% – 23% – 30%
SEK 34,000 – 37,999 (EUR 3,750 – 4,200) 6% – – – – 20%
SEK 38,000 – 41,999 (EUR 4,200 – 4,600) 6% – – – 25% 20%
SEK 42,000 – 45,999 (EUR 4,600 – 5,050) 6% – 25% – – 10%
SEK 46,000 – 49,999 (EUR 5,050 – 5,500) 6% – – 11% 25% 10%
SEK 50,000 – 53,999 (EUR 5,500 – 5,950) 2% – 12% – – –
SEK 54,000 – 57,999 (EUR 5,950 – 6,400) 5% – 13% 22% – –
SEK 58,000 – 61,999 (EUR 6,400 – 6,800) – – – – – –
>=SEK 62,000 (EUR 6,800 ) 2% – – – – 10%

100% 100% 100% 100% 100% 100%
BONUS AND COMISSIONS
GRADUATES RECEIVED
Sign-on bonus Yearly bonus
Median range 20,000 – 34,999 SEK
25,000 – 49,999 SEK
10
0 5
10
15 20 25 30 35
Company image / reputation
Other
Company culture / Value
Location
Lack of alternatives
Career possibilities
Type of work / Responsibility
Professional / Personal development
Women
%
Men
MAIN REASON FOR CHOOSING THIS EMPLOYMENT
IT CORRESPONDS TO EDUCATION 74%
REQUIRES MORE QUALIFICATIONS 9%
REQUIRES FEWER QUALIFICATIONS 17%
OCCUPATION IN RELATION TO EDUCATION
All Women Men
Very much 47% 48% 47%
Quite a bit 32% 37% 30%
Quite little 15% 10% 18%

Very little 6% 5% 5%
100% 100% 100%
SIGNIFICANCE OF SPECIALIZATION FOR THIS EMPLOYMENT
MAIN REASON FOR CHOOSING THIS
EMPLOYMENT
When asked to state the key reason for their choice of
employment, female graduates identied type of work/
responsibility and professional / personal develop-
ment as number one. Male graduates also stated these
reasons, but also career opportunities as most impor-
tant for their choice of employment. Neither male nor
female graduates stated a high salary as a motivation
for accepting an offer.
SIGNIFICANCE OF SPECIALIZATION FOR
THIS EMPLOYMENT
Almost 50% of the 2011 graduates give their speciali-
zation subject great signicance for employment. The
specialization is considered to have great signicance
for employment equally for both women and men.
Sixty-seven percent of the responding graduates had
an internship during their studies. The majority (79%)
claim that the internship had an impact on getting their
job.
Most graduates (74%) found their occupation cor-
responded well to their level of education. Seventeen
percent thinks that their position requires fewer
qualications.
Nearly half of the graduates have used SSE Career
Services in some way (47%). SSE Career Services
offer Online Resources, CV and application guidelines,

Skills courses and Career advice. Almost all found the
services to be useful in their job search.
11
ADRIAN GEHRIG
(Specialization in Accounting &
Financial Management)
After graduation from SSE I joined Pricewater-
houseCoopers as a management consult-
ant, where many of my previous classmates
became work colleagues. And that is really
what SSE is all about – it truly sets an everlast-
ing footprint in your life, both professionally as
well as socially.
With a journey through both the BSc and MSc
Programs, I know that choosing SSE was one
of the best decisions I have ever made. The
hands-on academic approach enabled me to
develop an analytical toolbox of true practical
relevance that I carry with me, whatever my
career path or challenge. The school is also
a great door opener for international experi-
ences and opportunities, something I realized
from my participation in SSE’s Exchange
Programs in Singapore and Chicago; I can
really benefit from this when I now work in
a global consultancy firm.
My studies provided me with a first-class
education, but the friendships I made and
the unique bond among the SSE students
not only enhanced my student life, but rather

defined my personal life. SSE and its Student
Association became a part of me and most
certainly a part of my future career. The close
friends, the network, the analytical skills and
the school’s great reputation constantly pro-
vided me with new opportunities and are still
great accelerators long after my graduation
ceremony was over.
JANINE WOITHE
(Specialization in Marketing &
Media Management)
I am currently finishing the Global Management
Trainee Program at AB InBev, the leading global
brewer and one of the world’s top five consumer
product companies, with brands such as Beck’s,
Budweiser and Stella Artois.
After earning a Bachelor’s degree in Germany,
I chose SSE for my Master because I wanted
to study abroad but not compromise on the qual-
ity of education. SSE has established an outstand-
ing reputation far outside the Nordic borders.
The Marketing & Media Management speciali-
zation offers the right balance between a very
practical approach to Marketing, strong scholarly
theories, and the latest research. New media
usage is embedded in every aspect of studies
which truly put us ahead of the corporate world.
Prominent companies held weekly workshops
in our classes, allowing us to work with actual
problems and to gain real world experience.

I also found it extremely rewarding to take part
in the CEMS Master Program while at SSE.
I spent a semester at the National University
of Singapore, challenging myself by experienc-
ing a new continent and meeting many talented,
inspiring students.
SSE was a truly international experience for
me offering a multitude of perspectives. Learning
in such a diverse environment has prepared
me for working in international teams today.
Students at SSE are ambitious, open-minded
and motivated, which makes the educational
atmosphere dynamic and rewarding.
LOUISE OSCARIUS
(Specialization in Economics)

I am currently doing a one-year trainee pro-
gram rotating between Sweden’s central bank
(the Swedish Riksbank), the Swedish Financial
Supervisory Authority, and the Swedish Na-
tional Debt Office. At the end of the program
I will continue working as an economist at the
Riksbank.
As I am Swedish, I have always known that
SSE is considered the best business school
in Sweden. I was interested in social science
and economics and when finishing my bach-
elor at Lund University I started thinking about
doing a master. SSE was my only choice.
Since we were the first Master students in the

new program structure at SSE, my first year
was very interesting and I think class of 2012
played a big role in helping to shape the
program into what it is today. What makes
SSE such a unique school is how the tough
workload makes everyone come together
and help each other out. I found that really
motivating and different from other schools
where I have studied.
SSE and CEMS have opened up so many
opportunities for me. The degrees have given
me the analytical and technical skills that my
current position requires. And on top of that,
I have a network that stretches from Tokyo to
São Paulo, with friends now working in com-
panies and organizations that many people
dream about working for.
11 12
ELENI MILIOU
(Specialization in Marketing &
Media Management)
I am an Account Planner for the Marketing
Solutions team at LinkedIn in Stockholm,
working with our biggest clients on online
advertising, marketing strategies and brand
communities.
SSE was my first choice from the list of top
business schools in Europe, as it also offered
a CEMS Master in International Management
enabling me to obtain a double MSc de-

gree—it was also an adventure to come all the
way to Sweden from Greece. My CEMS year
gave me a large international network of busi-
ness professionals, not only from my exchange
semester at the University of Sydney, an unfor-
gettable cultural and educational experience!
What I liked best about SSE, though, was my
classmates, who were curious, motivated, ac-
tive in class, and internationally experienced;
many now lead world-class business careers.
I stayed in Stockholm after graduation and
pursued a career in media; SSE was a great
conversation starter in my job interviews as
many company representatives were alumni.
My SSE education has provided me with skills
in project management, presentation and
networking that I use every day at work.
KRISTRUN GUNNARSDOTTIR
(Specialization in Economics)

I work as a Senior Consultant at Oliver Wyman,
primarily working on projects for top-tier financial
service companies in the Nordics and around
the world.
I chose to pursue my MSc degree in Econom-
ics at SSE because it is one of the top business
schools in Europe and the Master program of-
fered great opportunity to work with students
of multiple nationalities and with various back-
grounds. It also gave me the opportunity to enter

the CEMS program through which I went on
exchange at ESADE in Barcelona.
SSE contributed to my professional career in
multiple ways. In addition to providing under-
standing of theoretical concepts it also prepared
me to apply my knowledge and technical toolkit
in practical real word situations, solve complex
challenges for my clients and communicate more
efficiently with various people. Frequent lunch
lectures, company presentations and exception-
ally active student association also added to the
SSE experience and last but not least I made
some great friends for life!
This piece of printed matter was produced by the Department of Market & Communication and Student Services at SSE
Stockholm School of Economics
Stockholm School of Economics (SSE) is one of the top business schools in Europe. SSE offers
Bachelor, Master and MBA programs along with highly regarded PhD programs and Execu-
tive Education. SSE has earned a reputation for excellence, both here in Sweden and around
the world and has schools in Sweden, Latvia and Russia.
The School is accredited by EQUIS (European Quality Improvement System) certifying that
all of its main activities – teaching as well as research – are of the highest international stan-
dards. SSE is also the Swedish member institution of CEMS (The Global Alliance in Manage-
ment Education) and PIM (Partnership in International Management).
SSE offers three Bachelor programs:
• Bachelor of Science in Business & Economics (rst two years in Swedish)
• Bachelor of Science in Retail Management (rst two years in Swedish)
• Bachelor of Science in Economics & Business, at SSE Riga (in English)
SSE offers four Master programs (all in English):
• Master of Science in Business & Management
Specialization in International Business (CEMS)

Specialization in Management
Specialization in Marketing & Media Management
• Master of Science in Economics
Specialization in Applied Economic Analysis
Specialization in International Economics
• Master of Science in Finance & Accounting
Specialization in Accounting & Financial Management
Specialization in Corporate Finance
Specialization in Investment Management
• Master of Science in General Management (for students with bachelor’s degrees
in subjects other than Business or Economics)
The MSc Program in Business & Economics and its specializations, reported on in this placement report, corresponds
to the three current programs in Business & Management, Economics and Finance & Accounting.
SSE is also offering PhD programs, Executive Education and has campuses in Stockholm, Norrtälje, Riga and St Petersburg.
Stockholm School of Economics • Sveavägen 65 • Box 6501 • SE-113 83 Stockholm
Phone: +46 8 736 90 00 • • www.hhs.se