Đề tài: Sử dụng công cụ ma trận SWOT để hoạch định chiến lược kinh doanh cho một sản phẩm của nhóm anh(chị) trong thời gian một năm potx

Đề tài:


 
!"#$%&
'()

*+,- .
/0+1-23451.
1$+6-2

Khái quát nội dung tiểu luận
7) /89-:;2< !"
77) =9<>-
777) ?@A'B>C
70) ?@A'B>
0) *
07) D@2EF9!

Giới thiệu về công ty cà phê Trung Nguyên
GHC:C!F
•
IJKLJKIMMJ+NO9!OP-*-% 
Q-R:CC<C!>&)
•
IMMS+-1-2>Q-R9O?)46*BT
"-9-U*-5 =F
8V:CWILLX-FC!>-1-2>)
•
YLLL+ZFR-E!FBTE99

4C1:C[[->X-2;
\9-1P )
•
YLLI+-1-2>$]>^!CX-W
:C!X-2;!_:C!
_C6!-<FG)

Giới thiệu về công ty cà phê Trung Nguyên
GHC:C!F
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YLLY+ !"C>')
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YLL`+a'C!>b/c:CQ-R"-
/cFX-W!F)
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YLLd+*O>X-FC!>-1-2>
1P <8JLLX-FC!>
01<IYIC!@!W<cLLLBFC
:CeM<LLLCBFf !")
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1C2YS)`)YLIY<-1-2>A=
FCCF2C!>/c=
P^/%N61,-6@-g09h>&)

Giới thiệu về sản phẩm
Lần đầu tiên được
thưởng thức cà
phê ngon và đặc
biệt vì nó dành
riêng cho phái

đẹp. Tôi tin cà phê
này sẽ chinh phục
được phái đẹp
trên thế giới.

Giới thiệu về sản phẩm
6C!>b?C 
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R091C!F
i!)
PTH2>-<;>C
!><E-W=
-WC>!Fi!)-
M(9C>=--
1-2>j'=
]B9Bk-FR
6_<0??lF
 ?\ZX-m<
:8Cnn__!l!
o-VO=#!Fi!<j
>?p
\:X-2qF<C
b_FX-mC
r_i!<W=r_)

GC !"]B9:C-2Rs$
O-1-2><?_
FX-mEsF<!-:C
:fX-2qW.:8>:C
C-W)

Giới thiệu về sản phẩm

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I)=9+E\9-
C[-X-:9
'O=C!>-5
 =F:C;E
C!F-
1-2>C:($09)N
W:C!Fp'2>-
:C>C!>>C
8)

Y)*>-+
g?F8>!@!W
-W<B5 ILL
C!@!WC[->Jds
Ct2YLId<u:E#
#!C-1-2>:vC]
CC!>)
g1C<-1-2>wQ@2E
-@C!>8>
'C!>8P-*-<
EFjB^[-O(YLIL)
=9<>-

?@A'B>C
I) *':u+
*'9
g>8C22<Q-R9;-

F2$:C98)
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.()
gE$<:A$F
X- mC2C)
g?\9-2;: 9
:Cf;)

*'E>
091CX-W$X-2@W
R8)ALC2LIKLdKYLLM
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