Speaking enm401 cm đại học fpt khóa 20212022

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Speaking ENM401 CM
Intermediate Business English (FPT University)

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1. Think of a good communicator you've met in your life. What impressions did you have on him/her?
What are the main qualities of a good communicator?
She is a sociable, adorable girl. She is very confident when communicating with crowds and I like the
way she uses her body language when talking, it's very attractive. It's easy for her to catch people she
meets for the first time and talk friendly. Her body language is flexible when she's speaking. She is a
good listener. Listen more than talk. Her facial expression is positive which makes me feel
comfortable.
The main qualities of a good communicator:
Listening: Communication often requires two or more parties to actively participate in the
conversation. Listening to others can help build rapport and ensure understanding.
Confident: Confidence in communication can enhance your credibility as an expert. It can also help
you properly communicate your needs.
Friendly: Speaking and writing in a friendly tone can encourage others to communicate with you more
often.
Sincerity: Being honest when dealing with others can build a feeling of trust and respect.
Proactive: Communicators are skilled at resolving conflicts in a timely manner and initiating
conversations when necessary.

2. List main forms of communication people can use. Rank them from the best to the worst and
explain why.

1. VERBAL COMMUNICATION
2. NON-VERBAL COMMUNICATION
3. WRITTEN COMMUNICATION
4. LISTENING
5. VISUAL COMMUNICATION
● In my opinion, verbal communication will be the best form of
communication, Verbal communication is the use of speech to share
information with others. The face-to-face conversation will easily
convey information and feelings to the other. Make the conversation
more wonderful that other forms of communication don't have
3. Many companies now consider it a norm to use instant messenging apps for
communication at office and even non-office hours. Should companies use instant
messenging apps for communication ? Why?
● Companies should use instant messaging apps for communication.
Because instant texting enhances communication. It is more efficient
than email since communications are sent instantly, saving time.
Managers may work from anywhere and yet interact with their teams
as if they were in the same room. Besides that it helps you save the
money and is easy to Implement and Administer : Nowadays, you can
set up a private team network in minutes, allowing you to not only take
advantage of the technology but also control who has access to it. You
can manage contacts, shared chat rooms, and the features that users
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have access to using powerful corporate tools. You may also select
several administrators and configure different degrees of data security.
4.What are advantages and disadvantages of using emails, mobile phones, and conference

callings? Do you agree that face-to-face meeting is the best form of communication in
business? Why?
Advantages
Email: Fast Client Communication, you can send attachments with an email that
contain important documents or even a presentation to clarify your message.
Mobile phones: When face-to-face communication is not possible, easy
communication and reception of information is essential. Talking on the phone can
make people feel more comfortable than talking in person. In an emergency, the phone
is highly handy because it allows you to accept calls and share information rapidly
while saving time on the road.
Conference callings: The advantages of using conference callings are reduced travel
expenses, better connectivity with colleagues and clients overseas, especially it is a
great advantage during this Covid pandemic for organizations and businesses; you
can work from anywhere with low cost (e.g:don't have to rent the placement to hold
the meetings)
Disadvantages
Emails: Accessible to Others, Since email is sent over networks, it's possible that
others could gain access to them or receive them by mistake. Your sensitive
information and messages are very accessible to hackers and even unsuspecting
recipients when you use email..
Mobile phone : Cyberbullying: Cell phones provide an opportunity for people to bully
others. Cyberbullying is one of the things that happens the most to people who use
cell phones. Waste of mobile money: People also waste their money paying for
internet plans and other types of service plans. \
Conference callings Connection is not always strong. (Example: power failure). One
person’s bad connection or background noise can ruin the call for everyone.
We agree with the view that face-to-face communication is the best form of
communication. For a few reasons:
- Face-to-face meetings clearly communicate goals: With face-to-face
meetings, the conversation is often more focused, which means it flows a lot

more naturally. This allows us to be clearer with our goals, generate more
ideas, and bring more opportunities to the business
. - Make it easier to focus: People tend to engage more in face-to-face
meetings because there's no such opportunity to do anything else.
- Increase engagement: When participants can see each other in person
during a meeting, they are often more likely to contribute to the conversation.
- Face-to-face meetings are important for building strong relationships,
loyalty, and trust Strong relationships are the key to long-term business
success. Meeting customers, colleagues, and colleagues in person provides a

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sense of human interaction, which can help build trust and make it easier to
form deeper relationships.
- Train us in the accuracy of time as well as know the importance of time in
deciding whether a job is successful or rejected.

5. Imagine you are a leader of a company which are faced with some communication problems. How
can communication be improved in your company?
I think we should have more intimate conversations with each other, where people
can learn more about each other and voice their opinions. As for language problems,
we should also agree on a common language and exchange languages and cultures
to understand each other better to communicate better.

6.How will communication change in the future? Do you think communication is getting better thanks
to new technologies?
● During the current covid pandemic, we are used to communicating through Facebook,

meetings, video calls, etc. This has contributed to helping prevent the epidemic and
making people less bored when they have to be isolated. not see relatives. In the
future I think we will communicate with each other through a virtual world, we will
receive each other's information in a blink of an eye faster than now.
● Technology has made communication better and more diverse. In the past, it was only
possible to talk face to face or send handwritten letters. Now we don't need to meet,
we can still meet, and communicate quickly.

7.What do you think about this statement of Juan Carlos castillo, American academic: "In
marketing, there are those who satisfy needs and those who create wants"?
Wanting something and getting it fulfilled is a natural thing for humans. In
marketing, we have to find out what their customers need and we have to do
business to satisfy them and vice versa. We can also create something that is
satisfying and customers will have a need to buy.

8.Search and Present a brand that is marketed internationally: its country of origin, brand
image, key products, target market, sorts of an advertising campaign, current slogans,
problems of internationalization.
● Apple Origin: Apple Inc. is an American multinational technology corporation
headquartered in Cupertino, California, that designs, develops, and sells
consumer electronics, computer software, and online services. It is
considered one of the Big Five companies of the US information technology

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●
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industry, along with Amazon, Google, Microsoft and Facebook. Founded in
April 1976 by Steve Jobs, Steve Wozniak, and Ronald Wayne.
Brand image: expensive, luxurious, basic, convenient.
Key products: Its hardware product lines include iPhone smartphones, iPad
tablets, Macbook laptops, Mac personal computers, iPod portable music
players, Apple Watch smartwatches, and multi-player players. Apple TV digital
media, AirPods wireless headphones, AirPods Max headphones, and
HomePod smart speaker. iPhone, MacBook, iPad, Apple Watch, iPod, AirPods,
Apple TV.
Target markets: According to the aggregate audience analysis from the ads
Apple has released so far, we can know that the audience of the keyword
Apple has 1.5 billion people, and the population is mainly young and
middle-aged 18 to 44. They can buy a price and love new electronic products.
Advertising campaigns: Since its inception, Apple has had many advertising
campaigns, typically 1984, Romeo and Juliet campaigns. Romeo and Juliet
introduced the video features of the iPhone 7 Plus. This is the first in a series
of more heartfelt and emotional campaigns by Apple, which aired during the
festival period and after it first aired in 2016. And now, every year when
launching new iPhone products, Apple will hold a launch ceremony for their
products.
Slogan: “Think Different — But Not Too Different”.
New markets: Apple has rolled out several initiatives over recent years to

reduce its reliance on saturated developed economies, including discounting
its products in China, developing a low-priced iPhone, and expanding its
services businesses to developing countries, principally in Africa and Asia.

9.Search and make comparisons among these international brands: Apple, Samsung and Oppo.
Comparisons are based on key products, target markets, advertising campaigns, new markets and
objectives.

10.What are some problems companies of Vietnam may face when they enter international market?
Give examples of Vietnamese companies expanding market successfully and Unsuccessfully
● One of the difficulties that I think Vietnamese businesses will face when entering the
international market is competition. It is difficult for Vietnam to compete with other
strong competitors such as China, Japan, etc. The fact that we are starting to try to
improve product quality, but still has not been appreciated. the second is tax barriers,
foreign policy barriers of the state and international markets Vinamilk Factors that
make up the success of the VINAMILK brand in the international market Focus on
product quality. VINAMILK focuses on implementation in the process of accessing
international markets. To do that, VINAMILK has constantly innovated technology,
invested in modern machinery lines. The company's milk and nutritional powder
production technology is the most modern and advanced, based on the technology of
the world's leading countries, in order to ensure quality and food safety.

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11.What are some marketing strategies? What can be the advantages and/or drawbacks of
standardised and adapted marketing? Give examples of standardised and adapted Marketing.
12.In what way can you think of to cement or sour relationships?

From my point of view, you should sit together to find out what is wrong? Who is causing the
problem? You and your friends should find the best solution. In a situation that is you do not meet
your friend to do this, you need time to heal your soul to realize your own mistakes. The better you
ask someone who you trust the most and talk the trouble. And the way to sour relationships maybe
you do not keep in touch with with them anymore, or meet them frequently. You feel that you are not
as friendly with them as before. Or even you can feel hate for them.
13.How can a company build strong relationships with customers/Clients/other companies? Present
an example of (TPB/Dienmayxanh/Mobifone ...)

14. Where can Asian and Western people meet to build business relationships?
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International fairs: Businesses or individuals from all over the world can share their products with
friends around the world. Via can promote its products and cooperate with foreign business
partners to expand the market.
International trade conferences between heads of state or corporations, Economic seminars,...
Conferences, events, and meetups are popular places for leaders to gather and connect. By
attending the right events, you'll have the chance to meet others with similar interests who are
actively looking to connect with new people.
The World Trade Centers Association (WTCA) stimulates trade and investment opportunities for
commercial property developers, economic development agencies, and international businesses
looking to connect globally and prosper locally. The association serves as an 'international

ecosystem' of global connections, iconic properties, and integrated trade services under the
umbrella of a prestigious brand. The exclusive 'World Trade Center' and 'WTC' branded properties
and trade service organizations are located in more than 90 countries and are supported by
15,000 WTC professionals that deliver integrated, joint resources to solve business needs.
The World Economic Forum (WEF) is a non-profit organization with headquarters in Cologny,
canton of Geneva, Switzerland, where top business leaders, national leaders, academics, and
journalists Members discuss current international issues, including the areas of health and the
environment.
The World Trade Organization (WTO) deals with the global rules of trade between nations. Its
main function is to ensure that trade flows as smoothly, predictably, and freely as possible. Work
social networks like LinkedIn. Where employers and job applicants can find information about
each other easily anywhere in the world.

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15. What do you know about guanxi in China? What is the importance of guanxi in Chinese
business settings?
Guanxi loosely translates as personal connections, relationships, or social networks.
It implies trust and mutual obligations between parties, and it operates on personal,
familial, social, business, and political levels. Having good, bad or no guanxi impacts
one’s influence and ability to get things done.
For example: If our guanxi is good, it implies we get along and are likely or expected
to help each other out, perhaps because of shared ties, history, or having done favors
in the past. If a distributor or consultant does not have any guanxi - or has bad
guanxi, with a customer’s purchasing director or a government approval authority,
this implies it may be harder to get access to decision-makers, obtain important
insights, make a sale, or gain approval.

It is the key to everything: securing a business license, landing a distribution deal,
even finding that special colonial villa.
How can Chinese businessmen build good relationships with Western ones?
Two Types of Trust — and Two Stages in Relationship Building
Chinese business culture is changing as the country opens up to global businesses
and organizations, and a stronger emphasis on one’s business partners’ competence
and accomplishments is part of that change. What that means is that Western
executives need to start by developing the other person’s trust in their capability.
Chinese businesses and their executives are placing increasing emphasis on the
value a potential partner brings and whether they can trust the reliability of that
value. This should be encouraging news for Western executives. A major building
block of successful business relationships can be established in much the same way
it is done in the United States and Europe: through business needs and confidence in
each other’s capability.
The Asian business style or the Western business style?
For Asia, in business, they are more important than ever, so in business
communication, assertiveness and frankness are not common habits of Asians.
Sometimes lack of confidence in business meetings, However, this is their habit and
do not want anyone to be awkward. In the West, people can speak their mind, are
very active, and do not have to worry about any problems. they always try to show
themselves to everyone

14.What do you think will be the main reasons why guests do not return to a hotel?
The guest does not return to the hotel because of many reasons:

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Lack of information such as the hotel provided in rooms, the sites, and attractions in
the region.
Lack of responsibility of staff: kindness, helpfulness, knowledge, enthusiasm.
Services are not good, inconvenience.
Needing increase amenities such things as a restaurant, cafe, spa, gym…
=> The main reason that I can see is lack of information because the guest wants to
know the basic info but the hotel can not satisfy. It makes them get disappointed

15.For what reasons might people change their jobs? Compare your generations; reasons and your
parents
1. Lack of Opportunity
Some people want to change their jobs because they feel in this company
they don’t have the opportunity to develop their career.
2. Bad Management
-Another top reason people feel compelled to move on is that they’re unsatisfied by
the leadership at their current workplace. Leadership issues can occur at all levels in
a company and seriously affect the productivity of workers.
*Example: Lack of recognition, low compensation, and minimal benefits are all key
factors associated with poor leadership.
3. A Toxic Workplace or Company Culture
Everyone acts courteously in an ideal workplace, and coworkers compliment
one another. Bosses periodically check in on their employees and are curious
in what's going on in their personal life.
However, as we all know, there is no such thing as an ideal workplace, and
personalities do not always mesh. In every organization, there are bound to be
some confrontations, interpersonal conflicts, office gossip, cunning workers,
deceptive managers, attention-seeking colleagues, and insensitive coworkers,
and any of these could lead to workers considering quitting.
Inter-office competition could be one of the issues. Even if a firm is generous,
offering flexible hours and significant vacation time, a competitive

environment may prevent employees from fully utilizing the benefits provided
to them. Employees may believe that taking advantage of them, such as
scheduling vacations, will result in them being penalized, putting them at a
competitive disadvantage and making them unhappy.

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Because corporate culture can differ from department to department and
even from manager to manager, executives in any firm must be consistent in
instilling the same culture across the board.

4. A Better Salary and Financial Stability
Money is the most reason why employees leave their jobs. If some companies
offer a higher salary for them, this company will get their attention. No one is
willing to work for a salary they feel is not worth the amount of work they do.
5. Excessive or Too Little Work
Good employees are frequently asked to take on many jobs, partly because
they may have used their initiative to perform more work than was initially
requested. Extra duties can force a good employee to work long hours, which
can lead to irritation and a lack of enthusiasm, which can lead to severe
burnout. Similarly, when a good worker is requested to take on new tasks, they
may run across blockages, which can lead to boredom and a lack of
fulfilment.
More work or larger projects are frequently accompanied with increased
responsibility. Adding extra responsibilities while not providing adequate
guidance or ownership to staff simply leads to frustration. Micromanagers are
disliked by all.

Compare your generations' reasons and your parents'.
1. My parent's generations:
-The long-distance from work makes commuting to and from work on time
very difficult
-In the past, the employment rate was low, so the elderly always persisted in
their work, but did not often change careers
2. My generations:
- Having more we have a lot of opportunities jobs, it makes people want
more benefit for themself. So it leads to one truth is GenZ has the
highest percentage leaving their jobs compared to GenX and GenY.
- Currently, the employment of labourers is not favoured compared to
specialized professions such as doctors or teachers
- In my generation, we have an approach with more technology and
knowledge than GenX and GenY. we have the knowledge about the
majors is good. But GenY was reported is lady than GenX and GenY
and this is an alarming problem with my generation.

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16. What factors would motivate you to work harder? Which one is the most important? Do you like
working for a male or female boss? - Why?
Factors that push me to work harder:
Rewards and recognition: Reward and recognition go hand in hand. creating rewards
and recognition will help us to work harder
Working environment: If the working environment is positive and comfortable, then
our work productivity will increase and make us work harder.

Target: people must have goals, thanks to them, we work hard and make efforts
every day, goals for the future, the goal of opening a company, taking care of our
parents, buying a house, buying a car, etc.
Growth: Development is very important to motivate us to work harder, for example,
you are a collaborator for a company, you have to try, work hard and work hard to
become a full-time employee. after becoming a full-time employee. The company will
create opportunities and criteria for you to try your best to achieve higher positions.
In my opinion, the goal factor is the factor that motivates us to work harder, success
or failure is all by ourselves every day. On the other hand, a person who has no goals
is a failure. If you work hard but you don't have a goal, it will be a useless thing. The
goal is very important.
17.Do you like working for a male or female boss? Why?
We like working for a female boss more than a male boss.
Here are some reasons:
Female bosses often encourage employees to develop themselves:
Employees working with female bosses agree with the comment “There is always
someone at work who encourages me to develop myself.” than employees working
with male bosses. This shows that female bosses have the ability to "surpass" male
colleagues in arousing the potential and better orientation of employees' futures.
The female boss always follows the employee closely at work:
Female bosses often give lots of comments and regular feedback to help employees
achieve their personal development goals – one of the three most desired employee
aspirations from the boss.
Female bosses praise more than male bosses:

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Female bosses may be better than male bosses at giving positive comments so that
employees always feel appreciated for their contributions to the company. At the
same time, female bosses also demonstrate that they have the ability to help
employees absorb positive feedback at work and use it to their strengths.
Overall, women have gone further than men in meeting the needs of employees in
the workplace. One of the explanations given is that women always have to try
harder than men in managing and interacting with employees to exceed expectations
and go further in their careers because women are always under the pressure of
gender inequality.

18. What do you know about Protect and Gamble? How do you think it encourages job satisfaction
among its staff?
What do you know about Protect and Gamble?
The Procter & Gamble Company (P&G) is an American multinational consumer
goods corporation headquartered in Cincinnati, Ohio, founded in 1837.
It specializes in a wide range of personal health/consumer health, and personal care
and hygiene products; these products are organized into several segments including
Beauty; Grooming; Health Care; Fabric & Home Care; and Baby, Feminine, & Family
Care.
How do you think it encourages job satisfaction among its staff?
P&G recently enhanced its vacation policy, moving employees from three weeks to
four weeks of paid vacation after five years of employment (was previously 10 years)
-- employees may also transfer unused coverage to purchase additional vacation
time
P&G recently increased its maternity leave top-up payment for new mothers (to 100
per cent of salary for 16 weeks), as well as extending adoptive top-ups (to 93 per
cent of salary for 15 weeks) and parental leave top-up for new fathers (to 100 per
cent of salary for eight weeks) -- and new parents can apply to extend their leave into
an unpaid leave of absence
P&G has donated over $4-million in cash, in-kind donations, and PPE donations since

the start of the pandemic -- donations have included hygiene kits to community
shelters and food banks as well as front-line healthcare workers
P&G manages a mental health action plan, focused on creating awareness, fostering
well-being and reducing stigma -- the company also created the Power of the Minds
Champions Program to engage employees who have experience with mental health
issues as role models and resources for others

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P&G executives conduct annual diversity reviews with senior-level employees from
across all business units to assess progress and reinforce leadership accountability
-- senior leaders also have diversity results tied to their stock options awards
P&G maintains a number of different employee resource groups, including the Black
Professional Network, which has established formal partnerships with 13 Black
student associations to facilitate on campus recruitment across three different
post-secondary institutions

19. What do you know about Marriott Hotels International and KPMG? And Which one would
you prefer to work for? - Why, pay more attention to job satisfaction you may gain when
working for it.

20.What are the advantages and disadvantages when you work in the environment of a “long-hours”
culture?
Advantages:
You make more money
Assuming that employers are paying to work long hours, that's an easy way to get a
bigger paycheck. Depending on the legal framework, wages for overtime may be one

or more regular. In this model, every hour of overtime is a stream of dollars straight
into the employee's pocket - and that is the main benefit of overtime for employees.
It promotes career
It does offer a multitude of opportunities. Latecomers are seen as obvious hard
workers. In addition, employers appreciate the flexibility shown by staying up late.
In addition, working long hours is an opportunity to hone skills and gain new
experience. In the end, it's not how many years a person has worked in the industry
or a particular position, but how his or her skills will support the company.
Overtime can yield years of distilled experience in much less time. For a price of
course.
Better productivity for the company
There are many careers where there is a direct correlation between work
assignments and performance. A copywriter, a graphic designer, or a software
developer is one of the best examples - in fact, a good manager doesn't care if the
job is delivered ahead of time. one hour deadline or one week completed provided
the project is not. on-time delivery. And that is arguably the biggest benefit of
overtime for employers.
However, there is a lot of work done at a particular time - such as employees getting
paid for an endless amount of accounting or analytical work. And that's not
surprising. Considering that, working longer leads to more assignments - but another
point where the overtime model meets with a common intuition.

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Companies value-productive employees - they deliver the value the end customer is
looking for. Considering that, working overtime enhances the value of employees in
the organisation, secures their position and improves performance.

Disadvantages:
it hurts physical health
The main challenge with working is that most of the work today is done in a
sedimentary location, in front of a computer screen. Staying in one position for many
hours can be as damaging to your overall health as smoking. So, in practice, there
may be a need for an extended break after a long period of overtime - but this time is
not voluntary.
It takes a toll on your mental health
The cardiovascular damage caused by a sedentary lifestyle cannot be compared
with the impact of overtime on mental health, with overtime workers prone to
depression and anxiety. In addition, those who work overtime are subject to greater
work-related pressures. Interestingly, research shows that spending just a little bit of
time can actually benefit mental health, but working hours can't be excessive and
prolonged.
It cuts down on private time
There are only 24 hours in a day and there's nothing people can do about it. With
some time needed to sleep, lost in commuting (say an office job), having to do some
inevitable daily household chores, the only time to sacrifice personal time would be
for family, for a hobby, for relaxation or basically anything one would do.
Of course, many people love their jobs, so spending an hour or two working overtime
in the office doesn't have to be so painful, just the opposite - life isn't all about work.

21. What problems concerning behaviours at work might you face in the environment of a
“long-hours” culture? Choose one and present some solutions to it?
Some of the concerns with workplace habits that we can face in a "long work"
culture include:
Heavy workload. (also the main cause)
Too much labour has overburdened me. Fear that is lazy.
Reduced capacity to concentrate or make decisions are examples of cognitive
impairments.

Limited initiative and creativity.
Reduced productivity at work.
Working long hours also increases the risk of hypertension, diabetes, and metabolic
syndrome, as well as ischemic heart disease, stroke, and mortality. Employees who
work long hours have negative mental health consequences in addition to physical
consequences.

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The issue we selected and considered the most important was this: Employees
working long hours have negative mental health consequences in addition to
physical consequences. And here are some solutions from our group:
Adjust the workload by hiring more workers to split the workload.
Encourage an environment where employees have more say with their superiors
about duties, advancement prospects, and safety.
Enhance the working environment such as expanding the space or adding
entertainment services to reduce stress for employees
Rearrange tasks, solve them in order to relieve pressure from too much heavy
workload
Encourage asking for help when feeling overwhelmed or stressed.
Get more inspiration to work or learn from people with experience in the field to
support employees
Choose one in studied topics: Communication, International Marketing, Building
Relationships and Job Satisfaction and present your new findings or interests

22. Identify internal and external risks businesses face? Choose ONE INDUSTRY in your country and
analyse the types and levels of risk the industry might face?

What are some internal and external risks businesses face?
Internal risks: injuring the employees within the factory, fire in a warehouse,....
External risks: an earthquake, a tsunami, a change in an exchange-rate mechanism.
+ Choose ONE INDUSTRY in your country and analyze the types and levels of risk the
industry might face?
I'm going to talk about the My Hao detergent industry today. My Hao was a local
detergent firm with the greatest consumers in the past, but following the arrival of
foreign companies as competitors, such as Unilever, Thai products, etc., My Hao's
market share was drastically reduced. Following the diagram above, this is seen as a
strategic risk. Furthermore, shifting client demand is a strategic aspect that must be
considered. They don't think about what their customers genuinely desire. As
customers, they hope that items meet all of the safety and efficiency criteria.

23. As a business executive, what are the key steps to risk management would you apply? Choose
ONE BUSINESS and analyse the measures the business has applied to manage Risks?
The 5 Step Risk Management Process

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1. Identify potential risks: there are many types of risks. Before a risk can be
assessed, the first step is to identify exactly what the risk is. And solve it in a
developed way too. For example, the company's human resources are being spread
by the covid epidemic, we need to find other solutions to restore human resources
2. Measure frequency and severity: We need to measure risks so that we can
prioritize solving difficult problems before less complex ones. Knowing the frequency
and severity of risks will tell you where your time and money should be spent, and
allow your team to prioritize their resources.

3. Examine alternative solutions: Organizations often have options to accept, avoid,
control or transfer risk. So we need to clearly review the risk and determine how to
handle the problem to minimize damage
4. Decide which solution to use and implement it: This is also known as a risk
response plan. In this step, you assess your highest-rated risks and devise a plan to
treat or modify these risks to achieve an acceptable level of risk. How can you
reduce the probability of negative risks as well as enhance the opportunities? You
create your risk mitigation strategies, prevention plans, and contingency plans in this
step.
5. Monitor results: Risk management is a process, not a project that can be “done”
and then forgotten. The organization, its environment and its risks are constantly
changing, so the process should be reviewed on a consistent basis.
● I'm going to talk about the My Hao detergent industry today. My Hao was a
local detergent firm with the greatest consumers in the past, but following the
arrival of foreign companies as competitors, such as Unilever, Thai products,
etc., My Hao's market share was drastically reduced. Following the diagram
above, this is seen as a strategic risk. Furthermore, shifting client demand is a
strategic aspect that must be considered. They don't think about what their
customers genuinely desire. As customers, they hope that items meet all of
the safety and efficiency criteria. Sunlight, for example, is a foreign brand's
product. They face several difficulties, such as pricing and distribution, as
soon as they launch. They eventually regained market share by focusing on
improving product quality, such as adding more vitamin E or diversifying
flavour or colour. As a result, My Hao no longer has a single place and
gradually fades away. Moreover, the trend of using fragrance-free products is
largely popular, but My Hao is indifferent and neglectful instead of catching
them. Therefore, they are believed to be out-of-date items.

24.Choose one business or industry that failed to manage risk and analyze the consequences that
the business or industry has faced?

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I'm going to talk about the My Hao detergent industry today. My Hao was a local detergent firm with
the greatest consumers in the past, but following the arrival of foreign companies as competitors,
such as Unilever, Thai products, etc., My Hao's market share was drastically reduced. Following the
diagram above, this is seen as a strategic risk. Furthermore, shifting client demand is a strategic
aspect that must be considered. They don't think about what their customers genuinely desire. As
customers, they hope that items meet all of the safety and efficiency criteria. Sunlight, for example, is
a foreign brand's product. They face several difficulties, such as pricing and distribution, as soon as
they launch. They eventually regained market share by focusing on improving product quality, such as
adding more vitamin E or diversifying flavour or colour. As a result, My Hao no longer has a single
place and gradually fades away. Moreover, the trend of using fragrance-free products is largely
popular, but My Hao is indifferent and neglectful instead of catching them. Therefore, they are
believed to be out-of-date items.

25.What types of insurance are popular in Vietnam? What are possible reasons why a high
percentage of Vietnamese people and businesses refuse to take out insurance for their properties?.
What are the consequences of low insurance density? What benefits do risk carriers bring to
sufferers? (For each case, take one example for analysis).
What types of insurance are popular in Vietnam? CM
Types of commercial insurance:
Commercial insurance is a type of insurance with profitable business purposes,
deployed by insurance businesses.
Life insurance is a solution to protect participants against risks related to their
health, body and life, thereby helping to reduce financial pressure and live a stable
life.

Non-life insurance is a type of insurance that pays and compensates for loss when
the participant encounters material damage such as fire, explosion, natural disaster
(flood, storm, earthquake), theft or travel accident.
Health is "gold", so Vietnamese people today tend to participate in health insurance.
Health insurance is a type of insurance that supports the payment of medical
expenses, in case a participant takes care of health at a hospital or encounters a risk
related to an accident, hospital stay, serious illness, death or total and permanent
disability.
Types of insurance implemented by the State:
State insurance is insurance for the benefit of the people, divided into 3 popular
types, including:

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Deposit insurance is a guarantee of reimbursement to participants within a specified
limit when the deposit receiving organization (bank, financial institution) falls into
insolvency or bankruptcy.
Health insurance is a type of community health care insurance, helping participants
to be supported with part or all of the treatment fees in case they encounter risks of
illness or disease.
Social insurance is a mode of financial compensation for employees in case their
income is reduced due to illness, disease, maternity, work accident, retirement or
death.
What are possible reasons why a high percentage of Vietnamese people and
businesses refuse to take out insurance for their properties? ( thúy)
Vietnamese people do not like to talk about risks: When it comes to life insurance life insurance, we do not dare to think of ourselves, do not think we will have
dangerous health problems, risks of illness, accidents, premature death.

Vietnamese people don't like insurance companies: When we give this insurance
company an amount of money that we work hard for every year, our Family won't get
anything unless you die, or get sick, or get sick.
The nature of life insurance is similar to multi-level: Because of the stereotype that
life insurance is multi-level, many people are hesitant to actively seek solutions to
protect their family's finances.
Just paying social insurance is enough: Social insurance is mandatory in most
organizations and companies. Therefore, we often think that just owning social
insurance is enough, there is no need to buy more life insurance. If you have more
money, you should buy gold, buy land is the best.
Easy to be deceived because the insurance company "hidden money": The common
sentiment of the participants was fear that life insurance companies would run away,
typically foreign companies.
When there is a risk, life insurance refuses to compensate: Surely you have heard
many times about the cases of participating in life insurance but when faced with a
risk, it is not paid. Why is that so? Because most of these cases belong to the list of
refused payment of insurance products or because the insurance contract has
expired...
What are the consequences of low insurance density? (yến)
Low insurance penetration is especially troublesome in Asian nations, as many of
them are extremely vulnerable to natural disasters. Property losses from natural
disasters generally entail major economic setbacks, aside from humanitarian
tragedies with large numbers of deaths. According to studies, having a high

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insurance penetration lessens or even cancels out these detrimental consequences.

Risk transfer has a particularly large positive economic effect on emerging
economies.
When you have insurance,What benefits do risk carriers bring to sufferers? (For each
case, take one example for analysis).( xm)
you will have less financial worries about hospital bills, illness, old age, cars or
natural disasters. Risks not only affect us mentally, but also cost us financially.
Long-term plans, especially insurance-related options, free us from such financial
worries. The pandemic has reinforced the importance of insurance and raised
awareness about insurance for many people. Specific benefits that insurance will
help you include: No stress about hospital fees, No worries about critical illnesses,
No worries about old age, No sickness, loss due to unexpected natural disasters,

26. What types of risks will the insurance industry have to cover in the future? As a risk manager in
the finance, banking, or logistics ... fields, anticipate possible risks facing the Field?
As risk increases, insurers aim to increase protection with prevention. Climate
change, epidemics, and technological disruptions are combining to create more risks
— and different types of risks. Climate change, epidemics, ageing populations, and
technological disruption are combining to radically change the risk landscape —
through more risks and different types of risk. The first risk of insurance will have to
face many risks in future life and need insurance to deal with. If they can solve this
problem, the future of the insurance industry looks bright. The second risk is
financial problems, many insurance sales opportunities go hand in hand with claims
and loss control to encourage behaviours in a way that will reduce that risk, if left
unchecked. Good control can cause an insurance company to lose money, go
bankrupt, and lose its reputation when it is not compensated. Risks when developing,
in the future the insurance industry will definitely develop more and more with the
speed of modern technology, if insurance companies do not change but still
maintain the current working style, they will be affected. elimination.
Finance:
The financial industry is a very potential industry, but it is also a very risky industry.

Financial markets change every minute, every hour, no one can predict what the
market will be like in the future. The first risk that comes to my mind is financial loss,
When we invest in a certain type of stock, coin, investment fund, we will surely
believe that it will be potential and profitable in the future, but the market crashed
and we lost money. The second risk is being cheated, If we don't carefully study the
projects in the market, we will invest in a ghost project leading to loss of money and
loss of personal information. The third risk is being hacked, just one click will make
your account blank, so if you are an investor, you need to be extremely careful in
small issues to avoid serious consequences.
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27.What are the risks and hazards that foreign mining companies could face when exploiting
deposits in Africa? (for example, political instability)
Some risks and hazards that foreign mining companies could face when exploiting deposits in Africa
such as workforce, natural resources, barriers of local citizens, political instability ….. Moreover,
high-quality, geologically simple-to-mine resources in easily accessible places have long been located
and exploited; this forces miners to explore new, more distant, climatically challenging regions in
search of still-rich mineral deposits. India's and China's fast industrialization is driving a rise in raw
material demand that greatly outstrips the industry's capacity to supply, leading prices to skyrocket.
Higher prices and limited supply have prompted these countries to seek security in their own asset
bases and suppliers in order to protect themselves from the danger of high costs and material
shortages, which might stifle their growing economies, thus fuelling the upward price spiral.

28. What are possible ways businesses raise finance? What are advantages and disadvantages of
each? Choose a business in Vietnam and analyze the measures the company applies to mobilize
capital.
What are possible ways businesses raise finance?

A bank, a friend or colleague, a loan shark, a member of your family, a pawnbroker, a
credit card company
What are advantages and disadvantages of each?
A bank
Advantages : allow you to grow your business, you keep full control of your company,
reputation, no interference from the bank, favourable interest rates, banks may offer
extra services.
Disanvatages : strict eligibility criteria, lengthy application process, you may not
receive the full loan amount, secured loans carry risk, not suitable for ongoing
expenses.
Afriend or colleague
Avantages: Less Official, More Informal, a longer repayment period
, convenience, they trust your honesty, extra pocket money.
Disadvantages: Lack of Clarity, social Awkwardness, damaged Relationships.

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A loan shark
Advantages: Simple loan terms, the process is quick and doesn't take much time;
The procedure is simple, just need ID card, driver's license, basic information. even
oral contract.
Disadvantages: Has extremely high interest rates, Many risks of fraud, has not been
recognized by law, If not paid on time, other interests will arise, causing borrowers to
fall into insolvency.
A member of your family
Advantages: Borrowing money is based on trust between family members, so there
is no process, paperwork, ... It doesn't take long. No transaction fees or interest.

Disadvantages: Easily fractured family affection, Lending but afraid of losing money,
Don't dare to ask for money, Afraid to talk about money problems, Losing heart,...
A pawnbroker
Advantages :
+ A pawn shop will not carry out any credit
checks.
Get the loaned money almost instantly within minutes – on the very day we sign the
contract with the pawn shop.
If we want valuable back, we can get them from the pawn shop by returning the
loaned amount with due interest.
The pawn broker will only charge the interest for the period we have borrowed the
money – so we don’t have to pay any extra interest in case we decide to repay loan
amount earlier.
- Disadvantages:
+ Expensive source of getting loan
+ People are not aware of the fact that they can only borrow a certain
percentage of the value of their valuable that they deposit with the a
pawn broker as collateral.
+ When fail to repay loan amount with interest, the pawn shop

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