Đồ Án - Digital Marketing - Đề Tài - Food Scanner App

PLAN
DIGITAL MARKETING
FOOD SCANNER APP

INTRODUCTION APP

• Food Scan App to
provide utilities for
users to know the
source, origin and
quality of the Food .

1. Food Information
2. Food Recipe
3. Information about the

restaurant making the
food

CUSTOMER SERVICE

• For all ages
• Ranging from every big city

in Vietnam

BÀI VIẾT PR CHỐT KHÁCH HÀNG CÀI APP

• Are you preparing a dinner
party?

• Do you have the recipe?
• Let Food Scanner help you

with your meal of choice

MAP LOCATION

• Finding the
restaurant
serving the food
you want

• Give the address
of the restaurant

• Give information
about the price
of the food

GOOGLE KEYWORD

• Keywords for Food Scanner
1. Food beverage
2. Food beverage recipes
3. Food beverage industry
4. Food beverage manager
5. Food beverage equipment

GOOGLE ADWORDS

FACEBOOK

1.Lập fanpages Food
Scanner => trong 3
tháng đầu tiên thu hút
ít nhất 50.000 fans

2.Mỗi ngày đăng 2~3 bài
viết theo tỷ lệ

– 1 bài link đến
website/app về thức
ăn

– ….

3.Nhóm từ khóa sử dụng
hagtabs #foodscanner
#recipes #parties

4. Kế hoạch “chốt sales”
trên facebook….

YOUTUBE

KẾ HOẠCH THỜI GIAN

3/2016 4/2016 5/2016

App to iSO, PR Google

Android Adword, Facebok,

Google Display

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