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{l
| |
Ancur,,rrrvr
No.
74
ll
I |
$'iI rhc
Seaucl
lo a
\.isr:]
Srudios Movie Bc Profitrblc?
This m:rlxzi.c
ir(iclc prcdicr5
rhrr rlrc scqucl
ro a
ccnajn
\'isq
Srudios
movic
will
bc
p.ofiuble- Thc adicl€
s aut}lor bascs
this
prediction
on
the facr
(hat
a se;cs ofbooks bxsed on char,lcrers from the firsl movi€
arc consistcnl
bcstscllers
in loc:ll
booksto.cs. I find this
Drcdiclion
dubious
for
scvcml
rca50ns
To bcSin
with. VisI, prcsum:rbh phns
to rclcase lhc sequ€l
lo
a
vidc
rudicnc€, not
just
to mcmbcrs
oI
tl)is
loc
jq
. If so, iI s€cms
Ioolhard) lo
make
lny
prcdictions
abour thc
sequel's
Scncral
popularjF'bascd ot
thc
apprrent intcrcsts of ooc communiq.
ln addition, tbe a4lumenl dcpends on the rssumpdon
!hx!
rhe
books'
populariry
is duc.o thcir cha!'rctcrs. Ye! the.rSumcnt
docs not
rulc out
oLhcr
possiblc rc$ons for thcir
topulariq',
such as
plor
lincs,
illust.atjons, or
evcn
prjcc. lf ir rums ou( that thcilr
popularity
is duc ro some
featurc lxcking
in
thc two movics, thcn t}c autl1or's
prediction
would amounl to
littlc morc
than
conjccture.
Even
?ssuming thai thc
books
popuiariq'
is due !o
thcir cha$clcrs, I
would remain skeptjcrl
,tbout
tlc author's
prcdiclion. Thc movic
scquel
mi8ht coniin diJfcrcnt cla-ractcr:. in
n'hich
casc iI may
vcry
wel]
disappoini
a( rhc box-omcc,
dcspirc ihc
succcss of
lhc
books
al]d $c
fi.rst movic. Evcn
if the scqucl contains tlc s.fnc ch ?c!ers, this fcit\rre
in its€lJ rniEhr
not
sullicc io draw la!8e
xudicnces
Consumcr irlc.esl ir
rhesc cheflcter5
miBn
alrcadl
be
saliatcd, or thc scqucl mi8hr simplt no! be
xs
Sood
a5 rhc
lirst
movic
ard
*)c books. ln either cvcn!.
rhc etrhor's
predicdon mighl
very
wcll
not comc to
pass.
-
.
Firaly, in
prcdictin8
ih3r the
sequcl
wcu bc
p66tiblc bccausc
the
books
arc
popular,
thc author arsumcs thar
a poPular movic ncccssafil)'
trlr.ns a
proilL.
However, cornmon scnsc and obscrvadon
tell loc
thal movic
profits dcpcnd nor on-ly on box-officc lttcndzrtcc
and video salcs
(that
is,
popularit,
bur also on cos6 as
'wcll.
Thus, thc sequ€l
m.ighi
tufn oul to bc
popular
bur urprofi
I!b)c.
ln sum, the
predjcdon
j5
brscd olx scanr
cvidence
allcl unproven
.lsumptions rd
js
thclcfdre Bnlamount
to merc specu.ladoo.
Beforc
alrceulS ihal thc sequel
B'iLLbc
popuiar, ict atonc
profiLabie, I
would
requirc
bcrcr
proof
that
wharcvcf
fextucs
aicaq'-rt for tlc bopks
poPulatjry io-da
.also
dl?s/ larSe irowds to scc thc movic
sequcl. To obtdn
this soft ofproof,
I would nc€d lo sufley rcadcrs of
t}le book
to dcternine thc book's
aPPeal
?lld of course scrcen
lhc scqucl to sce
whcrhcr or not i! holds
similar
?ppcrt.
P.te66s
'
lvrlting
Skllh
for
tlt-
'
GRE/GIUT Tesls
t"u1sr.e,nd
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[[l
ARGUMENT
I\O. d4
The
Impending
Failtrre of Company
A
Thc
xuthor oI tlris
artcle
ptedicls thc fa,lurc
of Company
A'
i'hich
-
cuEentll
€nioI's
a large 3hare of
thc inrcmational
lidcc8:lmc
markcl
To
iustify
this
prccliction. rhc
aurhor cncs thc
coll2psc
of Comp3n)'
a' a
pioneer
].rld formcr
giant
in
this 6cld
^*'hcn
childrcn
Eres'
lired
of
its
Ptoducis
ln
further
supPofl
of this
Prcdiction,
thc autlror
rersons
lhil
demind
for
comPan]
A's
products must be
neiJl)'
exhrusted
bec:rusc
its
Producls
appclr in
"so
matr'American
homcs
l find drls
argumen!
unpersuasi\'c'
for
scr'cr:rl
rcasons.
To be8in
virh, dre author iSnores
oth€r
possiblc causcs
of
B s co!apse
Just
bccausc
the
collaPsc coitcided
with a
s't-'rit8 intercst
among childrcn
i; ConrPsn|
B's
producrs, it is
uddr to infcr
that
the formcr
is
atrriburible
'
solel,v
to thc hn€r.
Thcre
2re a myrixd of
other
possible contdbuting
catses
of
Bt
collapse-n
ging
from musSemcnI'problcms
tc! rc8ulatoD
clrangcs
tp incicasirg
competition.
lf it tums out
that ComPxn-!
B s
coliapse
wxs
not
due. entircly
to the
wanin! inrerest
smon8 childrcn
rn
B's
products'
then rt'
would bc h.5q'to
assume
thlt ComPzn) A
s'ill
nccesssrill'fril
should
ir facc
sunilrr
s.Iu't
dem,nd.
Turnitg
ncr-t
to the ir.formation
about dcmxnd
for ComPinf
A's
Sames'
-
thc
mcr€ fact
that Compan-\'
A's
products
lppeat in
"so
man\"
American
homcs
lccomPlishcs
littlc toq'ard showing
wrning
demand
for
jrs
Products
lct
alonc
toward showiiS
thlt thc comPan!
will
fiil
To be8'in
vith
the term
'so
mtn]'
is loo
vxgue to bc sBlisticxll-v
mcxringful
Even
if b! so
mxn\'"
thc author
mcans
'nexrlv
all,"
pc.hips a$on8
A nericans
the dcmxnd
for
morc.ev
ComPrn-\',4.
Eamcs
is
stron&Mo.eovcr,
tty: lurbor
ignores
for€iAn
.
mdkeLs,
which
rnjght
account
for a siEniJlc.nt
ponion of
CompanJ
A s sales'
. Thc
gcatcr
the demand
outsidc Americx,
thc less
like\' Company
A
witl fail
'
Even
zls
firin8,
for
the
sake
ofargumenl,
thar demmd
for Compan)
A s
producls is neail]' ex.hausted.
this
facl
vould no! ncccss^nl)r
spcll
tn€
demisc
of
Company A-cven
rf
rt did for Comp'nl'
!
For
all
we
knos
,
CompanY
h?s
Dxny othcr
Incs of
producrs and/or senices.
\virosc
l)roli!2biLio
cnsurcs
the comDanY's
survival
despite
the failurc
of its
vidco-8amc
I'nc
For
that
martcr,
pcrhaps Compxnl
A hrs
an cxceptionrul
tllented
m:rn:tgem€nt
rcrm
sun'el-thal
tbc competitor's
codc
vjolrtion
i,. frct scn-cd
lo
r:rmish
its
lons-tcfin
public im:rgc.
Tlrc iutbor must
also sho\'tlrit
dlis comP:rn)-rs
lilch
(o
liolxtc i(s orvo codc
and ihat !h(
Yiohlion
would bc likel)
to do
long-tcrm htrrn
to i(s
Pllblic
imigc. To motc fr]lli
dcrcrnrinc
tlr( likclihood
of
slch
bi.m.
I
*'ould nt(d Io comP.fc
Ihis comprLnl
s
Prospcctive
codc
s'nh
rh( olhcr
companl's
codc. I
pould
rlso nccd
to
asscss thc
intcgrir'Y of
dris
compan!
s kct dccjsion
makc.s. Finall\',
r
public-oPinjon
5un'c!
s'oukl
hclP
mc
detcrmine
vhat
q
pcs
of
policies,
or combinxtioo
of
Policjcs
sould
mosr
lii<cl)
cnlrancc
this compan] s
Ptrblic
image
Pcrrso,'s
,
\t dfi'q ShttLrfol
tbc
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rcsult
in forcing
thcm
our of bDsh(ss-:t
rcsrrll thit
is clcrrl) at odds
silh
rhc
Foxl
of.nsuring
srrblc
cir.u\
pri.cs lor consunrc.s.
Finrll\'.
in cliinrint thxr th(
prl)posc(l r!,:ol;rlions
ir( ncccssrq lo crrrh
pricc ,ocrcxsrs, lhc
rtrhor,Snorcs
()th(f
t),)r'sibl(
nrc;rns, such
rrs lirrtrr
subsidies.
ofrchielinA thc srmc objcctn'c.
ljntil thc
xulhc,r rLrlcr out
rll
olh(r
oprions. I simpl!
cannot acccpt thxr strjcr
pricing rcgultlioni
arc ncccssiq.
ln
i
nutshcll,
tlrr cditorial is
vlrolit
uoconrincin8
ns
ir sl:lnds. To
bolsrcr
th( irgumcnr for stricr
Pricing
rcauhlions
on
Srovcrs,
tlrc
xtithor
musr sufpl! b.rrcr
f!oof
of rn upu.ud rrend rn
rll ctru:fnrir
Priccs
olrhc
growcrs' accouDIabiliq'for
thxl ltend, and of
,r trul) erccssivc
profi( for Ibc
growcrs as a rcsult of thrl
lrend. A
propcr assessmcnr of
the sudror's
rccomm€ndation
would rcquirc a rcliable stxtisdcal
studl compa.inS
cirus
Frowcrs
costs
witb
ihc
prices thq bxle ch:rr8cd ovcr
tllc hsl dccadc
and
comparirS
thosc sl2ristic$
s'ith
citrus-fruil
Pncirg
bl
reLailers 4
a
Sroup
Onll'rhcn
could I determine
wherher
widesPrcad
pricc inflalion cxists
and.
it so,
which
Sroup
is responsible for
jt-:rod
thctcb] dctcffninc
whcthcr or
nor the
proposcd rcgulalions make scnse
No. 93
a Decline in Adwertising
AppUcations
to
I{MTI/
Thc author of rhis
ediro.ia-l concludcs
that local lclcvision
channel
KMT\'should
sbjft
jts
programmjng
focus !o
fming issucs
in ordcr lo
sdmulate
KMTV
advcnising appljcaljons,
wlich dec[ncd
in numbcr
lasl
vcar. Thc ?utlor bascs
this conclusion on.a repon
bY
l nearb)'ro\tns
iclcvision sr2tion,
KOOP Ihat
advenisinS lpPlications
to KOOP
irlcrcascd in
numbe|qrhen
KOOP rook sirnrlat
rction. Assurning
Lhai KOOP
s r€Pon is
rruc and
iccurrte, 1 nevcfthcless flod
the author's
xrgumenl unconvincinS
in
To bcgh
with, the surgc in applicaiions
lo KOOP
wrs
nor
necessarily
duc ro
KooP's-progrrmming
chrnge. Pcrhaps
KOOP
also lowcrcd
iLs
-
adveitising fecs
around the same !ime; or
Perhaps
a competinS
telcvision
srarion
incrcased
l}reirs or\vcnt our ofbusiness,
Any one
of
a host ofpossiblc
cvcnrs such
rs thesc miSh! explxin
$; surge
in aPplicrrions.
Thus,
rhe
aur}lor should
cmul:tjrs !iOOP
s
pro8i:mmns.
Asidc
from.whethcr"
rOOe s
.liogrammlng
'change
was in facl
rcsponsiblc
for
(he
incrcasc
in number of
aPPlcaljons
io KOOP'
$e
€djroria-l's
author
a5sumes withoul
iustificltion
that
Xli{Tv
!'icwcrs
would
bc
inr.esied
in
prolrnms
about
famjng issucs-
IJ i( tums oul
rha!'
as a
Sroup'
thcy
are lcss intefcsrcd in
farming than in
KMTV s cuffent
progffnrnin8'
ISIT\'s
vtcwcrstup
miSht
diminish id
size and,
as a rcsult,
the number
of
applications
to KMT\'
ntgll
acruall)' dcctease.
f'ct
othcr
Problcm
with
tbc
argument
is ils implicatjon
thit thc
proposed chao8c
is tb. on\'
s'r)
K1\4Tv
cxn
sdmulxtc
advcnisin8
ulL!.fictc60B.co'n
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lo\.crl()ri(
b(cr olcr
r)rl)cr l)ljcrs.
thi5
!rottp
n)ilhl t'(,r
b(
rcprcscnti{n
(
of t)<cr'(lrinkcrs
gcnc.ill). cst)ccirll\'
if tl)t
Froup
cons(iturcs
x
smxll
ponion
of
thc b.cririnking
popul2tion- l'cl rbc
iu!hors conclusion
rclics
on rhe
irsumptioo lhit thcr xrc. lf iI lu.ns
oLrr. for
(xrnrjt(,
tlrit MIl]J
!isnors
nrc cspcci:rll) cilori('conscious. or
csPccixllr
lot:l1
to I{lJB
Producl5-
Il)sn
othcr brcwcrics
mjghr
bc
ve^
dis:tPPoinlcd
!irh
snlcs
levels ofdrcir
own loecaloric bce.s.
ln the furxl
f,nrl)sis, d)r author crnnol dcfcnd
hcf rccommcndalion
bascd
solell on rhc surtc\'lcsults.
The ludrof musr:rlso
sho$'that
thc sun'el
rcsulrs
rre relablc ard !ha!
thq tccunlcl,\'rcflccr rbc bccr
plefereoccs no(
jusl
of MHB
visitors
but
?lso
of bccririnl,itS
consurncrs
Scneitly.
ln
conclusion,
ro dclermine
q'hether
or
not dre) should
bfcw low{alorie
bc€r,
other
breweries shouij
not relr on tbc dubious
rcsults
of a sitglc,
problematic
su.qct.
lnstcxd, thev should comparc
thc lol:rl
mi.kcl dcmand
for loq,'calorie bcer
qith
rhe currcn! supp\'
and iry Io
assess
thc cxrcnr of
bnrd
loyalq among Io\et:rlorjc bcer
drinl'i€rs.
ill
Aneuurrur
No.
'l05
Shoufd
Ba)'r'iew
Iligh Snrdenls
weai UniforEs?
ln this cditorial,
the author recorunends
tha! Ba)'vies'Hi8h
rcquirc
its
'
studenas
to
wcrr
school
unitorms. To support
this
.ccorrun€ndatiofi, lhe
aulhor compares
Ba)ryics' lo Acom cadem),
a ]ocal
p;vare
school
that hxs
idoprcd
Ihit
polic].
Snecillcdl\'.
the xuthor
Poinls
out
thrl
com studcnrs
cim
hi8her
gndes 1nd rre morc Likel.\'to
atlend collcS€
and thal Acom
rcporrslcss
absenlccism
xnd t-ardillcss as
well as fes'€r disciPline
ptoblcms.
This
'rAumcnr sulfcrs frbm scvelil
rcasoninE nr*s.;hich
roicthcr rcnder
rhc cdirorial
whollv
uoconvincing.
To
bc8in
wirh,
$c
cditorial does no! indicare
how
lonS Acom s
currcnl
schoolunifom
poliq'has
bccn
in cffccl. f thc
Policy
is
ncq" $cn
Acom !
various succ€sses
Oistcd
in thc cdirodrl) catnot
bc
rttribuled
to th€
polic)"
and the
?ulhor's recornmendxton is
comPletell'
Sroundless
Assuming
thar Acom
s scllool_uniform
Polio'
is
wcil estzblishcd'
,{com's comparativc\'
hjgb sruqenl
GPA
ind collcge_marriculation
lzre
'
mjght still be
due io or})er fxctors,3!cb
as tughcr
ltudcnt
inlellgence
levcls'
hiSher{ualiq'
instruction:
or
Srcaler
supPon
(|!nlnci2l
or
o$erwisc)
from
parcnts.
'lqirlrout
consid€rin8
and eliminarin8
thcse
and al
othcr fcasiblc
cxplanations
for ihe comPa.advc
acadcmic
succcss
of Acom
studcnrs,
lbc
author clJrnotpersuade
me
that Acom s school'uniform
pol1ry is rcsponsiblc
for. o.
evcn coniriburcd
to, that success.
SiJniiarl]',
thc author
fails to considcr
orhcr
Possible
reasons
for Acom
s
reoonedlv lower
incidence
ot absenlecism,
tardincss,
and
discipLite
problems.
To begin
wnh, pcrhaPs th€se sons
of
problcms arc simpl)'
nol
rcpon.d
xs
oficn
lt,Acom
xs at Bivvic$i
iJso.
the repons
vould
PrQfId!
-
L\Ds.PctdsoB.coh
Pctcrsor's
|
\vnlint Sklllt
tor
tbc
GRUGIIAT
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spooqroq!€r)u
r{!s
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a^1t :srol.slmo.
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.$$€otorlrkd
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or ss:r):
rtrrpr.r
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s]o5pnr(
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ltl
Sll.lly'!neUV
-LVl Je lvt:)llJO
0Z
dOJ
S,^YSS!
: iit!
ill
rssrrnrprion.
For
jrtl
$(
kno\'.
rtrcrc
mighr bc
othcr
Dossiblr
uscs
Ior rl)os(
buildints rl)!r would
profid(
ncr
cconomic
bcncnrs ro
rhc
cin,cxcccorrp
tiro:c
of r)r,
fir(,t,^<rt
prr,
.
pcrl,rDs
rlrcsc h ild,nJr.
$,hictr
rh( iurhor
i.lplics rrc
hrsto.ic_ \,out(t
b(
nroncvmrkinE
ro!rist x{!rrcrions
or
uprcrtc
officc
buildinfs
or lofl-srytc
con lominiums
rh
woutd
bulsrcr d)c
crl1-s r:L\
bxsc. ln
shon,
\lrhour
s ,Et)rnE
rt)r net
cconomic
ocnefrrs
of
rianous
nltcmarivcs
Iof rhe
otd buildincs,
rhc rultror
cannor
justifr
thc proposcd ptan
bascd on rhc
facr dtar
thc
buitdings;rrc
old.
As for
$e xurhor
s dcfcnsc agiinsl
conccms
for hisroric
prcscn,arron.
rbe aurhor's
anatoFn
to
Arhcns and
Jcrusatcm is
dubious rt
bcsr. ln :rtl
likclihood,
drosc
rs,o cirics
borsr
3
Erc:t
numbcr
of
vcn.
old buitdinls,
whercas
Rjver
Ciq, mighr
no!. Accordirjgly.
dcmoljshins
somc
old buildings
around
Dock
Srrcc!
mj8hr
bc Cccmcd
a
grcar
hisroric
loss for rhat
cj!],.
whilc
in Arhcns
orJcrusxtcm,
i!
mjghr
nor_cspccialy
iI r}lc demolishccl
buildil8s
have
tcss hisroric vatue.rhrn
orhcrs i,
rhesc cirics.
Atso, ii
is
possiblc
rhxt io
ArIens
and
Jcr]ls.tem.
old
buitdings
arc dcmoLisbcd
on\,
whcn
rhe). arc
shown !o
providc
no
mar8inal
economic r5tuc
or if thc). pose
a
signitcant
public
srfcr)
rlucai xnd
rh:
ncirhcr
condirion
js
t.ue
of
the
otd
Dock Strecl
buildings.
Finaliy,
perhaps
sprcc
is morc
scrJcc in rbosc
citlcs rhan
in
Rjvcr
Ciry.
jn
vhich
casc rhc
dcmolition
mighr
bc
justitixble
in
rhosc
cirics
bu( noi
Fin:rlly,
rhc autho s
claim thxr
in order
ro strengrhcn
i!s cconom),,
Rivcf
Ciq' should approve
drc proposal
rcsrs
on
thc
assumpiion
rhar tlcrc
arc no
'
\.iable
ahemarive
mcans
of achievin8
rhis
end.
yer
rhc aurhor
fals K)
subsBnrirrc
i.tris :rssumpLioo.
Common
scnse tells m€
fitr rhcre lle
a hosr
o,
orhc.
\\'rys
River
Cir,i, mj8ht
srrcnFhen
iis
cconom1,.
perhaps
onc
of rhosc
s'ays
woutd
bc
jusr
as,
or
cven more,
cffcctive
rhan
$c
proposed plar_in
s'hjch
casc,
dre
proposal.woutd
nor seem
compclling at all.
tn
tbe fmil rnatysis,
rhe aurtror's
arSumcnt
rests
precariously
on fauln,
.
reasotunS
and
scanr crjdcncc.
tnsLcad
of rclyinS
on a
poor
anatog),
bclwccn
tuvcr
Cir] :md-rwo
ancicor
cilics.
rhe Aurhor
should
sbow_by compnrinS
ru-
possiblc
means
of s(rengtncninS
Rjver
Cir\'s €conordy
(bcluding
saving
rhc
old buildings
ard
purring
rbem
ro productivc
use)_rhar ihc proposcd
plan
is
in tact ne.fs5?D
A,ncu,r,rrNr
No. I
22
Ma-ximizirg
Employee
Pioductivir\,.at
Diwcrsifi ed
Manufacturins
Ir rhis
mcmo,
rhc human
rcsoufccs
dcpffrmcnr
oI Djversincd
Ilanuiacturing
@if)
claims
rhar
DM could hetp
counrcracr irs
declinirA
mxrlic( shirc
by chanFx)F
iLs
tajd-\'acarion
poliq
for irs protessiond
su-tf.
T}lc ncs'poLq.,
like
rc currcnl
one,
would
provide
four
\?cadon
wccks
Pcr
Yeari
but rhc ncs policy
voold
limjr
anl
v:carion
ro
onc weck.
\vriting
Shllls
for
tbc
GRE/GUAT
Tests
!\1'u.tct.rsoB.cort
r.tn!''
fuour!
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Iruotr'zrux3ro
t*Lt
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or
ruxa plnon
i
pu,
lt"rs Fuo,ssaror.J
rrr
peloldrue
rl:e pu!
sr.iluxu'
^o.'{
or
r'EA
plno,,o
l
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r
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.i'gjcrrrue'
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r. molqnp
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s,I{q
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,{.u
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suo!n!)r^
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rsnt
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rsolu 3rr
s35totdlrl5
n.qr
tutt
uod5r
sr)8uJ!u,
.rujcfLrulr
s,t{C
.ou.u
5qj
or S(nprorrv
I
rr. .)1t/
Jt4
sltt:ts;kluJ4|
,
s,uosrrt.
SlNl^lgdv
.Vl^9
tV,3
rJO
0C I
Or S \VSS]
J]d^yS
ill
t't4!
?ercrcoB.co'n
writihg
Ski(s
Ior
tbc
CIWGLUT
l-esLs
Ancu,vrNr
No.
i
24
Ho$'
Ilxcunt
Tltcarcr
Compant,
Can
Incrc:rsc
profi
ts
ln
rhis
nrcmo.
drc
dirc(
an,icipalcs
2n
incrcasc
in,.,.,;I 1,: _:11,,1i.::::,:;'Ji:l
Jx,:i
ro ,
lx.g€r
rhcarcr
Th( direcror
rhcn
.ccomn)to(ts
r\,o
cou.ses
oI xcrion
rr
order
"ro
tuflhcr
increas€ profit5,:
(l)
producin8
pj:rls
rh:rr
havc
b€€n rnosr
successfut
in
!he
narion.s
tar8esr
crr,es
rnd (.2)
hiring
Adtib
Theircr
Conrp:rn! \
ftrndnisijrS
dirccror.
on rhc
brsis rhrr
corpor;[c
contributions
to
dlib
bxvc
increrscd
dnmxricallv
durirf
rrr.
trrrc.
"ca.s
sr,. l.,rs *o.r<cJ
ic,.
AdUb.
I
flnd
rhe
drccror's
a.gumcnr
unconvrncinS
bcc;ruse
jr
rcsts
on
numcrous
unsubsllnLiarcd
assumprjons,
3s
discusscd
betoR,.
As a
Llrrcshold
marter,
rh€
clirccror,s
cxpcctrlion
of incr€ased
rcvcnues
duc.to.
ar
incrcrsc
in
sexring
ctpaciq.
assumcs
lhilr
rl.rere
js
p€nt_up,
urLtuLlllcd
demrrd
for
seltin8
ri
ETC.S producr;ons.
Unlcss r}lc
dircctor
cjl
provjde
clcaf
evjdeocc
ro
sul
convi,ced
rhar
Erc.s,c*,,
":n::T
;l;.,:':il1:::;.1
".'H::,,?:
moling
ro
thc
lrrgcr
rh€arer_cspccjalt,,
iI thc
cosr
of
,enrii8
t}lc t.r.,Gr:
rhcarcr
excccds
rhc
cosl
of renring
x
sniljer
onc.
Tuming
ro Lhc
firsr
prescrjplion
for
cntrancinS
proltts,
rhc
dirccror,s
rarionrle
tor ir
rcsls
on
rhc assumprion
dlxr
rhe
tnsres
anct tnrcresrs
ofthcarcr,
gocrs
in
rhe
cilv vherc
ltTC
s thcarer
js
locarcd
arc
iimilar
to those
ofrtrcatcr-
.
.8ocrs
n
largc
cirics.
Howcvc.,
rhc
dirccro,
providcs
no
cvidence
rhir
rhis
is
rhc
casc.
Th€rcforc,
I rcmai,
un(
producin'
thc ptivs
".
*.
,n.;:::l;1ll[:J'j
il;:'::,f*"
"
TumjnS
nexr
to rhc
second
. :!D,
werl
conruse
cause
_.
.*liT"i'Ii3ijli:.J:,,T,,"5 fif',tl
bcciuse
Adlib,s
fundmising
director
has wdrked
for
,\dtib
Ou.i"g,b.
,"
rlrne
period
rhat
corpo.are
conrriburions
ro
Adlib
havc
rncrased,
tt is
unfair
ro
concludc
tiar
rhe lxrrer
is arkiburable
ro
rhc
fot-mcr.
Undl ETC,S
directo:
€sriblish€s
a
clcrr.
ca
us:rl
connecr
r,c rcco''ncnda,ioo
. *.
^il::o]''X::1'l',Iij,''i,TlT.ll**"'
Even
if
FIC
s dirccror
can
convince
mc rhar
thc
rvo pr€scriptions
a.e
likc\'!o
incrcasc
FfC's profirs,
rhe
direcior
concludcs
roo hastity
that
cbese
prescriprions
.lrc
rhe
bcsr
mcms
of achrevmg
fTC,s
dcsrred profir
Aolls
Pcrhrps
onc
or morc
othcr
corrses
of
rcrjon
worjJ
be
as
.ff ii*
or"-ni.
cffccLivc
in mz-yirlli?jng
ETC,S p.ofirs.
\vir}lour
wcigfring
al
ofefc,s
opOons,
rhc direcror
simply
carlnqt
convince
mc
rhar
ETC
shoutd
adopr thc
dirccror.;
rc co
mrn end-a
Li
on.
.
ln rhc
nnal
analysis,
rhc
r.ccornn;dation
U ,";,i.*.0
as
ir sunds.
To
botsrer
ir,
t}re
dirccror
mjghr
conducr
a scjendfic
survev
of arca
t})crrerSocrs
ro dcrcrmine
rhe
sons
of ETC proclucrions
area
rcsidcnrs
zre
most
tilJy
tir
attend,
and
iI
ETC I
cur€nr
$catcr
is morc
cxpenstve
to
renr thar
a
smalJcr
one. whctlcr
or nor
tlrc
demand
for
rhosc producrions
wxmnts
ETC,S
rccenr move
ro
rhc
lfigcr
rhcatc.
To
bcrrer
cvalurrc
thc.rFumcn!.
I would
d.tt
ruf
tltttS
lurtual
sB2J
Jvl(2fiU'
::t.rlu, *
rFrr
orcunou,r
urrrrr
r.r,rqr
cr.rj
,5uruc,r',;i]'i#::
or 5ruip'^:
ptos
ou
qrla
.'^raor,
.suor'rocjroJ
ro
.rlr.;;;;;;
ui04
loddns
F!)uEu!
JrtErJf
)J[lltr
ro
u(
u)q,
s)^ordu4
s,r'nplr6
ld ,{r.r,r,.*
"]'ll:-11'Ilq
putluluo:'
r^!
rs'ruo
,"q,
.uo'".,
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.q,
,o"u-o
;;;;;",,'"'')",
)uilu'lrd{or
s.rs5ttiorr
u, srrrr
rrEqr
rq) srrrt-srD's
r",r*.,
l l1lJJ'n'"
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rE:lr
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.srnor plsodord
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;i.i:lr-)tuo
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S VSSJ
ttdt^tvs
Ilr th( siorc
iokco. thc chrir fails t(' consider
thc costs of
exPrnclinS
Omcg;r's
music-rhcmp\'progranr.,AccommodxtinS:rclditionrl
studcnrs miSl)t
rcquir(:rddition;rl
cgLripmcnl, ficulr\-
membefs.:rnd
evcD frcilitics.
Such
cosls
mi8hl
vc^ wcll
ouN,ciSh nrxr8inNl
rc\'cntrc.
in
Nhiclr
cxsc lhc
ch,ri.s
proposxl
s'ould
trm ro ttc
poor
fm.ncill
advicc.
T() sum
up. ncith(r thc x.Funrent s
penultimirt nor r,ltinrxrc
conclus'on
is born our bl
rhc rv(tcncc
providcd
in tl)c
mcmo.
Pii)Pcr
cvaluttion of
rhc
formcr conclusion
(i.c
lhat OmcS:r
Srrdurtes
will
ctsil)'
find
music-rbcr,rpr
iobs)
pould
rcquirc
(1)
mor€
injormarion
about thc
rcPLrmrion
of OmeSa s mnsic-thcEpt
pralram :lmoog cmplo)'ers
of mus;c
.heripists
and
(2)
rc[able
music-themp] cmPloJ'men!
projcctions for
reccnl
colle8c
gndurtcs. especiauv in the
vicitiq'
of
Omega.
To full)' assess
ihc
chair's
uldmr.c claim
(i.e.,
dlat
an cxPmdcd music'tir€.rP)'
Progr?m
will
improvc Omcgi s
financial sL1tus), I
would nced
rcliablc,
dct iied
projecrions of Omcga s mrl8hal
cos|s aod tevenues
should
i( follon'thc
chrir'i
rccomfi cnd.Lion
vntntS
sk
ls
lor
tbc
GP,E/GM.4T
T.sts
@iu.petc6o'B.con