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Module
2B
A World of Mystery
The late 19th century and early 20th century marked the time
of two inventions that had great impact on society: cinema
and television. These developments soon became sources of
entertainment and news. They facilitated communication and
brought the world together.
These industries gave rise to and had a strong effect on a mass
audience. At first, performers attracted great public interest
with their accomplishments and gained fame as a result of their
outstanding work. However, this perception changed with the
expansion of cinema and television.
Stars became products of the mass media and were called
celebrities. They did not need to possess great skills to be part of
the industry. In fact, the media changed its format and invented
celebrities. These individuals became products that the audience
bought. People got more interested in the lives of film and
television personalities than in their abilities.
Undoubtedly, cinema and television are creators
of celebrities and myths. Sometimes, they build
a reality parallel to daily life – reality shows are
obvious examples. Some series and characters
have become cult figures followed by millions
of fanatics. For example, Elvis Presley became
a kind of demigod for the American culture.
Series like Star Trek and The X-Files are
studied in congresses. There are even books