Tiềm năng cung cấp dịch vụ nghỉ dưỡng cao cấp dạng Six senses hideaway Nih Van Bay resort tại Việt Nam _ Đề tài nghiên cứu khoa học cấp bộ

B<) GIAO Dl)C VA DAO T ~0
TRUONG D~I HQC KINH TE TP.HO CHi MINH
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BAo cAo TONG KET

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DE TAl KHOA HOC VA CONG NGHE cAP BO

TIEM NANG CUNG cAP DICH
VU• NGHi DUONG
•
"
CAO CAP
DANG
"SIX SENSES HIDEAWAY NINH
•
VAN BAY RESORT" TAl VIETNAM

.

MA SO:B2009/09/77

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Xac nh~n ctia cO' quan chti tri d~ tai

Chti nhi~m d~ tai

TS. TRI~U HONG CAM

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Thanh PhB

HB Chi Minh, thang 09/201 o


.

NHiJNG NGlfOI THUC HIEN
. DE TAl
i

STT

HQVATEN

VAITRO

1

TS.Tri~u H6ng Cfrm

Chu nhi~m d~ tai

2

GS. TS Doim Thi H6ng Van

3

D~ng

4

Nguyen Thi Thu Huy~n

Thanh vien

5

Nguyen Hoang Thanh True

Thanh vien

6

Tr~n Anh Tram

Thanh vien

7

Tr~n Thi Kieu H~nh

Thanh vien

8

Truang Thi Tuy€t Trinh

Thanh vien

•
Thi

My H~nh

Thanh vien
Thanh vien


Ml)C Ll)C

/

A

CH V ONG 1: Gidi THI~U ........................................................................... 1

1.1. GICJI THitu DE TAI

I

1.2. M[)C TIEU NGHIEN CUU

3

1.3. PHUONG PHAP NGHIEN CUU- PHA.M VI NGHIEN CUU

3

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A

CHUONG 2: COS d L Y LUAN ................................................................... 4
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A

A'

2.1. CO SO LY LUA.N VE RESORT

4

2.1.1. Khai ni~m v€ Resort ........................................................................... 4
2.1.2. D~c di~m cua Resort ........................................................................... 5
2.1.3. Cac san ph~m dich

Vl;l

cua Resort ....................................................... 6

2.1.3.1. Khu Lttu Tru ..................................................................................... 6
2.1.3.2. Bar- Nha Hang ............................................................................... 6
2.1.3.3. Thai DQ· Ph1;1c v1:1 ............................................................................... 7
2.1.3.4. Dich V1;1 B6 Sung ............................................................................. 7
2.1.4. LQi ich- h;;tn che" .............................................................................. 11
2.1.4.1.Qu6cgia ......................................................................................... 11
2 .1. 4. 2. Nha ct§ u tu...................................................................................... 12
2.2. NGANH DU L!CH VIf,T NAM

12

2.2.1. Ti€m nang ......................................................................................... 13
2.2.2. T6ng quan nganh du lichVi~t Nam ................................................... 16

2.3. BAI HOC KINH NGHif,M TU cAc NUde

2.3.1. Cac nu'oc Chau

27

A .............................................................................. 28


2.3.1.1. Singapore ....................................................................................... 28
2.3.1.2. Indonesia ........................................................................................ 32
2.3.1.3. Thai Lan ......................................................................................... 36
2.3.1.4. Trung Qu6c .................................................................................... 39
2.3.2. Cac m.toc Chau Au············································································ 43
2.3.2.1. Nga ................................................................................................. 43
2.3.2.3. Luxembourg ................................................................................... 51

53

2.4. KET LUAN

v

CH VdNG 3: MO HINH TH. C TIEN ........................................................ 55
A

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3.1. RESORT "SIX SENSES HIDEAWAY NINH VAN BAY"

3.1.1.

T~p do~m

55

Six Senses Hotel, Resort & Spa ....................................... 55

3.1.2. Six Senses

t~i Vi~t

Nam ................................................................... 56

3.1.3. Six Senses Hideaway Ninh Van Bay ................................................ 56
3.1.3.1. Lich sll'hlnh th~mh .......................................................................... 56
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3.1.3.2. Y tu'dng ........................................................................................... 57
3.2.3.3. Vi trf ............................................................................................... 57
3.1.3.4. Thie"t ke' .......................................................................................... 59
3.1.3.5. Co sd v~t chfft- Trang thie't bi ....................................................... 61
1. c/ac ttt(n ng h.1 trong ph'ong ................................................................... 61
·A

2. Cac Dich v1:1 khac ................................................................................ 61
3.1.3.6. D6i tu'3.1.3.7. Co ca'u ho~t d<)ng ........................................................................... 62

1. Cac b<) ph~n eli a Six Senses ................................................................ 62
2 . c ac
/ 10~1• d"~c h

Vl;l

b"'
o xung cua cac bAQ p hA~n .......................................... 67
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3.1.3.8. Hi~u qua ho~t d<)ng kinh doanh ..................................................... 72
11


1. Doanh Thu cua khu nghi du'ong qua cac nam ..................................... 72
2. Chi phi- Loi
. nhuan
. ............................................................................ 76
3.1.3.9. Dinh huang ..................................................................................... 77
1. San phftm ............................................................................................. 77
;;; tu' p h"at tr1en
.,:; ................................................................................ . 77
2 . f) au

3. Marketing ............................................................................................ 77
4. Ngu6n nhan h!c ................................................................................... 77
3.1.4. Bang cau hoi danh gia cac djch

Vl;l

cua Six Senses·························· 78
78

3.1.4.1. Cdc djch Vf:l

1.

y kie"n dong g6p cua khach hang ........................................................ 78

2. Danh gia cua khach hang v€ cac djch

Vl;l ..•.................••......................

79

3.1.4.2. Cac danh gia khac .......................................................................... 80
1. How do you know Six Senses Hideaway Ninh Van Bay? .................. 80
2.

S6 Hin khach trd 1'.li ............................................................................. 80

3.1.5. H'.ln che" cua mo hlnh ........................................................................ 81
3.2. KHACH SAN MAJESTIC

82

3.2.1. Lich sll' hlnh thanh va phat tri~n ....................................................... 82
3.2.2. Vi tri .................................................................................................. 85

3.2.3. Thie"t ke" ............................................................................................. 85
3.2.4. Co sd v~t cha"t- trang thie"t bi ............................................................ 87
3.2.5. DO'i tu'<;lng khach ................................................................................ 88
3.2.6. Co ca"u ho(_lt d<';>ng ............................................................................. 90
3.2.7. Hi~u qua ho(_lt d<';>ng kinh doanh ........................................................ 90
CH

voNG 4: KET
""' LUAN
,. VA, KIEN
""' NGHJ ............................................... 93

4.1. Kie'n nghj vg djnh hucJng phdt trie"n du ljch cho Vift Nam

93
1IJ


4.1.1. Da d<;mg h6a cac lo<;1i hinh du lich ..................................................... 93
4.1.2 Ph6i hc;Jp cac lo<;1i hlnh du lich khac nhau, khuye'n khich phat tri~n cac
san phfim d!ch

Vl;l

du lich: spa, casino,Umg ngh~ truy~n th6ng ................... 97

4.2. Kiln nghj nhdm gidi quyet nhilng van dJ tbn tgi dl phdt triln du ljch Vi~t
Nam

98

4.2.1 Phat tri~n co sd h<;1 tftng cho du ljch ................................................... 98
4.2.2. Kie'n nghi v~ cac chinh sach ciia chinh phii d6i voi nganh du ljch. 102
4.2.2.1 Chinh sach v~ du lich n6i chung: .................................................. 102
4.2.2.2 Chinh sach v~ visa va mi~n thj thl,l'c cho khach du ljch nu'oc ngoai: 102
4.2.2.3 Chinh sach v~ cac nganh cong nghi~p c6 lien quan : ................... 103
4.2.2.4. Chinh sach phat tri~n cac lo<;li hlnh djch

Vl;l

b6 sung ................... 107

4.2.3 Kie'n nghi phat tri~n ngu6n ll,l'c con ngu'oi cho nganh du lich .......... 110

IV


CHUONG 1: GIOI THitU
1.1. GIOI THitu DE TAI

d trong nude hi~n nay, chua c6 d~
V\1

t~ti nao nghien cll'u v~ ti~m nang ph at tri€n d!ch

nghi du'ong cao ca'p t~i Vi<$t Nam, chua c6 m9t tai li<$u nao d~ c~p de'n l<;1i ich cua

lo~i hlnh du lich nay va ding chu'a ai nghi de'n sl.j c§n thie't c6 mot chinh sach vi mo

khuye'n khich cac nha d§u tu' cung ca'p lo~i hlnh dich

Vl)

nay. Phat trit€n lo~i hlnh

nghi du'ong cao ca'p cling vdi cac lo~i hlnh dich

V\1

du lich khac d€ c6 th€ b6

dich

Vl;J

sung cho nganh du lich nu'dc nha va thu v~ m(>t lu'Qng ngo~i t<$ ra't Wn cho da't nude,
dong g6p cho vi~c can b~ng can can vang lai ciia Vi~t Nam.
Trong b6i ciinh n~n kinh te' Vi<$t Nam dang trong tie'n trlnh h(>i nh~p vdi n~n kinh te'
the' gidi, va'n d~ c~nh tranh dt€ phat trit€n da thl.fc sl.f tro nen n6ng bong doi voi da't
nu'oc du'oi khia c~nh VI mo va d6i vdi cac doanh nghi<$p trong nu'oc du'oi khia qnh
vi mo. C~nh tranh voi cac nu'oc dang phat trien da kh6, c~nh tranh voi nhung nuoc
da phat trit€n m~nh trong va ngoai khu vl.jc (ch~ng h~n nhu' Singapore, Malaysia,
Thailand, China, cac nu'oc Chau Au ... ) con kh6 hon b(>i ph§n. M(>t trong nhung va'n
d~ quan tn,mg rna cac nu'oc dang phat trit€n trong tie'n trlnh h(>i nh~p nhu' Vi~t Nam

la chung ta phai ho~ch dinh chinh sach nhu' the' nao, c§n u'u tien phat tri€n llnh vl.jc
nao la trQng tam, la miii nhQn dt€ vua bao dam kha nang phat trit€n b~n vung, vua
tang kha nang c~nh tranh ciia n~n kinh te' tren ph~m vi toan c§u. M(>t trong nhung
nganh kinh te' miii nhQn rna Chinh phil Vi~t Nam da chu trQng va u'u tien phat tri€n
d6 la nganh cong

nghi~p

du ljch.

N6i de'n cong nghi<$p du lich, chung ta phai nghi ngay de'n da't nu'oc lang gi~ng ra't
g§n la Thai Lan, hQ da phat trien tru'oc chung ta ra't nhi~u nam, da va dang thu hut
m(>t lu'<;Jng khach du lich kh6ng 16, thu v~ m(>t lu'Qng ngo~i t~ dang ke, g6p ph§n
khong nho cho sl.f nghi~p phat trit€n ciia qu6c gia nay. V~y d€ phat trit€n du !ich, cau
hoi d~t ra la li~u chung ta c6 tht€ du6i kip Thai Lan khong, c6 th€ phat tri€n ngang


tclm va th~m chi Vu'Qt qua Thai Lan khong, va ne'u l~c quan hon nua chung ta c6 thti
c~nh tranh voi nhi~u qu6c gia khac nhu' Singapore, Malaysia, Trung Qu6c, Phap,

Due, Nga, Tay Ban Nha ... Neu chung ta mong mu6n va quye't tam, cau tni lOi se la
"c6 ".
Ly lu~n va thl,l'c tiSn v~ d!ch VlJ du l!ch da chung minh ding m6i m<)t qu6c gia khac
nhau thl c6 ti~m nang khac nhau va loc;ti hlnh du lich du'QC cung dtp cOng khac
nhau. Hay xem nhu' Thai Lan chdng h~n, hQ chu trQng phat tritin lo~i hlnh du lich
gia n~, cung ca'p cac dich VlJ du lich cho tclng lOp "blnh dan" nhi~u hon la cao ca'p.
DO'i voi Vi~t Nam, m~c du xet v~ di~u ki~n tl,l' nhien va d~c ditim van h6a, chung ta
c6 nhung net tu'ong d6ng, nhu'ng chung ta c6 ra't nhi~u khac bi~t, va neu khai thac
tri~t dti ca nhung net tu'ong d6ng va khac bi~t, san phffm du lich cua chung ta se co

cha't lu'<;5ng cao hon ra't nhi~u. Vl the', va'n d~ cung ca'p m<)t dich VlJ du lich nghi
du'ong cao ca'p (cao ca'p nhu'ng chua hdn phai dclu tu' nhi~u v6n va phai nh~p khffu
cong ngh~ cao) la di~u rna chung toi da tran trd nhi~u nam. Va bay gio la thai ditim
chin mu6i cho Vi~t Nam, sau khi da tich lOy du'QC it nhi~u kien thuc,

ca ly

lu~n va

thl,l'c tiSn, chung toi da chQn d~ tai "Tiim niing cung cilp djch v~ nghi duiJng cao

clip d{lng "Six Senses Hideaway Ninh Van Bay Resort" t{li Vi?t Nam" nh~m dong
g6p nhung kie'n nghi c6 co sd khoa hQc dti phat tritin nganh cong nghi~p "khong
kh6i ", d~c bi~t la lo~i hlnh dich VlJ nghi du'ong cao ca'p cua Vi~t Nam.

2


1.2. Ml)C TIEU NGHIEN CUU

De tai nay du'QC nghien CUu voi 2 ffil;lC tieu:
1. Ht$ th6ng va phat tri€n chinh sach phat tri€n nganh cong nghit$p du !ich cua Vi~t
Nam, t~p trung phat tri€n lo~i hlnh mui nh9n: dich Vl;l nghi du'ong cao cap d~ng
"Six Senses Hideaway Resort".
2. Phan tich thl;l'c tr~ng chinh sach phat tri€n nganh cong nghit$p du lich cua Vit$t
Nam, d~c bit$t chu tr9ng lo~i hlnh dich Vl;l nghi duong cao cap (theo d~ng cap

qu6c te'), danh gia di€m m~nh, di€m ye'u, tren co sd d6 dinh huang phat tri€n va
de xuat cac kie'n nghi nh[im hoan thit$n chinh sach phat tri€n nganh cong nghit$p
du lich, O~C bit$t chu tr9ng lo~i hlnh dich Vl;l nghi du'ong cao cap.

1.3. PHUONG PHAP NGHIEN CUU- PH~M VI NGHIEN CUU

De tai se b~t d~u voi ph~n nghien cll'u ly lu~n ve nganh cong nghit$p d!ch Vl;l khong
kh6i, vai tro ciia n6 trong nen kinh te' va cac lo~i hlnh khac nhau cua nganh d)ng

nghit$p dich Vl;l nay. Tie'p theo la kinh nghit$m phat tri€n cong nghit$p dich Vl;l du
lich cua cac nude tren the' gioi. Tren co sd phan tich nhung net khac bit$t va tuong
d6ng voi cac nu'oc khac ciia Vit$t Nam a€ xay dlfng nhung d!nh huang phat tri€n va
de xuat cac gi:H phap hoan thit$n chinh sach phat tri€n nganh cong nghit$p du lich,
lo~i hlnh du lich d!ch Vl;l nghi duong cao cap cua Vit$t Nam.

3


CHUONG 2: CO Sd L Y LU!N

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2.1. CO SO L Y LU~N VE RESORT
2.1.1. Khai ni~m v~ Resort
Khai ni~rn Resort chua du'la lo(;li hlnh khach S(;ln du'cac bi~t thl;l', din h9 du lich; bang - ga - lau (bungalow) d khu vvc c6 canh quan
thien nhien dyp, ph1:1c v1:1 nhu cftu nghi du'ong, giai tri, tham quan du lich.
V ~ co ban, m{)t Resort ciing dap ling 3 nhu cftu chinh cho khach du lich voi bfft eli
m1:1c dich nao nhu' rn{)t khach s(;ln: nhu cftu htu tru, nhu cftu an uO'ng, nhu cftu thli
gian trong phftn thoi gian rna du khach lu'u l(;li Resort. Voi 3 nhu cftu chinh tren, m{)t
Resort bao g6rn 4 ye'u tO' chinh dS dap ling nhung nhu cftu d6: khu bi~t thl,f (phong)
d~ dap ling nhu cftu lu'u tru, nha hang- bardS dap ling nhu cftu an uO'ng, cac d!ch

Vl:l b6 sung dS dap ling nhu cftu thli gian va ye'u tO' cuO'i cling nhling quan trQng

khong kern la thai d9 ph1:1c v1:1.
Resort c6 th~ c6 di~n tich b~ng ca m{)t thi tr!n voi chile nang chuyen v~ du lich, giai
tri va thu'ong du'gia. Resort ciing c6 thS la trung tam ho~c khu vl;l'c nghi mat chuyen bi~t n~m du'oi
sl;l' di~u hfmh cua rn{)t cong ty d{)c l~p. Resort la don

vi

n~rn trong h~ th6ng kinh

doanh du lich. Hi~n than cua Resort la nhung khu nghT dliong cao c!p.
Resort du't6ng h
ca d~

cung cap dfty du cac phliong ti~n va ti~n nghi nh~rn giu chan khach d l(;li trong suclt
ky nghi rna khong cftn phai tlrn rn{)t dich Vl:l nao khac. Ciing chinh vl the', ngoai ye'u

4


tO' khu htu trU - nha hang - bar, cac dich

Vl,l

b6 sung cua Resort da d(;lng hon khach

S(;ln.

Hinh 2.1. Cac ye'u to' cua m()t Resort

l'ihirng Nhu Cdu Chinh
ciia Khach Du Ljch

t
Luu

An

Tru

Uo'ng

Thtf
Gian

i

I

tl

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M{H Khu Resort (Khach S\ln)

2.1.2. D~c di~m cua Resort

Tu khai nit$m tren, chung t6i nh~n tha'y Resort c6 hai d~c di€m rieng khac vdi lo(;li
h'inh khach S(;ln:
Tha nha't Ia tai nguyen nha't dinh, c6 quy m6 nha't dinh, tuong d6i t~p trung va c6

m9t sO' di€m chung; dtt<;ic xay dl,l'ng noi yen tinh, xa khu dan cu', theo hu'dng hoa

5


minh vao thien nhien, voi san vu'on, d6i nui, co khong gian va canh quan r()ng,
thoang, xanh va h(;ln che' m~t d9 xay dvng.
Thri hai la co sd v~t cha't dap ung nhu c~u du lich cho du khach: an, 0, di ll;li, vui

choi, mua stim... Vl khach khong c~n phai ra ngoai trong su6t ky nghi, nhu' v~y vi~c
chi tieu cua khach goi gQn ben trong Resort.

2.1.3.Cac san phitm cua Resort
2.1.3.1. Khu Lu'u Tru
Nhi~u Resort thu'ong hu'ong de'n nhil'ng kie'n true c6 xu'a d€ du'a khach v~ g~n voi

thien nhien, tranh Xa cai 6n ao CUa CUQC s6ng do thi nhu' b6 trf nhfi'ng ngoi nha c6
VOi mai ngoi; tu'ong g(;lch; CQt, keo b~ng g6 va CO gam mau t6i, mang
Tuy nhien, ht% th6ng cac phong

Ve

c6 kinh.

6c cua Resort du'QC thie't ke' thanh tung can h() bi¢t

l~p, t(;lo khong gian rieng cho khach. Ben trong phong la nhung thie't

bi hi¢n d<;1i,

tit%n nghi. Resort khac voi cac cd sd lu'u tru thong thu'ong d ch6, n6 c6 dich
hoan, t6ng hQp, CO th€ dap ung du'QC mQi nhu C~U V~ dich

Vl;l

Vl;l

lien

CUa khach nhu' cac

dich v1;1 giai tri, spa, cham soc sue khoe, lam dyp, the' thao, nghi du'ong ...
Khu Resort phai mang phong each d~c tru'ng theo d~c di€m van hoa cua tung dja
phu'dng ho~c theo phong each rieng cua chu d~u tu', thie't ke' phu h<;Sp voi ciinh quan
thien nhien va moi tru'ong r()ng, thoang xung quanh.

D~c

bit%t c6 vu'on ciinh, du'ong

di dt;!O, bong mat, cay xanh ... nhu'ng yeu cftu d~U tien la phai dam bao hai hoa voi
moi tru'ong tv nhien cua toan b9 khu vvc.

2.1.3.2. Bar - Nha Hang

d cac khu Resort cao ca'p, hai

b9 ph~n nay doi hoi nhung net rieng nhu' each pha

cocktail, cac lo(;li d6 u6ng, cac thvc don moi m6i ngay va d~c bit%t la each trlnh bay.
Ngay ca ngu'oi Be'p tru'dng d Resort cling c~n co nhfrng phong each, ky nang d~c
bi¢t. DI nhien Be'p tru'dng la phai bie't che' bie'n m6n an. Nhu'ng hQ l<;1i d~u tu' nhi~u
gio hdn d€ "thie't ke'" nhil'ng mon an thich h<;Sp voi tung d6i tu'<;Sng khach va gioi

6


-

-----

thi~u voi khach cac "tac ph~m" cua mlnh. Ben C(;lnh nhung thljc dcin ph6 c~p, ngu't'ii

Be'p tn.tong phai giau sang kie'n, sii' dl,lng nhung san ph§'m cua dia phu'ong che' tac
nhung m6n an khoai kh~u, tuy~t voi, mang tinh "d()c dao" d~ lam nen ten tu6i cua
m6i Resort, gay in tu'<;jng m<;tnh noi khach. f)~ khi khach da v~ nha, trong nhung

•

bu6i "tra du', tii'u h~u" hQ k~ l(;li cho b(;ln be, ngu'oi than nhung san ph~m ~m thtfc
d()c dao rna hQ da c6 dip may du'<;:lc thuong thtic o m()t Resort nao d6. Nguoi Anh
g<;>i d6 la "Word of Mouth", ta g<;>i d6 la "quang cao truy~n mi~ng". Day chinh la
m()t phuong thuc quang cao kha hfi'u hi~u d~ mo r()ng co so khach hang rna Six
Senses Hideaway quye't tam theo du6i.

2.1.3.3. Thai D() PhQc VQ
Trong m()t khach s(;ln, ty 1~ nhan vien/phong thu'ong la m()t de'n hai nhan
vien/phong. Ne'u m()t khach s(;ln c6 100 phong thl c§n 120 can b() cong nhan vien.
Con trong Resort, s6 nhan vien phl;lc v1:1 phai cao hon, c6 khi 5 nhan vien phl,Jc Vl,J 1
phong. Vl theo khai ni~m cua khu nghi du'ong hai ye'u

t6 chinh dam bao stf thanh

cong phai la chfft lu'<;:lng phl;lC Vl;l cao va Slf cham SOC khach mang tinh

ca

tinh chu

khong theo khuon m~u "cong nghi~p" hay "dC;li tra" nhu trong khach s(;ln. Resort
phai lam sao 0~ khach thich khung canh, nhung ti~n nghi va cung each phl,JC Vl,J, tU
d6 hQ tro lC;li m()t ky nghi' he va ffi(;lnh d(;ln gioi thi~u voi ngu'oi than quen.
Mu6n lam du<;:lc di€u nay nhan vien phai du'<;:lc huffn luy~n d~ toan tam, to?m

y cho

cong vi~c, vui ve, hoa nha, 1~ d() va d~c bi~t la kien nhcin. Vl ne'u o khach S(;ln,
khach dung bua trong vong 45 phtit r6i con di cong vi~c. Trong Resort khach nghi
du'ong dau c6 vi~c gl lam khac hon la t~n hu'ong thai gian, khung canh am cung,
thuc an va ru'<;ju ngon. M()t bu6i an t6i c6 th~ keo dai han 2 tie'ng. Vl v~y trong khu
ngh} du'ong, nhan vien Ou'QC dao t(;lO 0~ phl,IC Vl;l VOi chu§'n mljc cong nghi~p, nhu'ng
hu'ong v€ tung ca nhan khach voi nhung so thich rieng cua hq.

2.1.3.4. Djch VQ B6 Sung
Ngoai 2 san ph§'m lu'u trti (phong bu6ng), ~m thlfc (nha hang), khach ngay nay con

c6 nhi€u nhu c§u khac nhu':
7


•

Vui cho'i giai trl: bar, Dancing, karaoke ...

•

Phqc h6i sue khoe: Spa, massage, diu lC;tc b<) th€ dl;lc - th€ hlnh, h6 boi,
thuy Ii<$u phap ...

•

Thong tin lien l~c: Internet, TV v<$ tinh, thu' vi<$n sach, dia ...

•

Tim hi~u van boa d~c tho: net van h6a ~m thl;l'c cua c<)ng d6ng cu' dan xung
quanh Resort (tham quan, di ch<;L) ho~c ~m thl;l'c d<)c dao cua dia phu'ong
(nha hang, chuyen d~) ...

Duong b~nh, tri b~nh: Bac sy tu' va'n, nha dinh du'ong hQc, tam ly hQc, ky

•

thu~t vi en giup luy<$n t~p, ky thu~t vi en Yoga, ~m thJ!c tri b<$nh, Diet dinh

duong ...

Tom lC;ti dich Vl;l b6 sung la dich Vl;l di kern ngoai 2 dich Vl;l chinh cua co sd lu'u tru
d6 la phong bu6ng va lim thtfc.

Djch vq b6 sung du'Q'c cung ca'p cho du khach du'oi hai hlnh thti'c:
•

D6i voi du khach mua chu'dng trlnh tn;m g6i, dich Vl;l da du'QC trii ti~n tru'oc
cho doanh nghi<$p t6 chile du lich.

•

D6i voi du khach di du lich theo chu'dng trlnh open tour ho~c tl! t6 chile
chuy€n di hQ se trii ti~n mua dich Vl;l tC;ti ch6.

Nhi~u dich Vl;l phai thanh toan tra ti~n khi su dl;lng dich Vl;l: dich Vl;l tham quan, dich

Vl;l bai Him, dich Vl;l van h6a ngh<$ thu~t.. Khong it dich Vl;l du khach tni ti~n sau khi
du'c;lc cung ca'p dich Vl;l nhu': gi~t la, danh gia,y, taxi, di<$n thoC;ti.
Vi<$c trii ti~n dich Vl;l tru'oc tC;to cho du khach sJ! blnh tinh, tin tu'dng khi su dl;lng dich
Vl;l. Cac cd sd cung ca'p loC;ti nay da c6 nhil'ng phu'dng phap cung ca'p dich Vl;J thich
hc;lp nham tC;to di~u ki<$n thu:}n lc;li nha't cho du khach, t6 chile ban tru'dc d!ch vl;} d6i
voi dich Vt.t su dtmg nhi~u I§n: Thue san tennis, thue oto, du che niing (j bai dm,
phao bdi ...
Cac loC;ti dich Vl;l b6 sung nay con c6 th€ du'QC chia theo ffil;IC dich thoa man nhu du
cua du khach:

8


--

--- - - ---

------------------------------

-Nhii'ng dfch VQ giup khach co them s1f hiiu bie't v~ m()t quO'c gia (du !ich
qu6c te'), mot diSm ho~c mot vung du lich Cl,l thS (d6i voi du lich noi dia) cua dat
nu'OC hQ, dich Vl,J du lich thUOC nhom nay g6m: dich Vl,J tham quan, tham cac CUQC
triSn lam, cong nghi~p, my thu~t...) tham cac hoi ch<;1, tham cac bao Utng van hQc,

lich sll', tham cac khu rung nguyen sinh...
-V Oi mQC dich giup du khach nghi ngdi tang cliong SUC khoe, thu' gian th~n
kinh cang th~ng do cong vi~c hang ngay, djch Vl,J b6 sung bao g6m:
•

Djch Vl,l thS thao (thS thao leo nui, biSn, song ... ) tu nhy nhang ph6
thong de'n cac ho~t dong doi hoi sue khoe, thach thuc nhu' trekking
tour, m~o hiSm nhu' chinh ph1,1c vach nui, chinh ph1,1c dinh cao ...

•

Dich Vl;l on l~i van h6a ban dia: d bo ph~n Ti~n Sanh cac nhan vien
luon bie't ranh v~ dia phu'ong hQ c6 ky nang huang d§n, giao tie'p dS
dua khach di tham cac dia phuong Ian c~n. Resort c6 thS ky hvoi mot

s6 nhan dan dia phuong tieu biSu dS tie'p xuc khach, gioi thi~u

nhung net van h6a cua dia phu'ong. Ngay ca van h6a flm thlfc, bcip
tru'CJng cilng c6 thS xay dlfng tour di ch<;1 danh cho guy Ba sau d6 mua

hang v~ chi d§n nau nhung m6n an dja phu'ong. Mot

s6 Resort con t6

chuc ca nhung kh6a hQc nu cong gia chinh dS khach lu'u tru hQc hoi.
Vi d1,1 (J Thai Lan c6 cac lOp c~t tia bong, trai cay, nau nhung m6n an
thong thu'ong.

d Trung

Qu6c mot

s6 Resort d~y thue ngh~ thu~t, ve

phong canh ...
•

B6i du'ong S\f hiSu bie't va thlfc hanh di~u mua dan toe truy~n th6ng,
cac bai hat dan Ca, djch Vl,J khieu VU.

•

T6 chuc cac chu'ong trlnh van ngh~, ca mua nh~c dan toc.

•

Hu'ong d§n du khach sll' dl,lng cac lo~i nh~c Cl;l truy~n th6ng (dan b~u,
ken la, dan to rung ... )

-Giup du khach tie't ki~m thOi gian lam nhii'ng tho tQc din thie't chuiin bj

cho chuye'n di du llch
9


•

Thlfc hit$n giup du khach cac thu tl;IC: xin cac h(> chie'u, visa ..

•

Djch Vl;l cung ca'p thong tin.

•

Djch Vl;l phl;IC Vl;l nhung nhu c§u doi song hang ngay: gi~t Ia, sll'a chua
d6ng h6, danh giay ....

•

Djch Vl;l trung gian: d~t giu ch6 khach S(;ln, d~t giu ch6 va mua ve cac
Io<;ti phuong tit$n v~n tai hang khong, duong s~t, duong s~t, duong
thuy, cac lo<;ti ve xem bi€u di~n van nght$, nght$ thu~t: xie'c, phim anh,
CclC bu6i hoa nh<;tC, CclC CUQC thi da'u th€ thao (bong da, tru<_jt bang nght$
thu~t...)

•

Danh thuS, bao gio cho du khach, khw1n vac hanh 11 t<;ti cac co sCi htu
tru, g9i bac si, taxi ...

•

Cung ca'p bao, t<;tp chi va cac lo<;ti van h6a ph§'m khac cho du khach.

•

Cho thue cac dt,mg Cl;l th€ thao...

-V6'i mt;~c dich t~o srf. thu~n lgi cho du khach cac co sfl htu tru cung ca'p
cac

lo~i

djch

Vt;l:

•

Phl;IC Vl;l an t<;ti phong.

•

Djch Vl;l th§'m my t<;ti phong.

•

Djch Vl;l sua chua cassette, may anh, giay, vali ...t<;ti ch6 cho du khach.

•

Xay dlfng cac san choi tennis, b€ boi, phong th€ dl;IC th§'m my ...

-Cung ca'p nhiing djch Vt;I d~c thu phil hgp voi lo~i hinh du ljch di)c bi~t.
•

Djch Vl;l v~t ly tri lit$u, phong t~m mtoc khoang, phong cong nght$ xU'
ly nude bi€n ...cho lo<;ti hlnh du ljch chua bt$nh.

bi hit$n de;ti cho du ljch h(>i nghj.

•

Cac lo<;ti phong h9p du'<;lc trang

•

Djch Vl;l huang dfin ky thu~t va sll' dl;lng cac dl;lng Cl;l l~n cho loe;ti hlnh
du ljch m<;to hi€m tren bi€n.

-Cung ca'p djch

Vt;I

cho nhiing ngtiOi du khach d~c bi~t:

•

Djch Vl;l vt$ si

•

Djch Vl;l cung ca'p huang dfin vien d(>c l~p cho m(>t du khach.
10


•

Dich V\J cung ca'p ngu'oi d§n du'ong, thu' ky.

•

D!ch V\J phien d!ch cho lo(;li hlnh du ljch hoi nghj.

Ye'u t6 djch V\J

b6 sung ra't da d(;lng

quan trQng nha't d~ nhung dich V\1

v~ hlnh thuc cung ca'p cho khach, nhu'ng ye'u to'

b6 sung nay dem ll;li l<;Si

nhu~n cho nha dftu tu' Ia

Slf thmii mai cho khach chinh la thai do ph\}C V\} va trlnh do chuyen mon CUa nhan
vi en.
N6i t6m ll;li, d mot khu Resort cao ca'p, 4 ye'u t6 tren se ke't h<;Sp hai hoa cling nhau
d~ t(;lO cho khach cam giac thoai mai nha't trong su6t thoi gian lu'u tru t(;li Resort. Slf

hai hoa nay la ra't quan trQng voi dl;lng nghi du'ong cao ca'p Six Senses Hideaway.

2.1.4. Lqi ich va h~n che'
2.1.4.1. Quo'c gia
1. Lqi ich
•

Lam phong phu them cac lo(;li hlnh du !ich, g6p phftn d~ du l!ch trd thanh mOt
nganh kinh

t€ miii

th~ n~n kinh

•

nhQn va la nganh c6 tri~n VQng tang tru'dng cao hon t6ng

t€ va CaC linh VlfC d!ch V\} khac.

Dem ll;li ngu6n thu ngo(;li t<$ m(;lnh, di~u rna cac nude dang phat tri~n ra't dn.
Do du'a ra thi tru'ong nhung cua cai san c6 va tai san xua't du'QC ( canh quan, di
tich, cac n~n van minh va t~p t\}C, ... ), cac nu'oc dang phat tri~n CO th~ kie'm
du'Qc ngo(;li t<$ m(;lnh d~ nh~p kh§u trang thie't

bi ccin thie't rna xua't kh§u

truy~n th6ng khong phat tri~n du m(;lnh d~ tai trQ, can can thanh toan dlfcJc

can d6i. Nhu' 6 Coasta Rica, du lich la ngu6n thu ngo(;li t<$ thu 2. Con 6 Kenya
vao nam 1999, du lich g6p phftn thu cho nude nay ngu6n ngo(;li t<$ IOn chi sau
ca phe va tra.
•

TC;lO ra nhi~u co hoi vi<$c lam moi cho ngu'oi lao dong.

•

Ngu'oi dan du'QC t~n hu'dng san ph§m du ljch mot each t6t hon.

2. H~n che'

11


Khi slf bit 6n v~ chinh tri xa h9i thl s6 lu'<;fng khach du ljch giam nhanh

•

chong, doanh thu cua nganh du }ich se giam lam anh hu'dng de'n n~n kinh te'
cua dit nu'oc.
Mit din d6i trong vi~c sll' d1,mg lao d<)ng rna nguyen nhan chinh la do tinh

•

thoi Vl;l trong du lich.
Slf gia nh;%p cua du khach voi n~n van h6a va 16i s6ng xa l<;1 thu'ong gay tac

•

d<)ng xiu de'n van h6a xa h<)i cua cac nu'oc nh;%n khach, slf bang ho(;li vi:
thu~n phong my tl;lC, Slf gia tang CaC t<$ n(;ln Xa hQi }a nhfi'ng di~U kh6 tranh

khoi. Ngoai ra du lich qu6c te' con anh hu'dng de'n tlnh hlnh an ninh chinh tri
va tr;%t tlf an toan xa h9i do nhung ph~n tu xiu l<;fi d1;1ng du lich qu6c te' dti
ho<;1t d<)ng phi phap nhu' bu6n l;%u, gian di<$p, khung b6. ..

2.1.4.2. Nha dfi u tu

1. Lqi ich
Thu v~ l<;fi nhu;%n cao. San phftm du lich c6 thti quay vong su d1;1ng nhi~u l~n.

2. H~n che'
Chi phi dau tu' IOn voi khach S(;ln, doanh s6 phl;l thu<)c vao thoi

Vl,J

du lich, kh6ng C)n

din h.

2.2. NGANH DU LlCH VltT NAM
Trong ph~n nay, chung t6i trlnh bay theo 2

y chinh.

Md d~u la ph~n gioi thi<$u t6ng

quan v~ nhfi'ng thu;%n l<;1i va ti~m nang d€ phat tritin du lich cua Vi<$t Nam voi net

n6i b;%t la du lich bitin, ke' tie'p la nhung ditim Vi<$t Nam da d<;1t du'<;fc trong thoi gian
qua va nhfi'ng thie'u s6t rna Vi<$t Nam m~c phai tren con du'ong phat tritin nganh
c6ng nghit;p kh6ng kh6i nay.

12


-

-

---- - -

-------------------------

2.2.1. Ti~m nang
D~c di~m tlf nhien 1a ye'u t6 "troi phu "; cac qu6c gia n~m d nhung v! tri khac nhau

se c6 nhung d~c di~m khac nhau v€ dia hlnh, khi h~u. phong canh va cac 1oai sinh
v~t.

Va day cling chinh 1a ye'u t6 t~o nen slf khac bi<$t van hoa giua cac vung mi€n

cua m(>t qu6c gia hay giua cac qu6c gia voi nhau.
Tai nguyen du lich cua Vi<$t Nam kha phong phu va da d~ng. Ba phfrn tu' 1anh th6 Ia
nui d6i VOi nhi€u canh quan thien nhien ngo<;tn ffi\IC xen ke 1a nhung canh rung
nhi~t doi voi nhi€u cay co chim muong, cac h~ th6ng song h6 voi hai vung d6ng

b~ng chau th6 IOn.

Voi 3.260 km bo bi~n. dung thu 27 trong 156 qu6c gia c6 bi~n tren the' gioi trong d6
c6 16 bai t~m d~p n6i tie'ng nhu': Tra C6, Bai Chay (Quang Ninh), D6 Son (Hai
Phong), S§m Son (Thanh Hoa), Cll'a Lo (Ngh~ An), Lang Co (Thua Thien Hue'),
Non Nuoc (Da Nang), Nha Trang (Khanh Hoa), Vung Tau (Ba Ria - Vung Tau) ... ;
c6 vung bi~n r(>ng gfrn 1 tri~u km2 va khoang 3.000 hon dao lon nho ... , Vi~t Nam
c6 qua nhi€u 1<;li the' d~ phat tri~n du 1ich bi~n. dao. Th~m chi, so voi nhi€u nu'oc
trong khu VlfC, Vi~t Nam khong thua kern nu'oc nao v€ tai nguyen bi~n va di€u ki<$n
tlf nhien phat tri~n du lich bi~n dao.
Trung blnh 100 km2 da't li€n Vi~t Nam c6 1 km bo bi~n. m(>t ti' 1~ cao so voi trung
blnh 600 km2 da't li€n/ 1 km bo bi~n cua the' gioi. Trong s6 hang nghln hon dao cua
Vi~t

Nam c6 3 dao di~n tich IOn hon 100 km2, 23 dao c6 di~n tich IOn hon 10 km2,

82 dao c6 di<$n tich hon 1 km2 va khoang 1.400 dao chua c6 ten.
D9c bo bi~n hi~n da xac dinh du'<;lc 125 bai bi~n d~p c6 di€u ki<$n thu~n 1<;li cho dm
bi~n. vui choi, nghi du'ong, c6 quy mo va t§m co qu6c te'. Cac bai bi~n cua Vi<$t

Nam b~ng ph&ng, nguyen so, tran ng~p n~ng, cat, nu'oc trong, song gi6 vua phai,
khong c6 cac 6 xoay va ca du. Slf ke't h<;lp hai hoa giua canh quan thien nhien voi
canh quan van h6a, xa h(>i cua vung bi~n, ven bi~n va cac hai dao cling di€u ki~n

thu~n 1<;li v€ dia ly' dia hlnh t~o l<;li the' phai tri~n du 1ich bi~n dao hon h&n cac 1o~i
hlnh khac tren da't li€n.
13


Tru vung bie'n, dao

a tinh Kien Giang nlim huong

tay nam, con l~i h~u het d~u

hu'ong ra phfa dong, do la u'u the rna khong phai quoc gia nao cling CO du'QC.
nay, VaO bu6i sang du khach

d v! trt

Se du'QC dip ng~m nhln ffi~t troi ffiQC tren bi~n,

t~O ra

nhi~u hung thu cho du khach.

Cac thiing canh ttf nhH~n

Dja diim

Sapa

Lao Cai

TamDao

VInh Phuc

Da

L~t

Nui BaDen
D{mg Tam Thanh
D()ng Tu Thuc
Phong Nha -

Ke Bang

Lam D6ng
Tay Ninh
L~ng

Son

Thanh Hoa
Quang Blnh

Thac Ban Gi6c

Cao Bling

H6 Ba B~

B~c C~n

Vfnh H~ Long

Quang Ninh

ConDao

Ba Ria- Vung Tau

Dao Phu Qu6c

Kien Giang

Vinh Nha Trang

Khanh Hoa

Vjnh Van Phong

Khanh Hoa

Vfnh Cam Ranh

Khanh Hoa

Vfnh Lang Co

Thua Thien Hue

Vjnh Vinh Hy

Ninh

Thu~n

Vinh Bai Tll' Long
CU. lao Cham

Quang Nam

Dao Coto

Quang Ninh

14


Dao Cat Ba

HaiPhong

Bang 2.l.M()t s6 thiing canh ttl nhien d Vi~t Nam

Ye'u t6 thu hai va cung la ye'u t6 ra't phuc t~p, van hoa la mot t6ng thS phuc hop ve
nhung gia tri v~t cha't va tinh thcln do con ngu'oi t~o nen va mang tinh d~Ytc thu rieng
cua m6i dan toe. N6i mQt each khac nhu' ky gia ngu'oi Ba Lan - Ryszard
Kapuscinski: "Con ngu'oi khong chi t~o ra van hoa va sO'ng trong n6, con ngu'oi
mang n6 trong mlnh, con ngu'oi Ia van hoa." Chinh vl the', trong phcln nay, chung toi
chi de c~p de'n hai bo ph~n nho c6 tac dong dclu tien va tn;l'c tie'p de'n khach du Jich
cua ye'u tO' nay: van hoa ung xU' va van hoa ffm thl;l'c.
Nguoi Vit%t Nam n6i tie'ng voi sl;l' hie'u khach, cdi md va nl;l cu'oi. Khong chi the',
theo chung toi, mot d~Ytc di~m nil'a ve ngon ngil' rna ngu'oi Vit%t Nam n6i tie'ng Anh,
ngon ngu toan cclu, tu'dng dO'i d~ nghe so voi cac dan toe Chau

A khac

la mot h.ii

the'.
Ngoai nhung net van hoa ffm thl;l'c giO'ng voi cac nu'oc lang gieng trong khu
Dong Nam

A,

VtfC

Vit%t Nam c6 net van hoa ffm thl;l'c phong phu voi phong each che

bie'n ke't hResort Six Senses Hideaway Ninh Van Bay, chung toi duoc bie't mot dieu thu vi
r~ng each che' bie'n m6n an cua ngu'oi Vit%t chu ye'u chu tn;mg dam bao do tu'oi va

cac cha't dinh du'ong trong thl;l'c phffm. Chinh vl the' cac m6n Vit%t thu§n tuy khong
u'op gia vi qua nhi€u rna chi dung tieu, mu6i, nu'oc ma:m; con each che' bie'n thl ra't
don gian nhu' rau luoc hay an s6ng. Do lich sll' Vit%t Nam trai qua nhi€u s6ng gi6,
each che' bie'n tren da hoa hop cung each che' bie'n cua Trung Qu6c, Phap, Nh~t ...
d~ gio day, n€n ffm thl;l'c cua chung ta khong chi da d~ng v€ m6n rna con

ca

each

che' bie'n.

15

-

-----------------------------------------------

Hinh 2.2. Ban d6 Vi~t Nam va cac vimg chinh

) /

1/~'I:,~,~,' 01
De,ta

Ngu6n: wikipedia
Nhu v~y, Vit%t Nam c6 lSenses Hideaway ra't phu hVit%t Nam.

2.2.2. T6ng quan nganh du ljch fJ Vi~t Nam

d Vit%t Nam, hit%n tu'di thu'dng ngo~n CUa cac b~c VUa chua r6i de'n cac thi Sl du ngo~n kh~p noi l{y cam
hung sang tac. Vit%c khai thac cac tai nguyen du lich trd nen ro net hon trong thdi

ky

do h9 cua thlfc dan Phap. Hang lo~t cac bit%t thl! nha nghi du'bai biSn vung h6, vung nui noi c6 khi h~u dS chiu nhu' D6 Son-Viing Tau, Tam Dao,
Ba Vl, Da L~t... Thdi diSm d6 du lich chi thu9c ve m9t b() ph~n nho nhfi'ng ngu'C5i c6
tien b~c dia vi, con l~i d~i b() ph~n nhan dan hffu nhu' khong bie't de'n du lich.
Sau khi My do bo Lt%nh Ca'm V~n Vit%t Nam, nganh du lich Vit%t Nam b~t dffu vdi
lu'

ye'u lu'u tru t~i cac thanh phO'lOn nhu' Thu do Ha N()i va thanh ph6 H6 Chi Minh. TU'

16


d6, hlnh anh du lich Vi<$t Nam moi du'QC kham pha d§n va du'QC khai thac phl,IC Vl,l
cho du lich. Khi kinh te d§n phat tri~n, doi song cua ngu'oi dan kha gia hon, vi<$c
giao thu'ong qua l;;ti voi cac nude theo d6 cling md r(>ng va mo hlnh Resort du

nh~p

vao Vi<$t Nam.
Nganh du lich nude ta h9i du nhii'ng yeu to d~ trd thanh m(>t nganh kinh te miii nhQn
trong tu'ong lai. Cac chuyen gia quoc te cho dng den nam 2016 Vi<$t Nam se lqt
vao hang 10 nu'oc la di~m den du lich du'QC u'a chu(>ng nhat tren the gidi. Ti:t nam
2007-2016, nganh du 1ich Vi<$t Nam c6 du cac tiSn dS d~ giii' vi tri thu 6 trong so
nhii'ng nu'oc dang phat triSn tai da trong llnh VtfC nay neu duy trl du'QC muc tang
tru'dng hang nam la 7,5%. Vi<$t Nam dt! kien se d6n 6 tri<$u khach du lich va thu vS
4 ty USD l9i nhu~n du lich vao nam 2010. Cho toi thai gian d6 rieng d§u tu' nude
ngoai vao co sd h;;t t§ng Vi<$t Nam se vu'Qt muc 5,5 ty USD (tang gap 2 I§n so vdi

sa nam 2006, khi Vi<$t Nam d6n 3,6 tri<$u du khach, gap 3 l§n so voi nam 2000
voi lu'9ng du khach la 2,1 tri<$u). Toi nam 2010 sa lu'Qng ch6 lam trong nganh du
chi

lich dia phu'ong dv kien se tang den 1 tri<$u nguoi, hon 300.000 ngu'oi trong so do
dam nhi<$m cong tac hu'ong d~n vien va nhan vien pht,IC Vl,l khach s;;tn. Sl,l' ki~n Thu
tu'ong Chinh phu Nguyen Tan Dung da ky d6ng y chi 4,7 ty VND d~ quang ba du
lich Vi<$t Nam tren kenh CNN ti:t thang 10/2007 da th~ hi<$n sv quan tam cua Chinh
Phu trong phat triSn du lich quae te, chung ta c6 quySn tin ding tu'ong lai du l!ch

Vi<$t Nam la vo cling kha quan.
Dong khach Vi<$t Nam di du lich nu'oc ngoai se ngay cang tang khi vi<$c di l;;ti giii'a
cac nuoc trong khu vvc cang d€ dang, va vi<$c tlm kiem nhiSu thi truong moi se dap
ling nhu c§u di du ljch nu'oc ngoai cua ngu'oi dan trong nu'oc.
Theo ba D6 Thi H6ng Xoan, V1,1 tru'dng V1,1 Khach s;;tn, hi<$n nay c6 khoang 9000
khach s;;tn va khu nghi du'ong Ion nho khac nhau dang ho;;tt d(>ng tren

ca nude. T6ng

so van d§u tu' nu'oc ngoai vao Vi<$t Nam vo linh vvc nay khoang 8.5 ty USD, chiem
42% trong t6ng

sa van d§u tu' nude ngoai vao Vi<$t Nam.
17


Bang 2.2. Ltiqng khach qu6c te'- Doanh thu - T6c d() tang cua doanh thu
giai

do~n

1990 - 2005

Ltiqt khach qu6c te'

S6 ngo~i t~
T6c d() tang
thu du"Q"c

Nam

(ngan nguoi)

•

(%)

(TrUSD)

1990

250

-

1991

300

-

20

1992

440

-

46,7

1993

670

-

52,3

1994

1018

-

51,9

1995

1350

-

33,2

1996

1600

-

18,5

1997

1715

-

6,8

1998

1520

-

-11,4

1999

1780

29

17,1

2000

2114

935

18,8

2001

2330

1037

10,2

2002

2627

1182

12,3

2003

2429.7

1093

-7,5

2004

2927.9

1257

20,5

2005

3430

1543

17,14

J
I

----·

-~---·-

~~

~-

Ngu6n: Tti'ng Cl;tc Th(J'ng ke

18

ffinh 2.3. Tfing hiqng khach du lich cua Vi~t Nam
giai

do~n

2003- 2008 (tide ltiqng)

Travellers to Vietnam (2003-2008e)
~

---------------------------------------

c0 25

------------------------------------- -

~

!

11o/o

:!!

-20 ----------------- -----·

e

.2

~

e

...

·s

~ ~o

0

D

'

~
z

1

;r

.,.

... ,

ll1 tOtil! tmU/i~iJ U; ; !d!lil!Jl

riv;rJ !()(Ji

. I ;

2084

2805

2005

Ngu6n:

2007

~ {,

M .. ' .

/

t;i, *')

I

.ir.t

1

2008e

sa Thu(Jng mc;Li- Du ljch Thimh pho' H6 Chf Minh

Bang 2.3. S6ltiqng khach qu6c te' de'n Vi~t Nam nam 2006
Nam 2006

Nam 2006 so vdi 2005

(ngtiOi)

(%)

3.583.486

103%

Trung Qu6c

516.286

72

Han Qu6c

421.714

129,4

My

385.654

116,8

Ban

383.896

113,4

Dai Loan

274.663

100,1

------

T6ng s6
Thea thf tru(Jng

--

Nh~t

Ngubn:

2.2.2.1.

M~t

sa Thu(Jng m9i- Du l,ich Thanh pho' H6 Chf Minh

dtiqc

Voi ti@m nang du lich phong phu, d()c dao nhu da d@ c~p (J phfrn tren, m(lc du con
nhi@u kh6 khan trong vi~c khai thac, nhung nam gfrn day nganh Du lich Vi~t Nam
19