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Experiencing MIS 9th by m kronenke chapter 01

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Chapter 1

The Importance of MIS


“But Today, They’re Not Enough.”
Jennifer lacks skills Falcon Security needs:

1.
2.
3.
4.

Abstract reasoning skills.
Systems thinking skills.
Collaboration skills.
Experimentation skills.

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What Do Employers Want?

• Self starter, don’t wait to be told what to do.
• Team worker
– Develops ideas with others.
– Ask questions.
– Pulls more than their own weight.


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Study Questions
Q1:

Why is Introduction to MIS the most important class in the business school?

Q2:

How will MIS affect me?

Q3:

What is MIS?

Q4:

How can you use the five-component model?

Q5:

What is information?

Q6:

What are necessary data characteristics?


Q7:

2026?

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Q1: Why Is Introduction to MIS the Most Important Class in the Business School?

• Technology fundamentally changing business.
• Information Age
– Production, distribution, control of information primary economic drivers.
• Digital Revolution
– From mechanical/analog devices to digital devices.

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Understanding the Forces Pushing the Evolution of New Digital Devices

• Bell’s Law
– New class of computers establishes a new industry each decade.
 New platforms, programming environments, industries, networks, and information systems.
• Understand how next digital evolution will affect businesses.
• Given: What an industry does and how does it will change.


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Evolving Capabilities: Computer Price/Performance Ratio Historical Trend

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Metcalfe’s Law

• Network value equal to square of number of users
2
connected to it. (V=U )



Google, Amazon, eBay exist due to large numbers
of Internet users.

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Fundamental Forces Changing Technology


Connection speed test.

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This Is the Most Important Class in the School of Business Because You Will Learn:

• How technology fundamentally changes businesses.
• Why executives try to find ways to use new technology to create a sustainable competitive advantage.
• Assess, evaluate, apply emerging information technology to business.
• Help you attain knowledge needed by future business professionals.

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Q2: How Will MIS Affect Me?

• Technological change is accelerating.
• Bell’s Law
– Today’s highly successful business could be bankrupt quickly because technology changed and it didn’t.
– Ex: Blockbuster

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How Can I Attain Job Security?

• Moore’s Law, Metcalfe’s Law, and Kryder’s Law
– Driving data processing, storage, communications costs to essentially zero.
• Any routine skill can, and will, be outsourced to lowest bidder.

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What Skills Will Be Marketable During Your Career?

• Rapid technological change and increased international competition:
– Requires skills and ability to adapt.
– Favours people with strong non-routine cognitive skills.
– Message: Develop strong non-routine cognitive skills.

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What Is a Marketable Skill?

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How Can Intro to MIS Help You Learn Non-Routine Skills?

• Abstract Reason
– Ability to make and manipulate models.
– Learn to use and construct abstract models.




Ch. 1: Five components of an IS model.
Ch. 5: How to create data models.
Ch. 10: How to make process models.

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How Can Intro to MIS Help You Learn Non-Routine Skills? (cont’d)

• Systems Thinking
– Ability to model system components, connect inputs and outputs among components to reflect structure


and dynamics.
Ability to discuss, illustrate, critique systems; compare alternative systems; apply different systems to
different situations.

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How Can Intro to MIS Help You Learn Non-Routine Skills? (cont’d)

• Collaboration
– People working together to achieve a common goal, result, or work product.
– Ch. 2 discusses collaboration skills and illustrates several collaboration information systems.

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How Can Intro to MIS Help You Learn Non-Routine Skills? (cont’d)

• Ability to Experiment
– Make reasoned analysis of an opportunity; develop and evaluate possible solutions.
 “I’ve never done this before.”
 “I don’t know how to do it.”
 “But will it work?”
 “Is it too weird for the market?”.
• Fear of failure paralyzes many good people and ideas

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Jobs

• 69% of college graduates need additional training or education.
• 46% working in jobs not requiring their degree, underemployed.
• Better success for students with courses related to information systems.
• Tradable job
– Job not dependent on particular location, can be offshore outsourced.

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Job Growth By Sector Over the Past Twenty Years

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BLS Job Projections

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Bottom Line of MIS Course
Most important course in business school because:


1.

Gives background needed to assess, evaluate, and apply emerging information systems technology to
business.

2.

Gives marketable skills by helping you learn abstraction, systems thinking, collaboration, and
experimentation.

3.

Makes you aware of well-paying, high demand MIS-related jobs.

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Q3: What Is MIS?

• Key elements
1. Management and use
2. Information systems
3. Strategies
•.Goal of MIS
– Managing IS to achieve business strategies.

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What Is MIS (cont’d)
Management and use to:



Develop, maintain, adapt by:

– Creating an information system that meets your needs, take an active role in system’s development.
Why?



Business professionals using cognitive skills to understand business needs and requirements.

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Components of an Information System?

Components interact to produce information

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