Business communication building critical skill 6th module020

Making Oral
Presentations

Module Twenty

McGraw-Hill/Irwin

Copyright © 2014 by The McGraw-Hill Companies, Inc. All rights reserved.


Learning Objectives
LO 20-1 Apply strategies for good presentation
plans.
LO 20-2 Apply strategies for strong openers and
closes.
LO 20-3 Apply strategies for best vocal delivery.
LO 20-4 Apply strategies for good presentation
organization.

20-2


Learning Objectives
LO 20-5 Apply strategies for effective
presentation delivery.
LO 20-6 Explain techniques for audience
question responses.
LO 20-7 List guidelines for group
presentations.

20-3

Purposes of Oral Presentations
 Informative Presentations
 Inform or teach the audience.

 Persuasive Presentations
 Motivate the audience to act.

 Goodwill Presentations
 Entertain and validate the audience.

20-4


Avoiding Mistakes
1.
2.
3.
4.
5.

Meet the audience where they are.
Make a heartfelt human connection.
Show respect for the listener.
Inspire follow-up thinking/action.
Leave a lasting message of significance.

20-5

What decisions do I need to make as I
plan a presentation?
 Your main point
 The kind of presentation
 Ways to involve the audience

20-6


Choosing the Kind of Presentation
 Monologue presentation
 the speaker speaks without interruption
 Questions are held until the end of the
presentation

 Guided discussion
 the speaker presents the questions or issues
that both speaker and audience have agreed on
in advance
20-7


Choosing the Kind of Presentation
 Sales presentation
 a conversation, even if
the salesperson stands
up in front of a group
and uses charts and
overheads

20-8


Planning Visuals and Other Devices to
Involve the Audience
Make one main point per visual.
Give each visual a title.
Try to limit information to 35 words.
Don’t put your visual up until you’re ready to
talk about it.
 Use animation schemes to control the
information displayed in a way that supports
the main points





20-9


PowerPoint Slides for an
Informative Presentation

20-10


How can I create a strong opener
and close?

20-11


How can I create a strong
opener and close?
For a close, you can:
Restate your main point.
Refer to your opener.
End with a vivid, positive picture.
Tell the audience exactly what to do to solve
the problem you’ve discussed.

20-12


Finding Your Best Voice
 Pitch
 whether a voice
sounds high or low.

 Intonation
 variation in pitch,
stress, or tone.

 Tempo
 speed.

 Volume
 loudness or softness.

20-13


How should I organize a presentation?
 Chronological
 Start with the past, move to the present, and
end by looking ahead.

 Problem-Causes-Solution
 Explain the symptoms of the problem, identify
its causes, and suggest a solution.

20-14


How should I organize a presentation?
 Excluding Alternatives
 Explain the symptoms of the problem.
 Explain the obvious solutions first and show
why they won’t solve the problem.
 End by discussing a solution that will work.

20-15


How should I organize a presentation?
 Pro-Con
 Give all the reasons in favor of something, then
those against it.

 1-2-3
 Discuss three aspects of a topic.

20-16


What are the keys to delivering an
effective presentation?

20-17


How should I handle questions
from the audience?
 Anticipate questions that might be asked.
 Be honest.
 Rephrase biased or
hostile questions.

20-18


Group Presentation Tips
 For divided presentations
 Plan transitions.
 Enforce time limits strictly.
 Coordinate your visuals so that the presentation
seems a coherent whole.
 Practice the presentation as a group at least

once; more is better.

20-19


What are the guidelines for
group presentations?
 For integrated presentations
 Write a very detailed outline.
 Choose points and examples.
 Create visuals.

20-20