Unit 1
Market Capitalism
Reading Comprehension
Households and business firms
through market exchange …
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Households
Reading Comprehension
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It depends on the demand for final products because firms produce to
sell to consumers
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Labor, materials: wood, fruit…
Reading Comprehension
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Customers get money through the sale or loan of their resources to
firms.
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They desire to maximize their economic well-being through market
exchange. Business firms pursue profit maximization and households
try to maximize utility or satisfaction
Reading Comprehension
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It means that there are many buyers and sellers, products are
substitutable, buyers and sellers have a lot of knowledge of the market
and resources are able to move freely between uses.
Reading Comprehension
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Offer competitive prices
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Constantly improve their products: quality, package, design…
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Know customers’ tastes and do market researches
Vocabulary
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Grammar
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Translation
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>?@A3 5 B5 57<"98:5 ườ ạ ộ ủ ượ ổ ị ườ
A 7CD " * 4!7 4 "Dườ ậ ừ ệ ệ ệ
9 78"*3:464ể ự
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" 57<985 37<398ụ ộ ẫ ượ ợ ậ
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>7<=>>> !934319 4ạ ư ệ ườ
*3 339 !78ườ ể
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4 "ở ệ
Translation
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