Nghiên cứu về hành vi sử dụng facebook của con người một thách thức mới chi tâm lý học hiện đại

Tgp chi KHOA HOC DHSP TPHCM

Dao Le Hoa An

NGHIEN CUtJ VE HANH VI SU* DUNG FACEBOOK
CUA CON NGU'Cri - MQT THACH THlTC Mdi
CHO TAM LI HQC HIEN DAI
OAOL^HdAAN*

TOM T A T
Bdi bdo de cap mpt so cong trinh nghien cuu vi mgng xa hpi Facebook tren thi gidi,
dong thdi trinh bdy nhtrng nghien cuu ve vdn di hanh vi sic dung internet noi chung va
Facebook noi rieng tgi Viet Nam. Thtcc tien cho thdy cdn co them nhitng nghien cihi
chuyen sdu ve hanh vi su dung Facebook, dgc biet la su li gidi dudi goc dp Tdm li hpc ddi
vdi tnpt vdn de xd hpi mang tinh dgc bi$t ndy.
Tk khoa: Facebook, Tam li hpc, hanh vi sir dung, hanh vi su dung Facebook.
ABSTRACT
Studying the act of using Facebook -A new challenge for modern psychology
The article mentions the studies of Facebook use around the world and at the same
time presents the studies of Internet use in general and Facebook use to be specific in
Vietnam. The realityshows that we need more intensive research on the act of using
Facebook, especially anexplanatlonfrom a psychological perspective to this special social
issues.
Keywords: facebook, action, psychology, using action, using facebook action.
1.

D^t van de
Sy phat trien ciia mang may tinh
mang lai nhitng thay d6i Ion cho cu^c
song ciia con ngucri. Mang may tinh la
m$t nguon dy trii thong tin v6 cung \&i\

vdi kha nang thong tin lien lac mpt cdch
nhanh chong vd chinh xac da trd thanh
mpt nhan t6 quan trpng trong sy phat
triln ciia m§i cd nhdn, mdi qu6c gia.
Ngoai ra, vai hdng loat nhiing img dyng,
tifn ieh nhu "tro choi ^ c tuyen", "tan
giu", "nhat ki difn tir", "mang xd h^i"...
m ^ g mdy tinh da trcr thanh la mot c6ng
cy gidi tri hip dan md ehua co mpt loai
hinh nao co thi sanh bdng. Trong hang
lo^t tinh ndng vd tifn ich ciia internet thi
*ThS, Trung tSm ddo tgo W nSng s6ng vS
cham s6c tinh thSn V Tirdng Vi0t

mang xd hpi md cu the Id Facebook dd tro
thdnh mpt iing dung co siic lan toa den
miic "ddng sp" trong thai gian gan day.
Vifc sii dyng Facebook da din den hdng
loat vin de cu the ve hdnh vi, trang thdi
vd ca nhimg dp lyc ciing vdi nhthig diln
tien phiic tap trong ddi song con nguoi.
Vdi su phdt trien nhanh chdng ciia
cdng nghf va mgng internet ngdy nay, su
tiep can vdi Facebook trd nen de dang va
sue hiit ngay cang ldn. Chinh vi vay, viec
nghien ciru vl hanh vi su dyng Facebook
ciia con ngudi dudi goc dp Tam Ii hpc de
c6 nhiing kien giai mang tinh khoa hpc la
dilu rit cin thilt cho Tam li hpc hifn d^i
- khoa hpe ung dyng.

2. Giai quyit vin de
Tr6n the gidi, hifn nay cd khd nhieu
trang m ^ g xd hpi, trong do, Facebook vd
15


Tap chi KHOA HOC DHSP TPHCM

MySpace Id hai mang xa hdi ndi tidng
nhit d thi trudng Bic Mi vd Tdy Au, Hi5
vd Orkut nil tiing tai Nam Mi, Friendster
tai Chau A vd cdc ddo qudc Thai Binh
Duong. Theo vimg miln mdi qudc gia thi
cd Bebo tai Anh Qudc, CyWorld tai Han
Quoe, Mixi tai Nhdt Bdn. Tai Viet Nam
cung xuit hidn nhilu trang mang xa hgi
nhu: Zing me, Yume, Tamtay... song
song vdi cdc ttang mang xa hgi trdn thd
gidi. Thi nhung ndi bat trong sd dd lai
chinh Id Facebook, mgt trang mang xd
hdi dd vd dang nhdn dugc nhidu su quan
tdm ciia mgi ngudi tren todn thd gidi (tinh
din nay dd gdn mdt ti thdnh vien), vdi da
dang nhimg ddi tugng sii dung, ddc biet
la gidi tte.
Bdi vidt chi dd cap vigc sii dgng
Facebook trdn thd gidi vd d Vidt Nam de
ddt ra vin dl vl nhu ciu nghien cuu thuc
tidn vd li gidi khoa hgc cho van de ndy.
2.1. Nhirng ngkien ciru ve kink vi sidfing internet vi si- dfing Facebook ban

diu Irln Iki gidi
Cd the ndi, ban dau, vigc nghidn
ciiu vd hdnh vi sit dung Facebook chua
phdi Id vdn dd trgng tdm khi vide nghien
cim vl hdnh vi su dung internet hay hdnh
vi nghien internet gin lien vdi vide tan
gdu - kdt ban vd trd choi trgc tuyln.
Trong bdo cdo "Didu gi khien internet
gay nghidn: nhflng gidi thich cd khd ndng
cho vide sd dgng internet" tai hgi nghi
ldn thir 105 ciia Hiep hdi Tdm li Hoa Ki
vdo thdng 8-1997, khi dugc hdi "Ban sit
dung nhiing itng dung ndo nhieu nhdt tten
internet?", thi cd tdi 28% sil dung dl choi
trd choi thu vai nhdn vgt, cdn lai Id 15%
dgc tin tiic; 13% sii dung thu dign tit. Tir
nghidn cim ndy, chiing tdi nit ra nhdn xet:

SS 49 nam 2013

"Nhflng ngudi Id thugc (nghidn) chii yeu
diing nhirng irng dung internet cho phep
hg gap gd, giao luu vd trao ddi y kidn vdi
nhung ngudi mdi thdng qua phuong tign
giao tilp cao cip". Nghidn ciiu ciia David
Greenfield (Trung tam nghidn ciiu hdnh
vi lam dung internet) ciing vdi ABC
News vdo ndm 1999 tren 18.000 ngudi
thudng xuydn ddng nhap ttang ABC
News thi cd khoang 5,7% dap ung tidu

chuin lam dung internet qua miic. Ong
cung cho ring cd nhidu dich vu ttdn
internet tao ra su chia Ii, su sai lech vd
thdi gian, va cd khodng 6% cd nhdn sii
dgng internet bi nhimg dilu dd tdc ddng
ddn cugc sdng cua hg. [7], [8]
Trong mgt chuang ttinh nghidn ciiu
ba ndm dual su tdi trg cua Chinh phu,
bac si tdm thdn nhi Ahn Dong - Hyun, tai
Dai hgc Hanyang d Seoul cho ring gin
30% ngudi Hdn Qudc dudi 18 tuli
nghien internet. Nam 2007, Hdn QuIc dd
td chirc mgt hdi thao qudc te vd nghien
game online tai Seoul. Khoang 2,4% ddn
sd tii 9 den 39 tudi nghien game online,
10,2% dan sd dugc coi nhu thu^c vd ranh
gidi vdi nghidn internet [1]. Sd li^u tai
Trung tdm mang ludi thdng tin internet
Trung quoe vao thdng 6-2006 cho thiy cd
khodng 123 trieu ngudi sii dung internet,
trong dd 14,9% dudi 18 tuli. Bdc sT Tao
Ran, gidm doc Khoa Tam li thilu nidn
cua Bdnh vidn da khoa Quan dpi Trung
ucmg Bdc Kinh dd nhgn djnh cd 3-4 trifu
ca nghign tten 162 trieu ngudi sii dgng
internet [9]. Theo Block (2008), cdc
nghien cim cho thiy cd khoang 13,7%
thanh thilu nidn Trung Qudc dugc chin
dodn cd trigu chiing nghifn internet va
game online. R6 rang, ddn liic ndy, vin

Tap chi KHOA HOC DHSP TPHCM

de mang xd hpi md cu thi la Facebook .va
viee sii dung Facebook chua dupe quan
tam nhilu. [1]
Nhung nam gin day, cu the la tir
2005-2008, khi mang xa hpi xuit hien thi
hanh vi sir dung mang xa hpi phd biln,
dac biet la mang xa hpi Facebook. Tren
CO sd nay, nhu cau li giai ve mpt kieu
nghien mdi hay mpt hieu hanh vi giai tda,
kieu hanh dpng mang tinh chit ca nhan cpng ddng dan xen, hanh vi tuong tac ao
bit diu xuit hifn. Cac nha Tam li hpc bit
diu chu y den van de nay va cd nhung li
giai ban dau ve chiing.
Trude hit, eac nha nghien ciiu d Na
Uy, nhung ngudi diu tien nghien ciiu loai
hinh nay tren toan the gidi, da cong bo
mpt quy mo mdi de do ludng nghien
Facebook. Hp viet ve nhiing ket qua
nghien ciru trong trong bao cao thang 42012 tren tap chi Tam li hpc. Hp hi vpng
rang cac nha nghien ciiu se tim thay cong
cu hiiu ich trong viec dieu tra hanh vi Hen
quan den sir dyng Facebook. Tuy nhien,
mpt bai bao di kem cho thay mpt each
tiSp can hiha ich han, co the la de do
ludng nghien mang xa hpi nhu mpt hoat
dpng, ehii khong phai la nghien mpt san

pham cu the nhu Facebook. Dieu nay co
lien quan vdi nhan dinh rang Facebook
bay gid hon mot trang web mang xa hoi
(vi du, ngudi diing eo the xem video vd
phim anh, ddnh bae va choi trd choi tren
trang web) va mang xa hpi khong gidi
han vao Facebook.
Tac gia Andreassen, hifn dang phu
trach dy an nghien ciiu nghien Facebook
tai UiB, trong bai bao ciia minh vd cac
ddng nghiep dd md td sau yeu to cdt loi
nghifn Facebook: nhu cau ndi bat, thay

Ddo Le Hoa An

ddi tam tr^g, long khoan dung, phan hdi,
xung dot, va phan img manh. Hay
Griffiths, trong cac bai bao ciia minh, ong
cho rang can phai lam ro nhiing gi ma
nhieu ngudi tren mang xa hpi dang thuc
su nghien. Vdi toe dp nhanh chdng eac
boat dpng ma eac phuong tifn truyen
thdng difn tii va cac trang mgng xa hpi
cung cap ngay cdng da dang, Griffiths
cho thay "nghien internet" co the da bi ldi
thdi. Hanh vi sii dyng Facebook khong
gidi han bat diu dupe dat van de nghien
ciiu cd trpng diem trong sy nhin nhan va
danh gia cua dng: nghifn Facebook. [12]
Ke den, theo nha nghien ciiu Na Uy

Cecilie Schou Andreassen, thi nhiing
ngudi bi "loi cuon" bdi mang xa hpi cd
nhung dau hifu tuong ty vdi ngudi
nghien cd bac. Mac dii Facebook khong
phai la mpt loai hda ehat nhu rupu hoac
cocaine, nhung ngudi sii dung Facebook
cd the phu hpp vdi cac tieu chi nghien
dupe dp dyng cho nhung thii khac. [12]
Ben canh do, tac gia Sreedhar
Potarazu trong m^t nghien ciru ve "Su cd
don khi sir dung Facebook" cho thay
trong ba ngudi sir dung Facebook thi cd
mpt ngudi cd cam giac ghen ti sau khi
danh nhieu thdi gian tren cac trang mang
xa hpi nay. Trong mpt the gidi vdi ap luc
xa hpi, noi thanh thieu nien va ngudi tre
tuoi dang cd gang de tim danh tinh thyc
su eiia hp. Va neu khdng dupe danh gia,
thi Facebook da tao cho hp mpt tieu
chuan mdi eiia sy chap nhan de dang tii
xa hpi lam con ngudi yeu thich, sung
sudng vd ty hao.
Nhirng nghien ciru ve sy tac dpng
xa hpi cua Facebook tilp tuc dupe thyc
hifn. Mpt nghien ciiu dupe cdng bo trong
17


T?p chi KHOA HOC BHSP TPHCM

thdng 12-2012 cho thiy nhidu sinh vien
dai hgc ddnh cugc sdng cua minh cho
Facebook thudng dd cdm thiy tidu cue
hon vl cugc sing cua minh theo thdi
gian. Mdt sl ngudi cd thi lap ludn rang
Facebook rit hieu qud ttong vide "giai
ngdn" ddng cam do. Tren mgng xd hgi,
con ngudi cdm thiy thoai mdi khi cd rat
nhilu ngudi muln chiic mimg sinh nhat
cua hg dii thuc td d ddi sing thuc la
khdng. Tit nhidn, ttd choi con sd "thich"
(likes) tao ra mdt su ep budc hodc
nghidn. Chinh nd dinh hudng hdnh vi cua
ngudi sii dung ke cd chu nhdn vd khach
hay ban be... trdn Facebook. [II]
Mdt nghidn ciiu mdi ddy d mgt
trudng dai hgc cda MI cho thiy: Nhflng
hgc sinh su dgng Facebook cd kit qua
hgc tap kem hon 20% so vdi hgc sinh
khdc. Ngodi gid hgc, 88% hgc sinh khdng
su dgng Facebook tich cue tham gia cdc
boat ddng ngoai khda. 75% hgc sinh su
dung Facebook khdng nghi rdng mang xa
hgi nay ldm gidm siit kdt qud hgc tap. [7]
Cd the thdy rdng cdc vdn dd lidn
quan ddn internet md ttong dd mang xa
hgi Facebook Id mdt ttong vdn 6^ dugc
Tdm li hgc hi^n dai quan tdm nghien ciru
dudi gdc do hdrdi vi. Tuy nhien, cdc cdng
ttinh nghidn ciru cdn tten binh didn li

thuydt, budc diu chua cd nhilu nhiing
cdng trinh nghien ciiu cu thd trdn cdc ddi
tugng eg the vdi chuoi hdnh vi eg thd.
Ddc bidt, nhiing li gidi vl nhu ciu su
dung, dgng ca sir dung, nhung dnh hudng
ciia hdnh vi sir dung Facebook ddi vdi
hoat dgng cd nhan, vdi su dinh hudng gid
tri vd thai dg ca nhdn, vdi tdm trang xa
hgi... chua dugc quan tdm. Ro rdng, day
Id nhflng thdch thiic md Tam li hgc hidn

So 49 nam 2013

dgi can quan tam vd giai quydt.
2.2. Nkltng nghiSn curu vi kink vi si
dgng internet vi Facebook d VifI Nam
Hgi nhdp qudc tl da tao didu kign
cho cdng nghd thdng tin Viet Nam nhanh
chdng dgt dugc nhung thdnh tuu dang ghi
nhan. Mang may tinh ngdy cang dugc md
rgng, su cap nhdt thdng tin vd hinhthiic
gidi tti ttdn mang cang phong phii vd hign
dgi ban. Vide sir dung Facebook tai Vigt
Nam bit diu tii nhimg ndm 2010-2011...
Tu diy, vide tim hilu vl hanh vi sir dgng
Facebook ttd thanh su quan tam ciia bdo
gidi, cdc nhd nghien cim vd van hda vd
Tdm li hgc.
Ndm 2012 la mgt ndm diy phdt
ttidn ciia Facebook. Theo bdo cdo lgi

nhuan quy ba cua Facebook, cd tdng
cgng 1,01 ti ngudi diing tich cgc hdng
thdng (tinh din 30-9-2012), tang ttiidng
26% mdi nam. Trdn bdn dl thi gidi, Vift
Nam xip thir 54 trdn tdng sd 213 nude cd
ngudi sir dung Facebook. Mdt didu ddng
ghi nhdn nfla Id ttong thang vita qua, tinh
vl tie dg tang trudng, Viet Nam chi xip
sau Libya (sd lugng ngudi sit dung tdng
38,72% so vdi thdng 7-2011) dl ttd thdnh
ddt nude cd sd ngudi sir dung Facebook
tdng nhidu thit hai. Tir ddy, xuit hien
hdng loat vin dl vd hdnh vi sii dgng
Facebook d Viet Nam. [ 11 ]
Theo xu hudng gia tdng sii dgng
Facebook chung, vi thanh nidn Id m§t
ttong nhihig ddi tugng cin dugc quan
tam. Bdi vi, ddi vdi nhilu ban ttd,
Facebook la nidm dam md "tim hieu xa
hdi". Nhung khi lam dung thdi qud sg
dam md ay, lai ttd thanh tidu cue, anh
hudng khdng it din thdi gian hgc tap. C6
nhidu vj thdnh nidn mdi md Facebook den


Tgp chi KHOA HOC OHSP TPHCM

ndi qu6n ca vifc nhd, tri hoan vifc lam
bdi tap, hpc hanh. Nhilu tre sau khi quay
lai ban hpc vin "luu luyin" md khdng thi

t$p trung. Chinh dilu dd gdy dnh hudng
den hieu qud hpc tap cua cdc em.
0 Vift Nam, cac cdng trinh nghien
eiju vl hdnh vi sir dyng internet ciing
dupe quan tam kha nhilu trong nhiing
nam gin day. Cd thi lift ke mot s6
nghien cOru lidn quan den ITnh vyc nay;
Theo thong ke khdng day du cua Trung
tam Tham vin tam li Tre em va Thanh
thieu nidn (tryc thupc Bfnh vifn Tam
than Trung uong 2 - Bd Y te), cd khoang
5 - 7% tr6n tdng sd hon 500 ngudi den
khdm vd didu tri la ngudi nghifn game
online [1]. Trong bai viet "Me game
online - H^i chiing thdi dai sd", tac gia
Huynh Vdn Son de cap mpt sd mat tich
eye va tidu eye cua game online, v l mat
tich cue, tde gia eho bilt game online cd
the lam cho eac ban tre t^p trung thinh thi
vd chii y trong trd choi. Vd mdt tieu cue,
ndu ngudi choi van dang trong giai doan
on dinh din dan nhan each, tiep xiic vdi
nhiing game online "ac, dde" qua miic de
dang Iam cho cd nhan choi bi anh hudng.
[8]
Trong bai viet "Hifn tupng nghifn
trd choi tryc tuyln", tac gid Nguydn Thi
Hau dl c|ip thyc trang nghifn game
online d thanh thilu nidn hifn nay. Kit
qua khdo sdt ciJa cupe dieu tra Xa hdi hpc

cho thiy, ylu td dd gay nghifn khi choi
game online chiem hang ba (44,60%), ehi
sau ylu to ton tiln (58,60%) vd ydu td tdn
thdi gian (48,90%) [4]. Trong bai vilt
"Phdn tich tir gdc dp Tdm li hpc: Vi sao
gidi tre thich game online?" cita Trin Thi
Minh Diic, tdc gia cho rdng hifn tupng

Dao Le Hda An

choi game online trong thanh thieu nien
dupe bat ngudn tir thyc tl d Vift Nam
cdn qua it san choi hap dan danh eho gidi
tre. Bdn canh do, mpt bp phdn thanh thieu
nien khong cd viec lam, hoac khdng tim
thdy y nghia tir eupc song, hodc trdn
tranh nhthig khd khan, be tae nay sinh
ciing de dang tim ddn game online. [3]
Vien Xd hpi hpc (thudc Vidn Khoa
hpe xa hpi Vift Nam) da td chiic Hdi
nghi bao eao ket qua khao sat xd hpi hpe
ve trd choi true tuyen. Kdt qua khdo sat
cho thay cd 73% ngudi dang choi. Ti If
ngudi choi game online cdn dang di hpe
chidm 71,7% so vdi game thu lam nganh
nghd khac. Ve gidi tinh, nam gidi choi
game online nhidu hem nu gidi vdi
54,5%. Ti Id ngudi choi cd trinh dO d^
hpc, eao dang ehiem ti If eao nhdt vdi
30,1%. [7]

Theo Bao cdo danh gia tinh hinh
quan li internet vd khdo sdt thyc trang
hpc sinh choi game online eiia Sd Gido
dye va Dao tao Ha Ndi vao nam 2010, ed
den 215.568 hpc sinh chai game online 1
den 3 lan trong tuan. Thdi gian trung binh
cho mpt lin chai ed ddn 3875 hpc sinh,
choi tir 6 den 7 gid, 1120 hpc sinh chcri tii
8 den 9 gid, 625 hpc sinh choi ddn 10
gid. Sau khi choi game online, ed
194.604 hpc sinh cdm thiy thodi mai va
vui ve, 37.013 hpc sinh cam thay mft mdi
vd lo lang [9]. Theo ket qua khdo sat ciia
Sd Gido dye va Dao tao Thanh phd Hd
Chi Minh vd thye trang hpc sinh choi
game online vao ndm 2010, trong sd
105.340 hpc sinh duoc phdng vin, ed
32.831 hpe sinh choi game online 1 - 3
lin/tuin, 10.360 hpc sinh khde choi game
online tir 4 - 6 lin. Thdi gian trung binh
19


Tap chi KHOA HOC DHSP TPHCM

cho mdt lin choi la 22.049 hgc sinh choi
2 3 gid, n i l hgc sinh chcri hon 10
gid/lin [9]. Rd rdng, mdt sd nghidn cira
xung quanh vdn dd hanh vi su dung, hdnh
vi nghidn internet ndi chung vd game

online ndi ridng dang dugc su quan tdm
nghien ciiu tir nhidu ITnh vuc Gido due
hgc, Tdm li hgc, Xa hdi hgc... Tuy nhidn,
hidn nay vdn chua cd mgt cdng trinh
nghidn cim ndo tim hidu vd hanh vi sii
dung Facebook.
Nhimg su vide rat dang budn xdy ra
trong khoang thdi gian gan ddy lidn quan
den hdnh vi sit dung Facebook cho thdy,
nhimg li gidi dudi gdc nhin khoa hgc ma
cu the vd Tam 11 bgc cua hdnh vi nay can
dugc thuc hidn. Don cii nhu su vide:
"Quen qua Facebook, den ngii nhd roi
giet ngirdi, c u ^ tai san" la vu trgng dn
xdy ra vdo ngdy 22-6-2013. Hung thii
Ddng Vdn Cudng (SN 1982, d xd Thg
Thi, huyen Tridu Scm, tinh Thanh Hda)
quen bilt vdi anh Nguydn Vu Vy (SN
1974, d sd 165 ngd Trai Cd, phudng
Truang Djnh, qudn Hai Bd Trung). Thdi
gian gin ddy Cudng ng nin chdng chit,
chgt nhd ra anh Vy hien dang sdng mgt
minh, tinh tinh lai dd gan ndn nay sinh y
dl gidt ngudi eudp tdi sdn. Ngdy 19-6,
Cudng xuing Ha Ndi va dugc anh Vy
dua vl nhd trg. Ddn tdi 20-6, sau khi di
choi, hai ngudi vl nhd ngu. Khodng 5 gid
ngay 22-6, thiy anh Vy ngu say, Cudng
diing hai chile ta tay dgp lidn tilp vdo
ddu nan nhdn vd gilt chdt ngay ttong ddm

[15]. Hay vu vide "Chit vi thach chidn
tren Facebook" xdy ra vao 13 gid 30
phut ngdy 12-3-2013 tai khu vuc nga ba
Glc Phugng. Ngdy 22-2, sau khi tan
trudng, 2 hgc sinh Trudng THPT Ha
20

S6 49 nam 2013

Long va THCS Cao Xanh (Qudng Ninh)
bi ddm chem ttgng thuong cung xuit phat
tit mau thudn trdn Facebook. Tnrdc thdi
dilm xdy ra su vide miy ngdy, Ta Dure
Hiln (ldp 9) va Ta Dinh Xuan (ldp 11) dd
cd nhiing binh ludn khidu khich nhau ttdn
Facebook. [15]
Gin ddy, thdng tin vl mgt nutsinh
vita hgc hdt ldp 12 d xa Huong Ngdi,
huyen Thach Thit, Hd Ndi da udng thuoc
trir sdu tu tii vi bj ghep dnh ttdn Facebook
dd thu hut su quan tam cua du Iudn vd ca
cgng ddng mang. Hodc trudng hgp ciia
nfl sinh M - con cua chi Nguydn Thj Ch.
(nha dudng Phan Chu Trinh, Dd Ndng)
nam ngdt lim trdn giudng, phdi dua di
cdp ciru. N. udng thudc an thdn tu mua d
quiy thulc tdy nhdm "quydn sinh" sau
khi hi ttang Facebook "Bd Mat That Cda
Cac Hot teen Dd Thanh" dang bdi xuydn
tac, xuc pham danh dg. Theo ngi dung

status nay, N. bidung ehuydn cd con khi
dang hgc, di hgc kenh kieu, chdnh chge,
khdng hda ddng [16]... Ngay cd vide IJp
facbook gid, fanpage gid... ciia nhidu
ngudi ndi tiing dl true lgi cung la nhung
minh chiing cho thiy nhflng nghidn cim
vd van dd ndy cdn dugc tidp cgn vd li gidi
dudi gdc do khoa hgc, dac bigt Id cac linh
vuc ehuydn nganh cua Tam li hgc.
3.
Kit luan
Hdng loat cdu hdi dugc ddt ra cin
dugc li gidi: Vi sao con ngudi lai tham
gia Facebook mgt cdch khdng gidi ban?
Vi sao Facebook lai trd thanh ylu tl lan
tda cdng ddng nhanh chdng nhu thi? Vi
sao sl lugt thich (likes) ttd thdnh mli
quan tdm ddc bidt? Vi sao con ngudi cd
thi vd cam binh lugn hay "chem gio" ttdn
Facebook mgt each dd ddng? Vi sao cdc


Tap chi KHOA HQC DHSP TPHCM

td chiic - doanh nghidp chuyin din sang
qudng cdo trdn Facebook thay vi cac
kenh truyen thing? Vi sao mgt vai nhdm
ehuydn lgp fanpage gid, xii li nhiing xung
dot hay nhihig hdnh dgng xdm kich tren
Facebook ra sao? Tdm li hgc vdi cdc

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Bio Le Hoa An

ehuydn ngdnh nhu Tdm li hgc truyln
thdng, Tdm li hgc hanh vi, Tdm li hgc
maketting, Tam li hgc tti lieu... cin sdm
tilp can vin dl vd kiln gidi bing nhflng
co sd khoa hgc chuyen ngdnh va lien
nganh he thing vd chinh thiic.

TAI LlfU THAM KHAO
Ld Minh Cdng (2011), "Mdt so vin dd If ludn vd thuc hdnh lam sdng vd nghidn
internet", Bao cao khoa hgc Hgi nghi qudc ti ldn 2 vi Tdm li hgc dudng d Viet Nam,

Thanh phi Hul ngay 06&07-01-2011.
Vu Diing (chii bien) (2000), Tir diin Tdm li hgc, Trung tam Khoa hgc xd hgi vd nhan
vdn, Vien Tdm li hgc, Nxb Khoa hgc xa hgi, Hd Ngi.
Trin Thi Minh Due (2007), "Phdn tich tir gdc do Tdm li hgc: VI sao gidi tte thich
game online?", Tgp chi Tdm li hoc, (10).
Nguydn Thj Hgu (2009), "Hidn tugng nghidn trd choi true tuydn", ki ylu hgi thdo
"Nghiin internet - game online: Thue trgng vd gidi phdp ", Bidn Hda ngdy 06-8-2009.
David Kirkpatriek (2011), Hiiu img Facebook vd cugc cdch truing todn edu cita
mgng xd hgi Timg Linh, Nguydn Linh Giang, Hodng Nggc Bich dich, Nxb Thd gidi.
Nguyen Vdn Khud (2009), "Tdng quan ve nghidn intemet", ki ylu hgi thdo "Nghiin
internet - ggme online: Thuc trgng vd gidi phdp", Bidn Hda ngdy 06-8-2009.
Nguyen Cao Minh (2010), "Nghign intemet", Tgp chi Tdm li hgc, (6).
Huynh Van Son (chu bidn) (2009), Ddi thogi vdi cdi tdi ludi we, Nxb Lao dgng xa hdi.
Huynh Vdn Son (chu bidn) (2012), Hdnh vi nghiin dudi gdc do Tdm li hgc, Nxb
Gido due.
Td chiic Y td thd gidi WHO (1994), Tiiu chudn chdn dodn ede rdi logn ldm lhdn_
(ICDIO).
Fionnbar Lenihan (2007), Computer addiction - a skeptical view. Advances in
Psychiatric Treatment.
Kimberly Young (1993), Internet addiction Disorder: Symloms, Evaluation and
Treatment, Irmovations in Clinical Practice.
Lock, Jerald J. (2008), Issues for DSM-V: "Intemet Addiction", The American
Journal of Psychiatry.
Vijaya Murali, Sanju George (2007), Lost online: an overview of Internet addiction.
Advances in Psychiatric Treatment.
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(Ngiy Tda soan nhin dirge bit: 20-7-2013: ngiy phin bi$n dinh gii: 30-7-2013:
ngiychip nhin ding: 21-8-2013)