Báo cáo thực tập tại công ty TNHH tập đoàn sản xuất hàng Dệt may 19-5 Hà nội.PDF

BO MAO DUC & DAO TAO
TRUONG DAI HOC DAN LAP THAN G LONG

ands

BAO CAO THVC TAP
TAI: CONG TY TNHH TAP DOAN SAN XUAT
HANG DtT MAY 19 - 5 HA NOI

Sinh

: IRAN THI THANH THUS'

Lop

: QA17113

Mei sinh vien

: A07342


Ba mOn kinh

Dal hoc Mang Long



Nh4in xet ceta ging vien cham bit) cao thgc Lap king hgp:

n.

)
;vt
SthsA , <7 aCeeeli:- a D.

i.6". *biz.

Tran Thi Thanh Thu9



54.2%

dio

pt

Bac ea° th



130 men kinh td

Dui hoc Mang Long

MIX LUC
Led mei diM
PHAN I
QUA TR1NH H1NH THANH, PRAT TRIEN VA CO CAU TO CHIIC CCM
GONG TY TNHH TAP DOAN SAN XUAT HANG DST MAY 19/5 HA Nob

I .Lich su hinh thanh va ph& tridn 05ng ty

4

2.Dac didm td chtic 60 may quan l9 dm Ong ty

5

3.Dac didm t6 ch& bo may ke" roan va s6 sach k@ loan tai Ong ty

7

PHAN II
THUC TRANG HOAT DONG KINH DOANH GOA CONG TY TNFIH TAP
DOAN SAN XUAT HANG DST MAY 19/5 HA NOI.
1.Nganh ngh& kinh doanh ..

12

2.Qui trinh sin xuat tai COng ty

12

3.K& qua boat dOng san xuat kinh doanh trong hai nam viva qua

14

4.Danh gia mot so chi tieu w ban vd tai sin va nguOn von caa COng ty

19

5.Tinh hinh ngubi lao dOng

21
PHAN III

NHAN XET CHUNG VE MOI TRIX5NG KINH DOANH, PHWNG HUONG
PHAT TRIEN VA BO PHAP THUG HIEN TRONG CAC NAM T(51
Man xet chung ye mei tniting kinh doanh

22

2.Nhimg thuan Im, khe khan va phuong hoOng khac phut cua Cong ty ..

22

2.1 Thuanloti

22

2.2 Rho than

23

3.BiCn phap Ichac phut

24

4.Xu huang ph& nada Sa Chug ty trong thai gian toi

24

KET LUAN

Iran Thi Thanh Thu9

2

Sao c o that tap


BO mOn kinh to

Dai hoc Tilting Long

MO D AU
Trong cOng cuOc xay dung dtdi mai, by mat aim dat nude dang ngay gang phat
hien, nen kinh to cling dang clan hot nhap vgi xu huong chung the nen kinh td the
Meg Su chuydn d6i co the thi toeing gang chinh sach m6 cOa the Nha nude da tao
tin de cho cac doanh nghiep trong va ngoai nuOc co dieu kign phat buy het tidm
nang 0 kha nang cua minh. Ben earth do, viec nude to gia nhap WTO da m6 ra
Erg& mat it nhidu co hOi cho viec ph& tridn cac nganh nghe (Jac bigt la trong firth
yuc thucmg mai va dich vu. Tuy nhien do gang chinh la su thach thttc ddi vii cac
doanh nghigp truck su canh trash gay gat, nhgt la trong lino Nog may mac xugt
kbdu chting to clang phai dgi mat vdi mot d6i UM lOn la Trung ()nog
C6ng ty TNHH Tap Doan San XuM Hang Det May 19/5 Ha NOi ming khOng
nam ngoai pang quay dm IN truing. Sau [chi thanh lap tong ty da tang bat thin
khai va phdt trien cOng viec kinh doanh. COng ty cling da nhan ra duoc [Am quart
gong cua cOng tic tai chinh ke toan nen da tirng buCtc hoan thign va nang cao trInh

dat duos ket qua tot trong hem dOng san xual
do nghigp vu cho b0 phan nay

a

kinh doanh.
Sau mot that gian hoc tap, nghien eau tai outing DM hoc Than Long. Duoc
thug tap tai tang ty TNHH Tap Doan San Xligt Hang Dgt May 19/5 Ha NM. em da
ce co hOi tigp xtic va tim hidu thug te, ding Mei van dung nbting kien fink da bog
the minh, nam bat chug 'Than nao guy trinh c6ng vigc, tinh Binh boat Mpg va each
tune tei chgc Ming tac man Oa cOng ty.
Do Mei gian, kidn thig con han chg nen hat vigt nay khOng the tranh khOi
nhUng thieu sot. Em ral mong nhan duoc su gap 9. chi clan cua thdy co gig].
Em xin than thanh cam on au Map der hao ban tan tinh cua gag anh chi va cac
can th cOng nhan Men trong drag ty

ea gitip clef em trong soot qua trInh em thgc

tap de em cb the hoan thanh tot ban bao cao Hum tap nay.

Trail Thi Tharth Thu9

3

Bao cao thee tap


Be man kinh to

DM hoc Thang Long

PHAN I

QUA TRINH H1NH THANH, PHAT TR1EN VA CO CAU TO CHIIC COA
GONG TY TNHH TAP DOAN SAN XUAT HANG HET MAY 19/5 HA NOl.
1.Lich sit hinh thanh va ph& tri4n Cling ty.
Ten giao dich: COng ty TNHH Tap Doan San Xuat Hang Det May 19/5 Ha Nei.
Ten giao dich qu6c te: Halloi May 19 Textile Group.
Dia chi giao Bich: 157 Nguyen Tuan, Thanh Xuan, Ha NM.
Tel: 04.8582246
Fax: (84.4)8582302

(14_0

AA...VI

K6 is khi micia quy& dinh chuydn ddi the dQ quan lieu bao cap sang nen
kinh t6 thi truonglkHCN mi Dai hei 6 nam 1986 thl nen kinh to hat dau bubo vao
thbi ki ddi men va obit tri6n. Nam 1987, LIM dau to nu& ngoai duos ban hanh da

ma ra co hOi rat lem ddi vbi cac doanh nhan mu6n dau to vao Viet Nam.
Tren co 06 de, Ong ty TNHH Tap Doan San Xuat Hang Det May 19/5 Ha Nei
da dudd thanh lap vao ngay 19/5/1992. Hinh than hoar dOng cna cOng ty la lien
doanh giaa doanh nghiep nhu nude_ cOng ty Det 19/5 Ha Nei va mot doanh nhan
ngubi Singapore.
C6ng ty chuyen san xuat kinh doanh cac mat hang trong link we may mac tieu
Bang trong nude va xuat khau ra nubc ngoai dac biet la thi truing My, mot thi
truing Ian day Om flan& Ben earth do, nhan ra dude nhu cau thi tuning clang can
nen cOng ty con mo them loai hinh kinh doanh dick vu giat Ong nghiep, Wit loai
hinh dich vu mdi ma hau nhu hie bay gib chua ca Ong ty nao c6.
Ban dau, khi mdi thanh lap cOng ty gap Mt nhien kh6 than nhu s6 luong cOng

nhan h va Mu Mt he la cOng nhan det hoac la nhang nproi bi cat gram bien the
dm Ong ty Det 19/5 nen hau nhu chua c6 kinh nghiem Ming nhu lay nghe trong
rinh we may mac. Ngoai ra, vi la cOng ty co v6n dau tu nude ngoai nen hi "phan
biet doi xi?' so vol cac cong ty trong nude hoar dOng ding Enh yuc vi du nhu dien,
mr& phut vu san xuat phai mua yen gia cao hon ma trong giat cOng nghiep thi then
va nu& la hth thti chit yea. Tuy gap nhieu kho khan trong nhimg nam dal nhu
nhung vol sly lanh dao Una ban giam d6c cong ty cling nhu dOi ngU can 136 giau kinh
nghiem , cans ty da tang bit& di len va dang clan khang dinh &roc ten mdi Gang
nhu cho dung caa mink trong link ‘utc may mac.
2.Dac diem t6 chew b0 may quint* cila Ong ty.

Min Thi Thanh Thug

4

Bao cao thttc tap


130 man kinh td

DO hoc Thang Long

CEng ty TNHH Tap Doan San Xudt Hang Dal May 19/5 Ha N6i la met c6ng ty
lien doanh v& doanh nghiep 'Ma ntrOc. Ong ty c6 mot Tang Om ddc, mot Ph6
tong giam d6c, va sau dO la cac phong ban, Phan xuang San writ trong cOng ty. MO
kinh bd may t6 chtic cUa cOng ty dugc thd hien qua so dO duOi day:
Ming Gam 96c

Ph6 T6ng °jam We

Pheng t6
chile hanh
chinh

Kho
vai,
phu
lieu

Phan
xucmg
may

PhOng ki
thuat

Mang tai
chinh - ke
roan

Phan
'along
giat

Kho
thanh
pham

Phong
kinh

doanh &
nhan mkt

Kho
nhan &
giao
hang
giat

Be
phan
giao
nhan

- TO'ng giam dOc: La ngtrOi dai dien trace phap lull clOi v6i moi hoat dOng sari
mat kinh doanh cua Ong ty. La nguoi c6 loan quyen ra quy& djnh ye cac vdn de
c6 lien quan den quydn loi caa cOng ty, va cling la nguM chin filch nhiem trong
viec quan , diet hknh, dua ra phuong an hoar Ong san xudt kinh doanh, to chic
thanh lap cac phong ban nghiep vu de thuc hien cac muc tieu da de ra nham mang
lai hieu qua kinh doanh tit nhdt.
• Phil tang giant dOe: La nguOi try gidp cOng viac cho Tang giam ddc. Gidp TOng
Maim dOc vd cOng tac kinh doanh, Ong tac phdt huy nguan arc Jai chinh. La nguoi

TOM Thi Thanh Thu)'

5

Pao cao thdc t4p

BO men kinh to

Dui bac Thang Long

dude ug quyen xfr Ig moi van de nay shill cua cOng ty trong khi Tang giam doe
ding mat.
* Cac piling ban chac nang.
• Mang

to'

chnc- hint, chinh: Mac hien cac cling tac hanh chinh, t6 chac tuyen

nhan su cho cOng ty. Sap xep hop 19 cOng viec cho cOng nhan mdci tuyen, xfr Ig
thong tin Cu cap tren...
- Pheng tai chinh- ke loan: Thgc hien cOng tac tai chinh ke roan theo the dO hien
hanh. Ghi chap va phan anh kip thoi, day dU, trung thuc cac boat dOng kinh doanh
da dien ra, cac nghiep vu kinh to Olt sinh hang ngay. kiem soot dOng Wan chuyen
tai chinh, gra' quy& cac cluing tit thu chi, giao dich ngan hang. tinh loan. trich nOp
day del, ddng han cac kboan phai nap ngan sach nha nuoc, cac khaan no va lai cho
ngan hang, thu hOi tong no, luong cua can bo ceps nhan vien, dau to sfra clula
trong cOng ty. Dinh ky, lap cac bdo cao tai chinh va ban thuyet minh tai chink. Co
trach nhiem dam him an loan cho thong tin tai chinh, cluing al sa each lien quan.
- Phang ki thuat: Chju trach nhiem ve viec pha the ming de, ti le gifra cac loai hoa
chat de phuc vu chn viec nhuOm va giat cac san phdm may mac. Krim coat qui
trinh vk chat luong san phdm dam ban dung yeu cao Id thuat, x519 cac san phdm
sai hOng.
Chju trach nhiem ye viec tim kidm car don dal
Phong kinh doanh va nhan
hang cho °Ong ty. that ddy ban hang. LA nth giao dich voi khach hang, tiep nhan

cac mau san pham de lam thy, nen duoc Ithich hang chap nhan se duo )(tiding phan
xu&ng de san xuat.
- Phan xuang may: La not cOng nhan truc dap san xuat. Tai day, quy trinh may
Mac thuc hien khan kin tU khau dinh hinh san phdm den khan may va kirk' hoan
thien kiem tra d6ng gal san pham.
- Kho vai, phn htu: La nth de cac phu kien nhu khuy, chi. khoa v.v...va vai dd
phuc try cho nhu cau san xuat.
- Kho thanh phdrn: La not tiep nhan cac san pham hoan thanh duoc chuyen
phan strong may sang.
• Phan ageing Mat: La not cOng nhan true dap san 'that, tar khan giat nude la den
khau nhuOm, khau hap rai den khau giat men v.v...Tat ca deu duoc thgc hien tren
day troy& hien dal bao gem cac may giat, may vat, may say, he tilting ndi hoi.
- Kho nhan va d@ hang giat: LB nai hen nhan hang giat tb 60 phan giaa nhan. Sau
khi san phdm hob thanh duoc chuyen tre lai kho de mang di ma cho khach hang.

Trail ml Thanh Thug

6

Bao cao thuc tap


BO mon kinh tee

Dai hoc Thang Long

- Be phan giao nhan: C6 filch nhigm ki6rn Ira khi hang cue can dry lac chuygn
den va giao cho phan xtregng giat dg lien hanh giat va cling co trgch nhiem kigm tra
lai hang khi au& kho de tra cho khach hang.
La mot cOng ty lien doanh cha yen tien hanh boat dOng san xugt kinh doanh, dich

vu nen cu tau t6 chttc qua da may (man 19 nhu vay la hoar toan hop 19. Can phOng
ban tong acing ty vita la 130 phan chuyen mon khOng thg Mien visa la co quan sham
muu cho TOng giam d6c, cang thus hien cac hoar dOng san 'mg kinh doanh nham
mang Jai hien qua 16t nhgt.
3.Dac diem t6 chtic b0 may Id toin yit s6 such Ice loan tai tang ty.
a.Te chic be may kitoan.
*Chic Ong nhiym vu vi quyen
Gang ty t6 chat hach roan theo hinh ihac hach loan dOc lap. Cac nghiep vu kinh to
ghat sinh va toan 60 ehilmg Cv thu than WM throe ghi then day 6, chink xac dien
hien hang ngay ye hoat Ong cita tang ty.
Quyen han am phOng la (man 19 va sitdung let dOi ngu nhan vien trong phiang va

td chat b6i duang nghiep vu cho cac nhan vien.
So d6 60 may 1(6' man:

Thanh Thu9

7

Bao cao th


BO mkt kinh t6

Dai hoc 'Mang Long

Tntetng phOng

Pho tnr&ng phang

Ke roan 6ng hap

ICE roan
ban hang
va cOng
no phai
thu

K6 loan
thanh
roan

Ke loan
san xuat
va thu6

KE toan
san
phlim va
cOng no
phii tra

K6 toan
ti6n
loon va
a san
c6 dinh

Nhittn vu:
• Truong phong va Ph6 phang ke Loan: c6 trach nhem 'lan cOng lac trong

pheng. Than gin true ti6p vao ban cans no cha cOng ty
lap ke' hoach tra no va
thu hair no.
• K6 Loin t6ng hop: Can ctt vao snS sach cOa cac lee roan chi tier, xac thuc Jai cac
con s6 sau do lap bao cao tai cher& bang can deli Ice: loan va cac bao cao khdc co
lien quart.
• Ke Loin bin hang va cling no phai thu: c6 trach nhiern ghi nhan day do, kip
tie& cac hoat Ong ban hang plied sinh, ghi nhan s6 luting, doanh thu, ke khai thue
va chuyen cho man thu6. Ghi nhan cOng no phai thu d6i v6i nhfing khach hang
chua thu throe tien con no, ghi nhan day du va bao cao eel cif') tren. cudi thang,
king hop va lap bao cao ban hang va bao cao cling no phai
- Kt fain thanh lean: Trong cOng ty k6 [oda thanh loan can duos goi la k6 on
d6i ngoai. Thkic hien viec quan 19 nguOn Lien cUa doanh nghiep, xgy dung Ice hoach
vay, tiled gian tra no vay, cOng tac vay tin dung, bail cao s6 du vay. Ghi nhan vao s6
thu lien mat d6i voi cac kho3n thu, ki6m tra s6 du CO tai Ichoan ti6n gOi ngan hang.
Tran Thi Thanh Thuy

8

Bao cao thuc tap


BO mon kinh to

Dal hoc Mang Long

Ghi nhan va phan loci trong cac so k6 loan dei viii Sc khoan chi. Lou trir he so vii
cac giao dich tai chinh bang each nhap dieing tin bdo cao. De. xuat cac boat dOng Jai
chinh bang each phan tich cac guy& chon thanh man. Deng MEd theo doi cong no
phai thu, phai tra, tfim tat tinh hinh tai chinh bang each tap hop thong tin, chuan bi

ban quy& toan de lap cac bao cao Id lei va cac bao cao co lien quan. Theo doi tinh
hinh thuc hien nghia vu ddi viii ngan sach nha mr6c. Clang viii k6 todn thud hue
hien ke khai thud ddi viii cac cluing Cu, hod don c6 lien quan. Dam bito an man cho
thong tin tai chinh bang each tao ra bin sao luu Ira co sa dUr lieu
- KO' loan son nig va thud: c6 trach nhiem quAn 19 va plain anh chinh xac, kip
then xudt, nhap phat sinh hang ngay cling nha ten kho din k9, cudi ky. Theo doi
Sc xuat nguyen lieu, vat lieu td kho dui vao san xuat, quan 19, dam bao thing chat
luting va day Oa ye só lacing. Deng thbi, ke khai thus hang Mang, cudi kY clang viii
Id man thanh Man Ong hop Sc khoAn thus phai nett cho nha nu&
- Ke titan sat] phdm va gong no phai tra: Ke' Wan cti nhiem vu ghi nhan va nhap
kho sin phdm hohn thanh ducic chuyen tit phan turfing san xuat qua. Khi nhan sin
phdm bean thanh ke man ghi nhdn vac, se sach se luting va tri gia cUa san phdm.
Hang thing 1(6 man lap bdo cao nhap xuat ten, bao cao cOng no ghat tra. Ke khai
thus dei viii cac hod don cila nha sung cap va giao cho ke roan thud tdng hop. phai
hop viii kd loan thanh loan de lap bap cao Ong no phai tra .
- K6 loin tidn hrang va tab san

dinh: Chiu trach nhiem tinh lien Icon& bao

hidm xi hOi, bao hidm y td cho nhan vier cOng nhdn, thanh loan lacing vao ngay
cudi cOng cna hang thing. Ben canh do ke' tain phai theo doi tinh hinh tang giam
tai san c6 dinh, tinh va trich Ichdu hao hang Mang cho tang dei trong tai san.
b.Td chat sd snub kg loan.
Binh fink s6 k6 Wan ma Gang ty au dung la hinh fink sd NUJ 111 gDay la
m
hinh that ghi se Ichd phd bier' vi tinh de sir dung, de met sd phla hop viii cac cong ty
vtra va nhO.

Iran Thi Thanh Thuy

9

Bao cao that tap


Dai hoc Thang Long

BO men kinh

SO DO TRINH TUHACH TOAN THEO HiNH THUG NHAT Kt CHUNG

.

Chang tu k

so ke' toan chi

SO NHAT K5( CHUNG

tilt

S6 nhat k9 clgc
b et

SO CAI

Bang dng hop
chi tie[

Bang can doi se

phat sinh

BAO CAO TAI CHINH

Ghi chi:

Ghi hang ngay
Ghi cuoi thing
Ghl dinh

4



Tran mi Thanh Thuy.

Ghi did chitn dinh lc,

10

Bac, cao thuc tap


Dui hoc Thang Long
- Moi nghiep vu kinh

Bt mein kinh tg

te pith sinh duce ghi vao st nhat kg chung theo trinh tv thbi

gian. Sd nhat k9 chung &roc vao s6 cai cac tat khoan c6 lien quan.
- Doi voi nhtmg d5i tuong ma có nghiep vu Oat sinh Ian [hi kg loan mei s6 nhat kg
dac bitt( cO 4 Joni: nhat ky thu den, nhat kg chi den, nhat kg mua hang, ',hat kg
ban hang).
- Sd cai ducic mb ra dd phan anh cac nghiep vu phit sinh theo thng dol tuong va nit
cho ca mat then dO kg than.
- 56 chi tier duct mb cho nguyen vat lieu, sin phfim, chi del thanh loan voi tan
khach hang, thing nha cung cap.
- Nhu hau het cac doanh nghitp khac, c6ng ty chon phuong phap tinh
theo phuong phap khan via. Theo phuong phap nay cOng ty se dude khgu

GTGT
(hue

GTGT clan vao (Iva tren boa don GTGT.
- Tinh tri gig On San phai m mitt kho theo phuong phap gia thtic ie dich danh.

Tran Thi Thanh Thuy

11

Bao cao thgc tap


BO mOn kinh to

Dai hoc Thang Long
PHAN II

TWIG TRANG HOAT DONG KINH DOANH CUA CONG TY TNHH TAP

DOAN SAN XUAT HANG DET MAY 19/5 HA Nol.

1.Nginh nghe kinh doanh:
Linh vuc kinh doanh cua Ong ty bao gem:
- Sun xuat va kinh doanh hang may mac: COng ty chuyen san xuat va kinh doanh
cac mat hang quart ao ngtreii lon, club ao Ire em. D6i vbi thi truemg trong nudc,
cOng ty 'Wm cha trong vibe dm kiem cac khanh hang m6i, coi trong cOng tac
cluing cao, c6 cac chi& loot quang ha san phArn rang rai nhu tham gia cac hei cho
hien lam (tong va ngoai nu& vs... Doi v6i vibe xuat khan, day chinh la cai dich
ma cOng ty luOn Inning tot Cdng ry da xam nhap duct vao thi taneng My, m0 thi
(rung 16n va day dem pang. Hang nam, rieng vibc xuat khan vao thi trubng nay

ea

mang lai cho cOng ty mOt nguem doanh thu (fang ki.
- Dich vu gi4t cOng nghibp: La mot loci birth dich vu con mai me song Qi chroc
deg ty it quan tam, dau to nhidu may m6c hibn dai, dau to vao ngudn nhan luc
bad vi cOng ty nhan [hay kha nang phat then cna loci hinh nay

se con won xa. Mat

Ude, vi thi fruiting My la melt thi trueng Idle) tinh nen de xuat klAu hang may mac
dm cents ty sang ben d6, phia dai tac yeu cao cOng ty phai c6 mot xueing 810 rieng.
2.Quy trinh san /ma tai phan xiang may.
- Phan xtrOng may dirge dau to met dan may may tong nghiep rat hien dai d@ dap
ling nhu tau san xuat, phuc vu cho thi truemg trong nu& cling nhu thi truong xuat
'
khan. Phan xtreing c6 khoang On 600 cOngnhan, lam vibc dr 7 gib sang den 4 gib
chieu, nob khi nao cOng ty c6 nhieu don dat hang thi co the buy den cOng nhan
Dm them gib va cOng ty se tra luong lam ngoai gib la gap dee so vai lam gib hanh

chinh.
- Khi khich hang den dat van de. , phiong kinh doanh se nhan man va may thir mau.
Neu dude khach hang chap nhan, phong kinh doanh se dua matt xuong phan xubng
va been hanh may dai tra.
* Quy trinh San zits[ dai tra:
- COng doan dan fien la 'mat vai va cac phu kien td kho pity lieu, KCS tien hanh
kiebt tra chat luting vai, mall sac, so luting xuat kho. 56 vai sau khi kidm tra xong

se dug< chuyen Mang den b0 phan cat caa xtrOmg may.

Trail ml Thanh Thuy

12

Rao cao thuc tap


Dai hoc Thang Long

BO mOn kinh

- BO phan cat se dinh hinh san pliant va cat then dung nbu man khach hang yeu
cau. Sau khi cat xong, loan 60 se dtugc chuyen ye cac chuyen may de °Ong nhan
Lien hanh may.
- Trong cac chuyen may duqc chia nh6 thanh nhieu 60 phan. Vi du:

a may duoc

mat chi& quail, IS tien chuyen may ging se may hai 6ng guilt r6i chuyen qua
chuyen may clang de may sau d6 la chuyin qua chuyen may cap va flu quay]

a

hoan thanh san phdm.
- Gang doan hada thign la cang doan cu6i cling aim san phdm may tru& khi sari
phdm duqc 'cud( xubng. Trong Ong doan hoan thign, cac san phan se duoc dap
khuy, cat chi thim, la phing, dinh nhan mac sari auk va &mg gal san pham.
Toan bb guy trinh san auk duoc thuc hign Judi sugiam sat cha cac nhan vier', can
hO phbng KS thuat, Can 60, nhan vien phong KT thuat se c6 nth nhigm dito tao,
Wang can cOng Man lam dting qui cash sin Odin de dam bao °Ong ty giao san
phdm dung mat] ma, MI sd Wong va dung thbi han nhu tong hop clang da ki.

Tran Thi Thanh Thuy

13

Bao cdo thgc tap


Dal hoc Thing Long

BB man kinh td

SO DO QUY TRiNH MAY TAI PHAN XIIONG MAY.

vai, phu ligu

•

Cat va d2 dinh

hinh san phdm



Kiem Ira

Kidm tra

Cdc chasten may

Kidm tra

Hoan hign
phdm

Map kho Math]
phdm

Kidm Era

XuS ban

3.Kit qua hoot dOng san xu&t IcInh doanh tong hai nam vim qua.
Trong hai nam 2006 va 2007 la hai nam dai agog co rat nhieu thay ddi, dac
bigt la on& nam 2006 kbi Vitt Nam gia nhap WTO, sg kign nay lam cho nhieu
doanh nghigp grip phai nhiing IMP khan boi stt quilt tranh gay gat nen thi truemg.
Song ben canh d6, vies gia nhap WTO cling mang lai nhang nguan bi nhat dinh d6
la vitt ?Loa be han ngach mat Ichdu hang may mac sang cac nu& thanh viten trong

Trait Thi Thanh Tbuy

14

Bap ca.> thqc tap


Dai hoc Thang Long

BO men kinh to

do co M. mOt d6i tae Ion dm Ong ty. Chinh TM& vay ma trong hai nam qua ding
ty dA gap nhidu thuan loi va thu dude hiSu qua cao.
Voi ban thong Ice bdo cao kSt qud hoat gong sin xuat kinh doanh caa tong ty
TNHH Tap Doan San XuSt Hang DSt May 19/5 Ha NOi trong hai nam 2006 va
2007 da chting minh cho nhfmg diet] n6i nen.

Tran Thi Thanh Thu9

15

Bao cao Mac tap


Dal hoc Thang Long



BO man kinh t6

BAO CAO KET QUA HOAT HONG SXKD CUA CONG TY

( Nguon t0 phimg Tai chinh- kt wan)
Chi lieu

Nam 2006

Nam 2007

Chenh Itch

((tong)

(dOng)

(+1-)

1.Tdng doanh thu

92,970958,183

2.Cackhoan gam
S

114,881,914,155 21,910,955,972

1387450,054

987,868,342

13157

(399,781,712)

71.19

3.136anh thu thuan

91,583,308,129

113,894,045,813 22,310,737,684

124.36

4.Gia v6n hang
ban

84,189,627,072 104,444,885,811 20,255,258,739

124.06

5.Loi nhuan Op

7,393,681,057

9,449,160,002

2,055,478,945

127.80

6.Doanh thu a

hog dOng tai chinh

154,409,445

162,199,682

7,790,237

105.05

7.Chi phi tai chinh

749,872,338

1,087,305,284

337,432,946

144.99

8.Chi phi b‘in hang

1,619,533,563

1,874,440,063

254,906,500

115.74

9.Chi phi quail 19
doanh nghiep

3,400,468,256

4,019,180,655

618,712,399

118.19

10.Loi nhuan
thuan tn HDSXKD

1,778,216,345

2,630,433,682

852,217.337

147.93

11.1)6n8 loi nhuan
truck thug

1,778,216,345

2,630,433,682

852.217.337

147.93

497,900,577

736,521,431

239,620,854

147.93

1,280,315,768

1,893,912,251

613,596,483

147.93

12.ThutTNDN
phai nQp
13.Loi nhuan sau
thu6

Nhn vay trong nam 2007 vim qua, CEng ty da hoan thanh chi tieu ke hoitch de, ra
do la ket qua nam nay cao him so vOi nam tru6c, cu th6 cluqc the hit") b mot s6 chi
tieu du6i day:

Tian Thi Thanh Thuy

16

Rio cao thuc tap

Z39-4


Dai hoc Thang Long



BO man kinh 16

Thuc hien nam 2007

Don vi tinh: Trieu dons

N:

Chi tieu

Thuc hien
2006

Tong doanh thu

2

Lgi nhuan
thus

fru&

Thgc hien
2007

Chenh
tech (+/-)

TH07/1E06

92;70

114,881

21,911

423.57

1,778

2,630

852

oh2

* Ve doanh thu:

47.93

1"20,

Doanh thu nam 2007 tang so vdi nam 2006 la 123.57% along ling vdi chenh
Itch 21,911 trieu d6rm. COng ty c6 the dm duo mdc tang nhu vay la do cOng ty da
day manh cac chin lace quang ha san pham, san xuM ra cac san pit co chat
luong cao, pha hop vdi nhu cau vh thi hiSu cim ngubi tieu dimg. Ben canh do, viec
khOng con ap dung hen ngach ddi vdi hang dSt may khi xuat khdu sang My do
nude to da gia nhap Wit lam cho awls ty gap &roc kha nhieu thuan lot &mg ty
kh6ng con phai san xuat cam chnng vi lo rang hang sin xuat ra se khOng xuat khAu
doge do het han ngach. Mat khac, phOng kinh doanh cling da tim ki6m dugc mot s6
don dat hang mei cim cac khach hang trong nude cho cOng ty. Dich vu giat cOng
lam an Ichii hien qua do c6 nhieu doanh nghiep may khac chva co xuang giat. VI
vay, ma trong nam 2007 cOng ty da san xuM va kinh doanh co hieu qua ban nam
2006.
I
* Vd loi nhuan:
Loi nhuan d6 IA mac tieu co ban cUa bat ky doanh nghi
nacgdO cling
la mot trong nhiing chi tieu dugc cac nha dau to quan tam hang (tau khi kinh doanh.
Nam 2007 cOng ty da dat Ioi nhuan track thu6 la 2,630 trieu (tong cao hon nam
2006 la 1,778 trieu clong tang 147.93% athic tang cAa chi lieu loi nhuan so vdi mac
tang cita chi tieu doanh thu cao hon la do tong doanh thu tang 123.57% trong khi
chi phi ban hang va chi phi quart 19 la hai loci chi phi chi6m tg trong Ian ada doanh
nghiep tai chi tang Ian luin IA 115.74% va 118.19% so vdi nam 2006. Chinh dieu
nay da MU& cho loi Winn truck thus tang len
De hien ro hon ye boat dOng san xuat kinh doanh cua Ong ty cling nhu de c6
Si nhin t6ng quan han ve tinh hinh tai chinh. to cling co thd dua vao s6 lieu trong
bang can MI k6 toan hai nam 2006 va 2007.

Tian Thi Thanh Thu9

17

Bao cao flux tap


Dui hoc THmg Long



B6 men kinh [6
Bang can dal k6 loin

(Nguan so lieu tic phOng TM chinh- KdMan)
Don vi tinh: Ddng
NOi dung

Nam 2006

Nam 2007

Chenh Itch

%

I

TSLD IA DT ngAn han

40,777,796,830

42,634,652,395

1,856,855,565

104.55

1

Ti6n

10,547,918,697

14,371,508,647

3,823589,950

136.25

2

Cie lchoan phal lhu

27,623,611,510

23,870,019,851

-3,753,591,659

86.41

3

Hang ton kho

2,161.344,598

3,485,361.186

1,324.016,588

161.26

1,194,901,000

1,924,837,000

729,936,000

161 09

54,906,000

113,691,186

Thanh phdm kin kho

887,197,911

1,389,901,000

502,703,089

156.66

COng Cu, dung cc trong

24,339,687

56,932,000

32,592,313

233.90

444,922,025

907,762,711

30,258,984,955

36,239,026,514

5.980,041.559

119.76

TM san c6 dinh

30,258,984,955

36,239,026514

5,980,041.559

119.76

III

Thing cling Iii son

71,036,781,785

78,873,678,909

7,836,897,124

111.03

IV

No Phai tra

29,440,467,968

31,909,838,003

2.469,370.035

108.39

1

No ngan han

22,643,067,968

26,386,871,285

3,743,803,317

106.53

2

No dai han

6,797,400,000

5,522,966,718

-1,274,433.282

81.25

V

Nguon von chi' so hall

41,596,313,817

46,963,840,906

5,367,527,089

112.90

Ngudn von va qu9

37,558,700,000

40,953.677,363

3.394,977,363

109.04

2

Nation Ichac(Cac gu9%
LN chua phan ph6i)

4,037,613,817

6,010.163,543

1.972,549.726

148.85

VI

Thng cOng nguon von

71,036.781,785

78,873,678,909

7,836,897,124

111.03

( a+ b+ c+ d )
a

Nguyen lieu, vat lieu
tan kho

b

Chi phi SXKD der clang

d

58,785,186 207.07

kho
4

Tai sin lull dOng khac

II

TSCD va

urrc dal han

Trdn Th; Thanh Thuy



18



462,840,686 204.03

Bao cao thqc tap


Dal hoc Thang Long



Ho man kinh ta

4. Dfinh gia Wit so" chi lieu en ban ve tei sin va nguen vOn cUa cling ty.

srr

Chi tieu

Don vi tinh

Nam 2006

Nam 2007

42.60

45.95

57.40

54.05

41.44

40.46

58.56

59.54

1.69

1.45

2.41

2.47

1.80

2.40

1.40

1.66

302.66

314.29

224.59

267.14

128.92

144.40

Co ciu tai sin
-Tai san c6 dinh/T6ng tai Mn
-

TM san luu Ongatang tai sin

Co eau ngteen Iran

2

-No phai trlaing ngwan van
-Ngu6n van chit so hitufr8ng
ngu6n van

%

Kith Hang thanh loan
3

-MIA [tang thanh Loan nhanh
Lan

-Kha nang thanh roan hien hash
Khe nag sinh tel
-

Ty suet sinh lan/Ding tai ski
%

-Ty stilt sinh Ibi/Doanh thu
Hitt' suet sit' dung
-DT thudn/Tang TSCD
5

-DT than/bang TSLD

%

-DT thuanaang TS

Nhin xet:
T8 bang s6 lieu tree ta co the nhAn
- Ty' trong tai sin co dinh nen tang tai sail tang 3,35%, nam 2006 la 42,60% va
Mon 2007 la 45.95%. CO su gia tang nhu vay la do clang ty di mua sam them may
may cong nghiep nhim dap dug cho nhu can sail xual. [Ong th6i viec bao harsh,
Mang cap, sire chfra may mac then dinh ky caw da tao su gia tang cue tai san c6
dinh Ichiths cho tY trong tai san c6 dinh tang nen tong tai sin cila cong ty.
- T trong tai san Iw &Mg nen tang tai sin dm non 2007 giam so vOi nam 2006

ra 3.35%. SO di giam nhu vay la do khach hang da thanh man nen hang v6i cong ty
clan deb khoan phai thu kith hang can 86.41%, lien tang 136,2_5%cho alas , Ong
ty da du trit them lien, mua tai san c6 dinh, tra no cho nguari ban...

Tran Thi Thanh Thuy

19

Bao cao that tap


Dal hoc Thang Long

BO man kinh to

- T9 trong no phai tren tang nguan van giAm la 41.44% nam 2006 xudng

can

40.46% nam 2007. Giam nhu vay la do eons ty da tra mot phan cim no dai ban din
ban nat. Ty trong nay giant ming do van chi) sat huu nam 2007 tang so veti nam
2006, ma cu the IA tang do cemg ty c6 them khoan Igi nhuan sau thug chua phan
ghat tang. Nhin tren bang can dat to c6 the they co ciu Oa no phii tra va ngtion
vein chit so hint nhu vay la khi hop ljt vi Ong ty hoat Ong trong link vac sin anal
'
nen can phai dau to nhien vim tai sin ea dinh.
- Kha nang thanh min nhanh trong nam 2006 cua cOng ty la 1.69 cho thiy khi
nang thanh roan la rat tea. Doanh nghiep có dtr trCr nhieu lien mat va cac tai sin
tuong throng nen de thanh loan. Thy nhien nhan Illy diet' nay la kitting can thigt,
vi vay trong nam 2007 ban giam ddc quyea dinh dau tu vao tai sin co dinh dan din
!chi nang thanh loan nhanh giarn twang cam 1.45. Ngoai ra, do hang ton kho

cua

nam 2007 tang so vat :tam 2006 la 161/6% ding Ichien cho kith Ming thanh Loan
nhanh caa cOng ty giim xuang.
Kha [tang thanh tot hien hanh caa nam 2007 tang so yeti nam 200618 0.06 lan.4":
LY giai cho diet' nay to co the May tang no n

hat, cua cOng ty tang trong khi d6 data ,- raM

hing tai sin kru Ong cung tang nhung tang Ihap hon. Voi kha nang thanh toan hien
aingr.
hank kin bon 1 rat nhieu, gong ty co tb hoan *a: yen tam ve finh hinh tai chinh.
- Chi tieu ty suit sinh loi tren Ring thi san sau hai nam tang 0.6%. We tang nay
Fa do lei nhuan rOng cua gang ty tang 147.93% trong kin d6 tang tai san chi tang
111.03%.
- Ty suit sinh lei tren doanh thu nam 2007 tang 0.26% so veti nam 2006. Dieu
nay chdng to nam sau tong ty hoat dOng hieu qui han nam not, nguyen nhan la

do lei nhuan gap tang 121,§Q% (tong khi d6 mqc tang caa chi ph( ban hang va chi
phi quan 1y Map ham la 115.74% va 118.19% din den Igi nhuan rang tang len v6i
mac tang 16n hen doanh thu than va lam ty sat sinh lei nen doanh thu tang.
'
- Hiatt suit sir dung tai san ca dinh, hieu sum so dung tai san luu dOng va hieu
suit sir dung tong tai san cua nam 2007 du tang so v6i nam 2006. Cie chi tieu nay
[than anh cI 1 clang van kinh doanh cim doanh nghiep hay I dOng diu to cho tai
san c6 dinh hay (Ai san luu dOng thi se Rao ra duct bao nhieu (long doanh thu thug',
va cac he s6 nay gang tan thi tang tat. Vii cac chi s6 trong bang tren the hien rang
hieu suit sir dung caa cans ty la khi cao. VI la Ong ty boil dOng trong linh vuc
san twit va kinh doanh dich vu nen cA tai sin c6 dinb va tai sin luu dOng den chigm

ty trong lOn trong viec tao ra doanh thu. Cang ty da sfr dung c6 hieu qua tai san cat
dinh Gang nhu sa vein doanh nghiep bO ra din tv cho tai sin lum dOng cling dal dtroc

Trait Tht Thanh Thuy

20

Bac, cao thqc tap


Dal hoc Thang Long

HO mem kinh te'

kat qua rat kha quan. Them vao dd, viec tong ty dua tai san vac) sin xuat kinh
doanh clang dem lai hidu qui rat at.
Qua cac chi tau tan, ta co the clua ra nhan xet rang cat chi tidu tai chat] caa
tong ty la kha 6n dinh. Rang chi s6 MIA nang thanh Wan nhanh va khi nang thanh

loan hidn harsh la Ion hon qua mix can that dieu nay lam anh hang den kha pang
sinh Rd caa doanh nghiep. Nhung nhin chung, voi co au tai sari va nguOn von nha
sty ding ty hoan man co the eats xuat va kinh doanh phan tries bon naa d@ khang
dinh ten tudi cung nhu vi tri caa minh trong link vvc may mac. Trai qua 15 haat
dOng, clang ty da dac nit cho Minh nhau kinh nghidm quk bau chilli] vi say ma
Ong ty van lam an cd trong khi nhidu doanh nghidp khac trong cang linh arc
hoot dOng lchanged' hieu qua.
S.Tinh kinh ngued loo dong.
- COng ty to hai bd phan lam viec chinh la gian tap san xuat( quan
la bpi
phan true tap sin xuat bao gam tat ca cac tong nhan dang truc tie'p san xuat tai cac
phan xudng.
- ang ty to khoang gin 1000 ding nhan dang true tan sin auk a ca hai phan
xuang. Gang nhan duck trari qua giai Joan dao tao, van hank may mac that hi, dim
lao an toan lao ddng. Trong chuong trinh dao tao cong ty se cung cap cho cong
nhan nhfmg hen them ye an loan Ho ddrig.
- Can la tong lean caa nha may duck nghi plan, nghi ngay le tQ theo Ming qui
Binh caa Nha mac va Luat lao Ong. Ngoai Moog co ban, can la tong nhan vien
trong °Ong ty con duct huang mot xuat an ta gia 4000 clang, duct thuong thing
luong ma 13 trong dip tat, duct °Ong ty clang So ham xa hdi va bio hiem y a
Hang nam, clang nhan con dude xet tang Wong theo thing trinh do, tuong xtIng.
- COng nhan duck (rang hi So la lao dong trong khi lam viec va duct phit boo
hO lao (king mOi hang nam. Dinh kY, Ong ty con a chtic kham sire khod cho Loan
the can ha cong nhan vien trong cang ty.
- Cong loan cling rat quan tam tee doi sang caa can la tong nhan van, co the
dd tham hbi neh nghi Om tit 5 ngay tra an. Hang nam, td dirk cho rang nhan di
(ham quan nghi mat.
COng ty luon quan tam cham lo IS doi sang can la tong nhan vien trong °Ong ty,
khong ngeng nang cao ca ye dee slang vat chat va tinh than, Lao moi dieu kan de
can la nhan van ca the the hien kha nang cfia minh (Wig bat nang cao trinh dd,

tay nghe va chuyen nan de d6ng gap cho six plat tries chung cUa cong ty.

Tran Thi Thanh Thuy

21

Bao cao that tap


Dal hoc Thang Long

BO moan kinh to
PHAN III

NHAN )(ET CHUNG Vg NI61 TRUONG KINH DOANH, PHUONG HUONG
PHAT TRIgN VA BO PHAP THUG HIEN TRONG CAC NAM TOT.

LNhan xet Chung 1/6 mei truong kinh doanh.
Ong ty TNI-IFI Tap Doan San Xuat Hang Del May 19/5 Ha NOi da c6 mat qua
trinh mual lam nam hoot dOng san xuat va kinh doanh duai hinh thut la tang ty
lien doanh gifta cOng ty Det 19/5 Ha Nal, mot Ong ty thuac so hfru nha nuOc v6i
mat thutmg nhan ngubi rateic ngoai. Cling ty da kbOng ngang xay dung va phat
tridn, W hoan thien mirth, Tao ducs uy tin d6i vii khach hang trong va ngoai malt.
Viec Viet Nam gia nhap WTO vao cu6i nam 2006 da too dieu kien Moan loi cho
cOng ty trong san 'mat hang may mac xuat khan. Cling ty dang c6 mat chi& lugc
kinh doanh mei nham t61 da boa nhuan cho cOng ty. Trong nam dAu gia nhap
WTO, Ong ty da thu duos nhfmg thanh qua nhM dinh Lao den de Oat men cho
nhirng Mina 66p the°,
COng ty cong QM lam tat trong viec nghien can va nth rang thi trurmg do la tip
tuc m6i quan he vii cac khach hang tau nam via tim hidu nhang nhu can men cita thi

tru2mg.
Clang ty gang nhan ra tam quan trong cna yea t6 nhan Inc mot trong nhfing yen
16 (king vai tit quyM (kith su thanh Ong cna bat Icy doanh nghiep san xuat nao. Do
dO cong ty cid va dang Cang c6, nang cao Lay nghe cho cac ding nhan torc tien san
xuat, Ming cao birth de nghiep vu, dao to b6i during dai ngO can ha quan ly. Ben
conh d6, °Ong ty cling rat coi trong vai tro cua phong TM chinh- K6 Loan va phOng
Kinh doanh & nhan min trong viec ion ra nh&ng nhu cau meti cna cac idnich hang
va (man ly tai chinh trong ngan va dai han can Ong ty. Deng thOi tu van va gbh)
oho lanh dao cong ty dim ra nhfrng guy& sach tai chinh thing clan nham bluing tai
muc lieu t6i da hoa loi nhuOn va gkun thieu chi phi san xuat,
2. Nhang Moan loi, kh6 khan va phuong Wong kh6c phttc cita ming ty.

2.1 ThuOn /0
- 5/6 chat luong san pham: do dau tu day truyen, cong nghe, trang thigt bi hien
dai duac nh5p Ichdu tU nu& ngoai cling vii viec quail ly chat the quy trinh san xuat
u1 dao vao cho den dau ra nen san phdm lam ra co chat luong, dung quy each va
pha hop man ma do do khach hang den dat hang rat hai lOng.
Tian Thi Thanh Thuy

22

Bao cao that tap


Hai hoc Thang Long

BO man kinh 16

- ye khdch hang: Do clang ty da to nhieu nam boat deng trong ainh vuc may
mac nen co rat nhieu kith hang ca trong va ngoai nude tin nhiCm va co quan he

hop lac, lam an lau dai vdi cong ty. Hien nay cong ty to mfii quan he hop tat rat tat
WA met khach hang nguOi My, hang nam luting san pha'm xuat cho khach hang nay
chidm gan met phan ba doanh thu cU'a cong ty.
- Xuerng glad caa tong ty boat dOng rat thuan loi do nhieu cong ty may khdc
chug to xuang giat rieng nen so sin pliant caa cdc tong ty nay san 'mat ra hau nhtr
deu duct chuyen den day

M tien hanh giat.

- Vies Viet Nam gin nhap WTO cong tao dieu kien thuan loi cho viec mica khdu

cda cong ty. IChang can han ngach, tang ty co thd xuat khdu hang v6i sCi luting ma
cat ddi the yeti tau, khOng con phai lo cuei nam Mt han ngach Ihi hang san xuat ra
ban cho ai, khOng con phai lo allay mua han ngach dd xuat khdu.
- Cong ty co mai quan he hap tac rat let vai ngan hang Nang NghiCp va RIM
Tridn Nang Then chi nhanh Ha NOi. Dieu nay la rat thuan loi, bed vi cans ty phai
giao dich yen nhidu ban hang nude ngoai nen ihanh toan qua L/C can phai dove
thuc hiCn nhanh cluing, an toan. Ngoai n, cong ty con sir dung dich vu tra Ivo:mg
cho cong nhan qua the ATM dm ngan hang giiip giam duce met phan chi phi tin
dung cho cong ty.

2.2 Khe khan.
- COng ty TNHH TAp Doan San Xuat Hang Det May 19/5 Ha Ned IA mat clang ty
lien doanh yeti nu6c ngoai nen cdc chi phi ve dien, nude phut vu sin anal deu phai
tra cao bon so voi cac cOng ty trong nude, dAn den gia thanh san phdm tang va lam
giam loi nhuan caa cong ty.
- Ben canh nhfmg thuAn lai khi gia nhAp WTO, cong to nhimg kho khan cho
cOng ty do IA phAi d6i mat voi su earth tranh Sn Trung Qu6c 6 ca thi twang trong
nude va thi trubng nude ngoai bed vi gia ban caa ho re hon rat nhieu, mau ma lai da
chUng loaf phong phd.

- Hien nay, cong ty có met ddi the lem IA clang ty Hanosimex. Cong ty nay mai
dau to xay dung tutor xutng giat rieng nen dang EMS idling clang nhan giat co tay
nghe cao. Ho dang lm each lei keo nhang cong nhan &it cna cOng ty va nhting bi
mat cong nghe.
- Nha no& cid ban hanh chit truong, ke hooch la den nam 2010 phai di alai toan
60 cdc tang ty salt xuat gay O nhiem ye tieng On va chat thai ra khoi nOi thanh Ha
NOi. Cong ty dang boat clang sari xuat trong nOi thanh nen cling khong tranh kit&

Tran Thi Thant Thuy

23

BA° cao [hue tap


DM hoc Thang Long

BO mOn kinh

vise phai di din Dieu nay gay bat lot cho clang ty bai vi cent ty dang san xudt va
phut tridn 6n dinh. Nth tien hash di doi se tan rat nhieu chi phi.

3.Bitn phap khac phuc.
- Ban lath duo va phOng kg tbuiu Muting xuyen kiem tra gMm sat ban ban cac
Ong nhan trong Ichi san nat. Tiet kiem 16i da doi vol cac chi phi phat sinh Ion
trong qua trinh san xutt nhu dien,
- Ve so canh tranh, cOng ty da co nbOng Lien phap khac phuc nhu ca nhan vien
di dm hieu nhu eau cha ngurri lieu clang, e6 chitin loot quang bt san phim Deng rai,
tim cach giam thieu chi phi ban hang, chi phi san 'mat

M

ha gid thanh. DOi ngri

nhan vien cOa phOng thiet kd luOn lam 9Mc b mac dO cao de thiet k@ ra nhimg mdu
ma mdi phO hop voi nhu can ant thi Inking trong va ngoai nude.
-Dd tranh vise cOng nhan 66 lam va tie[ IB bf mat Ong nghe giat, Ong ty da co
nhfing hien phap khk phuc bang cach tra luting cao, luth Ong vien va co nhUng
phan thuring kip thin kich le Ong nhan.
- Gong ty cling da c6 1(6 hoach dm kiEm va xay dung nhu xtrimg mdi, nhanh
thong dua vao sir dung de c0ng ty co the yen tarn boat dOng vk san xuat.

4.Dinh hudng phut trien cua yang ty trong thM gian tel.
De dam ban s6 tang truOng lien tuc trong nhitng Man tdi, Cling ty can co chinh
such quan he than thiet vai cac khach hang mm cang nhu cac !Mach hang da c6
thoi gian quan he lam an Mu nam nham day tri don dat hang throng xuyen de 6n
dinh sin xudt. Ben canh do, Ong ty cling tich cue tim kiem , tang curing cluing ba,
tip thi san philm de co them ailing ban hang mdi, don dat hang mdi, tang kha
rang canh tranh trong qua trinh hOi nhdp WTO.
Nhanh chdng trien khai xay dung nhu xtrang mdi dd Sc di d6i duo° thuc hien
then thing ke hoach dil dinh. Ngoai ra, cOng ty con chi tinh mo them met cc sir thia
tai thanh phd HO Chi Minh vi day IA mot thi truang Ion, c6 TOO dO tang trtrang cao
va c6 the not day la not c6 nen kinh to Oat trien nhk nude in hien nay.
Trong chith lilac tith thi, cOng ty

de ra cac bien than him his ye tieu thu san

them, xay thing clOi ngu den thi tan tinh, tich luy clan kinh nghiem, tang nghe
kith cda khach hang. tip thu y kith clang Op chit luring sin phdm de ca nhitng
May ddi phd hop v6i nhu eau khach hang. Tap [rung Payer ddi vao chat Wong san

phdm
ngky tang nang cao uy tin v6i !Mach hang va thu but cac khdch hang mdi.

a

Tan Thi Thanh Thug

24

Bao cao that tap