TIỂU SỬ STEVE JOBS PHONG CÁCH LÃNH ĐẠO

Apple Inc.
,

Pixar


The Jobs family
 Steve Jobs was born on February 24, 1955, in the city of San
Francisco.

 His biological mother was either an unwed graduate student named
Joanne Simpson, and his biological father was a political science or
mathematics professor, a native Syrian named Abdulfattah John
Jandali.
 Being born out of wedlock in the puritan America of the 1950s, the baby was put up for
adoption.
 Joanne had a college education, and she insisted that the future parents of her boy be just as
well educated.
 Unfortunately, the candidates, Paul and Clara Jobs, did not meet her expectations: they were
a lower-middle class couple that had settled in the Bay Area after the war.


The Jobs family
 Paul was a machinist from the Midwest who had not even graduated from high school.

 In the end, Joanne agreed to have her baby adopted by them, under the firm condition that
they later send him to college.
 Paul and Clara called their son Steven Paul.
 While Steve was still a toddler, the couple moved to the Santa Clara county, later to be known
as Silicon Valley.

 They adopted another baby, a girl called Patti, three years later in 1958.


Childhood
 Steve was quite a turbulent child.

 He really didn’t care about school for some time — until he reached
the 4th grade, and had Imogene “Teddy” Hill as a teacher.
 She was one of the saints of my life. She taught an advanced fourth
grade class, and it took her about a month to get hip to my situation.
She bribed me into learning.
 She did bribe him, with candy and $5 bills from her own money.
 He quickly became hooked — so much so that he skipped the 5th grade and went straight to
middle school, namely Crittenden Middle School.
 It was in a poor area. Most kids did not work much there, they were rather fond of bullying
other kids, such as the young Steve.


Steve jobs’ very own family


Steve jobs’ very own family
 Before Steve got married, he was committed to his work.
 He was at work the whole day and only came home to have a quick dinner and a short night
at his home, (which was a mansion located on the Woodside.)
 But his habit stopped as soon as he married Lauren Powell, in 1990 because he spent much
more time with his new born son named Reed, and his 2 daughters Erin and Eve who were born
after Reed.
 His other teenage daughter Lisa, (a daughter he had with his old girlfriend Chris-Ann
Brennan), was taken into the family.

 Steve's life was changed when he became a father.
 He cared a lot about his children and their education.


Steve jobs’ very own family
 Some examples of him caring for his children is he attended their parent/teacher meetings,
did not allow them to watch TV, and had them eat healthy.
 Steve Jobs often talked about how he would try to balance his life of being a father, and his
work.
 Here is a quote Steve Jobs said in a interview about his life, which included his family:

"That was one of the things that came out most clearly from this whole
experience [with cancer]. I realized that I love my life. I really do. I've got
the greatest family in the world, and I've got my work. And that's pretty
much all I do. I don't socialize much or go to conferences. I love my family,
and I love running Apple, and I love Pixar. And I get to do that. I'm very
lucky."


Careers


Apple Inc.
 Steve Jobs' career with Apple Inc. started when he created it with
Steve Wozniak in 1976.
 At the time, Steve noticed that all the computers being sold were
mainframe ones, (computers which take up basically a whole room
and the cost is great).
 So he and Steve redid the designs they were working on to build
personal computers,(computers much smaller and the price much

cheaper then the mainframe computers).
 The solution to this was Apple II, a computer that came put together, opposed to the Apple I
which required you to buy separate pieces.
 The Apple II started being sold in 1977 and after a year of being sold, made a huge amount of
money, $2.7 million.


Apple Inc.
 The Apple II started being sold in 1977 and after a year of being sold, made a huge amount of
money, $2.7 million.
 Apple Inc. made history in earning money because they made $200 million dollars in a 3 year
period. In 1983, Steve Jobs released Lisa, a computer that required owners to have some
experience with computers.
 Lisa did not sell very well, due to the fact that other personal computers from other
competitors, were selling at a lower price.
 Apples biggest competitor was International Business Machines.
 Steve Jobs resigned in 1985, due to the failure of the Macintosh.
 The Macintosh was a computer that had icons, (today, some icons are photo booth and
iMovie), and an arrow on thenscreen, called a mouse.


NeXT


NeXT
 Steve said he wanted to leave Apple to work on a more advanced computer, and he would
take the best engineers from the Mac team and start a new company called NeXT.
 Apples response to this was threatening to sue him.
 With that in mind, Steve Jobs just left. Later in 1988, the NeXT computer was introduced at a
big event held in San Francisco, and the company wanted the NeXT computer to end up in

schools.

 But unfortunately, the computer did not sell well because of its black and white screen, and
ability not to hook up to other computers.
 Since Steve Jobs was such a perfectionist, the release date kept being delayed.

 The operating system of the computer, was called NeXTSTEP.
 Sales were so bad, that they started selling the computer to businesses.


Pixar
 Steve went to Pixar. At the time, Pixar was making
hardware and software.

 But Steve decided to close the hardware business because
it was not making enough money.
 Pixar focused on their software that created 3D animation.
 It was called RenderMan.
 Pixar soon started making animated commercials.
 These commercials were able to keep the business going.
 Pixar even signed a contract with Disney but Disney ended up canceling the contract to make
the movie that would become Toy Story.
 With the canceled contract and a failing company, Steve Jobs was at the lowest point of his
career.


Return to Apple Inc.


Return to Apple Inc.

 The movie script for Toy Story was rewritten and Disney liked it.
 Steve Jobs realized the potential of the movie and Pixar's association with Disney.
 In 1995, Steve decided to take Pixar public.
 The movie was a huge success.
 Toy Story was the first computer-generated animated movie.
 Steve owned 80% of Pixar and he made $1.5 million from Pixar's stock success.
 However, in 1995, Apple was having its worst year ever.
 Steve had been away from Apple for almost 10 years and the CEO of Apple, Gil Amelio,
decided to purchase NeXTSTEP and use its operating system to replace the Mac OS.
 Steve was back at Apple.


Return to Apple Inc.
 His title was called "informal adviser to the CEO." In 1997, Apple lost $700 million in sales and
the Apple Board of Directors decided to fire Gil Amelio and replace him with Steve Jobs as the
CEO.
 Steve reoragnized Apple and in 1998 Apple released the iMac. The iMac was very successful.
 After the iMac, Apple released several successful desktop and laptop computers.
 In 2001, Apple released what would become its most successful product. It was the iPod.
 iTunes was also released at in 2001 which would revolutionize the music industry.
 Apple relased other success products, the iPod Mini, iPod Shuffle, the iPod nano and the iPod
Touch.
 Steve as suprised may people as he strats appearing on stage with amzing products, as of
2009.
 The most impressive item is the iPad.The ipad would soonly amke PC computers nothing
campared to the ipad which is just like a computer, but portable.


Life changing experiences

Diagnosed with Cancer
 Steve found out he had a rare form of pancreatic cancer in October, 2003, when doctors were
just doing a routine scan and found the tumor/canser.

 Steve kept his cancer a secret, while he searched for a cure.
 When his family and people who worked at Apple, that were close to him, thought they
should tell media, Steve's lawyer said they were not allowed to tell.
 But Steve eventually underwent surgery to remove a tumor.
 The surgery to remove the tumor from his pancreas was called pancreaticoduodenectomy.
 He sent an e-mail out to the employees of Apple Inc. saying, "This weekend I underwent a
successful surgery to remove a cancerous tumor from my pancreas.
 I have a very rare form of pancreatic cancer called an islet cell neuroendocrine tumor, which
represents about 1 percent of the total cases of pancreatic cancer diagnosed each year, and can be
cured by surgical removal if diagnosed in time (mine was).


Liver Transplant

Before cancere

After cancer


Liver Transplant
 It is official that Steve Jobs got a liver transplant in April, 2009.
 Any worker at Apple will not say more, other than the fact that he will be returning in June.
 But it is said that he did this operation in 2 liver transplant centers located in Memphis,
Tennessee.
 These 2 centers were (1.)Le Bonheur Children's Medical Center, located in Memphis and

(2.)Methodist University Hospital, located in yet again, Memphis.
 Officials have agreed that if Steve Jobs did have an organ transplant, he would be one of the
first on the waiting list because in his case, it is urgent.
 The rare/dangerous form of pancreatic cancer is in his organ.
 So it is urgent that he trades that organ for a new one. This way he will be safer from the
cancer.


Liver Transplant
 The reason he had a liver transplant in Tennessee, is because he would die in California
because he was not able to get a liver/organ there.

 So his doctor recommended going to a liver transplant center in Memphis, Tennessee, and be
put on the waiting list.
 His doctor also told him that he will have a better chance of getting a liver/organ there.


Starting the Company


Starting the Company
 In 1976, Steve Jobs and Steve Wozniak started their own
company.
 They called it Apple Computer Company. The reason the
name is "Apple" Computer company is because Steve was on
an apple farm with his commune group, and he thought a
apple was pretty basic, and simple.
 So he told Steve Wozniak, and he agreed with Steve and that
is how the company got its name.
 So he told Steve Wozniak, and he agreed with Steve and that is how the company got its

name.


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