Kế hoạch xây dựng hệ thống thông tin nhằm nâng cao hiệu quả quản lý và kinh DOANH e

Kế hoạch xây dựng Hệ thống thông tin nhằm nâng cao hiệu quả Quản lý và
Kinh DOANH
Board now requires his / her capacity as officer in charge (the highest level) on
the application of information technology in business Construction planning
system to improve the efficiency of information management and sales in the
five-year period from 2012 to 2016 and vision to 2020.
You go up a report for submission to the Board of Directors for approval of
funding, personnel, deployment time and propose specific targets.

Outline:
1. About enterprise
2. Situation Analysis
3. SWOT analysis (Related IT, e-commerce and file systems)
4. Competitors in the industry
5. Experience from other businesses at home and abroad
6. IT application solutions Vinafood1
7. ICT and e-commerce strategy Vinafood1
8. Action plans and specific targets
Conclusion

Content
Information Technology (IT) plays an indispensable role in the management and
administration of the business operations of the business. The computerization of
the management of the business operations through the application of
information technology on management and sharing of information resources
requires managers to have the appropriate changes in organizational structure ,
enterprise management methods to meet the new conditions.
1. About the Company
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Optical Cable Joint Stock Company Vietnam VINA-OFC formerly the joint
venture company manufacturing fiber optic cable VINA-GSC was established on
1993, with the contribution of three member of VNPT (50%) TST (25%) and
PTIC (25%). VINA-OFC is the first fiber-optic cable manufacturing company
established in Vietnam. Our company's main products are fiber optic cable fiber
types from 2 to 144 fibers and provide a full range of equipment, accessories,
make sure to set up a complete optical communication system. Fiber product of
VINA-OFC can be used in all types of terrain: mountainous, midland plains ..:
The hanging cables, direct burial cable, cable drain, river drop cable, the cable on
the road electricity; cable products can be designed to meet the diverse needs of
customers such as used for optical communication transmission signals,
television signals, signals for telegraphy and data transmission, multi-service
services such as cable TV, high speed Iternet etc. The company provides
products for the international routes as: CSC routes, the route running the
country, exported to Laos, South Korea, Cuba, Myanmar, the Cable TV
companies, Viettel and electricity and 64 provinces Postal.

Owner financial indicators
Results of operations and business 2009 – 2011
Target
Revenue

Unit planet
2009

2010

2011

596

717

893

-

6,5

7,2

8

million/people

6

6,5

7,5

billion

Profit after tax
Average income per
(Source: Vina-ofc)
2. Situation Analysis
In the process of managing the application of information technology to
bring high efficiency. Introduction of information technology into management,

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management activities will be carried out quickly with high reliability and
accuracy than traditional management. The machines will replace human labor, if
a previous job to 10 people, while the application of information technology just
3 to 4 people is enough. If rationalize internal management processes businesses can save about 60% of the cost of management. According to the
investigation report of the Vietnam Chamber of Commerce and Industry (VCCI):
Currently only about 15% of enterprises use IT services complete. The survey
results also showed that only 19.4% of businesses have their own website, in
which 91% of businesses only use the website to showcase images, products that
do not take advantage of the benefits Other useful support orders, purchasing,
consulting and online payment ... (Source VCCI).
The strong growth of the domestic market and the world, like the
integration and development of Vina-OFC has considered the application of IT as
an investment, building innovation-oriented, under certain conditions, Vina-OFC
have seen the improvement of information technology as a technological
innovation, relevant technology to improve product and process improvement.
However, the application of IT Vina-OFC just stop in the use of computers
connected to the internal network and use the internet to look up information;
using word processing software, accounting software accounting, human
resource management to support business that is not efficiently exploit ecommerce features, support, purchasing, consulting, online payment ...
3. SWOT analysis (Related IT, e-commerce and file systems)

From the state of Vinafood1, we synthesize, evaluate opportunities and
challenges, strengths and weaknesses in the work of IT applications, file
systems and e-commerce company.
Summary of SWOT analysis
Strengths

(S) Weaknesses

- Sources of financial stability ensure

the

investment

in

(W)

High-quality

human

resource

IT shortage.

development projects, file systems - Difficulty in finding suitable
and e-commerce.

consultants.

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-

Develop

specific

investment

strategy.
Opportunities (O):
-

E-commerce

Threats
market

is

(T):

- Vietnam has no national policy

highly competitive yet.

on IT, e-commerce and file

Demand for Optical Fiber

systems.

products in the country and

- Risk management IT network

the world is increasing.

development

unmatched

by

experience

4. Competitors in the industry
4.1 Investment Corporation and the Viet Han (VHG): la telecom cable

manufacturing company in central Vietnam, founded in 2003. Complete
line telecommunication cable manufacturing equipment imported from
company Phelps Dodge International Corporation, one of the mining
corporations, the famous manufacturer of wire and cable, and the largest in
the United States. Currently, the VHG in the top 5 leading manufacturer of
optical cap the country's high-tech production line with capacity of 20,000
km / year (total optical cables).
In recent years VHG developed into multi-industry company, however in
the field of manufacturing, VHG cycles in production and business 4 category:
Cap-ray, wire & cable, plastic, fiberglass and Animals construction materials.
4.2 Company Stock Investment and Development SACOM (SAM), formerly

the Postal Materials II plant was established in 1986, branded products
SACOM are manufactured by Europe's leading technology and U.S. as
Swisscab, Nextrom (Switzerland) and Rosendalh (Austria), Outokumpu
(Finland) has been present throughout the United States and some
countries in the region.
Public

capacity

fiber:

50.000Km

/

year

(total

optical

cables)

From the initial business is the production and distribution cables for the
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telecommunications industry, to now, SACOM become Manufacturer
Vietnamese leading telecommunication cable with oriented grown to become a

multi- industry has expanded into many other areas such as real estate
investment business, tourism and finance.
From the actual system we the argument strong-weak compared to the
competitors in the industry of Vina-OFC on the following table:

Comparison of direct competitors
Comparison criteria
Company
Vina-ofc

Revenue Market
(Bilion)
893

Price

Quality

Product
Strengths in the North, revenue Higher

good

primarily through sales source for direct
businesses.

Company's

products competitors.

account for 25% market share in the
SAM

1.850

country.
Is big business, low cost advantage in Less

than good

business of Vimaflour, the company direct
makes up over 50 % market share in competitors
VHG

645

the country.
Strengths in the central and Central Less

than medium

Highlands, products which accounted direct
for over 50% market share in the competitors
central region, about 15% of the
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domestic market
(Source: Vina-ofc)

Thus, with the advantage of limited quality but price. To be able to directly
compete with rivals in the industry, Vina-OFC should develop specific strategies
in order to save costs, reduce product costs, expand market share and increase
competitive advantage in the marketplace. In the current social trend, the use of
ICT and e-commerce in the process of management, production and consumption
is the optimal method to create core competencies for Vina - OFC.
5. Experience from other businesses at home and abroad
In recent years many companies have invested a lot of money, time,
human beings for the application of IT. Because they have proper awareness is
only the constantly changing technology and application, especially management
technology, new hope to improve the competitiveness of the business to new
heights. But management software program is not simple, just turn on the
machine is used. Experience from Western countries showed that: The majority
of this type of program (over 70%) are not brought the expected results, but also
let consumers down. In particular, many large companies have gone bankrupt
because really desire early application of new technology. FoxMeyer case is an
example. FoxMeyer is one of the world's largest drug distributor, in 1993 decided
to use of ICT and e-commerce management system. After nearly three years in
use scratches order, spend over $ 64 million, by the end of 1996, FoxMeyer stood
before the verge of bankruptcy. Experts FoxMeyer system failure causes and
rates as follows:
1. Poor project management (counselors lack qualifications, not associated with
the order) - 56%;
2. Data loss, weakness in the security process and storage - 44%;
3. Function is not complete and lack of specific manuals - 40%;
4. Errors in the layout and interface up to -40%;
5. Programming errors - 36%.

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Through which can be seen Vina-OFC consider, consulting expertise
when selecting partners, need specific strategies to avoid wasting resources
investment company.
6. IT application solutions Vina-OFC
6.1 Solution of Finance:
The total investment cost of the project ICT, e-commerce in Vina-OFC 10
billion. With financial stability, Vina-OFC uses 100% of the value of
investment projects with their own capital.
6.2 HR solutions:
Implementation of the entire training system officials and employees of the
company include: worker training, staff training, management training in order
to improve the information technology professional service. Besides using the
examination system, the annual assessment to encourage employees not stop
learning.
Establishment of IT centers, the overall management of the entire IT network
across the company.
Expected cost of personnel and salary
Unit: VND 1,000,000

HR

Quality

Income
(month)

Total cost

(5 years)

Director of the center
1

1

15

900

1

10

600
600

2

10

(Overall management of the
company)

2
3

Human Resource ManagementWages-Salaries
Customer Relationship Management

(Customer buy and sell)

Inventory Management
4 (Materials and goods)
Retail Sales Management
5
Management Accounting Software
6
7 Training costs

600
2

10

2

10

1

10

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600
600
1.000

Total
4.900
(Course: Vina-ofc)
Compensation policies to ensure competitiveness with new treatment
formula to create the best resource for each position.
6.3 Technology Solutions
After studying Vina Vietnamese-OFC have chosen FPT provides IT
consulting and software services. FPT technology is employed on all your
development with ISO certification for all fields of activity, CMMi for Software
Development. FPT is the senior partner of many leading technology corporations
such as Microsoft, IBM, Cisco, HP, SAP, Nokia, ... FPT also owns over 1,700
international technology certificates of technology partners leading. With 23
years of experience in the field of software development and IT service provider,
FPT Vietnam will provide the best service Vina-OFC with international quality
standards.
Table plans to invest
Unit: VND 1,000,000
Technology

I
II

Software
(Including the cost of consultants and
professionals)
Hardware
1 Sever
Workstations
2

Notebook
3
4 Connection
(LAN,WAN, Internet..)
5 Maintenance costs
Total

Quality

Unit Price

Amount

1

1.500

1.500

1

150

150

20

20

400

20

25
450

500
450

2.100

2.100
5.100

(Course: Vina-ofc)
8

6.4 Measures Organization activities:
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To improve the efficiency of management, Vina-OFC should develop model
management towards efficiency. The to-do list are: Building a Culture of
Enterprise
7. ICT and e-commerce strategies of Vina-OFC
Goals: to optimize the production process in order to increase competition and
flexibility in the market, Vina-OFC investment strategy IT and e-commerce
applications the period 2012-2016 and vision to 2020 operational strategy
oriented parallel (parallel Strategy): Enterprise maintains the old system works in
parallel with the new system until the new system is running well and stable.

IT investment strategy is summarized in 3 inherit stages:
1. Planning phase: a two-step system to plan and described
2. Development phase system: Due to the technology provider and consultancy
by FPT companies should stage a two-step control system; Construction and
documentation.
3. Operation phase system including Installation, Training human resources,
Operation and Maintenance of the system.
At each stage has its specific objectives and adhere to the basic principles
of IT investment: investment must be consistent with the business objectives;
investment efficiency;
8. Action plans and specific targets
With solutions of Finance, human resources, technology and information
management organization, is expected when the project Investment in IT and ecommerce applications in complete vina-OFC will obtain the following results:
capital turnover working to increase 28% / year; inventory turnover decreased by
38%; administrative expenses decreased by 61%; selling expenses decreased by
56% ... thereby increase profits by 50% compared to before the project is put into
use

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Action plans and specific targets
Stage

Required achieve

s

Exec

Persons

Coord

Exp

Reven

utio

in charge

inate

ecte

ue

parts

d

n
Stage

time
-Planning of financial and 2012 General

s1

human

Profit

IT

cost
0,3

903

8,5

Center

billi

billion

billion

resources.

Director;

- A description of the full

Director

Stage

system, accurate
-Investment in hardware and 2013

IT.
IT

The

6,7

950

9,2

s2

software.

Director;

compa

billi

billion

billion

-Ensure that the system was

heads

created in accordance with the

units

requirements

given

on

of ny

on

earlier

-The system works effectively
stages

-High security system.
Digitize the company.

3

2014

IT

The

3

1.150

12

-Digitize the entire company. -

Director;

compa

billi

billion

billion

-HR-qualified

information 2016

heads

technology

professional

units

of ny

on

service.
-IT to achieve competitive
advantage
business

in

the

modern

environment.

- E-commerce Development

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conclusion
IT and e-commerce applications both requirements, and facilitate the process
of constantly searching, learning, enhance the knowledge of team leaders as

well as staff. It helps improve the working skills as well as new relations
standards, contributing to the formation of a modern business culture and
integration. In Vina-OFC IT applications and e-commerce will usher in a new
advantage to the company in the marketplace.

Best regards!

References
- Annual Report of Vina - OFC 2009; 2010; 2011;

- Soh, C.P.P., C.S. Yap and K.S. Raman (1992), 'Impact of consultants on
computerization success in small business', Information & Management,
no. 22, pp. 309-319.
- Tornatzky, L.G. and M. Fleischer (1990), The Process of Technological
Innovation. Lexington Books, Lexington MA., Pp11.
- Internet:
www.gfmag.com/sources-for-country-economic-reports
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www.vnexpress.net
www.vietnamnews.net
www.E-ecommerce.com.vn

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