Tải bản đầy đủ (.pdf) (12 trang)

Summary of Doctoral thesis: Studying the impact of destination personality on brand trust and revisit intention of foreign tourists to Vietnam

Bạn đang xem bản rút gọn của tài liệu. Xem và tải ngay bản đầy đủ của tài liệu tại đây (399.73 KB, 12 trang )

1

01

2
3456789


7937


22
 


!"#$%&'()*+$
,-.2/012.34.2/025672/4528.45/035/604232670825-.2962:82;3<.425672/4;23282/=/0>2
?621.2?622461/6@.1606;/128.=.:6A;.05B25-267>-2C6D212.35/60B2.EA6252A26;65/60B2
/0?2345271572.2160452715/60F2G.45/035/6042:/<.2167052/.4B22.>/604B230821/5/.42/025-.21605.E52
6?2>:6D3:/H35/602?31.2?/.21.216;A.5/5/602/025-.25672/4;2/087452I2562355231525672/454B2
/0=.45624B2/;;/>230542622562A26;65.2.EA625F2
J/.503;2-3422.46721.42?6225672/4;28.=.:6A;.05F2K69.=.2B25-.28.=.:6A;.0526?25-.2
/087452I2/42065216;;.047235.29/5-25-.2.E/45/0>2A65.05/3:F2LEA.25423:462388.825-3525-.2235.2
6?2/05.2035/603:2=/4/562422.=/4/5/0>2562J/.503;2?6225-.25-/2825/;.29342MFNOB2?26;2P25/;.42622
;62.29342NOF2,-74B25-.25653:207;D.226?2/05.2035/603:2=/4/562422.=/4/5/0>256260.26?25-.2?/=.2
8.45/035/6042/423D6752QQFNO2RJ/.503;2S35/603:2T8;/0/45235/6026?2,672/4;B2NUQPVF2T525-.2
.0826?2NUQWB25-.22.A62526?25-.2J/.503;2S35/603:2T8;/0/45235/6026?2,672/4;243/825-352XUO2
6?2?62./>025672/454286206522.=/4/52562J/.503;F2,-.2A26A625/6026?2/05.2035/603:25672/4542
2.=/4/5/0>2562J/.503;216;A32.8256265-.22TYLTS2167052/.42471-2342,-3/:308B29/5-2XNO26?2
5672/45422.=/4/5/0>2?6226=.22N25/;.4B23082Y/0>3A62.B29/5-25-.2235/626?2XZOB2/4245/::2?322
D.:69F2[02628.22562/;A26=.25-/424/5735/60B2;62.2/:82D.21322/.826752562


1:32/?I28/??.2.05234A.15426?25-.2A26D:.;B2D.4/8.42A26;65/0>25-.226:.26?2Y535.23>.01/.4B2
:613:2375-62/5/.4B2523=.:216;A30/.423429.::23421/5/H.04F2
\]^(^!"#$%&'()*+$
G.45/035/602D23082A.24603:/5I2-342D..0231<069:.8>.82342302/;A625305216;A60.052
6?2:613:25672/4;28.=.:6A;.05F2G.45/035/602A.24603:/5I22.?.242562;3</0>25-.28.45/035/602
4530826752?26;265-.22A:31.4B2/0257202/012.34/0>216;A.5/5/=.0.442R_43<:/23082`3:6>:7B2
NUQQVF2a-.022.4.321-/0>26025-.256A/126?28.45/035/602D23082A.24603:/5IB241-6:3242-3=.2
8/??.2.0523AA2631-.42471-234b28.?/0/0>25-.21601.A526?28.45/035/602D23082A.24603:/5IB2
1:32/?I/0>230828.=.:6A/0>216045/57.052.:.;.05426?28.45/035/602D23082A.24603:/5IB2:.320/0>2
3D67525-.2/;A31526?28.45/035/602D23082A.24603:/5I260265-.22?3156242471-23428.45/035/602
/;3>.B2523=.:2;65/=35/60B28/??.2.05/35/6026?25672/4;28.45/035/604B2=/4/5622:6I3:5IB2
D.-3=/623:2/05.05/604FFF2K69.=.2B24578/.425-352.E3;/0.25-.2/;A31526?28.45/035/602D23082
cdefghijklmnghnoeihpnleqflnihpnkhldehilkghijnrkfklgefsnkhldhlkghnlgn2.=/4/5232.22.:35/=.:I2
:/;/5.8F2
t6225-.23D6=.22.34604B25-.2375-622-3421-64.025-.256A/126?2uvwxyz{|}~w€~{‚ƒ„w~…†~
y€‡w{|ƒw{…|~‚€ˆ‡…|ƒ‰{wz~…|~Šˆƒ|y~wˆx‡w~ƒ|y~ˆ€‹{‡{w~{|w€|w{…|~…†~†…ˆ€{}|~w…xˆ{‡w‡~w…~
Œ{€w|ƒu23425-.2-FGF25-.4/4256A/1F2
2
Ž
‘’“”‘•

’—‘
•’˜


1

01

23456738545639567386




46946 87485696 848
6
67386738 8749
6

98
6
673886949
85668574974 69685 9
4769675769647874 67 6
845476
67 456 586  54696 8
6
673864

886
68574974 696
85 9
476 69675769647874 67 6845476467386 7876
6 48796798
6
8574974 5657673864976
673868574974 69685 9
476949
867 67
6
!"#$"%&'()*+"*)"#')%#",-)*#.(*)",-)$,*'#,"*$/,"&)*/.#$(*(0)$,*',*$/,)*/)845476467386 7876


6 487967 4568574974 5696
 673 58685893685
756  586
8 8974 567 64
69685 9
476
6 487967 4568574974 56467386
4874 6
683954146749
6399784574567 68398696757696977976 86

8467 45756926
6
34546789:;<6=>?6@;AB:6AC6G858936 8762386858936 876
6738673854564568574974 69685 9
476

64879673864

886
6738685 9
476
68574974 567 673868574974 6967576
9647874 67 6845476
67 4526
H 86
673868589366
H 86

64547 65 8673865 86
67386586867345673854569
485694
67 6
4547 56
3 69695
867386I8574 948646J
45326K9796

874 64569586 69 6
59

×