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BỘ GIÁO DỤC VÀ ĐÀO TẠO
TRƯỜNG ĐẠI HỌC KỸ THUẬT CÔNG NGHỆ TP. HCM










KHÓA LUẬN TỐT NGHIỆP





ẢNH HƯỞNG CỦA VĂN HÓA DOANH NGHIỆP ĐẾN
HIỆU QUẢ HOẠT ĐỘNG KINH DOANH TẠI VIETTEL -
CHI NHÁNH HỒ CHÍ MINH




Ngành: QUẢN TRỊ KINH DOANH
Chuyên ngành: QUẢN TRỊ KINH DOANH




Giảng viên hướng dẫn : Ths Ngô Ngọc Cương
Sinh viên thực hiện : Nguyễn Thị Hương Lan
MSSV: 506401334 Lớp: 06VQT2




TP. Hồ Chí Minh, 2011
Khóa luận tốt nghiệp GVHD : Ths Ngô Ngọc Cương
SVTH: Nguyễn Thị Hương Lan Trang 1
LỜI CAM ĐOAN


             
  Minh
        


TP. Hồ Chí Minh, ngày 20 tháng 4 năm 2011



Nguyễn Thị Hương Lan


















Khóa luận tốt nghiệp GVHD : Ths Ngô Ngọc Cương
SVTH: Nguyễn Thị Hương Lan Trang 2
LỜI CẢM ƠN

 
5 


Em

gian em

                
 
t

Em 
 . Em ng


Minh 

.


              
Minh .

Em   
 
 .
Em 


Nguyễn Thị Hƣơng Lan


Khóa luận tốt nghiệp GVHD : Ths Ngô Ngọc Cương
SVTH: Nguyễn Thị Hương Lan Trang 3
CỘNG HÕA XÃ HỘI CHỦ NGHĨA VIỆT NAM
Độc lập – Tự do – Hạnh phúc


TẬP ĐOÀN VIỄN THÔNG QUÂN ĐỘI - CHI NHÀNH VIETTEL HỒ CHÍ MINH

Nhận xét :
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




TP.Hồ Chí Minh, Ngày 20 Tháng 04 Năm 2011
Đại diện chi nhành Viettel Hồ Chí Minh



Khóa luận tốt nghiệp GVHD : Ths Ngô Ngọc Cương
SVTH: Nguyễn Thị Hương Lan Trang 4
MỤC LỤC
 6
1.  6
2.  7
3.  7

4.  7
5.  8
 9
1.1  9
1.2  9
1.3  10
 11
1.5  12
1.6 ettel 17
1.6.1  17
1.6.2  ? 17
1.6.3  ? 18
1.6.4  ? 18
1.6.5  19
Kết luận chương 1 19
L   . 20
2.1  20
2.1.1  20
2.1.2  21
2.1.3  22
2.2 G  22
2.2.1  22
2.2.2  22
2.2.3  24
2.2.4  24

 
MINH 26
3.1 - 2003) 26
Khóa luận tốt nghiệp GVHD : Ths Ngô Ngọc Cương

SVTH: Nguyễn Thị Hương Lan Trang 5
3.2  . 28
3.2.1  28
3.2.2  31
3.2.3  33
3.2.4  36
3.2.5  40
3.3  45
3.3.1  45
3.3.2  46
3.3.3   47
3.3.4  49
3.3.5  50
3.3.6  52
3.3.7  53
3.3.8   54
Kết luận chương 3 : 56
 : 56
 : 57
Kết luận : 59
 60











Khóa luận tốt nghiệp GVHD : Ths Ngô Ngọc Cương
SVTH: Nguyễn Thị Hương Lan Trang 6
LỜI MỞ ĐẦU

1. Lý do hình thành đề tài:
   




               






 






Minh 
              
 

T .Em g

 
Khóa luận tốt nghiệp GVHD : Ths Ngô Ngọc Cương
SVTH: Nguyễn Thị Hương Lan Trang 7
2. Mục tiêu đề tài:
 

 
CM
 
 
 
 
 

             

3. Phƣơng pháp nghiên cứu

Bước 1:

          

kinh doanh

Bước 2 :

 

4. Phạm vi nghiên cứu:


 
 
- 2010
Khóa luận tốt nghiệp GVHD : Ths Ngô Ngọc Cương
SVTH: Nguyễn Thị Hương Lan Trang 8
5. Giới thiệu kết cấu chuyên đề:

  gm  3 :
 1: 
 2:  
            
 


.










Khóa luận tốt nghiệp GVHD : Ths Ngô Ngọc Cương
SVTH: Nguyễn Thị Hương Lan Trang 9
CHƢƠNG 1 : CƠ SỞ LÝ LUẬN
1.1 Khái niêm văn hóa doanh nghiệp :
Theo Edgar H.Schein : N

 



 
               

         
  
                 


            
tr 




( />nao-la-van-hoa-doanh-nghiep.htm)
1.2 Đặc điểm và ý nghĩa của văn hóa doanh nghiệp:
V

ng 

              

Khóa luận tốt nghiệp GVHD : Ths Ngô Ngọc Cương
SVTH: Nguyễn Thị Hương Lan Trang 10






( />vai-tro-cua-van-hoa-voi-su-phat-trien-doanh-nghiep&catid=66:vanhoadoanhnhan)
1.3 Vai trò của văn hóa doanh nghiệp




 
  
 
 
.

Vai 
ng c 
 

Vai  
  
tr 
 . . .

 




Khóa luận tốt nghiệp GVHD : Ths Ngô Ngọc Cương

SVTH: Nguyễn Thị Hương Lan Trang 11
 : Khi  


 
x

1.4 Các nhân tố ảnh hƣởng đến văn hóa doanh nghiệp

         
  
 




               
  


     
  
     
    
              
 



          



    
             doanh

Khóa luận tốt nghiệp GVHD : Ths Ngô Ngọc Cương
SVTH: Nguyễn Thị Hương Lan Trang 12


    
               
  
 
               
 
            


     
 
 
               


               
 

               
     
               

  

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1.5 Tình hình phát triển văn hóa doanh nghiệp tại việt nam:
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Khóa luận tốt nghiệp GVHD : Ths Ngô Ngọc Cương
SVTH: Nguyễn Thị Hương Lan Trang 13
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               
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                

Khóa luận tốt nghiệp GVHD : Ths Ngô Ngọc Cương
SVTH: Nguyễn Thị Hương Lan Trang 14


1-


2- 

3- 


4- 


 :

Thứ nhất


Thứ hai

 


Thứ ba  


             
              

Khóa luận tốt nghiệp GVHD : Ths Ngô Ngọc Cương
SVTH: Nguyễn Thị Hương Lan Trang 15
Thứ tư,               










Một là





             

 


 


                



Hai là
               


Khóa luận tốt nghiệp GVHD : Ths Ngô Ngọc Cương
SVTH: Nguyễn Thị Hương Lan Trang 16




Ba là

c
 

 


 
 


Bốn là              


 


 

                



Năm là




Khóa luận tốt nghiệp GVHD : Ths Ngô Ngọc Cương
SVTH: Nguyễn Thị Hương Lan Trang 17
 
- 
   
              
              




1.6 Giới thiệu văn hóa Viettel

1.6.1 Văn hóa viettel là gì?










1.6.2 Tại sao phải xây dựng văn hóa viettel ?






ng
Khóa luận tốt nghiệp GVHD : Ths Ngô Ngọc Cương
SVTH: Nguyễn Thị Hương Lan Trang 18


               



1.6.3 Văn hóa viettel đƣợc duy trì và truyền bá nhƣ thế nào ?
                


 




                 



1.6.4 Văn hóa viettel đƣợc ánh xạ nhƣ thế nào ?





 .
Khóa luận tốt nghiệp GVHD : Ths Ngô Ngọc Cương
SVTH: Nguyễn Thị Hương Lan Trang 19
           



             
StarTelecom
 
              


1.6.5 Nội dung 8 giá trị cốt lõi văn hóa viettel
- Thực tiễn là tiêu chuẩn kiểm nghiệm chân lý
- Trưởng thành qua những thách thức và thất bại
- Thích ứng nhanh là sức mạnh cạnh tranh
- Sáng tạo là sức sống
- Tư duy hệ thống
- Kết hợp Đông Tây
- Truyền thống và cách làm người lính
- Ngôi nhà chung
Kết luận chương 1
   




.
(


Khóa luận tốt nghiệp GVHD : Ths Ngô Ngọc Cương
SVTH: Nguyễn Thị Hương Lan Trang 20
CHƢƠNG 2 : GIỚI THIỆU CÔNG TY VIETTEL – CHI
NHÁNH HỒ CHÍ MINH
2.1 Giới thiệu tổng quan về Viettel

2.1.1 Qúa trình hình thành và phát triển Viettel
 



 tham

 
 







.



 


 
 
 
 
Khóa luận tốt nghiệp GVHD : Ths Ngô Ngọc Cương
SVTH: Nguyễn Thị Hương Lan Trang 21
 
 
  
 
 
 

2.1.2 Ngành nghề kinh doanh
 
              
 
               
            
            

 
,             
 ,

 

 
              

 




Khóa luận tốt nghiệp GVHD : Ths Ngô Ngọc Cương
SVTH: Nguyễn Thị Hương Lan Trang 22
2.1.3 Quan Điểm Phát triển :






2.2 Giới thiệu công ty Viettel – Chi nhánh Hồ Chí Minh

2.2.1 Quá trình thành lập :




ty



2.2.2 Cơ cấu tổ chức :






Khóa luận tốt nghiệp GVHD : Ths Ngô Ngọc Cương
SVTH: Nguyễn Thị Hương Lan Trang 23































Khóa luận tốt nghiệp GVHD : Ths Ngô Ngọc Cương
SVTH: Nguyễn Thị Hương Lan Trang 24
2.2.3 Lĩnh vực hoạt động :
Kinh 









2.2.4 Kết quả hoạt động kinh doanh năm 2010 :
Bảng 2.1 : Kết quả hoạt động kinh doanh năm 2010
Đơn vị tính : vnđ
Chỉ tiêu
Thực hiện
1. 
7.548.849.408.309
2. 
7.548.849.408.309
3. 
805.353.956.937
4. 
6.743.495.451.382
5. 
789.548.500

789.548.500
6. 
214.830.933.402
7. 
364.272.061
8. 
6.527.510.697.419
9. 
7.260.552.630
10. 
7.260.552.630
11. 

6.534.771.260.049
12. 
6.534.771.260.049

Nhận xét 
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             
2009 (4.324.632.020.295  
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