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1. Please select two basic theories and motivate employees. Analyze the nature
and relationship between the two theories?
Employees working in organizations have different interests and personal
wishes. Satisfying the needs and desires of employees and motivate employees
sense to stick with the job and do a better job. There are many schools of opinion
and motivate employees. In particular, the theory of Abraham Maslow's needs
theory is one of the most widely recognized. According Maslows, the demand is
composed of two levels: high and low level. Low level of biological needs,
security and safety. High level of social needs, self-respect and perfection. The
demand is satisfied and the maximum satisfaction is the goal of human action. This
is the desire and effort to achieve the desired. Accordingly, the need to become an
important driving force and the impact on individual needs will change human
behavior. Thus, to encourage and motivate employees, managers need to study and
learn the specific needs of employees and effective measures to meet, which means
they need to know satisfaction of employee needs a reasonable range can still
bring the best performance for the enterprise. Here we will learn Maslow's theory
and the theory of two kinds of elements of the Herzberg

Maslow’s theory
- Braham Harold Maslow (1908-1970) was American psychologist who
developed the theory of human motivation is often known as hierarchical needs
theory. This is the climax of the theory of identifying the needs of human nature
that this does not have any alternative theory. Theories about the needs of children
who come from three points:
- Firstly: human needs are never fully satisfied
- Second: human actions toward complacency is always full of needs at the
time of action that need not be satisfied
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- Tuesday: the needs of the human right for a certain rank from lowest to

highest
Demand is required, desires and aspirations of people physically and mentally to
survive and grow. Depending on the level of awareness, environmental,
psychological and physical characteristics, different people have different needs.
The demand factor promotes human activities. Maslow said that to motivate
people at work, then managers need to understand how human needs are satisfied
priority to meet human needs increase from low to high by 5 grades .

1. Basic needs:
This demand is also known as the body needs or physical needs, including
basic needs of humans as eating, sleeping, air to breathe, sex, needs to make
people comfortable roof, .. Here are the basic needs and most powerful of men. In
the pyramid needs to be classified in the lowest level: the most basic silver.
Maslow said that needs at higher levels will not occur unless basic needs are
satisfied and this demand will dominate, urging, urging pounding action when a
basic need is not achieved. We can verify this easily when the body is not healthy,
hunger and disease, then other needs are secondary.
2. Secured needs
- When people have been meeting the basic needs, ie the basic needs no
longer control, govern human activity what they will need next. Then the demand
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for safety and security will be the next person needs to think about. This demand
can be seen in both physically and mentally. People want to have protection for
their survival against dangerous ...
- This need will become the engine operation in emergencies, danger to life
such as war, natural disasters, having a beast ... Children often express a lack of
feeling safe pen away, crying demanding parents, eager to be soothed. Through the
study of two-level demand on the silver we have a few points:

- To stop or inhibit the development of a human person, the most basic way is
to attack the low level of their needs. Many people do suffer from unreasonable
emands, the injustice, because they fear losing their jobs, no money to support
themselves and their families, they want the easiness ..
- For a high level of development must meet the lower demand in their good:
good wages, fair treatment regime, stable homes .. Our ancestors have a saying
"An new residential a new career".
3. Social needs
- This demand is also known as the desired needs of a department, a certain
organization (belonging needs), or emotional needs, love (of love needs). This
need is reflected by the interface as the search, make friends, find love, marry, join
a certain community, to work, go out, interact, participate in collective activities,
clubs, groups and...
- This demand is a nature trail of herd life of our species since the dawn of
humanity. Although Maslow boss needs the following two requirements above, but
he stressed that if this need not satisfy our meet it can cause severe mental,
nervous.
4. Esteem needs
- The demand is also known as self-esteem needs (self esteem needs) because
it represents 2 levels: Demand is another beloved, respected through their own
achievements and needs to feel, appreciate itself. The response and to meet this
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demand can make a child more active learning, an adult feel freer. This demand
needs to be classified as "Belonging to an organization" on the demand side. After
you have joined an agency, organization or a team, a group .. we always want to
get people in organizations that respect, you soft, and we strive to find their
position in that organization.
5. Self actualizing needs

Maslow described these needs as follows: "self-actualization as a person's
need to be and do that mà the person was ³ born to do". To put it more simply, this
is the demand potential is used up, their ability to assert itself, to work and achieve
success in society.
Basic needs

Secured needs

Self actualizing needs

Social needs

Esteem needs

And when people have a demand satisfied that there is no further
motivation, they will surely look forward to meet the needs of the next and then
the next demand will be more important. To motivate employees, managers need
to understand that employees are where in this hierarchy, there will set out
measures to satisfy that demand for the course staff minh.Tat managers must
know that each of his employees not everyone has the same needs that need to
nhau.Do systematically different measures to satisfy all the needs of its
employees.
Advantages of Maslow theory:
 Maslow pointed out that there are differences between individuals, not
everyone has and the desire to satisfy the same needs. This is very important
in the process of creating a driving force in the labor and human resources
management activities.
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 An important advantage of the doctrine is the relationship found between the
need to satisfy demand and the labor force.
 Looking at the hierarchy that Maslow made the demand we see they are
arranged in order from the material needs moving spiritual needs. This is
consistent with the social trend where people are growing increasingly
concerned and we want to satisfy the spiritual needs.
Weakness:
Besides advantages, the theory still exist some disadvantages
-The arrangement of the needs hierarchy is so rigid, each individual would not
everyone in order to satisfy these needs, but depending on the circumstances and
conditions of its people will want and desire to satisfy the demanding needs do.Noi
general it is important and essential to them, they will try to satisfy it.
- The managers have discovered all the needs of their employees and work out
solutions to create the system dynamics is difficult and not feasible for the
individual needs of anyone not present at show. Silver-level theory of the needs of
Maslow explains many issues related to human needs. However the application of
this theory in practice is problematic limitations:
- Human needs are diverse and no clear hierarchy, the hierarchy can change.
- People do not need to increase from low to high
- The demand for people affected by cultural factors
So when using this theory in organizational behavior management should pay
attention to avoid mistakes.

The theory of two kind elements of the Herzberg
F.Herzberg theorized two factors on job satisfaction and motivate. Herzberg
divided the elements that make up the satisfaction and dissatisfaction in the
work into two groups:
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- Group one contains the key to motivation and job satisfaction as:
Achievement;

recognition

performance;

inner

nature

of

the

work;

Responsibility labor promotion. It is the elements of work and personal needs of
employees. When these needs are satisfied, it will create motivation and job
satisfaction.
- Group two consists of the elements of environmental organizations such
as policies and management regimes of the Company; The monitoring work;
salaries; The human relations; The working conditions. According to
Herzberg, if these factors are positive in nature will work to prevent
dissatisfaction in viec.Tuy, if only our own existence is not enough to create
motivation and satisfaction in work
Advantages:
- Theory has shown a variety of factors affect motivation and satisfaction of
employees. In particular doctrine has taken the elements of the work in process and
motivate employees.

- The theory says that the design and redesign work to employees is critical,
requiring administrators to take care of creating incentives for employees.
Weakness:
The division into two groups of factors that influence workers' motivation is not
entirely consistent with reality, because in practice for a particular employee, these
factors operate simultaneously and not separated so apart.
Analyze the nature and relationship between the two theories?
Summarize the relationship between the two theories on the diagram above:
Maslow's needs theory

The theory of two kind
elements of the Herzberg

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Unlike A. Maslow, F. Herzberg said that demand does not also serve as
motivation. What needs to be satisfied only create a sense of satisfaction is not the
only motivating factor is maintained. Only when these needs are met creates a
feeling of satisfaction is motivation (Motivation).
Maslow pointed out in every human being is always in demand and it is
divided into 5 rung low to high. Herzberg emphasizes two factors that promote and
maintain.
When human factors are satisfied then they will arise in a higher demand for the
previous demand. But to satisfy the continued high demand, a problem that arises
is the need to maintain earlier. Then they set goals that meet higher demand. Needs
and their motivations with the goals that they set out to make their behavior. So if
a DN key, regulations and policies that ensure good for employees, the employees
will stimulate working enthusiasm. Their behavior will have a positive impact to
the operation of the business. On the other hand if the mode of corporate policies

that do not meet the demand for workers will not stimulate their enthusiasm to
work.

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2. Apply the theory to analyze the motivation of employees of the company
you are working with?
Motivation is the subjective purpose of human activities (community, group,
society), is the driving force behind human action to meet the demands posed.
But the engine that is consistent with the overall objectives of society, to benefit
their personal and collective or only benefit them but harm to this social need to
avoid, thus the executive management needs to grasp the needs of individuals and
groups within the organization to be able to take it to the common interests of the
collective interests of the mounting member into the organization's interests. Need
to maintain and enhance the satisfaction of employees, but we are not always meet
all their needs. Managers need to know the motivation of workers.
Motivation of employees, including: Engine economic justice issues in their
work; The stable incomes and jobs; working environment must be comfortable;
The fun of the job, avoiding the establishment repeated without new; The
promotion; Responsibility; Recognition; Welfare and the company's policies ...
The economic motivation: Anyone have material needs, they are also living
entities they need income to support themselves and their families, which are
minimum requirements, but very practical and nhat.Ho important need food,
clothing, housing, transportation, ..... satisfying this demand through the system of
compensation of the company.
- The issue of fairness at work also contributed to their motivation, avoid
envy unfair, and they feel they are not considered important or valuable their
contribution is not necessary to waste, not worth the effort they spend.
- The stability of income and work the laborers are also very interested

because they want stability as well as psychological life of their income.
Sometimes they want to devote to long-term business but they were not sure that
will be in the company, making them a constant worry for their jobs.

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- Environment must be comfortable working in harmony together people help
each other in work and life. Let them feel their company as a family group so.
- The fun of the job, avoid repetitive boring without new.
- The promotion: more promotions and bonuses play a role trong.Tuy course,
the main factors encouraging a sense of advancement of the capabilities than.Hay
honest with employees about the level of advancement and rights together with the
specific time frame.
- Responsibility: the opportunity to exercise of power may require leadership
skills, accept risk, self-direction, all these things will increase self-esteem and are
the very factors that motivate strong.
- Recognition: recognition of the higher level for employees is a huge support
because it helps employees develop self confidence and feel respected. For many
people the recognition is a big bonus.
- Benefit and regulations and policies of the company: insurance, bonuses,
interest in them and their families when there are problems or not, holds foreign
workers retire.
Why managers had to learn the needs of employees and their motivation,
employee motivation so important as any of the results to the organization
management to target determine the best way.
Measures to motivate employees to employees at the bank VPBANK - Hanoi
Branch.
Identify tasks and work performance standards for employees.
- Identify goals and make employees understand objectives: Bank set out the

policies and plans to implement that goal. Objectives are clearly defined and
disseminated to each employee and help them realize that their activities will
contribute to the achievement of the objective of the bank from which they will try
to do a better job.
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- Identify specific tasks and the job criteria: Want to employees to perform
their tasks better business, banks have defined tasks and performance standards for
each department, each message through the job description and job performance
standards. Through job descriptions help employees understand the content of
work to do and the standards to help them do the job better.
- Evaluation of regular and fair degree of completion of the employee's
duties: Recognizing the contributions of staff, staff helped them to see the level of
performance of their work like. Through the evaluation results will help employees
work better.Creating favorable conditions for the workers to complete tasks.
- Eliminate obstacles to the work of employees obstacle may be unnecessary noise,
light, environment, sanitation, service organizations work well or not is not
guaranteed affect the health and morale of employees is removed
- Provide the necessary conditions for the job: To provide all the tools
cu.dung ... to work.
- Selection and arrange appropriate to do the job: To maximize the creative
ability of the employee, the employee arranged in proper position to match the
technical capacity subjects from the selection process work positions: Customer
Relations, Communications and translator .... Stimulation of labor:
- Stimulus material: physical stimulation is an important driving force to
promote employees who have a sense of responsibility, enthusiasm and fervor in
viec.Kich like material consists of the following forms:
Salary: The salary is the amount that the employee receives a fixed and
regularly field two months period on the 15th and 30th of every month. Salary is

divided into basic salaries and wages, including business, basic monthly salary will
be paid to employees, wage coefficient business by business, so staff worked well
to attract more customers will enjoy higher wages and business workers guests
Bonus: Bonus is additional remuneration outside salaries or wages to pay
more for workers to complete the job. On public holidays 30-4, 2-9, New Year,
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Lunar New employees will be rewarded by a factor of current salary. The welfare
and other services: All staff participate in social insurance and health insurance to
ensure that all individuals in the bank assured. Annually held the second periodic
health examinations, the Mass of the year, summer vacation 4 days / year, year-end
conference for all staff.
- Stimulates the spirit: Spiritual needs of people is very diverse and rich, it
has a direct impact on the lives of laborers, workers or work comfortably in a state
of inhibition depends in part on the degree of satisfaction the emotional needs. The
spiritual needs as the need to communicate, their needs to be confirmed ...
gradually been satisfied. To encourage the spirit of the employees, the bank
leadership has always focused on the following issues:
+ Sort and layout work consistent with the work.
+ Evaluate the performance of work
+ Training and retraining to improve their knowledge and skills for workers.
+ Organization of the movement, arts and sports.
+ Build relationships in the collective good.
The working atmosphere among people in the bank as a close family,
responsibilities, and outline century development.
Reference:
1. National economic university,Organazation Behavior Textbook_ Statistic
House of Publishing
2. Organazation Behavior Textbook - PGSM

3. VPBANK’s regulation

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