Bài tập nhóm môn QUẢN TRỊ KINH DOANH NHÀ HÀNG XÂY DỰNG CHƯƠNG TRÌNH TIỆC CHO 1 NHÀ HÀNG

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Contents
.*/0//12(''(*3
*4567883
 9:; <
=>?@A4B88<
CDEF5GHI4?JK<
#FH&B88<
!L(MCC2(*CN2O'(*/P(CQ2RSTU(*
V4W68J44XK
(44XK
%Y4
FZD8>Y4K
C/[\[/1C
44FH&
%]
A^ 9^Y6Y45
FZ%O+E_+6`a+89

\ 94A^;b4&4:45
;8cG 4d>ef
g(h;;i&4:B%CKh^4 @h^V; 48j-f
\ 967&Ek6A4l4m4A4f
nYYopq
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OA4;Y
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\jHF r"
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f#t3
#
\u^v^D>xD
f#t3

%+_DG 9
#
f
jDG 9
#

3
ys4
#
<
!:HF4DVj
3

!: DG 9
3

\o4
#
%]
\ 967j6A4G54F^z>
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C{(*QCC[!/[(C2|(
*D>xo<
!";F4j6A4G5684F^z>Kc #@8e
\ 9>8
X>K
Hx>h44DH}48 &Ekl^8j--G8^"xHB4l4"
DG 9j6A4G5W
p6DG 964:>4Hx4
p6DG 9684DVj68 8j--
C78j--DG 94&>686^"=>HjHBGp
#A^ 9;F4~j6A4G5
tp6DG 9"E"H=l^ 4FH&s4ax 9A^67467
•4Dcx54pEY €jeH=H">@" DG 9"E"6i4&Ep
tp644>4:>48j68@" r"@•54p Ha
#\ 967G Hh

#pGbG Hh
pGbG Hh
.‚ƒ(*
pGb
549
j=4>
(V6^Y6Y
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
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(V6@^

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(V665E

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#

#Va5>6Y

Z4
CJ;
(5>6Y

(j„" (
…"G†(88
C4D5>67&4:45
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j
k@h^A@8
C4D5>H7j=684j=V6^Y6Y


(O44
46‡4>;F
#
\#
k@^#

C4D5>674FH&68l4GbD>xo68j6A4G5@#
##
(j„\>,#
k@#
C•V6^Y6Y49@8#
#
%#
k!(VEF#
pb^6k@h^A!84j=+H8 49 V64X6YtD
4a@D 67&4:68H7HhVEFkD@h^A4>68 &4:
45#
#\ 9@?E68H8 49 V6#
(V6^Y6YK4@?45;„>h44+884j=4>#V6^Y
6Ytw4ˆDV6HI4ˆG8>4X6Y 88(88E‰^?@h
;B@?45+j684A^;b44H=DV68jr]6D^Y6Y
45!ŠŠ]4#
p6DV6^Y6YB(88`x>h4@?4A^;j5468^?@h
;B&4:45‹k@h^A@84D5>#
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4j=44684a@D 67h;+5>6Y#
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H8 49 +;i49H=V 5^6Y#
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CD•4 D4=>
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Œj4K4p68D;YYE&JD
CD^&D^ŒpB DK
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Các chính sách giá cụ thể:
t *DHwoE‰Hb4:4Zx4] ^;F45+^HwpE‰Hb4W>J
HhE•;YBD
t (88">D›4xH& 4l4"DD8
t THID›4xH& }^4:VHo†E>l4@l4=:4J
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t•;Y^V^pD4^K!D6‡&4:4arDh4D6
_%N)%?>(%(9Bi)*
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• Công cụ quảng cáo: QuảngD 4j7:+r"D 4@D +r"D 4]]4
t (88BjE•;Y:4J@oa`4A^l^67D&4:45

OG]4]4988
t w4X+GA^œ]@E4]H=r"@D 45OG]4]B(88œ]@E4]
E‰x4a4HjHB+4467D:4J45>8(88l^\D8
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• Khuyến mại:
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6~D8498(•
t C4l D8G8D; 5^+4?Jr]#›
t ( 8+D8H}4El4o4F4^4arœ]@E4]6EpGb4ˆEl4
‹x4XH=>pHE‰Hb">›
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